Article Per Year (5 Year)
p-Index From 2021 - 2026
6.673
P-Index
This Author published in this journals
All Journal MediaTor: Jurnal Komunikasi Journal Communication Spectrum: Capturing New Perspectives in Communication Jurnal Ilmu Komunikasi Jurnal InterAct JURNAL SOSIAL HUMANIORA (JSH) Communication Sphere Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Jurnal ASPIKOM Jurnal SOLMA Journal of Dedicators Community Jurnal Sosial Humaniora IKRA-ITH ABDIMAS Logista: Jurnal Ilmiah Pengabdian Kepada Masyarakat Jurnal Infrastruktur Jurnal Pengabdian Kepada Masyarakat (Mediteg) JURNAL LENSA MUTIARA KOMUNIKASI Warta Ikatan Sarjana Komunikasi Indonesia Indonesian Journal for Social Responsibility Jurnal Somasi (Sosial Humaniora Komunikasi) COMMICAST Jurnal Pewarta Indonesia Calathu: Jurnal Ilmu Komunikasi Agroteksos Economic Reviews Journal Jurnal Konstruksi Jurnal Ilmiah Multidisiplin (JUKIM) Jobmark: Journal of Branding and Marketing Communication CONSEN: Indonesian Journal of Community Services and Engagement Jurnal InterAct International Journal of Geotourism Science and Developmen Cerdika: Jurnal Ilmiah Indonesia Indonesian Journal of Multidisciplinary on Social and Technology Jurnal Pengabdian Masyarakat dan Riset Pendidikan VISA: Journal of Vision and Ideas Da'watuna: Journal of Communication and Islamic Broadcasting
Eli Jamilah Mihardja
Universitas Bakrie, Jakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

Published : 67 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 67 Documents
Search

 3   4   5   6   7 
Communication Strategies for Climate Change Disaster Mitigation in Kota Lama Semarang Deddy Setiawan; Eli Jamilah Mihardja
Jurnal Sosial Humaniora Vol 17 No 1 (2024)
Publisher : Direktorat Riset dan Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20116

Abstract

Kota Lama Semarang, rich in cultural and architectural heritage, isvulnerable to disasters like Rob Floods and rising sea levels due to climatechange. This research aims to describe recommended communicationstrategies for increasing awareness and community involvement in climatechange disaster mitigation. Through analysis of the news text, data analysis,and literature review, this study provides valuable insights for stakeholders.The communication strategy utilizes storytelling through social media,awareness campaigns, and educational programs. Effective communicationis crucial in facing disasters in Kota Lama Semarang. The recommendedstrategy emphasizes community-based approaches with active participation.Dialogues with the government, NGOs, and relevant institutions strengthencommunity adaptation. Challenges include accessibility and technologylimitations in the area. Cultural and linguistic diversity should be consideredin communication strategies to enhance message reception. Ongoingevaluations are necessary to enhance communication strategy effectiveness.In conclusion, effective communication strategies are vital in addressingclimate change disasters in the Kota Lama Semarang. This strategy promotescommunity awareness, involvement, and adaptation. Challenges such astechnology accessibility and cultural diversity should be wisely managed. Byovercoming these challenges and conducting continuous evaluations,communication strategies can reduce disaster risks and build communityresilience.
Developing Singhasari Special Economic Zone as a Creative and Digital Innovation Hub Vicky Arief Herinadharma; Eli Jamilah Mihardja
Jurnal Ilmiah Multidisiplin Vol. 5 No. 04 (2026): Juli: Jurnal Ilmiah Multidisiplin
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jukim.v5i04.3030

Abstract

Special Economic Zones (SEZs) are increasingly expected to move beyond investment-oriented development toward innovation ecosystems that integrate talent, technology, creative production, markets, and collaborative governance. This study aims to analyze the development strategy of the Singhasari Special Economic Zone (SEZ) as a creative and digital innovation hub through a collaborative ecosystem approach. A qualitative instrumental case study was employed using document analysis covering the period from 2019 to July 2026. Data were obtained from government regulations, official government reports, publications of the Singhasari SEZ management entity, policy documents, and relevant scholarly literature. Data were analyzed using the interactive model of data condensation, data display, and conclusion drawing, supported by source triangulation. The findings indicate that the Singhasari SEZ possesses strategic foundations derived from its technology and tourism mandates, Greater Malang's talent and educational ecosystem, creative production activities, digital technology capabilities, and national and international partnerships. However, several gaps remain in ecosystem specialization, talent-to-market integration, anchor demand, financing and intellectual property services, collaborative governance, performance measurement, and regional linkages. The study proposes seven strategic pillars: specialization-based positioning, an integrated talent pipeline, AI-native production and experimentation, market-driven cluster development, financing and intellectual property, collaborative governance and data, and place-based and global connectivity. The study concludes that the Singhasari SEZ should strengthen its role as an ecosystem orchestrator that connects policy, talent, technology, creative production, investment, markets, and regional-global networks to generate sustainable innovation and economic value.
Participatory Digital Heritage Branding: Transforming Government-Centered Communication Through Generation Z Co-Creation in Bandung Alamsyah; Eli Jamilah Mihardja
Jurnal Ilmiah Multidisiplin Vol. 5 No. 05 (2026): September: Jurnal Ilmiah Multidisiplin
Publisher : Asosiasi Dosen Muda Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56127/jukim.v5i05.3068

