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Reza Maulana
Jurusan Teknik Sipil FT. UNDIP Jl. Prof. H. Soedarto SH. Tembalang, Semarang 50275
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Journal : Jurnal Abdi Insani

 1 
PENGEMBANGAN PLATFORM E-COMMERCE BERBASIS WEB DALAM RANGKA MENINGKATKAN DAYA SAING UMKM KABUPATEN REMBANG Hanantyo, Burhanuddin; Sari, Nita; Farikhah, Izzah; Maulana, Reza; Maulana, Farid; Eka, Aditya
Jurnal Abdi Insani Vol 11 No 2 (2024): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v11i2.1660

Abstract

Complex technological advances in the current era of globalization have had an impact on various aspects of human life, one of which is the business world. Technology has created a new lifestyle for modern humans such as online shopping. This change in shopping style has a direct impact on MSMEs (Micro, Small and Medium Enterprises), which requires them to change their mindset and adapt to technological developments. MSMEs must innovate and improve to keep up with technological developments, so that the businesses they run can survive and develop for the better. Therefore, in order to help these MSMEs, Community Service and Assistance activities are carried out in the Rembang district area to help local MSMEs adapt to technological developments and develop their businesses, especially in the field of product marketing. This assistance focuses on increasing competitiveness as well as implementing E-commerce in Micro, Small and Medium Enterprises in the digital era. The methods applied are observation, interviews, analysis of existing conditions, Emergence of E-Commerce Solutions, E-Commerce Creation, E-Commerce usage assistance and evaluation. By applying some of these methods, it produces outcomes that can help MSMEs in digital marketing such as expanding market share and can increase high competitiveness so that it is hoped that sales turnover will increase.
Co-Authors ., Muhammad Ashabul Kahfi Abdul Malik Setiawan Adika, Dimas Afiandi, Ravi Ahmad Harisb januar Syahidan, Ahmad Harisb januar Ahmad Sidiq Akib, Faisal Alam , Syamsu Ali Mustopa, Ali Amirsyah, Mirnasari ANDIKA, ERICK Ansar, Ince Aprilia, Nyra Nazwa Ari Prasetyo Arisita, Adelia Putri Awaru, Tenri Bambang Riyanto Basir, Abdul Bintang, Inggrid Awanis Budiana, Eko P. Dahril Delfiana, Delfiana Deris Stiawan Desmawan, Deris Devi, Helena Deykha Aguilika Diana Apriyanti, Diana Diana Rachmawati Dwi Kurniawati, Dwi Eka, Aditya Ekasafitri, Nurjannah Elfrida Ratnawati Elrohi Soen, Gabriel Irfon Enitan, Seyi Samson Fadliansyah, Fauzi Fahmi, Akhmam Fardhy Wiharjo, Fardhy Farikhah, Izzah Fatin, Nadiyah Fauziyah, Asiyah Nurul Fimansyah, Yoki Firmansyah, Arrizal firmansyah, Yoki Fitri, Aisah Furqan Hidayatullah Ginanjar, Rubi Hanantyo, Burhanuddin Hasanah, Siti Nuri Alya Heru Setiawan Hudzaifah, Ahmad Hutajulu, Jovan Marito Nathaniel Ibrahim, Firmansyah Ikhwan, Haznur Ismail, Iriana Ismy, Jufriady Jimi, Romuanus Kamilia, Afina Kause, Migdes Christianto Khairunisa, Alamanda Khalilullah, Said Alfin Krissetia, Michael Lisnawanty Lisnawanty Lukman Hakim, Dori Maesaroh, Syti Sarah Masitha Arsyati, Asri Masyhur, Zulkarnaim Maulana, Farid Mauliana Mauliana, Mauliana Mauny, Muhammad Puteh Mohammad Kamal Reza Mubarak, Fawwaz Mudatsir Mudatsir Muhammad Ridha Muhammad Sony Maulana Müller, Ruth Nabarian, Tifanny Naffi, Ilham Nasution, Muhammad Nashir Nita Sari, Nita Nur Inayah Nur Indah, Araya Nur Wahyuniati, Nur Nurhayatii, Siti Nuurussa'aadah, Fathimah Oktaviani, Anna Maria Pancasakti, Ranthy Prabowoputra, Dandun M. Pratama Zurmauliriansyah, Rifzki Pratiwi, Dwi Annisa Setya Purnomo Budi Santoso Purwaningtias, Deasy Rahman Rahmat Budiarto Ramadana, Rizki R. Ramdani, Muhammad Asnur Reni Reni, Reni Risdiansyah, Deni Riyanto Riyanto Rizli, Irma Romansah, Repo Agung Rosmiati, Mia Rovianto, Eki S Gassing, Al Fadli Ramdani Safitri Linawati Said A. Khalilullah Samsul Anwar Sari, Sasa Marita Selan, Yefris A. Septiani, Sella Septiyanto, Muhamad D. Sirinam, Salin siti rodiah Sunbanu, Halani F. Sutrisno Anggoro SYAFAR, A. MUHAMMAD Syah, Herwan SYAMSU ALAM Syamsul Hadi Syamsul Rizal Tampubolon, Desi Putri Te, Haypheng Triyaka, Rendy Utomo, Prattama S. Vernanda, Wili Bordeus Veta Lidya Delimah Pasaribu Vito, Yulius Kristoforus W, Herlina Putri Wahyu Lestari Waraztuty, Ika Wiyono, Bambang Harie Yufika, Amanda Zefry Darmawan