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Ayu Fitriani
Fakultas Psikologi Universitas Ahmad Dahlan
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Journal : REKA INTEGRA

 1 
Analisis Kelayakan Usaha Peternakan Ayam Buras Di Kota Bandung FITRIANI, AYU; Bakar, Abu; Saleh, Alex
REKA INTEGRA Vol 2, No 2 (2014): Edisi Keenam
Publisher : REKA INTEGRA

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Abstract

Permintaan ayam buras di Kota Bandung yang terus meningkat membuat Dinas Ketahanan Pangan Kota Bandung harus memasok ayam buras dari luar Kota Bandung, hal ini menyebabkan tingginya harga ayam buras di Kota Bandung. Melihat dari kurangnya pasokan ayam buras dari dalam Kota Bandung, menyebabkan perlunya Dinas Ketahanan Pangan mensosialisasikan kelayakan usaha peternakan ayam buras di Kota Bandung kepada masyarakat yang berminat mendirikan usaha di bidang pangan. Tujuan penelitian adalah analisis kelayakan usaha dilakukan analisis aspek pasar, aspek teknis, aspek legal dan lingkungan, aspek sumber daya manusia, dan aspek finansial untuk meminimalisir risiko usaha berdasarkan keterbatasan pemilik usaha. Hasil analisis menyimpulkan bahwa usaha tersebut layak untuk didirikan. Dengan target penjualan sebanyak 9.232 ekor/tahun, Payback Period (PP) selama 2 tahun 2 bulan, Net Present Value (NPV) sebesar Rp. 79.550.592,-, dan Interest Rate of Return (IRR) sebesar 27,23%. Kata kunci: ayam buras, pasokan domestik, analisis kelayakan usaha ABSTRACT Increase in demand for local chicken causing dependency on local chickens supply from outside the city, it makes the price of local chicken in the city is increasing. From the lack of domestic supply for local chickens, Dinas Ketahanan Pangan should be socialized about the feasibility of local chicken farms in bandung to people who want to start a business in the food sector. The aimed this research is the feasibility analysis for this business in bandung, include analysis about the market, technical, legal and environmental, human resource, and financial aspects.The research concludes that the investment of this business is feasible to be implemented. With an average sales target of 9.232 chicken per year will obtain a payback period in 2 years and 2 months, and the net present value of rp 79.550.592,-, which get an interest rate of return of 27,23%. Key Words : local chicken, domestic supply, businnes study analisis
Co-Authors A.A. Ketut Agung Cahyawan W Abdilah, Tomi Adilah, Ria Rafika Adriyansyah, Adriyansyah Agus Kartini, Siti Agus Setiawan Agustian, Bayu Ahmad Faisal Alex Saleh Alfisari, Mili Ali Djamhuri Ali, M. Nazar Anggraeni, Ayu Kurnia Antarini Antarini, Antarini Antono Suryoputro Anwar Syahputra, Syofyan Anwar Syaputra, Sofyan Ardiani Ika Sulistyawati Arifin Karo Karo, Justaman Asminah , Asminah Ayinun, Aminah Barus, Lidya Hariaty Chairu Sabila, Puji Cut Try Utari, Cut Try Dakhlan, Akhmad Damayanti , Widya Dasopang, Ramadhana S.M. Dayana, Indri Dedi Ruswandi Dila Handayani Elisabeth Deta Lustiyati Fadlan Siregar, Muhammad Fitri Oviyanti Gulo, Elpisman Gunawan Gunawan Habib Satria Hamamah, Hamamah Hamidi, Nailil Harahap, Nurmahendra Herdiana, Herdiana HUTAJULU, ELFRIDA I Nyoman Suartha Indra Cahyadi, Catra Ismail Simanjuntak, Taufik Iwan Setiawan Jalil, Ivon Jhoni Hidayat Junaidi, Lili Junaidi, Lili Junaidi, Lili Khairia, Raudhatul kondatana, renate s.i Krisdiyanto, Fx Joko Kurnelia, Ega Larasati, Savista Lisa Virdinarti Putra Lisdawati, Riska Mahardika, Anggraini Ayu Mahdawarti, Mahdawarti Mahwal, Abdillah Maizana, Dina Mardesela, Ega Mardiah Astuti Maryamah Maryamah Muchsin Harahap Muhammad Fauzi Muhammad Muchlisin, Muhammad Muhammad Syafii Muhammad Yusuf Mungkin, Moranain Munisah, Yeni Nadiya, Della Nisa, Septi Khotimatun Noladhi Wicaksana Nugroho Susanto Nurindah Fitria, Nurindah Octavia, Marta Ovikariani, Ovikariani Pakpahan, Arnold Pallaya, Dini Panjaitan, Joel Parlindungan Simanjuntak, Richard Permata Sari Siregar, Ade Pramesty, Merrina Pravitasari, Norma Purnama Edy Santosa Putri, Femmy Armaya Putri, Salma Mayza Ramadani, Suci Ratna Ermawati Riafatdiani, Riafatdiani Riko Riko Rina Kartikasari, Rina Rizki, Mhd Fahmi Syawali rohmayanti, ista wahyu ROYANI ROYANI Rusyani, Yelli Yani Sari, Dinda Mulia Sartika Sartika Sasmito, Priyo Sembiring, Hermansyah Sianaga, Anastasya H.B.K Simanullang, Abdi Raih Sirait, Regina Siti Hildani Thaib, Siti Hildani Siti Masfiah Sri Kayati Widyastuti Sri Wulandari Susiyanti, Hera Syafriwel, Syafriwel Syahputra, Fadlikah Ryan Syahputra, Sofyan Anwar Syahputra, Syofyan Anwar Syari, Milli Allfhi Syofyan, Syofyan Anwar Syahputra Try Utari, Cut Utami, Retno Risa Utami, Retno Risa Wahyuni, Nopi Wahyuningsih, Christiana Sri Watawalaini, Ayu Wati, Misda Wiwik Salistyaningsih Theresia Puspitawati Dwi Kurniawan Nugroho Yulia Yulia Yusni Arni Zahroh Shaluhiyah Zulaifah, Heni