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ANALISIS DAN STRATEGI MENINGKATKAN KEPUASAN MAHASISWA IPB TERHADAP PENYELENGGARAAN AKADEMIK Retnaningsih, Retnaningsih; Simanjuntak, Megawati; Khairati, Amalia
Jurnal Ilmu Keluarga dan Konsumen Vol. 2 No. 1 (2009): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (155.362 KB) | DOI: 10.24156/jikk.2009.2.1.64

Abstract

Consumer is the determinant factor for the quality of services. Students as the one of stakeholders of Bogor Agricultural University (IPB) needed to be given the best services. The aimed of this research were to analyze students satisfaction on academic performance in Bogor Agricultural University (IPB) as well as the strategy to improve students satisfaction. The design of this research was cross sectional study, which carried out in IPB campus, Darmaga-Bogor, West Java for six months since September 2006 to February 2007. Number of samples were 600 students. The result showed that the atributs which needed to be improve in input stage were curriculum appropriateness with the expected competency and system information of incoming students by IPB and department. Meanwhile, on process stage the main priorities to be improved were the appropriateness of material lecture with current condition, the examples used to explain the lecture material, method of delivering lecture material orally, audio-visual equipment, teacher’s effort to make learning process lively, the ease of students to write down and understanding the lecture material, the implementation of learning process evaluation, administrative services in preparation class, teachers and students interaction, grade announcement, last assignment preparation including field study, last assignment administration, passing letter process in faculty, the convenience and cleanness of class, the appropriateness of number tools with number of students in laboratory, field work facility, references collection and the ease of references searching in library, last assignment and middle assignment scheduling, transcript of semester emerging, and also administration services. Whereas in output stage, decision making ability and planning implementation became main priority.
STUDI PENERIMAAN DAN PREFERENSI KONSUMEN TERHADAP MINYAK GORENG CURAH YANG DIFORTIFIKASI VITAMIN A Martianto, Drajat; Marliyati, Sri Anna; Retnaningsih, Retnaningsih; Mulyono, Handaru Tri
Jurnal Ilmu Keluarga dan Konsumen Vol. 2 No. 1 (2009): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.828 KB) | DOI: 10.24156/jikk.2009.2.1.86

Abstract

Vitamin A fortification in unbranded palm oil is an alternative solution to overcome Vitamin A deficiency problem. It, however, needs further study to determine consumer acceptance and preference of the Vitamin Afortified unbranded palm oil in order to make the fortified oil is acceptable and consumed by consumer. This study was divided into two steps, they are field study, held in Barrang Lompo Island - Makassar and Babakan Village - Bogor, and laboratory study, held in Organoleptic Laboratory and Food Processing Laboratory in Department of Community Nutrition, Bogor Agricultural University. Percentage of panelist assessment and non-parametric statistical test (Kruskal- Wallis Test) was used to measure consumer acceptance and preference of fortified unbranded palm oil. The result of this study indicated that the color and aroma of fortified unbranded palm oil is accepted by the consumer. The color, aroma, and taste of food that processed with fortified unbranded palm oil were also accepted by the consumer. The complaint during the usage of fortified unbranded palm oil were mainly caused by the way consumer used and storing the sample. Thus, it can be concluded that there were no change between fortified unbranded palm oil characteristics, both used in a controlled circumstances (laboratory) and in an uncontrolled circumstances (household).
ANALISIS EKUITAS MEREK LAPTOP PADA MAHASISWA INSTITUT PERTANIAN BOGOR Sumarwan, Ujang; Retnaningsih, Retnaningsih; Fitriyana, Hanisa Rahmina
Jurnal Ilmu Keluarga dan Konsumen Vol. 3 No. 2 (2010): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (142.739 KB) | DOI: 10.24156/jikk.2010.3.2.190

