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PENERAPAN KOMUNIKASI INTERPERSONAL PUSTAKAWAN DALAM MELAYANI PEMUSTAKA DI PERPUSTAKAAN UNIVERSITAS ASAHAN Bara, Elsa Annisa Batu; Azhar, Anang Anas; Abidin, Syahrul
Al Iman: Jurnal Keislaman dan Kemasyarakatan Vol. 9 No. 2 (2025): Al-Iman Jurnal Keislaman dan Kemasyarakatan
Publisher : STID Raudlatul Iman Sumenep

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Abstract

Penelitian ini bertujuan untuk mengetahui penerapan komunikasi interpersonal pustakawan dan pemustaka serta faktor penghambat yang dialami pustakawan terhadap pemustaka. Metode penelitian yang digunakan adalah metode kualitatif dengan penelitian deskriptif yang menggunakan wawancara untuk mendeskripsikan data yang diperoleh peneliti secara langsung, untuk memperoleh gambaran yang jelas dan terperinci bagaimana penerapan komunikasi interpersonal pustakawan dalam melayani pemustaka di Perpustakaan Universitas Asahan. Adapun teknik pengumpulan data yang dilakukan pada penelitian ini adalah observasi, wawancara, dan dokumentasi. Selanjutnya peneliti melakukan wawancara kepada 6 informan yaitu 3 Pustakawan dan 3 Pemustaka Universitas Asahan. Hasil penelitian ini menunjukkan bahwa penerapan komunikasi interpersonal pustakawan dan pemustaka dalam sikap keterbukaan, empati, dan dukungan dalam memberikan pelayanan kepada pemustaka masih mempunyai kekurangan, sedangkan dalam sikap rasa positif dan kesetaraan dalam memberikan pelayanan sudah cukup baik. Hambatan pustakawan dalan memberikan pelayanan kepada pemustaka adalah kurangnya sensitivitas dan kurangnya informasi. Abstract This study aims to determine the application of interpersonal communication librarians and users and the inhibiting factors experienced by librarians towards users. The research method used is a qualitative method with descriptive research that uses interviews to describe the data obtained by researchers directly, to obtain a clear and detailed picture of how librarian interpersonal communication is applied in serving users at the Asahan University Library. The data collection techniques used in this study were observation, interviews and documentation. Furthermore, the researchers conducted interviews with 6 informants, namely 3 Librarians and 3 Librarians of Asahan University. The results of this study indicate that the application of interpersonal communication for librarians and users in an attitude of openness, empathy, and support in providing services to users still has deficiencies, whereas in an attitude of positive feeling and equality in providing services it is quite good. Obstacles for librarians in providing services to users are the lack of sensitivity and lack of information.
STRATEGI TAMAN BACA MASYARAKAT BOEMI PUSTAKA DALAM MENINGKATKAN MINAT BACA ANAK-ANAK DI KECAMATAN NAMORAMBE Farhani, Muhammad Chandrika; Rohani, Laila; Azhar, Anang Anas
Jurnal Informasi, Perpustakaan, dan Kearsipan (JIPKA) Vol 5, No 1 (2025): Desember 2025
Publisher : Jurnal Informasi, Perpustakaan, dan Kearsipan (JIPKA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jipka.v5i1.98810

Abstract

Abstrak Penelitian ini menganalisis berbagai upaya yang dilakukan oleh Taman Bacaan Masyarakat (TBM) Boemi Pustaka untuk meningkatkan minat baca di Kecamatan Namorambe, Kabupaten Deli Serdang. Fokus utama studi ini adalah untuk mengidentifikasi strategi TBM Boemi Pustaka dalam mendorong minat baca serta tantangan yang dihadapi dalam menjalankan misinya. Menggunakan pendekatan deskriptif kualitatif, penelitian ini mengumpulkan data melalui observasi langsung, wawancara mendalam, dan dokumentasi. Analisis data dilakukan dengan proses reduksi, penyajian, dan penarikan kesimpulan. Peneliti bertindak sebagai instrumen utama, dengan informan yang terdiri dari pengelola TBM, pengunjung, dan anggota masyarakat setempat. Hasil penelitian menunjukkan bahwa TBM Boemi Pustaka berfungsi sebagai penyedia informasi, pusat pembelajaran, dan ruang rekreasi. Untuk menarik minat masyarakat, TBM secara rutin menyelenggarakan berbagai kegiatan interaktif. Meskipun demikian, beberapa kendala yang dihadapi termasuk keterbatasan koleksi buku, kurangnya ruang penyimpanan yang memadai, dan rendahnya partisipasi, terutama di kalangan remaja. Penelitian ini menyimpulkan bahwa meskipun TBM Boemi Pustaka telah melakukan upaya signifikan, tantangan struktural dan sosial masih perlu diatasi untuk mencapai hasil yang lebih optimal. Kata Kunci: Taman Baca Masyarakat, Minat Baca, Namorambe Abstract This study analyzes the efforts of Taman Bacaan Masyarakat (Community Reading Garden) Boemi Pustaka in Namorambe Subdistrict, Deli Serdang Regency, to foster reading interest within the community. Employing a qualitative descriptive approach, data were collected through observation, in-depth interviews, and documentation, with informants including TBM managers, visitors, and local residents. The findings reveal that TBM Boemi Pustaka functions as an information provider, a learning center, and a recreational space by regularly organizing interactive activities to attract public interest. However, the TBM faces several challenges, such as limited book collections, inadequate storage facilities, and low participation, particularly among teenagers. The study concludes that while TBM Boemi Pustaka has made significant contributions to promoting reading interest, structural and social barriers must still be addressed to achieve more effective outcomes. Keywords: Community Reading Garden, Reading Interest, Namorambe
Islamic Communication Strategy of the National Narcotics Agency (BNN) in Handling Drug Abuse in South Tapanuli Regency Wibowo, Hendro; Azhar, Anang Anas; Simamora, Irma Yusriani
Pena Justisia: Media Komunikasi dan Kajian Hukum Vol. 23 No. 1 (2024): Pena Justisia
Publisher : Faculty of Law, Universitas Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31941/pj.v23i1.4383

