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Short Course Digital Marketing sebagai Sarana Meningkatkan Animo Pendaftar Peserta Didik Baru di SD Muhammadiyah Kalangan Kuat, Tri; Kurniawan, Arief
Jurnal Surya Masyarakat Vol 5, No 2 (2023): Mei 2023
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/jsm.5.2.2023.194-200

Abstract

The location of SD Muhammadiyah Kalangan is located in Baturetno Banguntapan Village, Bantul, located within the village and not located on the edge of the highway, so that the location is less strategic to get the attention of the community. Promotion of new student admissions at SD Muhammadiyah Kalangan every year is carried out conventionally and has not used digital marketing media. This condition makes it difficult for SD Muhammadiyah Kalangan to compete with elementary schools located near the location. Based on these conditions, a special strategy is needed so that SD Muhammadiyah Kalangan can be better known by the public in general. This community service aims to provide insight and training to schools on digital marketing as a means to increase the interest of new student registrants. The method used in this community service is by conducting Short Course Digital Marketing activities as well as assisting in the creation of digital marketing media by utilizing websites and social media. The Short Course will start on August 6-10, 2021, and will be attended by 10 participants, namely teachers and employees of SD Muhammadiyah Kalangan. Community service shows a good impact seen from the pre-test and post-test scores of the implementation of the Digital Marketing Short Course, namely there is an increase in understanding and skills about Digital Marketing to be used as a strategy to increase the interest of new student registrants and be able to compete with other schools in the environment in the digital age.
Analisis Faktor Keberhasilan dan Penghambat Edupreneurship Business Center "Moekamart" SMK Muhammadiyah Karangmojo Kartikaningsih, Kartikaningsih; Purnomo, Muhamad Tito; Mulyani, Sri; Sahria, Yoga; Kuat, Tri
Economic and Education Journal (Ecoducation) Vol 6 No 2 (2024): Economic and Education Journal (Ecoducation)
Publisher : Program Studi Pendidikan Ekonomi, Universitas Insan Budi Utomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33503/ecoducation.v6i2.4697

Abstract

Penelitian ini menganalisis faktor keberhasilan dan penghambat dalam pengembangan edupreneurship di Business Center "Moekamart" SMK Muhammadiyah Karangmojo. Transformasi dari koperasi siswa menjadi minimarket modern pada awal tahun 2019 ditinjau dari berbagai aspek yang mempengaruhi kinerjanya. Keberhasilan Moekamart diidentifikasi melalui perubahan menjadi toko ritel modern dengan dukungan mesin kasir POS (point of sales), yang meningkatkan efisiensi dan penampilan profesional. Selain itu, perluasan target pasar dari hanya warga sekolah ke masyarakat umum, meskipun belum maksimal, turut berkontribusi pada peningkatan omzet. Namun, penelitian ini juga mengungkap beberapa faktor penghambat, seperti rendahnya jumlah konsumen dari masyarakat umum yang disebabkan oleh persaingan dengan toko ritel besar lainnya di Karangmojo, serta harga produk yang kurang bersaing. Tambahan kebijakan potongan wajib pembelian bagi guru dan karyawan juga diidentifikasi sebagai salah satu kendala operasional. Penelitian ini memberikan wawasan penting untuk pengembangan lebih lanjut dan strategi peningkatan kinerja Moekamart di masa depan.
Faktor-Faktor yang Mempengaruhi Pemilihan Karir pada Siswa SMK Hariyanto, Hariyanto; Kuat, Tri; Suprap, Suprap; Rohmad, Arif Nur; Faizin, Ali Nur; Hadi, Hadi
Journal of Education Research Vol. 5 No. 4 (2024)
Publisher : Perkumpulan Pengelola Jurnal PAUD Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37985/jer.v5i4.1503

