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masri ridwan
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+6285242117926
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Editorial Address
Tnjg. Bunga, Tamalate, Kota Makassar, Sulawesi Selatan, INA
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Kota makassar,
Sulawesi selatan
INDONESIA
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event
ISSN : 26561336     EISSN : 26561301     DOI : https://doi.org/10.33649/pusaka
Pusaka: Journal of Tourism, Hospitality, Travel and Business Event. ISSN: 2656-1336 (Print) | ISSN: 2656-1301 (Online) is an international open access and peer-reviewed journal, published by Politeknik Pariwisata Makassar, Indonesia. It is published two times a year in February-July and August-January. Pusaka: Journal of Tourism, Hospitality, Travel and Business Event is a journal publishes original research, review, and short communication (written by researchers, academicians, professional, and practitioners from all over the world) which utilizes research results, theoretical studies, theoretical applications, conceptual ideas, and book reviews relevant to the Tourism Discipline. Pusaka: Journal of Tourism, Hospitality, Travel and Business Event has been granted SINTA 2 Accreditation based on Decision of the Director General of Higher Education, Research, and Technology Number 72/E/KPT/2024
Articles 218 Documents
Creative Economy and Gender Empowerment in Tourism: Investigating Bartender Training for Women in Batu Putih Bawah Village Pesik, Mex Usmeni; Lagarense, Bet El Silisna; Walansendow, Agustinus; Pangemanan, Jemmy Rudolf; Kondoj, Telly Hetty Isye; Djamali, Radjab; Kamagi, Jongky Wuner; Lumare, Mercy Ariane
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 7 No. 2 (2025): August-December
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.649

Abstract

This study explores the intersection of the creative economy and gender empowerment in the context of rural tourism development. Focusing on bartender training for women in Batu Putih Bawah Village, Bitung City, Indonesia, the research investigates how vocational skill development in mixology can serve as a strategic entry point for women's participation in the tourism value chain. Drawing from a gender-inclusive development framework and the creative economy paradigm, the study employs a qualitative case study method involving interviews, observations, and documentation. The findings suggest that bartender training not only enhances women's technical competencies but also fosters self-confidence, economic independence, and social recognition. However, structural challenges such as limited market access, traditional gender roles, and a lack of institutional support remain persistent barriers. This research contributes to the discourse on sustainable tourism and inclusive growth by proposing an integrated model for women’s empowerment through creative vocational pathways. The study also provides insights for policymakers, tourism practitioners, and educators seeking to strengthen local capacities and gender equity within emerging tourism destinations.
Rethinking Guest Experience Drivers in Hospitality: A Guest-Centered Perceived Asset Performance Model Nugraha, Siti Yulia Irani; Susanto, Eko; Widyastuti, Sri Utari; Zulkarnain, Siti Hafsah
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.615

Abstract

This study investigates how contemporary experience drivers—digital guest experience, sustainability perception, brand authenticity, and service personalization—shape perceived asset performance and customer loyalty in the Indonesian hospitality context. Using data collected from 367 hotel guests across Indonesia, the research develops and tests an integrated structural model grounded in Experience Economy Theory, Service-Dominant Logic, and Customer Engagement Theory. While prior literature often assumes that all experience drivers uniformly enhance guest value, this study reveals a more nuanced mechanism: some drivers (e.g., authenticity, personalization) directly influence experiential value, while others (notably digital guest experience) primarily drive customer engagement. The findings identify experiential value and customer engagement as critical mediators that link experience design to perceived asset performance. Specifically, the study demonstrates that guest engagement is essential for converting technological features into favorable asset evaluations. By shifting the focus from traditional financial metrics to guest-centered perceived asset performance, this research emphasizes the psychological and emotional dimensions of hospitality value. Theoretical contributions include clarifying differentiated experience pathways and empirically validating a guest-centric model of asset performance. For practitioners, the results highlight the need to align digital innovation with emotionally resonant service strategies to foster loyalty in emerging hospitality markets like Indonesia.
Beef Storage Sanitation in a Five-Star Hotel from Chiller to Plate IB Hariyanto, Oda; Wendy; Sihombing , Dame Afrina; Anggraini, Ratih
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.674

