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All Journal JURNAL SAINS PEMASARAN INDONESIA Jurnal Minds: Manajemen Ide dan Inspirasi JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS NUSANTARA : Jurnal Ilmu Pengetahuan Sosial JIMFE (Jurnal Ilmiah Manajemen Fakultas Ekonomi) JOURNAL OF APPLIED BUSINESS ADMINISTRATION Jurnal Riset Bisnis dan Investasi Jurnal Manajemen Bisnis Eka Prasetya Jurnal Administrasi Bisnis FISIPOL UNMUL Business Preneur : Jurnal Ilmu Administrasi Bisnis TEKIBA : Jurnal Teknologi dan Pengabdian Masyarakat Jurnal Ekonomika dan Manajemen Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Journal of Management and Digital Business Jurnal Pengabdian Masyarakat Bestari (JPMB) Industrial Research Workshop and National Seminar International Journal Administration, Business & Organization Applied Business and Administration Journal Sewagati: Jurnal Pengabdian Masyarakat Indonesia Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Pengabdian Kepada Masyarakat Nanggroe: Journal Of Scholarly Service Jurnal Pengabdian Kepada Masyarakat Ekonomi, Pendidikan, dan Sosial Humaniora Applied Business and Administration Journal (ABAJ) Nanggroe: Journal of Scholarly Service JUAN: Jurnal Pengabdian Nusantara
Chaniago, Harmon
Politeknik Negeri Bandung
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Peremajaan Merek Melalui Redesign Logo Usaha & Kemasan Wajit Cililin Tintin Suhaeni; Ivon Sandya Sari Putri; Ira Siti Sarah; Abdul Malik Sayuti; Maya Setiawardani; Sri Raharso; Harmon Chaniago
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol 3 No 2 (2021): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Pusat P2M Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimas polibatam.v3i2.3443

Abstract

Intense competition, uncertain market conditions, and social and lifestyle factors are often the reasons why a brand must always keep up with the times, either by changing some aspects of the brand partially or totally. Brands that experience stagnation or even losses have to be decided whether to be dismissed or retained. If the choice is maintained, then brand rejuvenation can be an alternative. Brand rejuvenation is an attempt to bring a brand that can’t make money into money-making with new positioning. Our partners, Wajit Cililin craftsman, have started their business decades ago. Since the business was founded, not many changes and innovations have been made in terms of supply so that partners are currently experiencing a phase of stagnation in their business. For this reason, the team offers a solution, namely a brand rejuvenation assistance program. The output of this program, in addition to the report, is also in the form of a scientific article, a scientific poster, and registration of intellectual property rights in the form of partners’ brands. Specifically, this program will produce logo and packaging designs for partners, to the point that the packaging is ready to use according to the design plan. The program consisted of a series of activities begins with a pre-survey to see the latest conditions of partners, personal interviews with potential partners to raise priority needs for which solutions will be made, literature studies to enrich to theoretical foundations of packaging design, surveys to get the preference of consumers, packaging design, packaging production process and evaluation of consumer perceptions of the logo and packaging that has been made.
Faktor Penentu Transformasi Digital UMKM: Bukti dari Indonesia Iklima Farhani; Harmon Chaniago
Prosiding Industrial Research Workshop and National Seminar Vol 12 (2021): Prosiding 12th Industrial Research Workshop and National Seminar (IRWNS)
Publisher : Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (270.492 KB)

Abstract

Faktor Penentu Transformasi Digital UMKM: Bukti dari Indonesia
Evaluasi Faktor yang Berpengaruh pada Kinerja Karyawan Harmon Chaniago
International Journal Administration, Business & Organization Vol 1 No 3 (2020): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (232.38 KB) | DOI: 10.61242/ijabo.20.45

Abstract

This research was conducted at companies whose employee performance was decreasing. This is evidenced by the number of employees who can only work individually and do not want to work as a team. The results of the initial observations show the influence of several factors on employee performance. This study aims to investigate these factors, such as: job stress, work conflict, satisfaction, work comfort and its associated with employee performance. The research method uses an explanatory survey. The number of samples used was 120 property company employees in West Bandung Regency, Indonesia. The results of the study indicate that job stress, work conflict, job satisfaction and work comfort have an effect on improving employee performance, while the most dominant factor affecting employee performance is work comfort.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pengguna Aplikasi Go-Food Selama Pandemik Covid-19: Studi Pada Konsumen Kota Bandung Mohammad Rizal Gaffar; Nur Suci Vidina; Harmon Chaniago
Applied Business and Administration Journal Vol. 1 No. 1 (2022): First Edition
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (367.789 KB)

