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GLOBAL DETERMINANTS OF ENTRY MODE CHOICE Joy Elly Tulung
Journal of Indonesian Economy and Business (JIEB) Vol 25, No 2 (2010): May
Publisher : Faculty of Economics and Business, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (319.2 KB) | DOI: 10.22146/jieb.6293

Abstract

Since several decades, a lot of academic attention has been given to entry mode decisions of firms, and which factors, in which contexts, are important determinants to take into consideration. Especially interesting for researchers is what influences the choice for a certain entry mode. A general limitation of this research stream seems to be that theempirical testing is limited to firms of a particular part of the world. This paper has developed six propositions. These propositions all concern a certain variable whichinfluences the entry mode choice. The variables have been justified in the transaction cost theory, the resource based. Following the theories, the relationship between assetspecificity, R&D intensity, firm size and international experience is said to be positive with the entry mode choice, and cultural distance and country risk are negatively related. Most propositions have been confirmed. view and institutional theory. These variables are asset specificity, R&D intensity, firm size, cultural distance, country risk and internationalexperience.Keywords: Entry mode theory, transaction cost theory, resource based view, institutional theory
Subsidiary Roles on The MNC Strategy Irene Stajanoska, Joy Elly Tulung
INTERNATIONAL RESEARCH JOURNAL OF BUSINESS STUDIES Vol 1, No 3 (2008): December 2008-March 2009
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.1.3.27

Abstract

Market Reaction on The Announcement of SRI-KEHATI and FTSE4GBM Indices Lydia Ivana Kumajas; Sri Murni; Maryam Mangantar; Ivonne Stanley Saerang; Joy Elly Tulung
International Journal of Applied Business and International Management Vol 7, No 2 (2022): August 2022
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (193.324 KB) | DOI: 10.32535/ijabim.v7i2.1607

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This study aims to determine the market reaction to the announcement of additional shares on the SRI-KEHATI and FTSE4Good (F4GBM) Index during the Covid 19 2020 and 2021 periods. The indicator of market reaction is observed through Trading Volume Activity (TVA). The results show that there is a significant TVA around the announcement date on both observed indices, this study uses an event study
ANTECEDENT PEER-TO-PEER LENDING INVESTMENT INTENTION IN MANADO Damian Febrianto Kansil; Joy Elly Tulung; Merinda H. C. Pandowo
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 9 No 1 (2022): JMBI UNSRAT Volume 9 Nomor 1
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v9i2.42345

Abstract

Abstract: The factors that trigger the investment intention of Fintech P2P Lending investors in Manado is still unknown. P2P Lending is at the top of the list of Fintech Development in Indonesia at 2018 with 40% Percentage, which indicated that P2P Lending has a huge opportunity for the investors to find alternative investment instrument. This study aims to determine what factors that significantly influence the intention of P2P Lending investors in Manado to invest in P2P Lending platform. Specifically, in the scope of Perceived Ease of Use, Perceived Usefulness, and Structural Assurance. In this context, Investment Intention is defined as lender behaviour, a will to lend money on P2P Lending platform which also considered as an important step that determined lender interest toward P2P Lending platform. To test the hypotheses that Perceived Ease of Use, Perceived Usefulness, and Structural Assurance has positive significant influence on investment intention, an online questionnaire was distributed to P2P Lending investors in Manado, and the responses were analysed using PLS-SEM analysis with SmartPLS software. The result shows that only Perceived Usefulness has positive significant influence toward Investment Intention. This result concluded that the value of usefulness which bring impact for investors’ personal is a strong trigger for the investment intention of P2P Lending investors in Manado. Abstrak: Faktor yang memicu minat investasi Fintech P2P Lending di Manado masih belum diketahui. P2P Lending berada pada puncak daftar Fintech Development di Indonesia pada 2018 dengan presentase 40%, yang mengindikasikan bahwa P2P Lending memiliki kesempatan besar bagi para investor untuk menemukan instrumen investasi alternatif. Penelitian ini bertujuan untuk menentukan faktor apa saja yang secara signifikan mempengaruhi minat investor P2P Lending di Manado untuk berinvestasi di platform P2P Lending. Secara spesifik, dalam cakupan Kemudahan yang dirasakan, Manfaat yang dirasakan, dan Jaminan Struktural. Dalam konteks ini, Minat Investasi didefinisikan sebagai perilaku pemberi dana, sebuah kehendak untuk meminjamkan uang pada platform P2P Lending yang juga dipertimbangkan sebagai sebuah langkah penting yang menentukan minat pemberi dana pada platform P2P Lending. Untuk menguji semua hipotesa bahwa Kemudahan yang dirasakan, Manfaat yang dirasakan, dan Jaminan Struktural mempunyai pengaruh positif yang signifikan pada Minat Investasi, kuesioner daring didistribusikan pada para investor P2P Lending di Manado, dan semua tanggapan dianalisa menggunakan analisa PLS-SEM dengan software SmartPLS. Hasil menunjukkan bahwa hanya Manfaat yang dirasakan yang memiliki pengaruh positif yang signifikan terhadap Minat Investasi. Hasil ini menyimpulkan bahwa nilai kebergunaan yang membawa dampak bagi pribadi investor adalah pemicu kuat bagi Minat Investasi investor P2P Lending di Manado.
THE EFFECTIVENESS OF FACEBOOK ADVERTISING ON CONSUMER PURCHASE INTENTION ON MILLENNIAL GENERATION IN MANADO Yudhatama Indrawan; Joy Elly Tulung; Fitty Valdi Arie
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (323.91 KB) | DOI: 10.35794/emba.v10i3.41628

