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Rosida P. Adam
Program Studi Manajemen, Program Studi Di Luar Kampus Utama (PSDKU), Universitas Tadulako, Jl. Raya Soekarno-Hatta, Tondo, Kota Palu 94683
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The Strategy of Developing Weekly Markets into Daily Markets for Archipelago Region as an Effort to Increase Revenue (SWOT Analysis Approach) Rosida P. Adam; Rustam Abd. Rauf; Suardi Suardi; Husnah Husnah; Suci Rohmawati
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6650

Abstract

This study aims to formulate a strategy for developing the weekly market into a daily market for the archipelago as an effort to increase income. This research method uses a descriptive qualitative research design. Then a SWOT analysis also needs to be carried out to map the strengths, weaknesses, opportunities, and threats. This research was conducted in the Kulingkari, Lebiti, Ketupat, and Kabalutan. Based on the results of the SWOT analysis identification, only Kulingkinari Market and Kabalutan Market are eligible to be developed into daily markets. Then the results of the formulation of the strategy for developing the weekly market into a daily market for the archipelago include: (1) optimizing market development by utilizing the potential and amount of the available Village Budget, (2) providing more adequate land transportation access, (3) increasing market promotion, (4) procurement of waste management systems and provide education to traders and buyers regarding waste management systems, (5) procurement of weather and disaster warning information systems, (6) improve cellular communication network facilities around the Kulingkari market, (7) partnerships between village governments, market managers, traders, and banks or cooperatives, (8) improving the quality of adequate market physical facilities and infrastructure to support market activities.
Co-Authors Aan Maulana Adelia, Isnada Adfiyani Fadjar Amirudin, Muhammad Andi Indriani Ibrahim Arie Kurniawan Asngadi Asngadi Bakri Hasanuddin Benyamin Parubak DG. PARANI, SYAMSUL BAHRI Diky Dwiyanto Dwiyanto, Diky Elimawaty Rombe Erwan Sastrawan Erwan Satrawan Faris Erwan Satrawan Satrawan Faris Fadilah Farid Farid Farid Farid, Farid Faris, Erwan Satrawan Fatlina Z Haliza, Siti Nur Hamza, Moh. Hartati, Dita Hasnianti Heni Pujiastuti Husnah Husnah Husnah Husnah I Made Antara Ihsan Catur Pramono Ila, Nurfadilah Indriani Ibrahim , Andi Indriani Ibrahim, Andi Indriany, Indriany IRA NURIYA SANTI Jeki Jeki Jusriadi Kamumu, Irmawati S. KORNELIUS, YOBERTH Lamusa, Arifudin Lamusa, Faruq Lapa, Selfi Latjinala, Randy Lawasa, Abdul Mutakhir Lina Mahardiana Lukman, Riska Salsabila Ramadani Mahmud Lahay Mangantjo, Rini Masjaya Kamaliono Maskuri Sutomo Matalatta , Wisra Matalatta, Wisra Mattalatta, Wisra Max Nur Alam Max Nur Alam Mellby Wihilda Mohammad Ega Nugraha Mohammad Zeylo Auriza Muh. Thaib Muhammad Amiruddin Muhammad Amiruddin Muhammad Amiruddin Muzakir Muzakir Nasywa Nabila Nur Risky Islianty Nuranisa N Nuranisa, Nuranisa Nurfia N P. Adam, Fauziah Padaro, Wilna Dg. Palawa, Muh. Riswandi Ponirin Ponirin Ponirin Ponirin Ponirin, Ponirin Putri Dwi Avriani Rahmat, Randi Rahmatio Rahmatio Rahmawati Rahmawati Rismanto Rismanto Rizcky Ardiansyah Rustam Abd. Rauf Rustam Rustam Saiful Darman Sarjun, Sri Sipatu , Lindanur Siti Aminah H. Karim Siti Rahayu Nibi Sitti Aminah Hamzah Karim Sofhan Sofhan Sofhan, Sofhan Sri Indah Setianingsih Sri Sarjun Sri Sarjuni Suaib, Fadila H. Suardi S Suardi Suardi suardi suardi Suci Rohmawati Sulvia Verawaty Susilawati, Resky Syahbuddin Syahbuddin Syamsul Bachri Syamsul Bachri Syamsul Bahri Dg.Parani Tambaru, Rachman Tandigala, Ishak Sandy Tido, Misla Umar Syarifuddin Valentino C.H Vera Ningsih Vitayanti Fattah Wahyuningsih Wahyuningsih Wanti, Sri Wiri Wirastuti Wisra Matalatta Wisra Mattalata Wisra W Wiwik Handayani Zahwa Amelia Putri Zainuddin, Fatlina Zakiyah Zahara Zalyanti, Nur Afni Zulfan Monoarfa