Abstract

Contemporary city branding remains dominated by government-centered, one-way communication, while Generation Z increasingly creates and shares city narratives through digital platforms. Previous Indonesian studies rarely integrate participatory communication, digital storytelling, user-generated content (UGC), and Generation Z within heritage branding. Objective: This study aimed to analyze the shift toward participatory city branding and formulate the Participatory Digital Heritage Branding Model (PDHBM) for Bandung Heritage. Method: A qualitative literature review and conceptual analysis of 31 scholarly sources published between 2000 and 2024 was conducted using thematic coding, conceptual synthesis, and model-building. Findings: The study identified a shift toward multidirectional communication, with digital storytelling and UGC strengthening authentic heritage narratives and Generation Z acting as co-creators. Implications: Local governments should act as facilitators of participatory digital ecosystems. Originality: PDHBM integrates government strategy, Generation Z, digital storytelling, UGC, public engagement, and heritage brand image within one conceptual framework.
PROGRAM KETAHANAN PANGAN TNI-AD UNTUK MENINGKATKAN KEMANDIRIAN MASYARAKAT Muammar Septian Yuntha Makmur; Eli Jamilah Mihardja
AGROTEKSOS, Jurnal Ilmiah Ilmu Pertanian Vol 36 No 2 (2026): Jurnal Agroteksos Agustus-November 2026
Publisher : Fakultas Pertanian Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/agroteksos.v36i2.1732

Abstract

Ketahanan pangan tetap menjadi isu global dan nasional yang kritis, dengan interdependensi kompleks antara ketersediaan, akses, dan stabilitas. Studi ini mengkaji program ketahanan pangan Tentara Nasional Indonesia Angkatan Darat (TNI-AD) melalui lensa teoritis governmental branding. Dengan menggunakan metodologi deskriptif kualitatif berdasarkan tinjauan pustaka sistematis (2019-2024), penelitian ini menganalisis bagaimana inisiatif TNI-AD berfungsi sebagai instrumen strategis branding negara di dimensi politik, sosiokultural, dan relasional. Temuan menunjukkan bahwa program yang beroperasi di bawah mandat OMSP (Operasi Militer Selain Perang) ini memperkuat kedaulatan nasional dan kepercayaan publik melalui aksi teritorial kolaboratif, pemberdayaan petani, dan pembangunan infrastruktur. Studi ini berargumen bahwa TNI-AD bertindak sebagai "duta merek" (brand ambassador) negara, menerjemahkan kebijakan menjadi manfaat nyata bagi komunitas. Kontribusi teoritis diberikan pada kajian governmental branding dengan memperluas aplikasinya pada pembangunan sipil yang dipimpin militer. Implikasi praktis menyoroti perlunya kerangka kebijakan terintegrasi dan tata kelola multistakeholder. Keterbatasan penelitian mencakup ketergantungan pada data sekunder, sehingga studi empiris dan komparatif di masa depan diperlukan.
Selective Brand Talkedness in Capital Market Consulting SMEs: The Case of Cakrawala Meta Askarah (CMA) Ocan Ocan; Eli Jamilah Mihardja
Jobmark: Journal of Branding and Marketing Communication Vol. 2 No. 1 (2020): JOBMARK Vol 2 No 1 (July - December 2020)
Publisher : Graduate School of Communication Universitas Bakrie