Abstract

The storage of beef in the main kitchen of a five-star hotel requires proper hygiene and sanitation procedures to maintain quality, particularly during major holiday periods. This study aims to identify how these procedures are implemented in beef storage as a key factor in guest satisfaction. The research uses a qualitative method with a case study approach at one five-star hotel. Data were obtained through observation, interviews, and documentation. The findings show that hygiene and sanitation practices among staff are generally well carried out. However, chiller cleanliness, storage temperature control, and beef arrangement are not fully in line with standard operating procedures. This study is limited to one hotel, so the findings cannot be generalized. Future research is recommended to involve more hotels, examine the duration of storage temperature application, and evaluate the effectiveness of hygiene and sanitation standard operating procedures.
Optimizing Texture and Aroma in Fruit Leather: Effects of Jackfruit–Soursop Ratios and Flour Type Sondjana Ali, Suganda; Masatip, Anwari; Ab, Ahmad; Hidayat, Nova Maulidian; Komariah, Nur
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.677

Abstract

This study investigated the systemic effects of varying jackfruit (Artocarpus heterophyllus) and soursop (Annona muricata) ratios, combined with distinct flour types, on the sensory and physical characteristics of fruit leather. Jackfruit and soursop purees were blended at ratios of 80:20, 50:50, and 30:70, then formulated with 30 g of wheat, tapioca, or rice flour as stabilizing binding agents. The mixtures were dehydrated at a controlled temperature of 60 °C. Sensory evaluation was conducted using a structured hedonic scale to assess the acceptability of flavor, color, aroma, and texture. Statistical analysis using ANOVA and DMRT (α = 0.05) demonstrated that both the fruit ratio and binder type significantly influenced the product’s quality attributes. The 80:20 jackfruit-soursop ratio with wheat flour produced the most preferred flavor (3.33) and color (3.40). In terms of aroma, the 30:70 ratio exhibited the most balanced profile across all flour types. Notably, the 80:20 ratio with rice flour achieved the highest texture preference (3.00), providing superior structural integrity and mouthfeel compared to tapioca and wheat. However, at the 30:70 ratio, wheat flour emerged as the optimal binder for texture (2.73). Consequently, this research highlights the potential of optimizing tropical fruit formulations to develop high-quality functional snacks. These findings suggest that rice flour is ideal for fiber-rich jackfruit leather, while wheat flour is more suitable for moisture-rich soursop blends
Pilgrimage and Cultural Heritage: Understanding Tourist Motivations at the Tomb and Sunan Drajat Museum at Lamongan East Java-Indonesia Nuruddin; Wirawan, Putu Eka; Susanti, Putu Herny; Nashihin; Wiarti, Luh Yusni; Abdullah, Dahlan
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.598

Abstract

Motivation is a key factor in tourists’ decision-making, including visits to historical sites related to the development of religion. This study aims to analyze the motivation of tourists visiting historical sites such as the tombs of saints and museums preserving their legacy. A qualitative method with a thematic and interpretive approach was used. Data were collected through interviews, field observations, and literature review. The findings reveal two main motivational perspectives: religious and cultural. Religious motivation includes the pursuit of blessings, spiritual merit, and inner peace, while cultural motivation involves interest in history, architecture, and cultural heritage. This study offers both theoretical and practical contributions to the development of tourism based on local and spiritual values. Its uniqueness lies in combining religious and cultural motivations in the context of visits to the Tomb and Museum of Sunan Drajat Lamongan—a site that has received little scholarly attention. Unlike previous studies that tend to separate the two aspects, this research integrates spiritual and historical dimensions to better understand tourist behavior.
Tourist Attractions, Motivation, and Satisfaction as Determinants of Revisit Intention to Natural Destinations: A Case Study in Batur Geopark, Bali Sari, Ni Putu Ratna; Prabawa, I Wayan Sukma Winarya; Dalem, Anak Agung Gde Raka; Pertiwi, Putu Ratih; Pratama, I Putu Andre Adi Putra
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.671