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The purpose of this research is to analyze the influence of Attitude, Ability to recall, and frequency of clicking online advertisement on purchase intention of millennial generation in Manado. This research used a quantitative method. 100 samples were collected with questionnaires distributed via social media from the millennial generation in Manado. Multiple linear regression and 5 points Likert scale was used to help the data analysis in this research. The conclusion of this study was (1) partially a positive and significant relationship between the independent variable (attitude towards an online ad) on purchase intention and (2) partially a positive and not significant relationship between the independent variable (ability to recall an online ad) on purchase intention (3) partially a positive and significant relationship between the independent variable (frequency of clicking an online ad) on purchase intention. The result of this research shows that attitude towards online ads(X1) ability to recall online ads(X2) and frequency of clicking online ads (X3) have a positive and significant correlation with purchase intention(Y) partially.
ANALISIS PERBANDINGAN KINERJA KEUANGAN PERUSAHAAN SUB SEKTOR TRANSPORTASI YANG TERDAFTAR DI BEI PADA MASA PANDEMI COVID-19 Phatricia S M Monoarfa; Sri Murni; Joy Elly Tulung
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (637.616 KB) | DOI: 10.35794/emba.v10i3.41899

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Pada awal 2020 dunia dikejutkan dengan mewabahnya pneumonia baru yang diberi nama coronavirus disease 2019 (COVID-19). Penyakit ini telah memberikan dampak luas secara sosial dan ekonomi. Salah satu sektor yang terdampak wabah ini yaitu sektor transportasi. Transportasi merupakan salah satu fasilitas bagi suatu daerah untuk maju dan berkembang serta transportasi dapat meningkatkan aksesibilitas atau hubungan suatu daerah. Penelitian ini bertujuan untuk menganalisis dan membandingkan kinerja keuangan perusahaan sub sektor transportasi yang terdaftar di BEI pada masa pandemi COVID-19 dengan menggunakan metode analisis rasio keuangan dan  analisis uji beda Kruskall Wallis H serta uji Mann Whitney U. Berdasarkan hasil penelitian menggunakan analisis rasio menunjukan bahwa Transportasi Laut memiliki kinerja keuangan yang paling baik dilihat dari CR, DAR, DER, ROA, ROE dan TATO sedangkan untuk Transportasi Darat memiliki PBV dan PER yang paling baik. Dan berdasarkan hasil uji beda Kruskall Wallis menunjukan bahwa terdapat perbedaan kinerja keuangan yang signifikan antara Transportasi Darat, Transportasi Laut dan Transportasi Udara dilihat dari CR, DAR, ROA, ROE, TATO dan PBV. Hasil uji beda Transportasi Darat dan Transportasi Laut menunjukan bahwa terdapat perbedaan kinerja keuangan yang signifikan dilihat dari CR, ROA, ROE dan PBV. Hasil uji beda Transportasi Darat dan Transportasi Udara menunjukan bahwa terdapat perbedaan kinerja keuangan yang signifikan dilihat dari CR, DAR, ROE, TATO dan PBV. Dan Hasil uji beda Transportasi Laut dan Transportasi Udara menunjukan bahwa terdapat perbedaan kinerja keuangan yang signifikan dilihat dari CR, DAR, ROA dan TATO.
THE EFFECT OF TRANSFORMATIONAL LEADERSHIP AND TRANSACTIONAL LEADERSHIP TOWARD EMPLOYEE CREATIVITY ON SMALL-MEDIUM ENTREPRISES IN MANADO Lintang Winastiani Mangku Dipuro; Joy Elly Tulung; Regina Trifena Saerang
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (315.531 KB) | DOI: 10.35794/emba.v10i3.42712