Abstract

The brand has role in bridging between consumer’s expectations and company’s promises. Prestigious brand can be said that it has strong brand equity. This research had objective to analyze brand equity of laptop product among students of Bogor Agricultural University. Meanwhile, this research had detail purposes are: (1) to analyze usage behavior of laptop product, (2) to analyze brand equity elements (brand awareness, brand association, perceived quality, and brand loyalty) among students of Bogor Agricultural University, and (3) to find out the correlation between top of mind and laptop brand that used by students of Bogor Agricultural University. This research used cross sectional study design with total sample were 200 students. The determination of total samples in each faculty used proportional sampling. The process to select sample was executed by convenience sampling that was selection of  the samples based on availability to fill up the questionnaire and interview that appropriated with the quota in each faculty. The brand of laptop that most used and possessed is Acer. The most possessed of laptop by sample during 10 months until 18 months. The most way of buying laptop was bought by parents in new product. On the brand awareness elements of brand product, Acer generally get the better spot then followed by Toshiba, HP Compaq, and Axioo. The testing of brand association with using Cochran test showedthat the smallest association was obtained to Acer brand. It caused the other brand, such as Toshiba, HP Compaq, and Axioo hadall associations that adhere to consumers. The perceived quality that was tested by Customer Satisfaction Index (CSI), referred that index satisfaction of samples about Acer, Toshiba, and Axioo brand had satisfied level. Meanwhile, the samples that used HP Compaq had very satisfied level. The Importance Performance Analysis (IPA) showed that only Toshiba brand that was the most excellent in which none atribute which was fixed. For brand loyalty element, HP Compaq brand had the most high loyalty of consumer than the others. The Chi Square test showed that the correlation between top of mind and laptop brand that used was consistent that indicatedtop of mind was suit with laptop brand that used.  
PERILAKU PENGGUNAAN MINYAK GORENG SERTA PENGARUHNYA TERHADAP KEIKUTSERTAAN PROGRAM PENGUMPULAN MINYAK JELANTAH DI KOTA BOGOR Firina, Firina; Retnaningsih, Retnaningsih; Johan, Irni Rahmayani
Jurnal Ilmu Keluarga dan Konsumen Vol. 3 No. 2 (2010): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (100.246 KB) | DOI: 10.24156/jikk.2010.3.2.184

Abstract

Specific objectives of the study are to: (1) determine cooking oil buying and using behavior; (2) analyze the influence of internal factors on the amount of cooking oil purchased and utilized; and (3) analyze the affecting factors on house wives’ participation on waste cooking oil collection program. Result of the study indicates that house wives’ purchase unbranded in plastic package cooking oil daily in small store around the house. The daily average of cooking oil is about 49,05 gram per capita. Most of them utilize cooking oil twice for frying. House wives’ have general knowledge of cooking oil, but unaware about wasted cooking oil collection program. Such factors as family size, wives employment status, and attitude toward cooking oil, significantly determine the buying and using behavior of cooking oil. In the meanful, family size knowledge about the program and attitude toward cooking oil gain influence house wives’ participation on wasted cooking oil collection program.
GAYA HIDUP DAN KEBIASAAN MAKAN MAHASISWA Saufika, Anita; Retnaningsih, Retnaningsih; Alfiasari, Alfiasari
Jurnal Ilmu Keluarga dan Konsumen Vol. 5 No. 2 (2012): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5956.381 KB) | DOI: 10.24156/jikk.2012.5.2.157

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 This study aimed to analyze the influence of internal (student’s characteristics) and external factors (family’s characteristics, reference group, foods caring) on the college student’s lifestyle and to analyze the influence of internal factors, external factors, and lifestyle on food habits. This study involved 120 college students that selected by cluster random sampling. The data analysis used descriptive, cluster, and logistic regression. The result showed that the most students had an entertainment and health-oriented lifestyle. The lifestyle was influenced by student’s age, family size, and television reference group. Male students had more opportunity to eat three times a day routinely beside was influenced by increasing of father’s age and family and friends scores as reference groups. Increasing scores of friends as reference group influenced breakfast habits, meanwhile increasing scores of family as reference group influenced snack and dinner habits. Male students and housewife mother more influenced increasing of dinner habits. Moreover, female students more influenced increasing of snack habits.
PENGARUH KELOMPOK ACUAN TERHADAP KESADARAN DAN KONSUMSI BERAS MERAH (ORIZA NIVARA) Yuliati, Lilik Noor; Retnaningsih, Retnaningsih; Aprilia, Dini
Jurnal Ilmu Keluarga dan Konsumen Vol. 5 No. 2 (2012): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5453.648 KB) | DOI: 10.24156/jikk.2012.5.2.166