Abstract

The Go-Food application is an application that serves online food and beverage orders made by PT Gojek Indonesia. There are several new policies made by PT Gojek Indonesia to reduce the spread of the COVID-19 pandemic, but there are still some driver partners and merchant partners who have not implemented these policies, such as there are Go-Food drivers who are inconsistent in using masks and gloves. , there is no guarantee for the cleanliness of food or beverage processing from the seller, and the company has not guaranteed the implementation of social distancing for its employees. This study aims to explain whether service quality has an influence on customer satisfaction of Go-Food application users during the COVID-19 pandemic for consumers in Bandung City. This study is a quantitative study with a descriptive method that examines the effect of service quality on customer satisfaction using the Go-Food application during the COVID-19 pandemic on consumers in the City of Bandung. The population used in this study was 912,000 people in the city of Bandung in the young age group (15-34 years) who used the Go-Food application during the COVID-19 pandemic with a total sample of 384 Go-Food consumers during the COVID-19 pandemic. young age group (15-34 years). The sampling technique used is a simple random sampling technique. The data collection technique used in this research is a survey technique through the distribution of online questionnaires via google form. The data of this study were analyzed by simple linear regression method. The results of this study indicate that there is a positive and significant effect on service quality on customer satisfaction using the Go-Food application during the COVID-19 pandemic on consumers in the city of Bandung.
Pembentukan Gobisnis123; Unit Bisnis Pelatihan dan Konsultan UMKM pada Labbis Administrasi Bisnis Politeknik Negeri Bandung Harmon Chaniago; Mukaram; Sri Raharso; Muhammad Rizal Gaffar; Yayan Firmansyah
Jurnal Pengabdian Masyarakat Bestari Vol. 1 No. 5 (2022): August 2022
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmb.v1i5.988

Abstract

UMKM salah satu sektor yang dapat menopang perekonomian bangsa Indonesia dikarenakan menyerap banyak sekali tenaga kerja. Dimana pada saat itu perusahaan baik yang berskala internasional dan nasional banyak sekali yang gulung tikar. Tujuan pembentukan unit bisnis pelatihan dan konsultasi UMKM;   GoBisnis123 ini menjadi salah satu konsultan yang dapat menjadi mitra UMKM untuk memberikan solusi  yang terjadi yakni proses produksi, keuangan dan pemasaran. Konsultan ini telah berjalan selama 4 bulan serta metode  yang dilakukan adar konsultan ini dapat berkembang diantaranya dengan mengadakan kegiatan bechmarking ke Rumah BUMN Bandung BRI, brainstroming dan membaca litelatur yang sesuai dengan tujuan yang akan diperoleh. Hasil dari kegiatan GoBisnis123 yakni pembuatan struktur organisasi, jobdesk, dokumen SOP, website dan database UMKM berdasarkan segmentasi pasar wilayah Jawa Barat.
Digital Atmosphere dan Loyalitas Konsumen: Bukti dari Kota Santri Nissa Sayyidah Fatwa; Harmon Chaniago
JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS Vol 10 No 2 (2022): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Desember 2022
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v10i2.4349

