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All Journal Jurnal Pengabdian kepada Masyarakat MUSHAF JOURNAL: Jurnal Ilmu Al Quran dan Hadis JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Journal of Innovation Research and Knowledge Jurnal Sistim Informasi dan Teknologi Journal of Community Dedication Jurnal Ilmu Pendidikan dan Kearifan Lokal (JIPKL) Jurnal Ekonomi dan Bisnis Jurnal Komunikasi INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE TARBIYATUL ILMU: Jurnal Kajian Pendidikan
SILVIA EKASARI
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences Other

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Journal : Journal of Community Dedication

 1 
STRATEGIES FOR IMPROVING FINANCIAL LITERACY IN RURAL COMMUNITIES: A LITERATURE REVIEW Silvia Ekasari; Kholid Ansori; Nurussama
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 2 (2024): MEI
Publisher : CV. ADIBA AISHA AMIRA

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This study aims to identify and analyze effective strategies that can be applied to improve financial literacy in rural communities. The research method used was a literature review. The results show that improving financial literacy in rural communities can be achieved through a multidimensional approach that includes developing locally appropriate educational materials, improving access to financial technology, targeted technology education, and cooperation between the government, private sector, and local communities. Key factors influencing success include adaptation of teaching methods to socio-cultural conditions, implementation of inclusive financial technologies, and trust building between financial service providers and rural communities.
LOCAL ECONOMIC DEVELOPMENT BASED ON VILLAGE POTENTIAL: A LITERATURE REVIEW Loso Judijanto; Silvia Ekasari; Septina Elida
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 2 (2024): MEI
Publisher : CV. ADIBA AISHA AMIRA

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Village economic development in Indonesia is hampered by the lack of adequate infrastructure and human resources (HR). Improving both is considered essential to facilitate sustainable economic growth at the village level. This research utilises an in-depth literature research method, where data and information are collected from various academic sources, including journals, articles and research reports related to village economic development. The main findings of this study show that infrastructure improvements such as access to proper roads, stable electrification, and internet connection trigger village economic growth by improving the distribution of goods, expanding markets, and increasing efficiency. Meanwhile, empowering human capital through non-formal education and specialised skills training increases productivity and innovation. These investments also show co-benefits, such as improved access to health and education services, as well as strengthening the rural tourism sector. Infrastructure and human capital limitations must be addressed simultaneously to trigger inclusive and sustainable rural economic development. This research confirms that strategic measures, including appropriate investment and empowerment programmes, are important in placing villages on an adequate growth trajectory and harnessing existing local potential into a tangible economic force.
MARKETING STRATEGIES FOR LOCAL MSME PRODUCTS THROUGH THE UTILIZATION OF DIGITAL PLATFORMS IN THE NEW NORMAL ERA Silvia Ekasari
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 2 (2024): MEI
Publisher : CV. ADIBA AISHA AMIRA

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This study aims to investigate the marketing strategy of local MSME products through the utilization of digital platforms in the new normal era. In the midst of new normal conditions marked by changes in consumer behavior and limited physical interaction, the use of digital platforms is crucial for the survival of MSME businesses. This study uses the literature review method by finding references in accordance with the research context. The results of the research findings show that MSMEs that implement digital marketing strategies effectively usually integrate several platforms such as social media, online marketplaces, and personal websites. Creative and personalized content, the use of SEO, and data analytics prove to be important in increasing interaction and sales. On the other hand, factors such as limited digital knowledge, financial capacity for initial investment, and cybersecurity are major barriers. The study also showed a significant increase in sales and market expansion for MSMEs that managed to overcome these barriers and implement digital strategies well.
INNOVATION AND ENTREPRENEURSHIP AS PILLARS OF ECONOMIC DEVELOPMENT: A REVIEW OF THE LITERATURE AND ITS IMPLICATIONS FOR SOCIETY Benediktus Rolando; Robby Cahyadi; Silvia Ekasari
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 3 (2024): AGUSTUS
Publisher : CV. ADIBA AISHA AMIRA

