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Analysis of MSME Digital Marketing Strategy kripik t_mpe on Instagram Gustiawan, Wahyu Dede; Rahayu, Budi
Manajemen dan Kewirausahaan Vol. 5 No. 1 (2024): Manajemen Kewirausahaan
Publisher : Manajemen FEB Unima

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53682/mk.v5i1.9179

Abstract

This research discusses digital marketing carried out by Kripik t_mpe MSMEs located in Kediri East Java considering the importance of using online marketing media today cannot be maximized by MSME actors How to create the right and quality content is rarely noticed by business owners so that the impact has not been felt optimally either This study used qualitative research methods with researchers interviewing MSME owners directly using data analysis methods by collecting data reducing and concluding data The result of this study is that MSMEs Kripik t_mpe have run several ways to make their marketing content quality such as relevance creativity visual quality storytelling interaction consistency and authenticity Although in some ways such as improving visual quality and consistency has not been carried out properly < p>
PENGARUH REWARD DAN PUNISHMENT TERHADAP KINERJA KARYAWAN PADA PT SUKSES MITRA SEJAHTERA Kristanti, Desi; Rahayu, Budi; Fikriyah, Amin Lailatul; Maeswanto
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to determine the effect of reward and punishment on employee performance at PT Sukses Mitra Sejahtera. And to find out which variable has the most influence on employee performance. The research was conducted using a survey method, where data was obtained by distributing questionnaires to 60 respondents. The population in this study were all employees of PT Sukses Mitra Sejahtera. The sampling method used is non-probability sampling, the data obtained is then analyzed using the classical assumption test, multiple linear regression analysis, determination test consisting of t and f tests. The results of testing the hypothesis partially prove that there is an influence between rewards on employee performance. through the calculation results obtained a coefficient value of 0.469 and t count of 3.175 with a significant value of 0.002 results greater than 0.05. The results of testing the hypothesis partially prove that there is an influence between punishment on employee performance. through the calculation results obtained a coefficient value of 0.569 and t count of 4.412 with a significant result value of 0.000 greater than 0.05. This means that there is an influence between the reward and punishment variables on employee performance at PT Sukses Mitra Sejahtera.
PENGARUH BEBAN KERJA TERHADAP NIAT BERPINDAH DIMEDIASI OLEH STRES KERJA PADA PERAWAT Utami, Sasi; Rahayu, Budi
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 8 (2023): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2023
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This research examines the effect of workload on desire to change mediated by work stress in nurses at a one of the private hospital in Kediri. The population in this study were all nurses in one of the private hospitals in Kediri. This research is explanatory research with a quantitative approach where data collection was carried out by distributing questionnaires to 126 respondents. Data analysis uses Partial Least Square (SEM-PLS). The research results show that workload and work stress have a significant effect on turnover intention. Likewise, workload has a significant effect on work stress. The results of this study also show that work stress has a significant influence on turnover intention. Furthermore, job stress partially mediates the influence of job insecurity and workload on intention to leave. The results of this research indicate that one of the private hospitals in Kediri can improve its strategy to retain and retain its nurses so they remain in their jobs.
Pelatihan Pelayanan Pasien Dalam Bahasa Inggris Bagi Calon Tenaga Kesehatan Di Akademi Keperawatan Rumah Sakit Marthin Indey Jayapura: - Rahayu, Budi; Yembise, Yohana; Asnita
J-Abdimas Cenderawasih Vol. 3 No. 2 (2025): Volume 3 Nomor 2 Tahun 2025
Publisher : Universitas Cenderawasih

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31957/jabdimascenderawasih.v3i2.5021