Abstract

One of the biggest digital adoptions in marketing is the emergence of marketplaces. Several marketplaces are operating in Indonesia, including Tokopedia. Tokopedia has collaborated with the government to develop traditional markets and to encourage MSMEs in the student city of Tasikmalaya (Tasikmalaya city and district). Tokopedia has the highest number of visitors, but it is below its competitors in purchase transactions. The main reason is the high bounce rate; consumers look at the application for a while, then exit again. Theoretically, this problem is known as digital atmosphere. We conducted two pre-surveys to ensure that there were problems. This study investigates these problems and relates them to consumer loyalty. The research was carried out from February 2022 – May 2022 using quantitative descriptive methods. The data were collected using an online questionnaire (G-form) and social media assistance. The total sample is 190 respondents. Analysis of the data using the average test and regression. The results of the study conclude that the digital atmosphere has a positive effect on consumer loyalty. This research also proves that improving the digital atmosphere in the marketplace on an ongoing basis will increase the number of consumers and sales transactions of shops selling within the marketplace. For marketplace managers who want to increase the number of visitors and real transactions from consumers, using the indicators listed in the article's contents is highly recommended. This research needs to be continued for other cities in Indonesia and developed from the perspective of entrepreneurs.
Pengaruh Iklim Organisasi Terhadap Kinerja Karyawan Rt Nindica Azalea Nuryasmin; Harmon Chaniago
Jurnal Riset Bisnis dan Investasi Vol 2 No 1 (2016): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Creating a climate of an organization capable of bringing the employees in a company to create a high performance is not an easy thing. This is because basically, humans have different characteristics according to his needs. Although those cases, human resources should have a good performance. One way to improve the performance of employees is to pay attention to organizational climate. This study aims to determine the organizational climate on employee performance office of PT Ultrajaya Milk Industry and Trading Company. Organizational climate measurements include the dimensions of the structure, standards, support, recognition, responsibility, and commitment. While the measurement of employee performance using the dimensions of the work, work behavior, and personal qualities. The study uses quantitative methods and involved 126 respondents drawn from employees of the office. Data was collected by questionnaire were then analyzed using descriptive statistics. The analysis includes the analysis of assumptions used classic, descriptive analysis, correlation analysis, regression analysis and coefficient of determination. Based on the research results, the level of organization climate is in the category of "good" because it has the average (mean) 3.95. So too for the performance level of employees in the category of "good" because it has the average (mean) 4.10. The results of this study indicate that organizational climate can contribute to employee performance (²) by 64%. Organizational climate is predicted to improve employee performance (positive). It can be seen from the results of the regression analysis is Y = 0.476 + 0,800X which means that if the model the characteristics of employment increased by one, the organizational commitment of employees will increase by 0,800. In addition, the organizational climate can significantly improve employee performance, it's based on figures significance probability of 0.000 smaller than 0.05.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Pengguna Aplikasi Go-Food Selama Pandemik Covid-19 Nur Suci Vidina; Harmon Chaniago; Mohammad Rizal Gaffar
Applied Business and Administration Journal Vol. 1 No. 1 (2022): First Edition
Publisher : Ebiz Prima Nusa

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The Go-Food application is an application that serves online food and beverage orders made by PT Gojek Indonesia. There are several new policies made by PT Gojek Indonesia to reduce the spread of the COVID-19 pandemic, but there are still some driver partners and merchant partners who have not implemented these policies, such as there are Go-Food drivers who are inconsistent in using masks and gloves. , there is no guarantee for the cleanliness of food or beverage processing from the seller, and the company has not guaranteed the implementation of social distancing for its employees. This study aims to explain whether service quality has an influence on customer satisfaction of Go-Food application users during the COVID-19 pandemic for consumers in Bandung City. This study is a quantitative study with a descriptive method that examines the effect of service quality on customer satisfaction using the Go-Food application during the COVID-19 pandemic on consumers in the City of Bandung. The population used in this study was 912,000 people in the city of Bandung in the young age group (15-34 years) who used the Go-Food application during the COVID-19 pandemic with a total sample of 384 Go-Food consumers during the COVID-19 pandemic. young age group (15-34 years). The sampling technique used is a simple random sampling technique. The data collection technique used in this research is a survey technique through the distribution of online questionnaires via google form. The data of this study were analyzed by simple linear regression method. The results of this study indicate that there is a positive and significant effect on service quality on customer satisfaction using the Go-Food application during the COVID-19 pandemic on consumers in the city of Bandung.
Faktor Penentu Perilaku Impulsive Buying Pada Fashion Business Di Kota Bandung MH, Novia; Chaniago, Harmon
Jurnal Riset Bisnis dan Investasi Vol. 2 No. 3 (2016): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v2i3.97

Abstract

Impulsive buying behavior is behavior that appears suddenly and without planned in advance by the consumer while shopping. Impulsive behavior arises because of the factors that encourage consumers to shop beyond the plan. From a business standpoint, this behavior will have a positive impact, by setting a good marketing strategy and understand the factors that cause this behavior it will be the manager of the business will get a large income. This study discusses the factors that lead to impulsive behavior by using descriptive analysis method. By using questionnaires distributed to a sample of consumers factory outlet with 100 respondents then processed using SPSS 16.0 will produce a mean as a reference level of each indicator. The factors that have been tested, the indicators store atmosphere has the highest mean value, which means that the store atmosphere factors which are elements of the store environment are a dominated factor that causes of impulsive buying. Expected benefits of this research can be perceived by various parties especially for business managers and readers as consumers, in order to be wise addressing the increasingly modern market developments from time to time.
Bisnis Olah Raga: Peran Bauran Pemasaran Pada Keberhasilan Usaha Setiawan, Irwan; Chaniago, Harmon
Jurnal Riset Bisnis dan Investasi Vol. 3 No. 1 (2017): Jurnal Riset Bisnis dan Investasi
Publisher : Jurnal Riset Bisnis dan Investasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35313/jrbi.v3i1.542