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Innovation and entrepreneurship are key elements of economic development. The focus is on creating new ideas, technologies and business processes that can be more efficient and productive. Innovation means creating creative solutions that can be initiated, developed and marketed according to changing market needs, while entrepreneurship refers to the process of starting and advancing entrepreneurial life by managing new companies, creating labour, bringing economic diversification in a sustainable manner. The study conducted in this research uses the literature research method. The results show that Innovation and entrepreneurship have several macro effects that impact the economy. At the micro level, first of all, they create new jobs, which helps to lower the unemployment rate and improve social welfare. Secondly, innovation and entrepreneurship serve as an important way of diversifying the economy. This in turn helps lower the level of dependence on a single sector and increases the resilience of the economy to external shocks. Third, a business culture shaped by entrepreneurial spirit fosters economic dynamism and a sustainable innovative ecosystem.
VILLAGE EMPOWERMENT THROUGH SOCIALIZATION OF MICRO, SMALL, AND MEDIUM ENTERPRISES (MSMEs)": LITERATURE REVIEW Melyana R Pugu; Eddy Silamat; Silvia Ekasari
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 4 (2024): NOVEMBER
Publisher : CV. ADIBA AISHA AMIRA

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Abstract

Empowering rural communities through increasing the capacity and accessibility of micro, small, and medium enterprises (MSMEs) is an important effort to measurably improve the economy and welfare of rural residents. This research uses the method of analyzing the latest data on the social and economic conditions of the village. The results of the study reveal that; first, the potential of MSMEs to create new employment opportunities, increase local income, and accelerate the transformation of the rural economy is quite significant. Reliable socialization must involve managerial assistance, easy access to funding, and the use of advanced digital solutions. Second, the role of the government and related stakeholders is crucial to support village development through MSME empowerment. Supporting policies such as training facilities, broad market access, and funding initiatives are absolutely necessary. Multi-sector cooperation between the government, education, and the business world is also important to build a conducive business ecosystem for rural entrepreneurs. Third, rural community empowerment needs to be implemented in an integrated and inclusive manner, not only boosting business establishment but also ensuring sustainability and growth. A sustainable approach to the improvement of MSMEs can strengthen the wheels of the village economy, reduce poverty, and improve the overall standard of living of rural communities.
COMMUNITY SERVICE THROUGH STRENGTHENING UMKM: A REAL CONTRIBUTION TO VILLAGE PROGRESS Silvia Ekasari
JOURNAL OF COMMUNITY DEDICATION Vol. 4 No. 4 (2024): NOVEMBER
Publisher : CV. ADIBA AISHA AMIRA

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Abstract

Community service through strengthening MSMEs is an effective strategy to encourage village progress. MSMEs have a crucial role in increasing local employment, which leads to a reduction in unemployment and an increase in the income of rural communities. In addition, the economic diversification resulting from the development of various business sectors helps create village economic resilience. Through empowerment and training, the capacity of human resources in the village increases, making MSME actors more competitive and efficient. Overall, strengthening MSMEs through community service programmes not only provides short-term benefits but also opens up opportunities for sustainable and inclusive economic growth in villages.
Co-Authors Adih Supriadi Aglis Andhita Hatmawan, Aglis Andhita Akbar Tanjung Anggita Permata Yakup Ani Kusumaningsih Ardiyanto Maksimilianus Gai Arifai Ilyas Armizi Arnes Yuli Vandika Balla Wahyu Budiarto Benediktus Rolando Dakwan Soaloon Harahap Dedi Harianto Dinda Ayu Izmi Donny Dharmawan Eddy Silamat Eliagus Telaumbanua Endah Pujiastuti Erna Erna, Erna Fenny Noor Salam Henny Noviany Indah Sulistiani Ita Nurcholifah Iwan Kusnadi Iwan Ridwan Kespandiar, Tengku Kholid Ansori Loso Judijanto Luh Komang Candra Dewi Melyana R Pugu Mokhamad Arwani Musran Munizu Nurhasanah Nurhasanah Nurussama Ramadhani Kirana Putra Ratnawita Revi Sesario Robby Cahyadi Roy Setiawan Septina Elida Shinta Dzauharoh Solly Aryza Sufia Widi Kasetyaningsih Susilo Utomo Syamsul Ph.D M.A. Hadi Taat Kuspriyono, Taat Teguh Prakoso Titis Nistia Sari Ufi Rumefi Uli Wildan Nuryanto ZA, Saida Zainurossalamia Zainal Arifin