Claim Missing Document
Check
Articles

Communicating Smoke-Free Messages to Children and Women in Rural and Urban Indonesia Widati, Sri; Susy Katikana Sebayang; Ira Nurmala; Kurnia Dwi Artanti; Nur Alifia Hera; Reza Fajrinmuha; Janni Leung; Carmen Lim; Caitlin McClure-Thomas; Fitri Fausiah; Ghea Farassania
Media Publikasi Promosi Kesehatan Indonesia (MPPKI) Vol. 8 No. 10: OCTOBER 2025 - Media Publikasi Promosi Kesehatan Indonesia (MPPKI)
Publisher : Fakultas Kesehatan Masyarakat, Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/mppki.v8i10.8056

Abstract

Introduction: The increase in cigarette production use in Indonesia has contributed to the rise of non-communicable diseases, affecting both active and passive smokers. Based on the 2023 Indonesian Health Survey around 70 million people in Indonesia smoke actively, with 7.4% of them being between the ages of 10 and 18 years old. Effective tobacco control and public education communications are essential to protect vulnerable populations from the dangers of passive smoking. Objective: To increase awareness among active smokers, this study analyzed communication messages about the impact of smoking on children and women regarding communication messages as tobacco-free education. Method: This qualitative study employed Focus Group Discussions (FGDs) involving active smokers from rural and urban areas in Indonesia. Participants were recruited from urban university students living in Surabaya and rural areas of Banyuwangi through online brochures distributed at multiple universities in each region. Eligible participants were both female and male active smokers who had been smoking for the last 3 years, consumed more than five conventional cigarettes, and had used electronic cigarettes more than five times. The study included two discussion groups, each with six participants. Data analysis was using thematic analysis. Result: Six types of media communications were conducted for each child and woman. The respondents in rural East Java equally favored messages A and C. Regarding the children communication in Urban East Java, most participants preferred message C, whereas one selected message B. Regarding the women’s communication, most urban participants chose message C, with two selecting message C and one choosing message B. Most participants acknowledged the adverse health impacts of cigarette smoking on passive smokers. Both rural and urban participants selected communication messages on children’s and women’s mortality data as impactful for tobacco-free education for active smokers. Conclusion: Communication messages focusing on children and women can effectively influence the perceptions and emotions of active smokers as tobacco-free education. Media development is needed to convey educational messages that inform both active and passive smokers, encouraging awareness and behavior change.
Co-Authors Afina Puspita Zari Ahsanu Bil Husna Al, Rajab Aldri Frinaldi Alfi Makrifatul Azizah Alfilnah Alfiyan Dharma Yuda Alma Feriyanti Amalia Ayu Mandasari Andi Safutra Suraya Aprillia Nurhayati Arwan Asma Nadia Aulia Dikmah Kiswahono Ayik Mirayanti Mandagi Caitlin McClure-Thomas Carmen Lim Citra Ahiyanasari Ervina Ahiyanasari Daniar Dwi Ayu Pamela Dayinta Annisa Syaiful Deden Dwiprasetya Denita Mayasari Sitio Desak Made Sintha Kurnia Dewi Devy Mulia Sari Devy, Shrimarti R Dewi, Desak Made Sintha Kurnia Dian Arie Sushanty Diansanto Prayoga Dominikus Raditya Atmaka Edi Dwi Riyanto Efa Kelya Nasrun Eko Agus Cahyono Elisa Dwi P Erdi Istiaji Erwin Nur Rif'ah Eva Ardiana Evana Nisa'ul Ammar Fajar Kurniawan Fatah, Mohammad Zainal Fercindilia Fercindilia Ferina Agustia Yuarta Firman Suryadi Rahman Fitri Fausiah Fitri Kurniawati Ghea Farassania Hargono, Rahmat Hasmita Hidayat, Sho’im Hilma Ulya Husna, Ahsanu Bil Imas Elva Khoiriyah Intan Arimurti Irman Idrus Isma Faridatus Sholihah Janni Leung Jayanti Dian Eka Sari, Jayanti Dian Kaima Ishmata Rianti Kholifatul Mardiah Kiki Mellisa Andria Kurnia Dwi Artanti Lisnawati Marheni Fadilah Harun Moch Yusron Mochammad Bagus Qomarrudin Mochammad Bagus Qomaruddin Muhamad Ramadhan Salam Muhammad Luthfi Abdul Ghaffar Muji sulistyowati Muthmainnah Muthmainnah Nabila Khusna Amalia Nabila Zahrotul Maliha Nadhiroh, Siti R Nadiya Istighfaara Nafiatus Sintya Deviatin Natasya Dyah Ayu Rahmadani Natasya Dyah Ayu Rahmadani Natasya Dyah Ayu Rahmadani Nendy Putra Salsabila Noviani Munsir Noviyanti, Tausyiah Rohmah Nur Alam Fajar Nur Alifia Hera Nurfitriyana Rahmat Nurhayati, Aprillia Nurina Dewi Ayu Dewi Nurul lailatul badriyah Oedojo Soedirham Oedojo Soedirham Pratama, Erfandi Puspikawati, Septa Indra Rachmat Hargono Rahayu Aprianti Rahmayanti, Riris Rania Fatrizza Pritami Reza Fajrinmuha Riris Diana R Riris Diana Rachmayanti Risah Bellah Susanto Riska Oktaviana Rosa Azizah Santi Martini Shirmarti Rukmini Devy Shofwanto Adhi Isnanda Shrimarti Rukmini Devy Siti Rahayu Nadhiroh Sofa Nutrima Rismawati Sri Widati Sri Widati Stephani Dwiyana Putri Sudarmaji, Sudarmaji Sultan Andilah Susy Katikana Sebayang Susy Katikana Sebayang Syaiful Katadi Syifa’ul Lailiyah Tawakal Tesalonika Arina Pambudi Teti Susliyanti Hasiu Tri Martiana Widowati, Syafira Wahyu Wisny Madaniansyah Yuli Puspita Devi Yuli Puspita Devi Yuli Puspita Devi Zulfa Kevaladandra Zulfa Kevaladandra Zulfikar