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jobmark.v2i1.643

Abstract

Unlike consumer products that thrive on mass-market exposure, capital market consulting services operate in a niche, highly regulated, and trust-dependent environment where branding strategies must be more relational than promotional. This study investigates how brand talkedness is constructed and sustained by Cakrawala Meta Askarah (CMA), a small consulting enterprise, through an interpretive case study using in-depth interviews with its founder. Guided by the six dimensions of brand talkedness (ranging from brand mention to brand’s top-of-talk), the analysis reveals that CMA’s brand presence is not amplified through social media campaigns but rather through service experience, professional trust, and networks among corporate secretaries, directors, and supporting capital market professionals. The findings highlight that selective, relationship-based conversations generate deeper brand resonance than conventional exposure-driven approaches, positioning brand talkedness as a strategic asset in specialized professional services. Theoretically, this research extends the brand talkedness framework into the domain of regulated consulting services; practically, it underscores the value of relational branding for SMEs seeking credibility and influence in trust-sensitive markets.
Asesmen Visual Kondisi Fisik Permukiman dan Identifikasi Kebutuhan Mitigasi Bencana pada Kawasan Hunian Baru Masyarakat Adat Pascakebakaran Mohammad Ihsan; Fatin Adriati; Holila Hatta; Insan Harapan Harahap; Eli Jamilah Mihardja; Prima Mulyasari Agustini; Hasan Ali Murtadha
IKRA-ITH ABDIMAS Vol. 10 No. 3 (2026): IKRAITH-ABDIMAS Vol 10 No 3 November 2026
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pembangunan kembali permukiman pascabencana memerlukan perhatian terhadap kondisi fisik lahan, sistem konstruksi, infrastruktur dasar, dan upaya pengurangan risiko bencana pada kawasan hunian baru. Pada masyarakat adat, kebutuhan tersebut perlu dipertimbangkan bersama keberlanjutan karakter permukiman tradisional. Artikel ini bertujuan mengidentifikasi kondisi fisik dan kebutuhan mitigasi bencana pada kawasan permukiman baru masyarakat adat Kasepuhan Ciptamulya–Mulyaraksa, Kabupaten Sukabumi, Jawa Barat, setelah kebakaran permukiman. Kegiatan dilaksanakan melalui asesmen visual pendahuluan pada Oktober 2026 menggunakan observasi lapangan, dokumentasi kondisi kawasan, serta wawancara dengan pemimpin adat. Aspek yang diamati meliputi penataan lahan, material bangunan yang tampak, infrastruktur dasar, akses kawasan, dan kondisi lingkungan pembangunan. Hasil pengamatan menunjukkan adanya kegiatan pengolahan lahan, penggunaan alat berat, pembangunan dengan kombinasi unsur konstruksi tradisional dan material modern, serta penyediaan sejumlah fasilitas dasar. Keterangan lapangan juga menunjukkan kebutuhan jaringan penyaluran air menuju permukiman baru. Pengamatan terhadap perubahan bentuk lahan mengidentifikasi perlunya perhatian teknis terhadap pengelolaan air permukaan dan stabilitas lereng, tetapi belum memungkinkan penetapan tingkat bahaya longsor. Hasil kegiatan berupa inventarisasi awal kondisi fisik, aspek yang memerlukan pemeriksaan teknis, dan rekomendasi kebutuhan mitigasi untuk mendukung perencanaan permukiman yang lebih aman. Asesmen ini tidak menggantikan penyelidikan tanah, pengujian material, atau pemeriksaan kelaikan struktur bangunan.
Representasi Gaya Hidup Digital dalam Komunikasi Pemasaran Telkomsel: Studi Kasus Aplikasi MyTelkomsel Graceshiela Kezia Edelweis Ticoalu; Mochammad Kresna Noer; Henni Gusfa; Eli Jamilah Mihardja
Indonesian Journal of Multidisciplinary on Social and Technology Vol. 4 No. 3 (2026): Juli - Oktober
Publisher : PT Ilmu Data Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69693/ijmst.v4i3.14328