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In developed countries, concern on SMEs is very high. This is due to the fact that SMEs has been considered as the backbone of the economy. However, SMEs are vulnerable to a variety of internal as well as external barriers. As a consequence, governments’ attention to SMEs is mostly in the form of creating conducive environment, entrepreneurship development, access improvement to both domestics and international markets, providing financial facilities, the competitiveness improvement and providing information and supporting network.. The creativity may depend on the employee or situation; an employee may want to be in contact at highest or lowest level although he or she has great potential. The purpose  of this study are Transformational Leadership and Transactional Leadership have a simultaneous effect on Employee Creativity at Restaurant-based Small-Medium Entreprises in Manado. The Result shows that the independent variable which are Transformational Leadership and Transactional Leadership simultaneously affect Employee Creativity as the dependent variable.
PENGARUH EXPERIENTIAL MARKETING DAN EMOTIONAL MARKETING TERHADAP LOYALITAS PELANGGAN PADA 71 COFFEESHOP MANADO Jimmy Jehosua Wungkana; Maryam Mangantar; Joy Elly Tulung
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (805.651 KB) | DOI: 10.35794/emba.v10i3.42774

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Tujuan dalam penelitian ini adalah untuk mengetahui pengaruh Experiential Marketing dan Emotional Marketing terhadap Loyalitas pelanggan. Populasi dalam penelitian ini adalah semua orang yang pernah berkunjung dan membeli di 71 Coffeeshop Manado, dan sampel dalam penelitian ini adalah sebanyak 96 orang. Analisis data berupa uji validitas, uji reliabilitas, uji normalitas, uji heteroskedastisitas, uji multikolinearitas dan analisis regresi linear berganda, uji koefisien korelasi dan determinasi, uji F dan uji T. Hasil dalam penelitian ini menunjukkan bahwa secara simultan Experiential Marketing dan Emotional Marketing berpengaruh secara bersama-sama terhadap Loyalitas Pelanggan. Secara parsial Experiential Marketing berpengaruh positif signifikan terhadap Loyalitas Pelanggan. Secara parsial Emotional Marketing berpengaruh positif signifikan terhadap Loyalitas Pelanggan. Experiential Marketing dan Emotional Marketing berpengaruh sebesar 42,1% terhadap Loyalitas Pelanggan bagi pihak 71 Coffeeshop Manado dengan melihat hasil penelitian dari skripsi dapat lebih memperhatikan faktor-faktor yang dapat mendatangkan keuntungan yang lebih misalnya seperti Experiential Marketing dan Emotional Marketing dalam upaya-upaya untuk memajukan usahanya, faktor-faktor seperti yang diatas tentunya faktor yang sering tidak terlihat upayanya tetapi dapat mendatangkan manfaat yang lumayan besar bagi pihak 71 Coffeeshop Manado.Kata Kunci: Experiential marketing, emotional marketing, loyalitas pelanggan
THE ANALYSIS OF BRAND IMAGE ON PRODUCT PURCHASE DECISIONS AT BLACK CUP COFFEE & ROASTER MANADO Natanael Owen Rumondor; Joy Elly Tulung; Maria V.J. Tielung
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (482.181 KB) | DOI: 10.35794/emba.v10i3.42987

Abstract

The formulation of the problem in this study is how does brand image affect purchasing decisions at Black Cup Coffee & Roaster Manado. The aim of this research is to find out how brand image affects purchasing decisions at Black Cup Coffee & Roaster Manado. In this study, the researcher took a descriptive type of research using a qualitative approach because the purpose of this study was to make a systematic, factual, and accurate description, picture, or painting of the facts, characteristics, and relationships between the phenomena being investigated.the researcher concluded that the brand image of a business is sufficient to determine the purchase decision to buy the products offered by business actors, among the most dominant from the informants, namely having their own characteristics and having good product quality, so that it makes customers comfortable and getting used to it. come to Black Cup Coffee and Roaster. The management of Black Cup Coffee & Roaster must pay attention, there are several points that become complaints, namely, coffee quantity is lacking, there is no wifi, only one toilet,insufficient seats and still not comfortable. And it would be nice, all aspects that become complaints must be corrected immediately for the convenience of future customers who come.
EXPLORING THE CHALLENGES OF TOMOHON FEMALE ENTREPRENEURS IN BUSINESS ACTIVITIES Khusna Pelealu; Joy Elly Tulung; Maria V. J. Tielung
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 4 (2022): JE. VOL 10 NO 4 (2022)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (378.522 KB)

