Article Per Year (5 Year)
p-Index From 2021 - 2026
6.398
P-Index
This Author published in this journals
All Journal DIKSI Jurnal Siasat Bisnis Jurnal Perikanan dan Kelautan Trikonomika: Jurnal Ekonomi Journal of Economics, Business, & Accountancy Ventura Jurnal Kesehatan Andalas Jurnal Manajemen dan Kewirausahaan (JMDK) JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS Media Ilmu Kesehatan Jurnal Sains dan Teknologi: Jurnal Keilmuan dan Aplikasi Teknologi Industri International Journal of Supply Chain Management B-Dent, Jurnal Kedokteran Gigi Universitas Baiturrahmah Jurnal Hilirisasi IPTEKS (JHI) Jurnal Samudra Ekonomi dan Bisnis Unnes Journal of Public Health JPPM (Jurnal Pengabdian dan Pemberdayaan Masyarakat) Procuratio : Jurnal Ilmiah Manajemen Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis Bilancia : Jurnal Ilmiah Akuntansi Human Care Journal Jurnal Mantik Jurnal Teknologi Dan Sistem Informasi Bisnis Jurnal Informatika Ekonomi Bisnis Journal of Applied Engineering and Technological Science (JAETS) Community Engagement and Emergence Journal (CEEJ) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Manajemen Universitas Bung Hatta Enrichment : Journal of Management International Journal of Business, Humanities, Education and Social Sciences (IJBHES) AMAR (Andalas Management Review) Journal of Management and Entrepreneurship Research Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Journal of Social Research Jurnal Manajemen Stratejik dan Simulasi Bisnis Jurnal Manajemen dan Pemasaran Jasa Journal Publicuho Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan Jurnal Informatika Ekonomi Bisnis Management Analysis Journal Jurnal Perikanan dan Kelautan
Ratni Prima Lita
Universitas Andalas
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 77 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 77 Documents
Search

 1   2   3   4   5 
Model Keterkaitan Market Orientation, Leadership, Organizational Innovation dan Organizational Performance pada Industri Kerajinan di Sumatera Barat RATNI PRIMA LITA; MEUTHIA MEUTHIA; RANNY FITRIANA FAISAL
Jurnal Siasat Bisnis Vol. 22 No. 1 (2018)
Publisher : Management Development Centre (MDC) Department of Management, Faculty of Business and Economics Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jsb.vol22.iss1.art3

Abstract

The purpose of this study is to analyze the influence of market orientation, leadership, organizational innovation and organizational performance in handycraft industry in Bukittinggi City, Pariaman City, Padang Pariaman Regency, and Pesisir Selatan Regency. This research uses quantitative methods, while the sampling technique using Purposive sampling with sample size of 86 craft companies. The criteria assigned to the respondent is the handycraft business that produce and market their own product. In this study, data were collected through the questionnaire of the owner of the handycraft industry. Data were analyzed using structural equation modeling (SEM) method with SmartPLS software. This research uses multidimensional constructions first order reflective and second order formative. Based on the data analyzed it can be concluded that leadership has a significant positive effect on business performance. This is evidenced by the two dimensions of leadership (Transactional leadership and transformational leadership) is able to explain the performance of the organization well. In addition, market orientation  have 3 dimensional (Customer orientation, resource orientation, and competitor orientation) is also able to give influence to organizational performance and organizational innovation. However, organizational innovation is not able to give a significant influence for the performance improvement of handycraft industry. It can be concluded that organizational performance in handycraft industry is influenced by market orientation conducted on consumers and competitors. And also the most important factor is how the attitude of leadership owned by the owner of handicraft industry in managing and running the business, in order to craft products in accordance with customer tastes.            
Green Brand Image Relation Model, Green Awareness, Green Advertisement, and Ecological Knowledge as Competitive Advantage in Improving Green Purchase Intention and Green Purchase Behavior on Creative Industry Products Devi Yulia Rahmi; Yolanda Rozalia; Dessi Nelty Chan; Qisthina Anira; Ratni Prima Lita
Journal of Economics, Business, & Accountancy Ventura Vol 20, No 2 (2017): August - November 2017
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v20i2.1126