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 Several years lately, brown rice (Oryza nivara) consumption has been popular as the part of healthy life style. This research aimed to analyze the reference group’s influence towards awareness and consumption of brown rice in Bogor. This research involved 130 consumer who’s choosed by snowball method. This research revealed that reference group was influenced by the motive of consumption. It also significantly related to consumer’s age. The awareness had a relationship with education level and media, but only education level that gave significant influence towards awareness. Reference group’s strength also gave an influence, that is the increasing in reference group’s strength will lessen the awareness. This can be happen because there was information overload perceived by consumer. The brown rice consumption significantly related to the education level, family income (socio-economic status), and awareness. However, only the awareness that was significantly influenced the consumption of brown rice. 
TINGKAT PENGETAHUAN, PERSEPSI, PEREFERENSI KONSUMEN, DAN PERILAKU PENGGUNAAN GAS ALAM DI KOTA BOGOR Hayati, Arina; Hartoyo, Hartoyo; Retnaningsih, Retnaningsih
Jurnal Ilmu Keluarga dan Konsumen Vol. 4 No. 2 (2011): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5002.364 KB) | DOI: 10.24156/jikk.2011.4.2.182

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 This research analyzed family characteristics, knowledge, perception, preference, and behavior of natural gas utilization; analyzed correlation among research’s variables; and identified the variables that influenced the behavior of natural gas utilization in Tegal Gundil, Bogor City. This research involved 60 families who used natural gas. Data collected by interview with questionnaire and was analyzed by descriptive, Pearson correlation, and regression test. The results showed that mostly family had good knowledge and perception about natural gas. Mostly family prefer to natural gas compare to others fuels. Research results also showed that all of family used natural gas to cook every day. Knowledge and perception about natural gas correlated significant with mother’s education and family income. Knowledge correlated positive significant with perception. Meanwhile, behavior of natural gas utilization was influenced by husband’s work and amount of family member.        
ANALISIS PERILAKU PEMBELIAN BUAH DI PERDESAAN DAN PERKOTAAN Retnaningsih, Retnaningsih; Parhati, Rahmi; Simanjuntak, Megawati
Jurnal Ilmu Keluarga dan Konsumen Vol. 6 No. 2 (2013): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (5633.041 KB) | DOI: 10.24156/jikk.2013.6.2.127

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This study aimed to analyze the differences of purchasing behavior of fruit in rural and urban areas. In addition, this study also aimed to analyze the influence of family characteristics and knowledge on the purchasing behavior of the fruit. The study was conducted in the Panaragan Village (Bogor City) and Cihideung Ilir village (Bogor Regency) and involved a number of respondents that were 99 housewives that were selected randomly. Data were collected by interviews and analyzed by descriptive analysis, different test, and regression test. The results showed that the housewives of rural areas had the knowledge and purchasing behavior that were significantly different than in the urban’s housewives. Purchasing behavior based on the type of fruit, fruit origin, frequency of purchase, and the purchase amount of fruit were affected by age and length of education. In addition, income and knowledge also influenced the purchasing behavior of fruit housewives based on the origin of the fruit.
NILAI DAN TIPE KONSUMEN RUMAH TANGGA DAN KAITANNYA DENGAN PERILAKU PEMBELIAN PRODUK MAKANAN KEMASAN Ruwani, Ani; Retnaningsih, Retnaningsih; Simanjuntak, Megawati
Jurnal Ilmu Keluarga dan Konsumen Vol. 7 No. 1 (2014): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (306.807 KB) | DOI: 10.24156/jikk.2014.7.1.48