Abstract

As a big city, Bandung needs sports area and facilities. However, in fact, just a little land available to be utilized. Seeing this potential market, some people who are keen to catch this opportunity are competing to set up the necessary sports facilities for residents. Futsal is one of the most famous. As a new business model, management needs various tactics and strategies to attract customers such as marketing mix strategy, yet the suitable marketing mix for sports business is still undiscoverable. For that reason, this study tries to find the dominant marketing mix that determines the success of a sports business venture, especially futsal, using the quantitative descriptive method. Collecting data from a total sample of 62 business units scattered in Bandung, the data from this sample then processed by the regression testing. The results prove that not all variants of the marketing mix futsal determine business success, critical success factors futsal sports business is largely determined by the quality of the product (futsal field) and supporting accessories.
Co-Authors Aas Astri Aisyah Abdul Malik Sayuti Agustin, Yona Ahmad Tsaqif, Rifqy Alinda Devi Sofia Amran Bin Harun Anugrah Dwi Anita, Arifa Ardellia, Azahra Sazida Ardini, Rifa Luthfiyah Ayu Falufi, Delfi Azizah, Zahra Nur Dani Finata Pratama Dina Simanjuntak Dini Nur Komalasari, Devita Dzulfikar J, Dzikri Efawati, Yen Endraria, Endraria Fadhlurrohman, Muhammad Thoriq Faras, Muhammad Naufal Rafi Faris Zikrurrahman Fawwaz, Faisa Firdaus, Izza Tibta Fitriawan, Anisa Gaffar, Mohammad Rizal Hasya, Nazwa Nur Helmy Kusuma, Mochamad Hilmi Ramdhan, Raditya Iklima Farhani Indira, Hidya Intan Widia Permatasari Irwan Setiawan IRWAN SETIAWAN Iwan Mulyawan Iwan Mulyawan Lastari, Hidya Indira Lestary, Lyta Linda Maryani Lyta Lestary M, Mukaram Manan, De Habib Habibul Mardiana, Moch Maria Karmelita Maryani, Linda Maya Setiawardani Mestina Hapsyah Hapsyah MH, Novia Mohammad Rizal Gaffar Mohammad Rizal Gaffar Muharam, Hari Mukaram Mukaram Mukaram Mukaram Mukaram Nauri, Luan Nissa Sayyidah Fatwa Novia MH Nur Suci Vidina Nurul Azqiah, Gina Nuryasmin, Rt Nindica Azalea Permatasari, Intan Widia Pratama, Dani Finata Pratama, Dani Finata Putri, Chrisantia Stella Amanda Putri, Ivon Sandya Sari Putri, Zahra Qanitah Ferdyan Rahayu, Vinona Vamalya Rahil Jumiyani Rifaturrahman, Rafi Fauzan Rio Sanjaya Rizal Muhammad Naufal Rt Nindica Azalea Nuryasmin Rustandi, Difa Fadzrulloh Safitri, Dwiyanti Budi Salma, Aliya Salsabila Rachmawati, Syifa Salsha Billa, Salfa Saputra, Ramadhan Sarah, Ira Siti Sari, Maya Desvita Sayuti, Abdul Malik Septhara Adhityo Rohman Setiawardani, Maya Silaen, Abraham Lincoln Mangaratua Silaen Silalahi, Friska Simanjuntak, Dina Yosephine Valentine Sri Raharso Sri Suryani Sunandar, Syifa Nurmaitsa Putri Sutisna, Ma’mun Syafani, Rheina Syahla Tintin Suhaeni Tintin Suhaeni Tiorida, Ermina Vidina, Nur Suci Vinona Vamalya Rahayu Wilar Mahinda, Razan YAYAN FIRMANSYAH, YAYAN Yudha Tama, Firgiawan