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Rina Rachmawati
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Physics Public Health Social Sciences Other

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Journal : Research Horizon

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Analysis of Business Growth of Batik MSMEs in the Covid-19 Pandemic Rina Rachmawati; Sicilia Sawitri; Musdalifah Musdalifah; Wulansari Prasetyaningtyas
Research Horizon Vol. 2 No. 1 (2022)
Publisher : Publindo Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (529.214 KB) | DOI: 10.54518/rh.2.1.2022.270-282

Abstract

The rapid spread of the Covid-19 virus to various parts of the world has an impact on the world economy, both in terms of trade, tourism and investment. Small and Medium Enterprises (MSMEs) have felt the significant impact of Covid-19. The batik industry is also affected because it involves imported raw materials, although there are some batik industries that can escape the hustle and bustle of the impact of Covid-19 and are able to experience business growth. This study will analyze the business growth of batik SMEs, especially Kauman Pekalongan batik and the factors that influence business growth are business management. The purpose of this research is on the growth conditions of the Pekalongan Batik MSME business during the Covid-19 pandemic. This study uses a grand theory, namely the theory of finance and the theory of entrepreneurship. The results showed that there was a decrease in operating income, a sluggish batik market from both the consumer and business perspective, difficulty in distributing raw materials and rising material prices which caused several businesses to close and shift their business lines. The analysis showed that 47% of the business growth of Batik SMEs in Pekalongan is influenced by business management which consists of business financial management, production management, entrepreneurial characteristics and digital technology. The limitations of the study due to social curbs which made it difficult to access research data had an impact on the time of the study.
Co-Authors Abd. Muqit Adani, Salma Putri Ade Novi Nurul Ihsani Adhi Kusumastuti AHMAD, RORO HASINA Aini, Yulis Nurul Aminudin Afandhi Anggrayni, Naura Atika Cahya Anindya Ardiansari Awitya Anggara Prabawadi Ayu Rosmayuningsih Ayu Sulasari Azizah, Aurora Sylva Brilianta Nurul B, Fitriyah Bachtiar Rachmad Sugiyono Bambang Sugeng Suryatna, Bambang Sugeng Bambang Tri Rahardjo Budi Sunarko Damayanti, Afifah Indira Dyah Nugraheny Priastuti Eka Listianing Rahayu Evana Nuzulia Pertiwi Fadhila Herdatiarni Falah, Sobah Al Fedy Setyo Pribad Fernando, Ito Firdaus, Fauzan Fitriyah, Vebriyanti Gatot Mudjiono Godham Eko Saputro Godham Eko Saputro Hadameon, Bagas Hapsari, Femita Hasanah, Nely Uswatun Hastawulan, Anastassia Wita Aryandini Hendra Dedi Kriswanto, Hendra Dedi Hufroni, Muhammad Ifa Nurhayati Ifa Nurhayati Karina, Anisya Putri Kristanti, Bela Siska Kusumastuti , Adhi Ludji Pantja Astuti Luqman Qurata Aini Mahmudi, Zaid Maulidina, Ahsani Muhidin, Ahmad Musdalifah Musdalifah Musdalifah Musdalifah Muslim, Shohib Nindya Resha Pramesti Novitasari, Siska Nurmida Catherine Sitompul Octavianti Paramita Pamungkas, Bayu Aji Prastiwi, Arlinda Bayu Putri, Silvia Nouvelia Putri, Violitaradika Rahmawati, Meisa Retno Dyah Puspitarini Retno Sri Iswari Rhivo Essay Rama Yuherman Rosidah Rosidah Rumrapuk, Juanita T D Rusmawati, Retno Danu Sakti, Adinda Oktaviani Sandy, Yohana Avelia Saptariana - Saptiyani, Annisa Dwi Setiyaningsih, Mitta Setyari, Fidya Peni Sicilia Sawitri Sicilia Sawitri Sigit Rahmansah Sinatrya, Jatrifia Ongga Siti Fathonah Siti Fathonah Sri Endah Wahyuningsih Sri Ria Vidia Antika Sulistyaningrum, Bety Syahroni Hidayat Syib’li, Muhammad Akhid Tita Widjayanti Toto Haryadi, Toto Toto Himawan Tri Astuti Handayani Unarto, Tirto Uswatun Hasanah Vallent, Ellyta Fernanda Dwi Wibowo, Muhammad Yusuf Wicaksono, Athur Wahyu Wulansari Prasetyaningtyas Wulansari Prasetyaningtyas, Wulansari Wulansari Prawetyaningtyas, Wulansari Yogo Setiawan