Abstract

This article aims to analyze the Islamic Communication Strategy pattern of the National Narcotics Agency (BNN) in Handling Drug Abuse in South Tapanuli Regency. A descriptive qualitative approach is used in this paper. The research was conducted at the National Narcotics Agency Office of South Tapanuli Regency, Jalan Raja Inal Siregar km 5.7 Padang Sidempuan City, North Sumatra. The research period is 8 months (October 2022 - July 2023). The informants for this research were 11 employees of the National Narcotics Agency, South Tapanuli district. Data collection was carried out using the triangulation method. Meanwhile, the data analysis technique used in this research is qualitative data analysis, carried out interactively through the process of data reduction, data display (data presentation), and conclusion drawing / verification (drawing conclusions). The research results provide an answer that the Islamic Communication strategy (BNN) is implemented through three stages, namely 1) Islamic Communication with a coaching pattern, 2) Islamic Communication with an invitation, advice and guidance pattern, 3) Islamic Communication with an exemplary pattern. These three strategies are carried out through various activities, including inviting and requiring drug victims to always join in congregational prayers 5 times a day, attending congregational Friday prayers at the mosque, providing tausiah to drug victims and teaching them to be able to repent by reading verses and hadiths about the impacts and sins. using narcotics, teaching drug victims about the correct ablution, teaching drug victims the correct prayer, and learning to read the Koran      
Transformation PAN's Communication Strategy in Attracting Millennial Voter Support for the 2024 Election Zulfahmi, Zulfahmi; Kholil, Syukur; Azhar, Anang Anas
Pena Justisia: Media Komunikasi dan Kajian Hukum Vol. 23 No. 2 (2024): Pena Justisia
Publisher : Faculty of Law, Universitas Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31941/pj.v23i3.5608

Abstract

This study aims to analyze the transformation of the National Mandate Party (PAN) communication strategy in attracting the support of millennial voters in the 2024 Election, with a focus on the effectiveness of the use of digital media and face-to-face interactions. Millennial voters, who dominate up to 56.45% of the total voters, are the main target of PAN's political campaign. This study uses a qualitative descriptive method with the SMCR (Source, Message, Channel, Receiver) analysis framework to explore the main elements in PAN's political communication. Primary data were obtained through in-depth interviews with party members, campaign teams, and millennial voters in North Sumatra, while secondary data were collected from document analysis and PAN's social media content. The results of the study show that PAN has succeeded in attracting the attention of millennial voters through digital campaigns on social media such as Instagram, TikTok, and WhatsApp. However, this digital strategy has not been fully effective in rural areas with limited internet infrastructure. In addition, PAN faces challenges in political regeneration, fierce competition with other parties, and a lack of strong local figures. Inconsistency in delivering messages between the center and regions is also an obstacle in building solid relationships with voters. The study recommends that PAN adopt a hybrid strategy that integrates digital and traditional approaches, strengthens the presence of local figures, and adapts messages to the specific needs of millennial voters. This strategy is expected to increase PAN's political relevance and strengthen its electability in the upcoming election
Religious and Cultural Identity in Political Communication on Social Media in the 2024 Regent Elections in Batubara Regency Baharuddin; Sazali, Hasan; Azhar, Anang Anas
Lentera: Indonesian Journal of Multidisciplinary Islamic Studies Vol 7 No 2 (2025): Lentera: Indonesian Journal of Multidisciplinary Islamic Studies
Publisher : Program Pascasarjana IAIN Langsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32505/lentera.v7i1.14388