Abstract

Transformasi digital mendorong industri telekomunikasi bergeser dari penyedia konektivitas menjadi penggerak gaya hidup digital. Penelitian ini menganalisis representasi gaya hidup digital dalam aktivitas Integrated Marketing Communication (IMC) Telkomsel dengan fokus pada aplikasi MyTelkomsel, yang kini diposisikan sebagai lifestyle super-app. Penelitian menggunakan paradigma konstruktivisme, pendekatan kualitatif, dan studi kasus intrinsik. Data dikumpulkan melalui wawancara mendalam dengan informan internal perusahaan, pengguna Generasi Z, dan praktisi teknologi informasi, serta dokumentasi materi komunikasi digital resmi Telkomsel, termasuk kampanye video dan antarmuka aplikasi. Analisis memakai teori representasi sosial Serge Moscovici, yaitu penjangkaran dan objektifikasi, yang diperkuat Consumer Culture Theory. Hasil penelitian menunjukkan bahwa representasi dibangun melalui pembagian peran kanal yang berjenjang. Kanal promosi luar, terutama YouTube, menjangkarkan teknologi 5G, kecerdasan buatan, dan keamanan siber pada konteks sosial yang familier, sedangkan MyTelkomsel mengobjektifikasikannya sebagai lifestyle super-app melalui tab Lifestyle dan menu Mall. Makna yang dikonstruksi mencakup ideologi konsumsi cerdas, naturalisasi teknologi menjadi kebutuhan sehari-hari, dan kepraktisan terpusat. Resepsi pengguna terfragmentasi: sebagian menyelaraskan identitas dengan wacana tersebut, sedangkan pengguna fungsional tetap memaknai aplikasi sebagai sarana pulsa dan kuota. Penelitian ini menegaskan bahwa aplikasi swakelola dapat berfungsi sebagai artefak kultural representasional dalam komunikasi pemasaran. Implikasi praktisnya, penyebaran wacana di media luar perlu dilengkapi edukasi kontekstual di dalam aplikasi agar fitur gaya hidup dikenali dan dimanfaatkan oleh pengguna fungsional.
Co-Authors Agatha Tri Priharini Ahmad Nur Ilham Ahmad Yani Akriadi Akriadi Alamsyah Alamsyah Alamsyah Alchoiri, Muhammad Firrizqi Amelia Sandyrani Amer Qasem Andi Hendra Paluseri Andini Khansa Andityas Bima Prasatya Anggraini, Candra Anggraini, Indri Anggraini Annisa Putri Antasari, M. Rizky Aqil Azizi Ari Kurnia Arif Mulizar Arni Widyastuti, Dominica Aryo Subarkah Eddyono Azman Azwan Azmawati Azmawati, Azman Azwan Azmawati, Azman Azwan Azzura, Denisa Bambang Sukma Wijaya Brian Benarivo Butar-butar Budi Priyanto, Adi Budi Priyanto, Adi Candra Anggraini Cintiya, Devina Dadang Rachmat Puja Deddy Setiawan Deddy Setiawan Deffi Ayu Puspito Sari Deni Mulyadi Denisa Azura Dewanty, Irma Septuriany Dian Harmaningsih Dianingtyas Murtanti Putri Dicky Andika Diki Surya Irawan Dominica A. Widyastuti, Dominica A. Dudi Rudianto Erica Thomas Gracemonia Fajrin Ismail, Rexy Fakhrurezza Fariardhany Fariardhany, Fakhrureza Fatin Adriati Fatin Adriati Feni Fasta Ghaisani Dwi Miranti Ginta Febryana Ramadhani Graceshiela Kezia Edelweis Ticoalu Gunawan, M Guson P Kuntarto Hasan Ali Murtadha Hasan Ali Murtadha Hasan Ali Murtadha Ali Murtadha Henni Gusfa Hermansyah Hermansyah Holila Hatta Holila Hatta Holilla Hatta Ika Nur Fitriani Indarmawan, Aldo Indriani, Putri Insan H Harahap Insan H. Harahap Insan Harapan Harahap Jamin, M. Irsyad Jauhari Manfaat Jurica Lucyanda Karina Damayanti Kurnia, Ari Kurniati Putri Haeirina Kurniati Putri Haerina Lestari, Dinda Dwi Linda Lestari Linda Lestari M. Didih Mariano, Houce Mirsa Diah Novianti Mochammad Kresna Noer Mohammad Ihsan Mohammad Ihsan mountina, Natasya Sarah Mountina Muammar Septian Yuntha Makmur Muhammad Rassya Saputra Murtadha, Hasan Ali Nurul Aderahma Ocan Ocan Panggabean, Ronald H. Panji Witaryanto Pipit Nurvina Praditya Ernanda Alya Wigati Prima Mulyasari Agustina Prima Mulyasari Agustini Prof. Ir. Sofia W. Alisjahbana, M.Sc., Ph.D., Prof. Ir. Sofia W. R. Femmy Diajeng Kencana R. Subchan Daragana Raden Aryo Febrian ratama, Sapta Agung P Ratih Utami Dewi Rexy F. Ismail Rian Wahyudi Putra Nteseo Rio Rahim Rizki Briandana Rosi Sukmawati Santa Lorita Saputra, Muhammad Rassya Sarah Khaerunnisha Fathiarani Sartika, Forestya Setiawan, Deddy Simon, Victoria Sirin Fairus Siti Komsiah, Siti Stella Florensia Hutajulu Sulthan Fadhilah, Muhammad Susilaningrum Hartono Syaifuddin Syaifuddin Togu Pardede Tri Susanto Tuti Widiastuti Unirma M. Taufik Vicky Arief Herinadharma Vicky Arief Herinadharma Vivi Lovianita Widyastuti, Dominica Arni Yuliana, Mega Yusri Yusuf