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All Journal Jurnal Ilmu Pertanian Indonesia Berkala Ilmiah Pertanian Jurnal Sosial Ekonomi Pertanian JEJAK AGRIEKONOMIKA Pelita Perkebunan Jurnal Agribisnis Indonesia (Journal of Indonesian Agribusiness) AGRISE UNEJ e-Proceeding SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Jurnal Pertanian Agros Jurnal Agribest Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Budimas : Jurnal Pengabdian Masyarakat DWIJENAGRO: JURNAL ILMIAH Jurnal Agrinika : Jurnal Agroteknologi dan Agribisnis Benchmark International Journal on Food, Agriculture and Natural Resources (IJFANRES) Journal La Lifesci Kirana: Jurnal Komunikasi dan Penyuluhan Pertanian SEAS (Sustainable Environment Agricultural Science) Buletin Penelitian Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Haluoleo Jurnal Pengabdian Masyarakat dan Riset Pendidikan PAPUMA: Journal of Comunnity Services KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis Jurnal Agribest KREATIF: Jurnal Pengabdian Masyarakat Nusantara
Yuli Hariyati
Jurusan Sosial Ekonomi Pertanian, Fakultas Pertanian - Universitas Jember
Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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TINGKAT KEPUASAN PETERNAK AYAM BROILER TERHADAP POLA KEMITRAAN PT. CIOMAS ADISATWA KABUPATEN JEMBER Nadintha Rahmaaisya; Illia Seldon Magfiroh; Intan Kartika Setyawati; Ratih Apri Utami; Yuli Hariyati
KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis Vol 5, No 2 (2026): KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : CV Widina Media Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59818/kontan.v5i2.2996

Abstract

In expanding its business, PT Ciomas Adisatwa Jember endeavors to evaluate its partnerships, particularly those with broiler farmers in Jember Regency. The company aims to determine whether its partner farmers are satisfied with the collaboration. This study aims to analyze the nucleus-plasma partnership model of PT Ciomas Adisatwa Jember Regency, assess farmer satisfaction with the partnership, and formulate partnership development strategies for the company. The partnership model was analyzed descriptively, farmer satisfaction was evaluated using the Customer Satisfaction Index (CSI), and the partnership strategy was analyzed through Importance-Performance Analysis (IPA). The results of the study indicate the following: First, the implementation of the nucleus-plasma partnership model at PT Ciomas Adisatwa Jember is established with the company acting as the nucleus and the farmers as the plasma. Second, the Customer Satisfaction Index (CSI) score of the partner farmers is 78.86%, falling into the "satisfied" category, which indicates that the farmers are satisfied with the partnership. Third, the partnership development strategy for PT Ciomas Adisatwa is carried out by prioritizing improvements in contract feed prices, Day Old Chick (DOC) quality, and Feed Conversion Ratio (FCR) bonuses to enhance farmer satisfaction. This development strategy is evaluated based on the ongoing implementation of the nucleus-plasma partnership model. Furthermore, the satisfaction level serves as a valuable reference for the company, specifically by reviewing Quadrant I to identify priority areas that must be improved to achieve maximum farmer satisfaction. ABSTRAKPT. Ciomas Adisatwa Jember dalam mengembangkan usahanya berupaya melakukan evaluasi terhadap kemitraan yang dilakukan terutama dengan peternak ayam broiler di Kabupaten Jember. Perusahaan ingin mengetahui apakah peternak mitra merasa puas dengan kemitraan. Tujuan penelitian ini untuk mengetahui bagaimana pola kemitraan inti-plasma PT. Ciomas Adisatwa Kabupaten Jember, kepuasan peternak terhadap kemitraan, dan strategi pengembangan kemitraan PT. Ciomas Adisatwa Kabupaten Jember. Pola kemitraan dianalisis secara deskriptif, kepuasan peternak dianalisis dengan Customer Satisfaction Index (CSI), dan strategi kemitraan dianalisis menggunakan Importance Performance Analysis (IPA). Hasil penelitian menunjukkan pertama Pelaksanaan pola kemitraan inti-plasma PT. Ciomas Adisatwa Jember terjalin dengan perusahaan sebagai inti dan peternak sebagai plasma. Kedua, Nilai indeks kepuasan peternak mitra PT. Ciomas Adisatwa adalah sebesar 78,86% berada pada kriteria puas, artinya peternak merasa puas terhadap kemitraan. Ketiga, Strategi pengembangan kemitraan PT. Ciomas Adisatwa dilakukan dengan memprioritaskan harga kontrak pakan, kualitas DOC (Day Old Chick), dan bonus FCR (Feed Conversion Ratio) untuk diperbaiki agar mencapai kepuasan peternak. Strategi dalam pengembangan kemitraan ditinjau dari pelaksanaan pola kemitraan inti-plasma. Tingkat kepuasan  dapat menjadi referensi bagi perusahaan dengan meninjau kuadran I terkait hal yang harus diperbaiki sehingga dapat mencapai kepuasan peternak yang maksimal.
Loss–Gain Framing Effects on Maize Farmers’ Contract Farming Decisions for Enhancing Farm Economic Sustainability Rizky Yanuarti; Yuli Hariyati; Orawan Srisompun; Agus Supriono; Ebban Bagus Kuntadi; Ati Kusmiati; Titin Agustina; Suwali Suwali
Jurnal Agrinika: Jurnal Agroteknologi dan Agribisnis Vol 10 No 1 (2026): MARCH
Publisher : Kadiri University - Faculty of Agriculture

