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-
Contact Email
lppm@umkudus.ac.id
Phone
+6285117477445
Journal Mail Official
lppm@umkudus.ac.id
Editorial Address
https://ejr.umku.ac.id/index.php/JAI/pages/view/editorial-boards
Location
Kab. kudus,
Jawa tengah
INDONESIA
Jurnal Abdimas Indonesia
ISSN : 26544822     EISSN : 26542544     DOI : doi.org/10.26751/jai
Jurnal Abdimas Indonesia aims to disseminate scholarly works and best practices related to the implementation of community engagement and empowerment activities based on science, technology, and local wisdom. The journal seeks to bridge academic knowledge with real-world community needs, supporting sustainable development and improving community welfare through participatory and innovative approaches. Scope of the Journal The journal publishes articles derived from community service and engagement activities conducted by academics, practitioners, and students. The scope includes, but is not limited to, the following areas: Community empowerment and capacity building Application of science, technology, and innovation for community development Health promotion and disease prevention in communities Education, literacy, and learning empowerment programs Economic empowerment, entrepreneurship, and MSME development Environmental conservation and sustainable development Social innovation and community-based solutions Appropriate technology and digital transformation for communities Disaster preparedness, mitigation, and community resilience Public policy implementation and community participation Cultural preservation and local wisdom-based community programs Evaluation and impact assessment of community service programs
Arjuna Subject : Umum - Umum
Articles 154 Documents
INOVASI DESAIN KEMASAN BERBASIS TREN VISUAL UNTUK MENARIK KONSUMEN DI PASAR Suloi, Andi Fitra; Ramadhana, Arga; Nurmiati, Nurmiati; Pongsapan, Marchelyn
Jurnal Abdimas Indonesia Vol 8, No 1 (2026): JURNAL ABDIMAS INDONESIA
Publisher : Universitas Muhammadiyah Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26751/jai.v8i1.3252

Abstract

Product packaging plays a crucial role in protecting products while enhancing their attractiveness and market value. In the national market, packaging design functions as an essential visual communication and promotional tool. However, many micro, small, and medium enterprises (MSMEs) have not fully optimized the potential of packaging due to limited knowledge, technology, and resources. The challenges faced by the partner enterprises include the use of simple and conventional packaging designs, limited understanding of packaging functions, constraints in human resources and design technology, and the absence of a strong visual identity. The purpose of this activity is to improve the packaging design skills of business actors and to assist MSMEs in increasing their competitiveness in the market. The program began with surveys and direct observations at production sites to identify the actual conditions of processing activities, the challenges encountered by MSMEs, and the quality of existing packaging, which was found to be relatively basic. The observation results indicated that MSME actors required enhanced understanding of packaging functions, sanitation, visual identity, and branding techniques. The next stage involved workshops and training sessions that provided materials on the strategic functions of packaging, visual design elements, labeling techniques, and examples of modern packaging. Through discussions and hands-on practice, participants gained new insights into the importance of packaging as a product communication tool and a marketing strategy. Design mentoring was then conducted intensively to assist MSMEs in developing more professional packaging designs. Participants were facilitated in using design software and produced several new packaging concepts that were more attractive, informative, and featured a strong product identity. A significant increase in participants’ knowledge was observed, rising from only 23% who understood the importance of packaging prior to the activity to 72% after the training.
PEMBERDAYAAN MAHASISWA MELALUI PELATIHAN MANAJEMEN ORGANISASI UNTUK MENINGKATKAN KESIAPAN BERORGANISASI Purnomo, Jeki; Rachman, Dian Anggraeni; Rachman, Irwandi; Hakim, Cikita Berlian; Haeril, Haeril
Jurnal Abdimas Indonesia Vol 8, No 1 (2026): JURNAL ABDIMAS INDONESIA
Publisher : Universitas Muhammadiyah Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26751/jai.v8i1.3002