Abstract

The study tried to analyze and determine 1) the effect of green brand image on green purchase intention, 2) effect of green awareness on green purchase intention, 3) the effect of green advertisement on green purchase intention, 4) the effect of ecological knowledge on green purchase intention, and 5) the effect of green purchase intention on green purchase behavior. Explanatory research was done with a survey explanatory research methods and quantitative research, with  the population of consumers Bukittinggi with 150 respondents collected using accidental sampling with questionnaires,  analyzed by descriptive statistics and Structural Equation Model. It shows  ecological knowledge affects green purchase intention, but the green brand image, green awareness, and  green advertisement have no effect on the increase in the green purchase intention. Green purchase intention can increase in consumer green purchase behavior. It implies that the creative industry should continue to improve the quality and knowledge of the consumer, so the competitive advantage will be achieved.
Relationship model among sport event image, destination image, and tourist satisfaction of Tour de Singkarak in West Sumatera Ratni Prima Lita
Journal of Economics, Business, & Accountancy Ventura Vol 18, No 1 (2015): April - July 2015
Publisher : STIE Perbanas Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jebav.v18i1.386

Abstract

Sport events Tour de Singkarak (TDS) can increase tourist arrivals to West Sumatera. At least at the time of execution, the majority of participants and team supporters (sports tourist) brings the families. Although there are claims about the arrival of tourists, it requires to see the impact of sports events TDS and comprehensive long-term basis to the West Sumatera image as a tourist destination (destination image) and its impact on tourist satisfaction. This study re-conceptualizes the interconnec-tedness among sport event image, tourist destination image, perception and the effect on tourists satisfaction. The investigation on this interconnection is expected to reveal empirically tested model. As an explanatory in nature, this study uses explanatory survey and cross sectional data. In total of 100 spectators of Tour de Singkarak in West Sumatera, they got involved in survey and they were taken by convenience sam-pling technique. Analysis of this data was done by using variance based structural equation modeling. It was found that sport event image and destination image signifi-cantly affect the satisfaction of spectators of Tour de Singkarak.
Model Keterkaitan Inovasi Produk, Citra Merek, Persepsi Nilai dan Intensi Pembelian Produk Kerajinan Tenun Kubang di Sumatera Barat Ratni Prima Lita; Ranny Fitriana Faisal; Devi Yulia Rahmi; Mulia Gusmai; Meuthia Meuthia
Jurnal Manajemen dan Kewirausahaan Vol 7, No 2 (2019): December 2019
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v7i2.3290

Abstract

The aims of this study are to determine and analyze the relationship product innovation, brand image, perceived value and purchase intention in the craft of weaving in the district of Kubang. This study uses a purposive sampling technique with 145 respondents of weaving crafts. The criteria of the sample are consumers (individuals) who know the products weaving. The data  analysis uses Partial Least Square-SEM with software Smart PLS. The result of this study shows that : 1) brand image has a significant effect on the perceived value, 2) product innovation has a significant effect on the brand image,  3) perceived value has a significant effect on the purchase intention, and 4) brand image and product innovation are not able to provide a significant effect on purchase intention.https://doi.org/10.26905/jmdk.v7i2.3290 
Mengukur Kinerja Pasar Melalui Elemen Inovasi pada UKM Sektor Makanan dan Minuman di Kota Padang Alvi Syukri Faisal; M. Ma'ruf; Ratni Prima Lita; Tedi Hidayat
Jurnal Manajemen dan Kewirausahaan Vol 9, No 2 (2021): December 2021
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jmdk.v9i2.6078