Abstract

Penelitian ini bertujuan untuk mengidentifikasi faktor-faktor yang mempengaruhi pemilihan karir pada siswa SMK Muhammadiyah 1 Temanggung, baik faktor internal maupun eksternal, serta menganalisis interaksi antara faktor-faktor tersebut. Menggunakan pendekatan kualitatif dengan metode studi kasus, penelitian ini melibatkan 69 siswa kelas XII dari berbagai jurusan di SMK Muhammadiyah 1 Temanggung. Data dikumpulkan melalui wawancara, observasi partisipatif, dan dokumentasi. Hasil penelitian menunjukkan bahwa minat dan bakat merupakan faktor dominan dalam pemilihan karir, dengan 68,1% siswa memilih karir berdasarkan minat dan bakat mereka. Orang tua juga berperan signifikan dalam keputusan karir siswa dengan 15,9% pengaruh. Faktor eksternal lainnya termasuk informasi tentang dunia kerja, pengaruh teman sebaya, saran guru, dan lokasi pekerjaan. Temuan ini sejalan dengan teori Holland yang menekankan pentingnya kesesuaian antara tipe kepribadian individu dan lingkungan kerja. Penelitian ini menyarankan pentingnya bimbingan karir di sekolah untuk membantu siswa membuat keputusan karir yang lebih terinformasi dan matang.
Strategi Kepala Sekolah Menumbuhkan Motivasi dan Meningkatkan Kreativitas Siswa untuk Menciptakan Minat Berwirausaha pada SMK Muhammadiyah di Kabupaten Cilacap Swandhana, Galih; Kuat, Tri
Blantika: Multidisciplinary Journal Vol. 2 No. 12 (2024): Special Issue
Publisher : PT. Publikasiku Academic Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/blantika.v2i12.256

Abstract

Penelitian ini adalah meningkatnya angka pengangguran di kalangan lulusan Sekolah Menengah Kejuruan (SMK) di Indonesia, khususnya di Kabupaten Cilacap, yang menunjukkan ketidakcocokan antara pendidikan dan kebutuhan industri. Penelitian ini bertujuan untuk menganalisis strategi kepala sekolah dalam menumbuhkan motivasi dan kreativitas siswa serta menciptakan minat berwirausaha. Metode yang digunakan adalah penelitian kualitatif deskriptif, yang melibatkan wawancara, observasi, dan dokumentasi di dua SMK Muhammadiyah di Cilacap. Subjek penelitian terdiri dari kepala sekolah, guru, dan siswa untuk mendapatkan perspektif yang komprehensif mengenai implementasi strategi pendidikan. Tujuan penelitian ini adalah untuk meningkatkan kualitas pendidikan SMK melalui penguatan motivasi belajar siswa, pengembangan kreativitas, dan peningkatan minat berwirausaha. Penelitian ini juga berupaya memberikan rekomendasi bagi kepala sekolah dan pihak terkait dalam meningkatkan efektivitas pendidikan vokasional. Hasil penelitian menunjukkan bahwa strategi kepala sekolah yang meliputi sosialisasi visi misi, bimbingan motivasional, dan pengembangan program kreatif berhasil meningkatkan motivasi dan kreativitas siswa. Partisipasi aktif dari seluruh warga sekolah dalam menjalankan strategi tersebut terbukti efektif dalam menciptakan lingkungan belajar yang mendukung. Kesimpulan dari penelitian ini adalah bahwa pendekatan manajerial kepala sekolah yang proaktif dan kolaboratif dapat meningkatkan kualitas pendidikan di SMK, serta menumbuhkan minat berwirausaha di kalangan siswa. Penelitian ini merekomendasikan penerapan strategi pendidikan yang lebih terencana dan dukungan yang kuat dari semua pihak untuk mencapai hasil yang optimal.
Development of Instruments and Formulas for Data Processing for Vocational Education Alignment Kuat, Tri; Santosa, Budi; Susatya, Edhy; Sutrisno, Djoko; Purnawan, Purnawan; Budiastuti, Pramudita; Triatmaja, Adhy Kurnia
Journal of Vocational Education Studies Vol. 7 No. 2 (2024): Vol.7 No.2 (2024)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/joves.v7i2.11947