Abstract

AbstrakPermasalahan utama dalam organisasi kemahasiswaan adalah rendahnya kesiapan dan kapabilitas pengurus dalam mengelola organisasi secara profesional. Hal ini mencakup lemahnya pemahaman fungsi manajemen, keterampilan kerja tim, kepemimpinan serta kemampuan menyusun dan mengevaluasi program kerja. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberdayakan mahasiswa melalui pelatihan manajemen organisasi berbasis pendekatan POAC dan metode partisipatif berbasis studi kasus. Program dilaksanakan di salah satu Universitas Indonesia pada Mei–Juni 2025 melibatkan 30 mahasiswa pengurus inti organisasi kemahasiswaan yang dipilih berdasarkan keterlibatan aktif dan rekomendasi pihak kampus. Tahapan kegiatan mencakup persiapan, implementasi pelatihan dan evaluasi dengan instrumen pre-test dan post-test sebagai alat ukur kesiapan berorganisasi. Analisis data menggunakan uji paired t dan efekt size. Hasil menunjukkan peningkatan skor signifikan dari 76,67 (±13,72) menjadi 90,67 (±9,93) dengan p=0,006 dan d=0,54. Indikator seperti pemahaman visi-misi, kerja tim, komunikasi dan literasi digital meningkat signifikan. Tidak ditemukan perbedaan hasil berdasarkan gender. Kesimpulannya, pelatihan ini efektif meningkatkan kesiapan manajerial mahasiswa secara nyata. Rekomendasi meliputi integrasi pelatihan dalam kalender akademik, pelibatan alumni sebagai mentor serta adopsi teknologi digital sebagai alat kolaborasi organisasi mahasiswa ke depan. AbstractThe main problem in student organizations is the low readiness and managerial capability of members in managing organizations professionally. This includes weak understanding of management functions, teamwork skills, leadership and ability to design and evaluate work programs. This community service activity aims to empower students through organizational management training using the POAC framework and participatory, case-based learning. The program was implemented at one of University in Indonesia from May to June 2025, involving 30 core members of student organizations selected based on active participation and campus recommendation. The stages consisted of preparation, training implementation and evaluation with pre- and post-test instruments used to measure organizational readiness. Data analysis employed paired t-test and effect size. Results showed a significant score increase from 76.67 (±13.72) to 90.67 (±9.93) with p=0.006 and d=0.54. Indicators such as understanding of vision-mission, teamwork, communication and digital literacy improved significantly. No significant differences were found based on gender. In conclusion, the training effectively enhanced students' organizational readiness. Recommendations include integrating training into the academic calendar, involving alumni as mentors, and adopting digital technology as collaborative tools for future student organizations.
PENDAMPINGAN DIVERSIFIKASI PRODUK JAHE LATTE PADA UMKM UMZA SEBAGAI UPAYA PENINGKATAN DAYA SAING PRODUK HERBAL LOKAL Kartikasari, M. Nur Dewi; Susanti, Indhun Dyah; Ermawati, Dian Eka; Parwatiningsih, Sri Anggarini
Jurnal Abdimas Indonesia Vol 8, No 1 (2026): JURNAL ABDIMAS INDONESIA
Publisher : Universitas Muhammadiyah Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26751/jai.v8i1.3182

Abstract

This community service activity was motivated by the still low level of innovation and business legality in the herbal-based food Micro, Small, and Medium Enterprises (MSMEs) sector in the former Surakarta Residency area. The objectives of the activity were to enhance product innovation capabilities, strengthen food safety aspects through the implementation of good production practices, and support the processing of distribution permits and digital marketing strategies for UmZa MSMEs. The activity was conducted over three months in the Sukoharjo area, involving a single main partner that met the criteria for a ginger-based microenterprise. The implementation method employed a participatory approach, comprising stages of observation, focus group discussions, product diversification training, Good Manufacturing Practices training, licensing assistance, packaging innovation, and digital marketing training. The variables evaluated included increasing partner knowledge and skills, product quality, and business legality readiness. Data were collected through questionnaires, observations, and interviews, then analyzed descriptively. The results showed a 40% increase in partner knowledge, the implementation of hygienic production practices, the development of two new Jahe Latte product variants, and the preparation of distribution permit documents in accordance with regulations. This activity was concluded to have successfully increased the competitiveness and sustainability of MSMEs through the integration of product innovation, legality, and digitalization. Further mentoring is recommended to expand market reach and support halal certification for local herbal products.
PELATIHAN KOMUNIKASI EFEKTIF BAGI OPERATOR VTS DISTRIK NAVIGASI TANJUNG PRIOK Lumban Batu, Purnama NF; Pasyah, A. Chalid; Tristanti, Tristanti; Anggraini, Laila Puspitasari; Kusumaningrum, Sari; Cahyadi, Tri; Winarno, Winarno
Jurnal Abdimas Indonesia Vol 8, No 1 (2026): JURNAL ABDIMAS INDONESIA
Publisher : Universitas Muhammadiyah Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26751/jai.v8i1.2915

Abstract

Program pelatihan komunikasi efektif berbasis Standard Marine Communication Phrases (SMCP) dilaksanakan untuk meningkatkan kompetensi operator Vessel Traffic Service (VTS) di Distrik Navigasi Kelas I Tanjung Priok, termasuk stasiun VTS Tanjung Priok dan Cirebon. Inisiatif ini bertujuan untuk meningkatkan pemahaman dan penerapan komunikasi standar internasional oleh operator untuk memastikan keselamatan maritim dan meningkatkan profesionalisme operasional. Pelatihan ini menggabungkan kelas interaktif, diskusi berbasis kasus, simulasi, dan evaluasi pra-tes dan pasca-tes. Hasilnya menunjukkan peningkatan yang signifikan dalam pemahaman peserta dan kemampuan praktis, dengan lebih dari 75% peserta menilai materi pelatihan sangat relevan dan berkualitas sangat baik. Umpan balik juga menyoroti peningkatan kepercayaan diri dalam menggunakan SMCP dalam skenario komunikasi pada kondisi dan waktu yang sesungguhnya. Program ini menggaris bawahi nilai pelatihan terstruktur dalam mempromosikan praktik standar komunikasi dan merekomendasikan sesi berkala lebih lanjut dengan memperluas simulasi praktis.