Abstract

In Small and Medium Enterprises (SMEs), especially in the food and beverage sector, process innovation is an important construct that can maintain the sustainability of product innovation and improve marketing innovation strategies for optimal market performance. This study aims to examine the effect of innovation elements, namely product, process, and marketing on the market performance of SMEs in the food and beverage sector, and the effect of marketing innovation on market performance when mediated by product innovation. Using a purposive sampling technique with the criteria of SMEs in the food and beverage sector that is not a franchise. A total of 104 feedback questionnaires was analyzed using the SmartPLS 3.3 software and Microsoft Excel. This study found that all hypotheses were supported significantly in a positive relationship.
Program Pelatihan Dan Konsultasi Bisnis Tentang Produksi Bersih Dan Laporan Keuangan Pada Usaha “Istana Rendang” Di Kenagarian Mungka Kabupaten Lima Puluh Kota Ratni Prima Lita; Yulia Hendri Yeni; Laura Syahrul
Jurnal Pengabdian Warta Andalas Vol 23 No 3 (2016): Warta Pengabdian Andalas
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The entrepreneur of Istana Rendang Kenagarian Mungka, Kabupaten Limapuluh Kota has various limitations in running a business, particularly the ability of its resources (production and finance management). The activity have the objective as folows: To develop ability entrepreneur of Istana Rendang to have cleaner production. To develop ability entrepreneur of Istana Rendang to arrange financial report. The method of this activity has done in several ways: training and business consultation. The entrepreneur of Istana Rendang Kenagarian Mungka as the object of this activity. They are active and interest to cleaner production and to arrange financial report. Keywords: Cleaner Production, Laporan keuangan
Ipteks Bagi Masyarakat Kelompok Pengrajin Tenunan, Sulaman Dan Bordir Pada Usaha H. Ridwan dan Kintan Puti Alami Di Kabupaten Lima Puluh Kota Ranny Fitriana Faisal; Ratni Prima Lita; Sari Lenggogeni
Jurnal Pengabdian Warta Andalas Vol 24 No 2 (2017): Warta Pengabdian Andalas
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Secara khusus tujuan kegiatan ini adalah memperbaiki dan meningkatkan produksi usaha H. Ridwan dan Kintan Puti Alami (selaku mitra) 1) untuk memotivasi dan merubah perilaku pengrajin untuk fokus dalam kegiatan usaha H.Ridwan dan Kintan Puti Alami, 2) untuk menata layout ruang produksi yang baik, 3) Untuk meningkatkan kemampuan pengrajin merancang kain dengan warna yang menarik dan serasi, 4) untuk meningkatkan peran anggota kelompok untuk pengembangan usaha tenunan, sulaman dan bordir, 5) untuk mengkomunikasikan (promosi) dengan konsumen tentang mode pakaian dari bahan tenunan, sulaman dan bordir, 6) untuk mengoptimalkan penggunaan website yang telah ada sebagai media pemasaran, 7) untuk menata layout showroom agar menarik bagi pelanggan dan 8) untuk menyusun laporan keuangan secara benar menurut kaidah akuntansi.
Ipteks Bagi Masyarakat Kelompok Usaha Makanan di Kota Bukittinggi Ratni Prima Lita; Laura Syahrul; Yulia Henri Yeni
Warta Pengabdian Andalas Vol 24 No 1 (2017): Warta Pengabdian Andalas
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

“Ummi Aufa Hakim” and “Ra Bread” group in Bukittinggi has various limitations in running a business, particularly the ability of its resources (human resources, marketing, and finance management). The activity have the objective as folows: To develop ability businessman and employee of finance to arrange financial statement with aplicate of software. To provide the business consultation for relating to the marketing of e-commerce activities, particularly products promotion. The method of this activity has done in several ways: training and business consultation. “Ummi Aufa Hakim” and “Ra Bread” group in Bukittinggi as the object of this activity. They are active and interest to arrange financial statement and developing an e-commerce website as marketing media of businessman products. Website has arrange of this activity of “www.ummi-aufa-hakim-bukittinggi.com and www.toko-roti-rabread-bukittinggi.com.
Pengembangan Pemasaran untuk Meningkatkan Kinerja Usaha Rakik Azizah di Kota Padang Ratni Prima Lita; Agriqisty Agriqisty; Hendra Lukito; Yanti Yanti; Sari Surya; John Edwar; Laela Susdiani; Valeny Suryaningsih; Danny Hidayat
Warta Pengabdian Andalas Vol 27 No 4 (2020)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jwa.27.4.289-295.2020

Abstract

Community Service Activities in Rakik Azizah in Padang City are carried out to identify and solve problems faced by owners in managing and developing Rakik Azizah's. Some of the problems faced by the owner are related to obtaining business licenses, managing business finances, using packaging and marketing. The technique used in carrying out this service activity is through counseling and assistance for the owner of Rakik Azizah. Counseling was carried out during the period the activities were carried out at the Management Department, Universitas Andalas. This extension activity will be followed by demonstration and practice as well as consultation during the period of service to better provide understanding and application of the materials provided in the extension activities that have been carried out. Furthermore, mentoring activities carried out using the vocational method where the community service activity team directly accompanies the operational activities of Rakik Azizah's at the operational location of the business. The activity results are files to administer IPRT, Packaging with attractive labels and increased on line marketing.
Pengembangan Produk Kerajinan Kelompok Anyaman Mansiang Taratak Sejahtera dalam Rangka Meningkatkan Kinerja Pemasaran Ratni Prima Lita; Henmaidi Henmaidi; Meuthia Meuthia; Devi Yulia Rahmi; Fatma Poni Mardiyah
Warta Pengabdian Andalas Vol 28 No 3 (2021)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jwa.28.3.153-159.2021