Abstract

Aims of this study was to examine the influence of tourist attractions, motivation, and satisfaction on revisit intention to Batur Geopark, Bali. This study also investigated the mediating role of motivation and satisfaction in the relationship between tourist attractions and revisit intention. The background of this research was based on the phenomenon that tourist visits were often driven by the desire to relax, escape daily routines, and enjoy nature-based experiences. When these desires were  fulfilled, satisfaction emerged and lead to memorable experiences. A quantitative method with Structural Equation Modeling–Partial Least Squares (SEM-PLS) was employed, using accidental sampling with 200 respondents. The findings indicated that the more diverse and appealing the available tourist attractions such as glamping, mountain trekking for sunrise views, jeep tours, ATV rides, and the Geopark Museum the higher the motivation and satisfaction levels of tourists. Furthermore, motivation and satisfaction partially mediated the effect of tourist attractions on revisit intention. This confirms that revisit intention to Batur Geopark was strongly influenced by both internal motivations and the satisfaction derived from the overall tourist experience. These findings highlighted the importance of continuously enhancing the quality and variety of attractions in alignment with tourists’ experiential needs.  
Career Sustainability in AI-Driven Tourism: The Mediating Role of Career Adaptability between Grit, Resilience, and Technological Learning Support Kusumo, Henricus Kurniawan Elang; Diena M Lemy; Tiurida Lily Anita
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.692

Abstract

In the rapidly evolving landscape of tourism shaped by Artificial Intelligence (AI), ensuring long-term career sustainability for future tourism professionals has become a critical concern for higher education institutions. This study aims to examine the mediating role of Career Adaptability in the relationship between three key predictors—Grit, Resilience, and Technological Learning Support (TLS)—and Career Sustainability among tourism students in Indonesia. Adopting a quantitative research approach, the study utilized Partial Least Squares Structural Equation Modeling (PLS-SEM) to analyze data from senior tourism students enrolled at various universities. The findings demonstrate that Grit, Resilience, and TLS each have a significant positive influence on Career Sustainability. Furthermore, Career Adaptability serves as a vital psychological mechanism that strengthens the connection between these predictors and sustainable career development. The study concludes that fostering adaptability enables tourism students to leverage their internal strengths and external learning resources effectively, thereby preparing them to thrive in AI-driven professional environments. The research contributes to career development literature by integrating psychological and technological dimensions within an AI-centric context, offering practical insights for educators and curriculum designers committed to producing resilient and future-ready tourism graduates.
Social Entrepreneurs in Tourism Village: A Case in Batulayang Village, Cisarua, Bogor, West Java, Indonesia Abdillah, Fitri; Syaiful Bahri, Asep
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 8 No. 1 (2026): Vol. 8 No. 1 (2026): February-July
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.536

Abstract

Tourism villages, as one of the tourism industries, have an essential role in increasing the capacity and income of their people. In its development, a tourism village must have various strategies to realize a sustainable tourism village. One way to make this happen is by developing community-based tourism. The approach to implementing community-based tourism is to apply the concept of tourism social entrepreneur; this concept aims to create a community that can allow entrepreneurship to realize community-based and sustainable tourism. Batulayang Tourism Village, Bogor Regency, West Java Province, Indonesia is one of the tourist villages that relies on the community as the primary key in its development, so currently, Batulayang Tourism Village has become a sustainable tourism village. The purpose of this study is to describe the application of the concept of tourism social entrepreneur in Batulayang Tourism Village. The abbreviation carried out in this study is a qualitative case study approach by following a single holistic model that is commonly used to explain events as a whole. The results of this study show that Batulayang Tourism Village has utilized and optimized human capital, social capital, natural capital, and cultural capital to create various kinds of tourist attractions. With this capital, the people of Batulayang Tourism Village have created community-based enrichment of tourist attractions and realized sustainable tourism. Batulayang Tourism Village has been used as a reference or role model in developing community-based and sustainable tourism villages.