Abstract

The rapid development of the business and industrial sectors demands high-quality vocational education institutions. This is particularly true regarding their relevance to the needs of the business and industrial sectors. Vocational Secondary Schools, as institutions that produce work-ready graduates, need to make alignment efforts to improve the absorption of their graduates into the workforce. The aim of this study is to explore alignment within vocational education institutions, develop alignment instruments for vocational education, and create guidelines for aligning vocational education. The method used in this study is a mixed-method design with an exploratory sequential approach. The study's results indicate that qualitative data analysis explores 12 categories and 40 codes. The development of the vocational education alignment instrument, resulting from Focus Group Discussions (FGD), consists of 7 components/dimensions and 23 items. The instrument has been proven to be reliable through validation and reliability testing. Content validity, analyzed by 7 experts, showed an average Aiken’s V index of 0.89 > 0.8, indicating high validity. The second proof used Exploratory Factor Analysis (EFA) with a KMO value of 0.956 > 0.5, and Confirmatory Factor Analysis (CFA) showed good fit criteria, including X², GFI, AGFI, CFI, TLI, CMIN/DF, and RMSEA values exceeding the cutoff. The measurement results of vocational education alignment, using the developed instrument on 77 vocational secondary schools and their business and industrial sector partners, indicate quadrant 2, meaning that the vocational secondary schools and the business and industrial sectors have achieved alignment according to the instrument's indicators.
The Evaluation Of Craft Arts Productive Teacher Training Management at The Quality Assurance Development Center Vocational Education Suranto, Eko; Susatya, Edhy; Kuat, Tri
JURNAL INOVASI DAN MANAJEMEN PENDIDIKAN Vol. 4 No. 2 (2024)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/jimp.v4i2.12134

Abstract

Government training institutions are very limited and management has not been accredited. The purpose of the study was to evaluate the quality of productive teacher training management at the Quality Assurance Development Center Vocational Education in Arts and Culture, Yogyakarta. Management analysis focused on the quality of programs, services, and instructors. The research method used qualitative methods. The subjects of the study were instructors and training participants. The object of the study was the management of the implementation of productive teacher training for arts and crafts. Data collection techniques through observation, interviews, and documents. Data validation using triangulation of sources and methods. Data analysis using descriptive techniques and mathematical analysis. Research results; (1) the quality of the training program is categorized as very satisfactory (average 93.31) with details; 10% of the assessment frequency is categorized as satisfactory and 90% of the assessment frequency is categorized as very satisfactory, (2) the quality of training services is categorized as very satisfactory (average 92.42) with details; 22.5% of service elements are categorized as satisfactory and 77.5% of service elements are categorized as very satisfactory, and (3) the quality of the instructors is categorized as very satisfactory (average 93.10), with the note; the lowest average value of instructors is in the wood craft expertise concentration (90.18) and the highest average value of instructors is in the ceramic craft expertise concentration (96.21). Judging from the quality of instructors; 12% are categorized as satisfactory and 88% are categorized as very satisfactory.
Inovasi Web Microlearning untuk Menumbuhkan Jiwa Kewirausahaan Mahasiswa Vokasi Melalui Penerapan Pembelajaran Kooperatif Berbasis Proyek Sahria, Yoga; Santosa, Budi; Muclas, Muclas; Kuat, Tri
NUSRA : Jurnal Penelitian dan Ilmu Pendidikan Vol. 5 No. 3 (2024): NUSRA: Jurnal Penelitian dan Ilmu Pendidikan, Agustus 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/nusra.v5i3.2979

Abstract

Vocational education plays an important role in producing young generations who are ready to enter the workforce and become entrepreneurs. This study aims to develop microlearning web innovations to foster the entrepreneurial spirit of vocational students through the implementation of project-based cooperative learning. The research method used is a three-stage development, namely: (1) analysis of needs and design of microlearning web, (2) development of microlearning web, and (3) evaluation of microlearning web. This development process is carried out using the ADDIE Instructional Model. The results of the study indicate that the developed microlearning web is effective in fostering the entrepreneurial spirit of vocational students through the implementation of project-based cooperative learning. This is evidenced by the increase in questionnaire scores, observation results, and project products produced by students. This microlearning web can be an alternative innovative and interesting learning media for vocational students to improve their knowledge, Skills, and entrepreneurial Attitudes.
Implementasi Edupreneurship Melalui Business Center di SMKN 1 Kaligondang Muginah, Muginah; Kusumawardhana, Ap Massri M; Winarso, Didik; Suwardi, Suwardi; Kuat, Tri
NUSRA : Jurnal Penelitian dan Ilmu Pendidikan Vol. 5 No. 3 (2024): NUSRA: Jurnal Penelitian dan Ilmu Pendidikan, Agustus 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/nusra.v5i3.3172

