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PERANCANGAN STRATEGI EKSPANSI DAN PERSIAPAN INITIAL PUBLIC OFFERING (IPO) PADA CV KHAWLA ATELIER Nurlistia Sani; Hendra Lukito
Journal Publicuho Vol. 8 No. 3 (2025): August - October - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v8i3.901

Abstract

This study examines the expansion strategy and preparations for the Initial Public Offering (IPO) of CV Khawla Atelier through a comprehensive approach. Qualitative methods were used to analyze macro-level external factors through PESTEL analysis, identify the business environment through a SWOT Matrix, identify product-market growth opportunities through the Ansoff Matrix approach, and assess IPO readiness through an examination of financial, legal, and governance aspects, as well as corporate structure. Data collection was conducted through semi-structured interviews with the CEO, Production Manager, Finance Manager (internal), the Cooperative and SME Office of Payakumbuh City, and customers (external). Data analysis utilised triangulation techniques—data reduction, data presentation, and conclusion drawing. The research findings emphasise that an in-depth analysis of macro-level external factors, a comprehensive identification of the business environment and product-market growth potential, and an assessment of the current IPO readiness level provide CV Khawla Atelier with a better understanding of how to develop effective expansion strategies and prepare for an IPO more effectively. CV Khawla Atelier needs to optimize the drafting of formal employment contracts and wage structures, implement an inventory management system, optimize digital-based promotion and sales, add casual fashion models while maintaining ethnic and traditional elements for young people, patent its works through intellectual property registration, and improve production management and corporate management to accelerate the company's transformation into a legal entity (PT) as a prerequisite for conducting an IPO. Effective business strategies offer opportunities for the fashion business to grow and gain a competitive edge in the future.  
PENGARUH EMPLOYER BRANDING DAN WEBSITE RECRUITMENT TERHADAP MINAT MELAMAR KERJA DENGAN REPUTASI PERUSAHAAN SEBAGAI VARIABEL MEDIASI STUDI PADA MAHASISWA PROGRAM SARJANA UNIVERSITAS ANDALAS Ayu Kumala Putri; Herri; Hendra Lukito
Journal Publicuho Vol. 8 No. 3 (2025): August - October - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v8i3.930

Abstract

This study aims to analyse the influence of Employer Branding and Website Recruitment on job application intention with corporate reputation as a mediating variable among undergraduate students of Universitas Andalas. The independent variables in this study are Employer Branding and Website Recruitment, the mediating variable is corporate reputation, and the dependent variable is job application intention. The research was conducted using purposive sampling with a total sample of 234 respondents who are undergraduate students at Universitas Andalas. Data were analysed using the Structural Equation Modelling (SEM) method based on Partial Least Squares (PLS) with the assistance of SmartPLS 4.0 software. The results show that Employer Branding has a positive and significant effect on corporate reputation and job application intention. Website Recruitment also has a positive and significant effect on both corporate reputation and job application intention. Furthermore, corporate reputation has a positive and significant effect on job application intention, and it mediates the relationship between Employer Branding, Website Recruitment, and job application intention. The coefficient of determination (R²) value for corporate reputation is 0.633, meaning that 63.3% of the variation in corporate reputation is explained by Employer Branding and Website Recruitment. Meanwhile, the R² value for job application intention is 0.694, indicating that 69.4% of the variation is explained by Employer Branding, Website Recruitment, and corporate reputation, with the remaining 30.6% explained by other factors beyond the scope of this study.
PENGARUH EMOTIONAL INTELLIGENCE DAN KOMITMEN ORGANISASI TERHADAP KINERJA PERAWAT DENGAN ORGANIZATIONAL CITIZENSHIP BEHAVIOR SEBAGAI VARIABEL MEDIASI STUDI PADA PERAWAT RSUD dr. RASIDIN KOTA PADANG Dinda Diah Pasya; Hendra Lukito; Harif Amali Rivai
Journal Publicuho Vol. 8 No. 3 (2025): August - October - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v8i3.932

Abstract

The objective of this research is to examine the influence of Emotional Intelligence and Organisational Commitment on Employee Performance, with Organisational Citizenship Behaviour (OCB) acting as a mediating variable, among nurses at RSUD dr. Rasidin, Padang. This study applies a quantitative research design with a survey method. Data were collected from 160 respondents through questionnaires and analysed using Partial Least Squares-Structural Equation Modelling (PLS-SEM) with SmartPLS software. The empirical results indicate that Emotional Intelligence has a positive and significant effect on both OCB and Employee Performance. Similarly, Organisational Commitment demonstrates a positive and significant impact on OCB as well as Employee Performance. Furthermore, OCB shows a positive and significant contribution to Employee Performance and mediates the relationship between Emotional Intelligence, Organisational Commitment, and Employee Performance. These findings highlight the strategic role of OCB in strengthening the effect of Emotional Intelligence and Organisational Commitment on performance outcomes. The study contributes both theoretically and practically by emphasising the importance of emotional and organisational factors in enhancing extra-role behaviour, which ultimately improves employee performance in the healthcare sector.
Pengaruh Self-Efficacy dan Emotional Intelligence terhadap Work-Life Balance yang dimediasi oleh Work Motivation pada Tenaga Kesehatan RSU ‘Aisyiyah Padang Nabila, Destri; Harif Amali Rivai; Hendra Lukito
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 4 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i4.7677