Abstract

The 2024 Batubara Regency Regent Election highlighted the use of religious and cultural identity-based political communication in digital spaces, particularly social media. This article aims to analyze the forms, strategies, and impacts of identity political communication constructed by political actors in the contest. Using a critical phenomenological approach and digital content analysis, this study explores how symbols, narratives, and representations of religious and cultural identity are produced, disseminated, and received by the multi-ethnic, predominantly Muslim community of Batubara. The results reveal three main patterns: (1) the use of religious symbols for the moral legitimacy of candidates; (2) the affirmation of local cultural identity as an emotional connection with voters; and (3) the representation of ethnic identity that is sometimes exploited in negative campaigns. Social media, such as Facebook, Instagram, and TikTok, have become primary platforms for the dissemination of identity narratives through hashtags, visual content, and short videos. This study also found a dual impact of identity politics, strengthening the consolidation of support but also causing emotional polarization and social fragmentation. These findings emphasize the importance of identity politics in the Batubara contest, as well as the need to improve political and digital literacy to minimize its negative impacts.
Religious Framing and Social Identity in Religion-Based Political Communication at Local Election Ginting, Abdul Fikri; Azhar, Anang Anas; Efendi, Erwan
MUHARRIK: Jurnal Dakwah dan Sosial Vol. 9 No. 1 (2026): Muharrik: Jurnal Dakwah dan Sosial
Publisher : Fakultas Dakwah Institut Agama Islam Sunan Giri Ponorogo

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Abstract

This study examines how religion-based political communication is constructed, disseminated, and interpreted in the Regional Head Election (Pilkada) of North Padang Lawas Regency, a region characterized by strong religious authority and dense religious networks. Moving beyond descriptive accounts, this research offers an analytical contribution by demonstrating how religious symbols, narratives, and actors operate simultaneously as framing devices, sources of social identity, and instruments of political legitimacy within local electoral contestation. Employing a qualitative political communication approach, data were collected through in-depth interviews with key religious institutions—Majelis Ulama Indonesia (MUI), Nahdlatul Ulama (NU), Muhammadiyah, and Al Washliyah—supported by document analysis and campaign material review. The findings reveal three main patterns: (1) religious narratives are strategically framed to construct candidates’ moral legitimacy; (2) religious leaders and networks function as opinion leaders who translate political messages into normative religious values; and (3) hybrid communication patterns combining face-to-face religious forums and digital media amplify emotional resonance while narrowing spaces for critical political deliberation. The integration of framing theory and social identity theory demonstrates that religion-based communication not only mobilizes voter participation but also shapes collective political preferences grounded in socio-religious identity rather than programmatic evaluation. North Padang Lawas serves as a critical case illustrating how local religious authority intensifies both the effectiveness and ethical risks of religion-based political communication. This study contributes to political communication scholarship by highlighting the dual role of religion as a mobilizing resource and a potential source of social polarization, offering implications for ethical campaign practices and the preservation of social cohesion in local democracies.
Co-Authors Abdi Mubarak Syam ABdul Karim Batubara, ABdul Karim Abdul Rasyid Abidin, Syahrul Achiriah, Achiriah Adrya, M. Rifqi Alfaruqi, Muhammad Alif Amin, Ahmad Aldi Amril Anri Naldi Apulina, Silvi Suci Ari, Alya Ratu Balqis Ariftha, Annisa AZ-Zahra, Salsabila Fazri Baharuddin Bangun, Dinda Almunawaroh Bara, Elsa Annisa Batu Br Sinuraya, July Susanti Dani, Idegham Dewi, Paradia Kristanti Dwi Israfi Parangin angin Elryan Adha, Dwiki Erwan Efendi Fakhrur Rozi, Fakhrur Farhani, Muhammad Chandrika Fatimah Ferry, Muhammad Ginting, Abdul Fikri Halihasimi, Halihasimi Hamanda, Dewa Hamonangan, Yogi Triyuda Hanif, Randy Muhammad Harahap, Elina Herawaty Harahap, Hidayani Syafitri Harahap, Juliadi Zurdani Harahap, Partaonan Harahap, Suheri Hardiansyah, Tubagus Rizki Harianto, Deni Hasan Sazali Hasibuan, Halim Perdana Hasibuan, Wilda Lestari Hendro Wibowo Husnah, Asmaul Iman, Mujhirul Infadillah, Rury Juarsa, Izkal Dwifa Kamal, Aliza Kartika, Yunda Khoiriyah, Fitri Kholil, Syukur Kustiawan, Winda Liani, Firda Mei Lubis, Ummu Hoiriah Matondang, Abdul Rahman Muhammad Reza Muhammad, Qasem Muslih Fathurrahman Naldo, Jufri Naldo Nasution, Hasyimsyah Nurhasna, Lily Siti Pangestu, Wira Yoga Puji Santoso Purwaningtyas, Franindya Puspita, Ardian Nurul Putri, Indah Rezeki Reza Hanafi, Muhammad Ritonga, Muhammad Husni Rohani, Laila Rosadi, Nindia Ajeng Rozi, Fakhrul Sakdiah, Evi Samosir, Hasrat Efendi Silaen, Mulkan Darajat Simalango, Eka Susanti Simamora, Irma Yusriani Simatupang, Muhammad Andry Sinta, Elvita Dwi Siregar, Fauziyah Siregar, Fitrah Alfisyah Siregar, Indo Mora Sri Nurhayati Subiantoro, Dedi Syahputra, Romi Tumanggor, Timur Yusniah, Yusniah Zuhriah Zulfahmi Zulfahmi