Abstract

This study aims to explore the challenges that faced by Female Entrepreneurs in Tomohon. The qualitative method has used in this research in order to observe and explore the challenges that faced by the Female Entrepreneurs in Tomohon. The Samples of this research are 10 Female Entrepreneurs in Tomohon, whose have a minimum one-year length of run their business, with the age range of 26-64 years old. The result of this research found that the challenges that faced by Female Entrepreneurs in Tomohon are lack of financial, tradition constraints, lack of knowledge and training, gender discrimination of female entrepreneurs, and work-family conflict. There are also other existing challenges based on the experience of the female entrepreneurs in Tomohon, which are competition, employee’s bad behavior, Covid-19 outbreak, the lack of raw material and supply stock, customers’ satisfaction, customers’ debt, and unsafe business environment.
Co-Authors Adolf, Lapian P. M Annatasya Putri Potalangi Anthonie, Dewi Permatasari Antou, Leila S. Arie, Fitty F. Arie, Fitty V. Arie, Fitty Valdie Basoa, Putri Bernhard Tewal Bin Hasan Jan, Arrazi Burhanuddin, Rizka A. Cesilia, Kumendong Aimella Christian, Frans Jason Christoffel M. O. Mintardjo, Christoffel M. O. Christoffer Elon Lumopa Dadung, Herald Evaristo Dama, Desi Putra Damian Febrianto Kansil Damongilala, Novia N. Daniel, Bagus A. Daud, Renny O. Dea Gloria Cristi Kumaat Dendi Ramdani Dien, Yudhi Dingkol, Mohamad S. E. Eisy Timbangnusa Elisa Suhadi Elizabeth Putrinda Ratu Emilia M. Gunawan Emilia Margareth Gunawan Emillia Margareth Gunawan Engka, Nathaneel H.J. Fatimah Alamsyah Ferdinand J. Tumewu Ferdinand J. Tumewu Fernanda Tambayong Fitty Valdi Arie Fitty Valdi Arie, Fitty Valdi Foe, Liota Franklin Patrick Englbert Frederik G. Worang, Frederik G. Gabriela Audina Kasi Gabriela E. D. Pinontoan Gratcia Natasya Bonaldy Gunawan, Emilia Gunawan, Emilia M. Haris Prasetyo Hizkia Christian, Hizkia Honi, Henli ` Y. Imbar, Hanna R. K. Imelda Ogi Indrie Debbie Palandeng Indrie Debby Palandeng Ismiatun Khasanah Ivonne S Saerang Ivonne S. Saerang Ivonne S. Saerang Ivonne S. Saerang Ivonne Stanley Saerang Ivonne Stanley Saerang Jacky S. B. Sumarauw Jacob, Prisilia A. Jeanefer, Tangkudung A. Jeason Lucky Alexander Tampi Jelita, Kezia Jesika, Ningrum Jimmy Jehosua Wungkana Joseph, Omega P. Juan Worang Kalawat Lengkongb, Victor Paska Kalawat Kalesaran, Dionycio Kansil, Deyby . Kansil, Lilis A. Kattang, Fiorent E.C. Kereh, Claudio Khusna Pelealu Koropit, Prisilia Lala, Ryanna Jasmine Lalawi, Natasya T. Lamonge, Monalisa A. Lanawaang, Belinda Lantang, Monika Gabriela Lawren Julio Rumokoy Legi, Christian M. Lengkong, Fyolanda . Lengkong, Victor P. K Linda Lambey, Linda Lintang Winastiani Mangku Dipuro Liode, Feren E. Liusito, Reginald A. Logor, Grand Loureine Patricia Sumual Lucia Cecilia Mandey Lydia Ivana Kumajas Maga, Yulisa Lidya Virginia Magdalena, Pangkey Hannah Maria Mailangkay, Ferdinand A. Malonda, Ryan Ch. Mamahit, Bonaventura L. A. Mamangkey, Juan