Abstract

This community service program aims to provide training to prospective healthcare workers at the Marthin Indey Hospital Nursing Academy (AKPER RSMI) in Jayapura in serving and managing English-speaking patients. Another objective of this community service program is to increase the motivation of AKPER RSMI students, as prospective healthcare workers, to learn English. This community service program took the form of training. The training included watching videos on working abroad as a nurse, lectures, discussions, and simulations. The training proceeded smoothly as planned. Participants received materials in the  lectures, then discussed the materials, and practiced them in simulations. In the final evaluation, participants felt they had benefited from the training and hoped to receive more similar training.
Edukasi Etika Batuk dan Bersin untuk Meningkatkan Perilaku Higienis Anak TK di Ciamis Firmansyah, Andan; Nurnaziyah, Alimah; Oktavia, Amelia; Rahayu, Budi; Naufal Ramadhan, Daffa; Ahmadi, Mia Laila Salsa; Lisnasari, Novi Mirna
Daarul Ilmi: Jurnal Pengabdian Kepada Masyarakat Vol. 3 No. 2 (2025): Daarul Ilmi: Jurnal Pengabdian Kepada Masyarakat (Juli-Desember 2025)
Publisher : LPPM STIKes Muhammadiyah Ciamis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52221/daipkm.v3i2.962

Abstract

Introduction: Respiratory infections are common among kindergarten children due to close interactions and limited awareness of personal hygiene. Early health education on proper coughing and sneezing etiquette is an important preventive strategy to reduce disease transmission and promote healthy behaviors. Objective: This community service activity aimed to improve the knowledge and skills of kindergarten children at TK Perwanida Ciamis in practicing proper coughing and sneezing etiquette through interactive learning and visual media. Method: The activity was conducted for 45–60 minutes using a participatory approach. Educational materials included illustrated posters, demonstrations, ice-breaking activities, and hands-on practice. Evaluation was conducted through direct observation of children’s ability to correctly perform the techniques. Result: The activity was well received, and most children were able to correctly demonstrate proper coughing and sneezing etiquette after the intervention. Visual media and demonstrations enhanced children’s understanding and engagement. However, continuous reinforcement from teachers and parents is needed to sustain these behaviors. Conclusion: Interactive and visual-based education effectively improved hygiene awareness and practices among kindergarten children. Ongoing support from teachers and parents is essential to maintain these behaviors and prevent respiratory infections.
Co-Authors Agus Purnomo Ahmadi, Mia Laila Salsa Amabel, Meilia Ardiana Sari, Alfie Arif Adi Setiawan, Arif Adi Asnita Atang Barokah, Liberty Barokah, Liberty Claude Mona Airin Daniar, Katherin Dede Jajang Suyaman desi kristanti, desi Devia, Devia Dwi Kristantina, Rina Dwi Larasati Dwi Larasati, Dwi Elvika Fit Ari Shanti, Elvika Fit Ari Endah Puji Astuti, Endah Puji Euthalia Hanggari Sittadewi Faot, Onisimus Ferdinandus, Adelce Sisilia Fikriyah, Amin Lailatul Firmansyah, Andan Fit Ari Shanti, Elvika Herlina, Intan Arum Herni Rejeki Ibrahim, Muliaty Joko Sutrisno Kusumastuti, Etty Laksono, Yanis Lalu Suhirman Limbong, Sunarlia Lisaria Putri, Rumanintya Lisnasari, Novi Mirna M, Fifiana Agustianingsih Maeswanto Mery Napitupulu Muslikah, Fitri Erna Nadeak, Banuara Nana Sudiana Naufal Ramadhan, Daffa Nugroho, Intan Nunung Nurhasanah Nur Hidayat Nurdiana Nurlaely, Nurlaely Nurnaziyah, Alimah Okta Viyani, Ari Oktavia, Amelia Permana, Rizky Ainnun Pratama, Nofran Pratama, Nofran Putra Puji Astuti, Endah Rafiqoh, Ani Rahma, Nur Rahmawati Sholihah Rahmawati S., Nur Rani, Rani Ismawati Sari, Kurnia Rahayu Purnomo Sarmin Sarmin Sasi Utami Septyaningtyas, Dinar Rika Sholihah, Nur Rahmawati Siti Alfiah Soffan, Alan Solihah, Nur Rahmawati Sulistiawan, Insan Nur Sustiyatik, Enni Susyatik, Enni Tahril Tami, Sasi Tami Teguh Basuki Tri Sunarsih Untung Susilo Utami, Dyah Nursita Viyani, Ari Okta Wahyu Dede Gustiawan Widiastuti, Linda Widyastuti, Novie Windu Baktiyani, Siti Candra Yani, Windi Lusi Yembise, Yohana Yulinda, Dwi Yulini Rinantanti Yusron Mustofa, Mochammad Zulkarnain, nn