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Characteristics of consumers play an important role in determining the purchasing decision process, including the value and type of consumers. The purpose of this study was to analyze the effects of values and type of households on purchasing behavior of packaged foods in rural and urban areas of Bogor. This research used cross sectional design and involved 80 households who consumed packaged food; selected by random sampling at chosen study site. The result of the study revealed that households in urban area had better value of consumer than in rural area (p<0,01). Most of consumer both in urban and rural areas categorized as type of active consumer. The purchasing behavior in urban households was found higher than urban ones. Moreover, the research found a significant correlation among value of consumer, type of consumer, and purchasing behavior of packaged foods. Age of consumer, length of wife’s education, family size, and family income influenced significantly on purchasing behavior of packaged foods in rural and urban areas.
KEPUASAN DAN LOYALITAS PETANI PADI TERHADAP PESTISIDA Mustikarini, Fibria; Retnaningsih, Retnaningsih; Simanjuntak, Megawati
Jurnal Ilmu Keluarga dan Konsumen Vol. 7 No. 2 (2014): Jurnal Ilmu Keluarga dan Konsumen
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (240.305 KB) | DOI: 10.24156/jikk.2014.7.2.93

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Satisfaction and loyalty are important factors to mantain and to increase the level of sales. The purpose of this study was to analyze the satisfaction and loyalty to pesticides of paddy farmers. This study used crosssectional design with 100 farmers as samplesthat were chosen by simple random sampling in the village of Cikarawang, District Dramaga, Bogor, West Java. The data was collected by interview techniques using questionnaire.This research used one of pesticides brand that used by paddy farmers at study site. The results showed that the paddy farmers have already satisfied, this result was indicated by CSI value which was 79,14 percent and the proportion of loyalty level mostly in habitual buyer level as much as 41 percent farmers. The analysis revealed a significant positive correlation between the reference group of farmers and the satisfaction of farmers to the pesticides brand. In addition, there was also a significant positive correlation between the frequency of utilization and the brand loyalty of farmers. The model suggested that the family income per capita affect significantly on brand loyalty pesticides among paddy farmers.
Co-Authors Afina, Siti Agung, Locoporta Aisy, Rihadatul Al Mutanafisa, Tasneem Alfiasari Amalia Khairati Amin Husni Andhitara, Yovita Andhitara, Yovita Andhitara Ani Ruwani, Ani Anita Saufika Anjani, Gemala Ardhini, Rahmi Arifin Triyanto Arina Hayati Asep Taryana Budisulistyo, Trianggoro Caroline, Maria Daynuri, Daynuri Diah Retno Wahyuningrum Dini Aprilia Dodik Tugasworo Drajat Martianto Dwi Febryanto Endang Gumbira Sa’id Erni Hernawati Purwaningsih, Erni Hernawati Fadila Ramadini Febriantina Dewi Fibria Mustikarini, Fibria Firina Firina Firli Bramantyo, Dion Fitri Octaviana Fitria Handayani Hajijah, Rengganis Novyanti Hamdani, Faishol Handaru Tri Mulyono Hanisa Rahmina Fitriyana Hartono, Jimmy Eko Budi Hartoyo Hartoyo Irni Rahmayani Johan Istiqlaliyah Muflikhati Jaeri, Santoso Jethro Budiman, Jethro Junedi, Rahmat Juswanto, Gerard Kurnianto, Aditya Kurnianto, Aditya Kurnianto Lia Yuliana Lilik Noor Yuliati Martha Irene Kartasurya Megawati Simanjuntak Nana Rochana, Nana Nani Maharani Noni Widiawatie Nuraini Nuraini Pasmanasari, Elta Diah Priambada, Dody Purba, Jan Sudir Puspitawati, Arinta Putri, Ayulia Karisma Putri, Marietta Krisnaya Nandika Putri, Nadya Yona Eka Rahmawati, Dani Rahmayanti Rahmayanti Rahmi Parhati RIA ANGGRAINI Saiful Ridlo Satrioaji, Hari Wahono Sofro, Muchlis AU Achsan Udji Sri Anna Marliyati Suryadi Suryadi Suryawati, Herlina Syahrul Syahrul Tamad, Fatiha Sri Utami Tri Rahayu, Fitriani Tri Subekti Trisnaningtyas, Wenny Tsaniadi Prihastomo, Krisna Tugasworo, Dodik ` Tyas, Ayuning Ujang Sumarwan W.H, Nugrahaningsih Wahyuni, Ribut Nurul Tri Widaryanti, Widya Bella Yudiatma, Muh. Firman Yuridis, Melani Sukma