Abstract

A business of Anyaman Mansiang in Taratak, Lima Puluh Kota Regency, West Sumatra Province has existed for a long time and is a hereditary business. One of the groups of craftsmen of this Mansiang leaf is the Sejahtera Group. The problems faced by partners are product development and lack of marketing performance. The purpose of this activity was to increase business growth, develop product competitiveness, accelerate technology and management diffusion from university to partners. In particular, the activity's objective was to develop mansiang leaf handicraft products in the Taratak Sejahtera woven mansiang group. The activity was carried out in 3 stages, namely the preparation stage, starting with socialization and obtaining permits with related institutions, contacting craftsmen to decide on the activity schedule and preparing activity modules, and preparing for the implementation of activities. The production aspect implementation stage used quality control methods, training methods on product variations, practical methods for tidying up products, training methods for product creation, and business consulting. At the monitoring and evaluation stage, activities were carried out to evaluate the implementation of activities and monitor the performance of activities. The activity results were related to quality control, increased product variety, increased product neatness and yarn that matches the color of the webbing, development of design innovation, and quality improvement to target the middle and upper segments. Mentoring activities need to be continued to help the business of the Taratak Sejahtera woven mansiang group continue to perform well.
Co-Authors AA Sudharmawan, AA Abdi Setia Putra Abdul Aziz Agriqisty Agriqisty Ahmad Syafruddin Akhyudelpa, Yefrina Alfian, Henmaidi Alfit man Alfitman Alfitman Alfitman Alfitman Alhapen Ruslin Chandra Alizar Hasan Alvi Syukri Faisal Alwi, Fikri Amiyati, Lisa Anak Agung Gede Sugianthara Anira, Qisthina Asnimar Asnimar Astiena, Adila Kasni Astri Ayu Purwati Bintang Rizky Abdullah Majo Saibah Budi Rahmadya Chan, Dessi Nelty Chandra, Dedy Danny Hidayat Debi Shintya Dewi Debi Shintya Dewi Dessi Nelty Chan Devi Yulia Rahmi Dewi, Debi Shintya Donard Games ERI BESRA, ERI Fahmy, Rahmi Faisal, Ranny Fitriana Fanessa, Fanessa Fatma Poni Mardiah Feta Maharni Gayatri, Satya Hakimi, Nurul Harits, Muhammad Dzakwan El Harmen, Elsa Luvia Hendra Lukito Henmaidi Henmaidi Herri Herri Hidayani, Sari Dewi Husnul Khatimah Ida Rahmah Burhan Ilham Surya Vendri Indri Juliyarsi Intan Kamala Aisyiah Isramirawati, Isramirawati John Edwar Laela Susdiani Laiza Faaghna Laura Syahrul M Ma'ruf M. Fajar Syafrida M. Ma'ruf M. Ma'ruf Ma ruf, Ma ruf Ma'ruf Ma'ruf Ma'ruf Ma'ruf, Ma'ruf Ma’ruf Ma’ruf Marlan Daud Sihombing Marlina, Winny Alna Maruf Maruf Ma’ruf, Ma’ruf Melia, Sri Meuthia Meuthia Meuthia Meuthia Meuthia Meuthia Meuthia Meuthia, Meuthia Muhammad Reynaldi Mulia Gusmai Muthiah Dwi Utami Nazaruddin, Erizal Nilda Tri Putri Nur Ari Sufiawan Prima Fithri Prima Yulianti Pujangga, Della Sugesti Putra, Ade Oktarizal Putri, Dina Agustin Qisthina Anira Rahayu, Rita Rahmaddian, Tosi Rahmat Eka Putra Ranny Fitriana Faisal Rendi Deva Andra Reynaldi, Muhammad Ria Ariany Rida Rahim Rihan Hafizni Rima Rofifah Putri Rima Semiarty RINI RINI Rizki Ardiansyah Harahap Rozalia, Yolanda Saldi, Wardah Awwalin Sanda Patrisia Komalasari Saragih, Intan Christina Agtri Sari Lenggogeni Sari Surya Sari Surya Sari, Dellani Mutia Sari, Dessy Kurnia Shabrina Tamimi Siregar Sri Melia Sry Rachmawaty Suziana, Suziana Syafira, Tama Aulia Syafrida, M. Fajar syafrizal Tedi Hidayat Tessa Safitri Thomas Darwin Triani, Laura Amelia Valeny Suryaningsih Vera Pujani Veri nita Verinita, Verinita Weriantoni, Weriantoni Yanti Yanti Yefrina Akhyudelpa Yefrina Akhyudelpa Yesi Elsandra Yolanda Rozalia Yulia Hendri Yeni Yulia Henri Yeni Yunfajri Rahma Nofiasari Zia, Hanim Khalida