Abstract

This research aims to describe and analyze the implementation of edupreneurship through the business center at SMKN 1 Kaligondang and how to foster an entrepreneurial spirit in students through this program. The research method used is a qualitative method, which aims to understand the implementation of edupreneurship and business center in the school. The research was conducted by observation and interviews with informants who were directly involved in edupreneurship activities. The results of this study show that: 1) the implementation of education is carried out through the business center, 2) Learning in the business center is carried out through business practices involving Accounting students in market observation activities, inventory of consumer needs, ordering/purchasing from the business center, determining selling prices, recording transactions and making reports, as well as managing their own finances. This activity succeeded in fostering an entrepreneurial spirit which included confidence, the courage to take risks, focus on tasks and results, as well as honesty and thoroughness.
Innovative Learning Media for Interior Design using Augmented Reality at Vocational High Schools Sahria, Yoga; Santoso, Budi; Kuat, Tri
Internet of Things and Artificial Intelligence Journal Vol. 4 No. 2 (2024): Volume 4 Issue 2, 2024 [May]
Publisher : Association for Scientific Computing, Electronics, and Engineering (ASCEE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31763/iota.v4i2.724

Abstract

One aspect of the concept of building design development is interior design. The accuracy of the placement of interior materials is very important for (SMK) students majoring in Building Drawing Engineering. However, it may be difficult to present and organize material in real life. This barrier can be caused by a lack of materials or the ability to see objects from multiple angles. To realize the Vocational Center of Excellence and SMK Bisa programs, augmented reality technology is present as a solution in vocational education. Augmented reality is a technology that allows virtual things to be placed in the real world. The reason for choosing this research topic is that users can interact with virtual things in an augmented reality environment providing them with hands-on experiences. Objects that are displayed in the form of interior materials can be in 3D so that they look as close as possible to the original object. Users can interact and change the location of interior materials directly and realistically using augmented reality applications. The method used in this research is the Lee & Owens Development Model starting from Assessment/analysis, Need assessment, front-end analysis, design, development, Implementation, and Evaluation. The application developed only includes some interior design materials, Design markers have a high level of augmentability, so users will be able to immediately see a 3D model when the marker is scanned, The application has been tested on several smartphones and the results are successful
Pengembangan Model Monitoring Berkala Praktik Kerja Lapangan pada Kurikulum Merdeka di Sekolah Menengah Kejuruan Negeri 1 Bantul Dariyati, Dariyati; Santosa, Budi; Kuat, Tri
Ideguru: Jurnal Karya Ilmiah Guru Vol 10 No 2 (2025): Edisi Mei 2025
Publisher : Dinas Pendidikan, Pemuda dan Olahraga Daerah Istimewa Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51169/ideguru.v10i2.1912

Abstract

The research aims to; (1) analyze the current monitoring model of field work practice (PKL) at SMKN 1 Bantul; (2) develop a periodic monitoring model of PKL in accordance with the principles of an independent curriculum; and (3) analyze the effectiveness of the developed periodic monitoring model in the concentration of expertise in Computer and Network Engineering at SMKN 1 Bantul. The research method uses research and development with the analyze, design, develop, implement, and evaluate model. The research sample was 70 students divided into an experimental class of 35 students from class XII TKJ 1 and a control class of 35 students from class XII TKJ 2. The data collection instrument used a questionnaire. Quantitative analysis using independent sample t-test and effectiveness test using N-Gain test. The results showed; (1) the PKL periodic monitoring model currently used in the TKJ expertise concentration at SMKN 1 Bantul in assessing students' technical and non-technical skills is carried out by regular monitoring through daily journals, monitoring students to receive real-time feedback, improve competence, and work readiness. In addition, industry involvement in monitoring helps align students' skills with the needs of the world of work; (2) the development of a periodic monitoring model at SMK N 1 Bantul is compiled in the form of a guidebook to facilitate teachers in implementing the model. The guidebook is structured, systematic, and attractive so that it is easy to understand and apply. The develop design stage produced a valid and feasible PKL periodic monitoring model. Periodic monitoring of PKL is optimized through the use of a digital-based monitoring website; and (3) the website-based PKL periodic monitoring model for the TKJ concentration at SMKN 1 Bantul is effective. This model allows assessment, filling in student daily journals, and real-time monitoring, making it more efficient. With high accessibility, this model facilitates communication between schools and industries, supports the digitalization of vocational education, and improves the quality of learning and student work readiness.