H.W. Mandagi, Yosua Leonardo Manduapessy, Gery Mangantar, Marjam . Mantiri, Jessica N. Mantow, Tabita E. O. Maramis, Joubert B. Maria Tielung Maria V. J Tielung Maria V. J. Tielung Maria V.J. Tielung Marjam Mangantar Maryam Mangantar Maryam Mangantar Maryam Mangantar Masinambow, Vecky A.J. Massau, Appolos Mattiara, Nicholas S. Mawei, Miracllyne F.G Mawitjere, Praisethy M. Maykel Robi Rantung Mende, Stacy Merinda H. Ch. Pandowo Mewengkang, Juwita B. Mintardjo , Christoffel M. O. Mo’o, Octaviani . Mojambo, Gabriel A.M Mongi, Rifan E. Mongi, Sunotowira R. Monica Simbala Moniharapon, Silcyljeova . Monintja, Steve Christofel Murni, Sri . Naftali, Sumilat C. Natanael Owen Rumondor Nelwan, Andrew . Nepa, Andre Juan Ngantung, Edward M. C. Nugraha, Faris M. Nugraha, Faris Muchsin Nugroho, Daniel ` Ogi, Imelda W. J. Olivia Nelwan Olivia S. Nelwan Pandegirot, Sonia Ch. G. Pangkey, Aldy R. Pangumpia, Alsye Wise Paoki, Tifany T. Paputungan, Sharon Voice Thiffania Parengkuan Tommy Parengkuan, Vega J. J. Paulina Van Rate Paulina Van Rate Pelle, Nathasya F. Phatricia S M Monoarfa Pinasang, Ian G. Poluan, Efrani Pondaag, Elsa M. Pongkorung, Anamaria . Poyoh, Christin Marciah Raintung, Michael CH Raintung, Michael Ch. Ramlan, Sitti Ruwaida Rampen, Dio B. Ratag, Alfredo Josua Raynaldo Fabian Karel Posumah Recovri Octaviani Sambur Regina Trifena Saerang Rembet, Eunike . Reo, Alrick j. Rompas, Rex C. E. E. Rompas, Yunita Putri Dianti Rompis, Hidecky Rompis, Noval Krisander Rugian, Nada G.M Rumengan, Sheren Rumokoy, Lawren Runtulalo, Rauna . S.L.H.V Joyce Lapian Saeh, Charlen Sael, Arga . Saerang, Regina T. Saerang, Regina Trifena Salahudin, Dennise Nurillah Samban, Yonatan W. A. Sangkoy, Richard Imanuel Sante, Zevanya Vaneca Sasauw, Abigail Senduk, Indri F. A Sengkey, Jefri I.B Sepang, Jantje . Shinta J.C. Wangke Shinta Jeanette Camelia Wangke, Shinta Jeanette Camelia Shinta Wangke, Shinta Siagian, Amelia Elisabeth Siboro, Deki Fransiskus Sifrid Pangemanan Sifrid s Pangemanan Sifrid S. Pangemanan Silvya L Mandey, Silvya L Sitinjak, Debora C. Soamole, Fitria . Sri Murni Sri Murni Sri Murni Sri Wahyuni Anggraini Kamal, Sri Wahyuni Anggraini Sriwahyuni Wagiman Stajanoska, Irene Sukma, Nurul . Swecananda, Made Lalita Syamsul Arifin Tamboto, Glorrya Tangel, Lois Merry Taroreh, Rita Norce Tasik, Hizkia H.D. Tatengkeng, Desrin . Tauke, Putri Yuliana Telew, Amelia Christania Tendean, Yosua P. J. Tilaar, Kesye Karlina Tindi, Ricardo G. Tommy, Parengkuan . Tommy, Parngkuan Tompodung, Victory P. Tumbuan, Willem J. F. A. Umboh, Christina Natalia Stevhia Umboh, Syallomika F. B. W. Untu, Victoria Neisye Untu, Victoria. N Veren Pangemanan Victor P.K. Lengkong Victoria N. Untu Victoria Neisye Untu Victoria Nesye Untu Vina Elsje Voges, Nadine N Walakandou, Regina Joan Ribka Walintukan, Cynthia . Wangke, Shinta J. C. Wangke, Shinta J.C. Wangke, Shinta Y. C. Warbung, Cicilia J. E Welan, Geraldy Wilar, Frits F. Yonggara, Yoliana Yosua Sendefri Pajan Yudhatama Indrawan Yuni Anggraini Manangin Manangin Yunita Mandagie