Abstract

Tenaga kesehatan memiliki peran penting dalam menjaga mutu pelayanan rumah sakit, namun tuntutan pekerjaan yang tinggi sering kali menimbulkan ketidakseimbangan antara kehidupan kerja dan kehidupan pribadi (work-life balance). Kondisi ini dapat memengaruhi kesejahteraan tenaga kesehatan serta kualitas pelayanan yang diberikan. Penelitian ini bertujuan untuk menganalisis pengaruh self-efficacy dan emotional intelligence terhadap work-life balance dengan work motivation sebagai variabel mediasi pada tenaga kesehatan RSU ‘Aisyiyah Padang. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Populasi penelitian adalah seluruh tenaga kesehatan RSU ‘Aisyiyah Padang, dengan penentuan sampel menggunakan teknik purposive sampling. Data dikumpulkan melalui kuesioner dan dianalisis menggunakan metode Structural Equation Modeling–Partial Least Squares (SEM-PLS). Hasil penelitian menunjukkan bahwa self-efficacy dan emotional intelligence berpengaruh positif terhadap work-life balance. Selain itu, self-efficacy dan emotional intelligence juga berpengaruh positif terhadap work motivation. Work motivation terbukti berpengaruh positif terhadap work-life balance serta berperan sebagai variabel mediasi dalam hubungan antara self-efficacy dan work-life balance, serta antara emotional intelligence dan work-life balance. Temuan ini mengindikasikan bahwa peningkatan self-efficacy, emotional intelligence, serta work motivation tenaga kesehatan sangat penting dalam menciptakan work-life balance. Penelitian ini diharapkan dapat menjadi bahan pertimbangan bagi manajemen rumah sakit dalam merancang kebijakan dan program pengembangan sumber daya manusia guna meningkatkan kesejahteraan tenaga kesehatan.
Co-Authors Abdul Aziz Adrianto, Fajri Afdhal Naufal Sofyan Afrio Gunawan Agnes Lovita Monna Agriqisthi Agriqisthi Agriqisty Agriqisty Agung Permana Putra Ahmad Safrudin Al Rafni Aldiansyah, Muhammad Andra Novendri Arief Prima Johan Arija Buana Jiwa Avin Aferi Ayu Kumala Putri Bani Mirza Bani Mirza Chaira, Retnofia Dainuri, Dainuri Danny Hidayat Dasatry Dwi Ramadona Defri Hartati Derry Permata Sari Dinda Diah Pasya Donard Games Dwi Sesri Andini Dwi Wulandari Eko Kurniawan Eko Emil Riza Putra Endrawati, Devi Eri Besra Esa Lovena Essy Pratisardy Fadhilah, Rahmi Fadhilla Wahyuni faesal, Hendri Fahmy, Rahmi Fahriza, Rizki Fajri Adrianto Fathurrohman, Fathurrohman Febby Arief Zeindra Fera Yuliani Fikri Hasbi Filiani Qarisa Maulina Gunawan, Afrio Hafanos, Robby Hafiz Rahman Hanafiah Handika, Rebi Fara Harahap, Nur Mahrani Harif Amali Harif Amali Rivai Hasbi, Fikri Hendri faesal Hendri Faezal Herri Herri Herri Herri Herri Herrik Yuza Herry Pratama Hidayat, Abdi Husin, Nor Azilah Ihtada Yogaisty Indah Arisaq John Edwar Laela Susdiani Lasti Yossi Hastini Laura Syahrul M. Hasbi Nasution Miftahul Hikmah Mirza, Bani Mohamad Ikrom Arasid Muhammad Havis Yusuf Muhammad Ridwan Muhammad Zuhri Nabila, Destri Nisa, Hayatun Nor Azilah Husin Norfadzilah Abdul Razak Nurlistia Sani Ondi Ondi Prima Sandra M, Khansa Prima Yulianti Primayani, Risa Rizki Putri Lestari, Devi Rahadi, Claudea Rahman, Yudi Rahmat Eka Putra Rahmel Fitri Rahmi Fahmi Rahmi Rahmi RAMADHI RAMADHI Ramadona, Dasatry Dwi Ratni Prima Lita Reski Putri Amelia Retnofia Chaira Rida Rahim Rini Adri Yanti Rizki Aulia Rizki Gusfa Winda Rizki Gusfa Winda Robby Hafanos Robby Prakoso Rolan Adhytia Lando Sari Arlinda Sari Surya Siti Nabila Yuseva Sri Maryati Sri Maryati Sri Mona Octafia Suganda Putri, Gita Syafira Aviola Syafrizal Syafrizal Syafrizal Syafrizal Syukri Hidayat Syukri Lukman Talitha Zhafirah Tedi Hidayat Tedi Hidayat Tehan, Zestvy Utama, M Kurnia Valeny Suryaningsih Velia Meidilisa Vera Pujani Wahyu Adhi Pratama Wahyuni Harefa, Ummairah Wahyuni Lely Augusna Wayu Meilastri Wulandari Wijaya, Selvika Yanti Yanti Yenti Afrida Yulianti, Prima - Yulihasri Yulihasri Yulistia, Yulistia Zhafirah, Talitha