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Perceived Relevance or Perceived Credibility: Which Factor Influences Purchase Intention Through Brand Consciousness on Tiktok? Yana, Lisa Dwi; Nurainun; Mariyudi; Khairina
Jurnal Mebis Vol. 10 No. 2: December 2025
Publisher : UPN "Veteran" Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/mebis.v10i2.754

Abstract

This study examines the influence of perceived relevance and perceived credibility of TikTok advertising on purchase intention, with brand consciousness as a mediator. Using a quantitative approach, data were collected from 119 active TikTok users at the Faculty of Economics and Business, Malikussaleh University, through purposive sampling and analyzed using SEM-PLS. The findings revealed that both perceived relevance and perceived credibility significantly affected brand consciousness and purchase intention. Among the predictors, perceived credibility emerged as the most influential factor in shaping consumer responses to TikTok advertising. Furthermore, brand consciousness partially mediated the effects of both independent variables on purchase intention. These results underscore the importance of credible advertising content in strengthening brand consciousness and increasing purchase intention, offering meaningful academic insights into the effectiveness of digital advertising among young consumers.
Integration of Religion and Science as a Pillar of Harmony of Spirituality and Rationality in Building a Sustainable Civilization Khairina; Haris Riadi; Edi Prasetyo; Rusiah; Muhadi; Rajuna
al-Afkar, Journal For Islamic Studies Vol. 9 No. 1 (2026)
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/afkarjournal.v9i1.1971

Abstract

This paper discusses the importance of integrating religion and science in education and scientific development. This integration aims to eliminate the dichotomy between religion and science that has created a gap. With a holistic approach, Islamic religious education can be contextualized alongside science, creating a generation that masters both worldly knowledge and spirituality. This article outlines the meaning, goals, and urgency of integrating religion and science in addressing the challenges of globalization and modernization. The conclusion suggests that an integrative educational approach can strengthen the harmony between religion and science to build a better human civilization.
The Effect of Breast Massage Education on Breast Milk Production in Postpartum Mothers in Lamamek Village, West Simeulue District, Simeulue Regency, Aceh Province Ressi Yulisa; Dinah Khayyiriyah; Jannatil Ma'wa; Khairina; Hayatul Ridha
Journal Public Health and Clinical Science Vol. 2 No. 1 (2026): Journal Public Health and Clinical Science
Publisher : Athallah Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64845/clinergy.v2i1.328

Abstract

Breast milk is the best source of nutrition for babies which plays an important role in growth and development. However, there are still many postpartum mothers who experience obstacles in milk production, especially in the early postpartum period. One of the non-pharmacological efforts that can be made is breast mass education which aims to stimulate the hormones prolactin and oxytocin so that it can increase breast milk production. To determine the effect of breast mass education on breast milk production in postpartum mothers in Lamamek Village, West Simeulue District, Simeulue Regency, Aceh Province. This study uses a quasi-experimental design with a one group pretest-posttest design approach. The population in this study is all postpartum mothers as many as 52 people with a sampling technique, namely total sampling. Data collection was carried out through observation of breast milk production before and after the intervention. Data analysis was conducted using the Paired Sample T-Test. Results: The results of the study showed an increase in breast milk production after being given breast massage education. The average value of milk production before intervention was 14.85 ml and after intervention increased to 25.90 ml. The results of the statistical test showed a p value = 0.000 (p < 0.05), which means that there is a significant influence between breast mass education on breast milk production. There is an effect of breast mass education on increasing breast milk production in postpartum mothers in Lamamek Village, West Simeulue District, Simeulue Regency. Suggestion: It is hoped that health workers can increase education about breast mass to postpartum mothers as an effort to increase optimal breast milk production.
Analisis Pengasuhan Penuh Kesadaran (Mindful Parenting) dalam Menumbuhkan Kemandirian Anak di Aceh Selatan Faridy, Faizatul; Khairina; Dewi Fitriani; Khairina, Khairina
Bunayya Vol 12 No 1 (2026): Januari 2026
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/bunayya.v12i1.33109

Abstract

This study aims to analyze mindful parenting practices in fostering independence among children aged 5–6 years in South Aceh and to identify factors that hinder the implementation of these practices. A qualitative approach with a case study design was employed. The participants consisted of four mothers and four early childhood children selected through purposive sampling. Data were collected using structured observations, open-ended interviews, and documentation. Data analysis was conducted through triangulation to ensure the credibility of the findings. The results indicate that mindful parenting is practiced through attentive communication, parental emotional regulation, non-judgmental acceptance, and supportive involvement in children’s daily activities. These practices positively contribute to children’s independence, as reflected in their ability to perform self-care tasks, engage in social interactions, and demonstrate initiative in everyday activities. However, the implementation of mindful parenting is influenced by economic conditions, time constraints due to parental work demands, and the social environment. Despite these challenges, the findings highlight that the quality of parent–child interactions grounded in awareness and emotional presence remains a key factor in supporting children’s independence. This study provides valuable insights into the application of mindful parenting within a specific sociocultural context and contributes to the broader understanding of awareness-based parenting practices in early childhood education.