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/agrinika.v10i1.7424

Abstract

Maize is a strategic food commodity in Indonesia, yet smallholder farmers remain vulnerable to high price volatility and market uncertainty that threaten the economic sustainability of farm enterprises. Contract farming has been promoted as a mechanism to stabilize income and strengthen farmers’ market access, but participation remains uneven and may depend not only on structural factors but also on how contract benefits and risks are communicated. This study aims to examine how loss–gain framing affects maize farmers’ intentions to participate in contract farming and to identify the key determinants of actual participation. A quantitative survey was conducted with 120 maize farmers in Jelbuk Subdistrict, Jember Regency, East Java, selected through purposive sampling to represent both contract and independent farmers. Farmers evaluated contract messages framed as potential gains or potential losses using a five-point Likert scale, and differences in responses were assessed using paired non-parametric tests. Binary logistic regression was then applied to explain farmers’ contract participation decisions. The results show that gain-framed messages generated higher intention scores than loss-framed messages across both farmer groups, indicating that benefit-oriented communication is more persuasive. However, participation decisions were more closely associated with farm size, profitability, age, and education than with framing responses alone. These findings suggest that effective contract farming expansion requires both supportive economic conditions and communication strategies emphasizing tangible benefits to enhance farm economic sustainability.
Co-Authors Abdur Rahman Adi, Ad Hariyanto Afri Prayudi Agus Supriono AGUSTIN, DWI Agustina, Titin Anggita Anugra Sari Ankardiansyah Pandu Pradana Antika Fahriatul Fauziah Aprilia Divi Yustita Astri Maesyaroh Ningtyas Ati Kusmiati Cahyo Nur Muhammad Cahyo Nur Muhammad Dani Widjaya Desy Arindi Putri Regina Didik Suharijadi Djoko Soejono Djoko Sumarno Dwi Erwin Kusbianto Dyah Ayu Savitri Ebban Bagus Kuntadi Evita Soleha Hani Evita Soliha Hani Evita Soliha Hani Fauziah, Diana Fauziyah, Diana Hani, Evita Soleha Hapsari, Triana Dewi Hendy Firmanto Himawan, Fadhli Nur Ibanah, Indah Ihda Fitriyah Imaniar Agustina Imelda, Sisca Indah Ibanah Intan Kartika Setyawati Jemi Cahya Adi Wijaya Joni Murti Mulyo Aji Kamil Muhtadi Kamila, Tati Zulfa Khasan, Ahmad Fatikhul Lestari Puji Rahayu, Lestari Puji M. Ghufron R Magfiroh, Illia Seldon Masetya Mukti Mochammad Wildan Djatmiko Mochammad Wildan Jadmiko Mochammad Wildan Jadmiko Mohammad Rondhi Mustapit Mustapit Mutiara Balquis Pamuji Nadintha Rahmaaisya Nihliatun Ni'mah Nurlaili Nurlaili Orawan Srisompun Panca Rahadi Mulyo Pramesti, Riska Ayu Priyo Sugeng Winarto Rachmi Masnilah Rahaditya Dimas P Rahaditya Dimas Prihadianto Rahman, Rena Yunita Ratih Apri Utami Rena Yunita Rena Yunita Rahman, Rena Yunita Ria, Vina Yunita Rida Fitriani Rokhani, Rokhani Rony, Zahara Tussoleha Rosyady, Muhammad Ghufron S, Setiyono Setiyono Setiyono Setyawan, Hendrik Sigit Soeparjono Sofia Sofia Sudarko Sudarko Sugeng Raharto Sugeng Winarso Sulasminingsih, Istiqomah Suwali Suwali Suwasono, Sony Syahroni, Maulid Dia Putri Tanti Matus Sholeha Titin Agustina Titis Luttiyana Vanya Pinkan Maridelana Vanya Pinkan Maridelana Yanuarti, Rizky Yunita, Vina