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All Journal Jurnal Manajemen Teknologi Techno.Com: Jurnal Teknologi Informasi JDM (Jurnal Dinamika Manajemen) Gadjah Mada International Journal of Business Dharmakarya : Jurnal Aplikasi Ipteks Untuk Masyarakat Proceeding Seminar LPPM UMP Tahun 2014 EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Binus Business Review Jurnal Manajemen dan Kewirausahaan (JMDK) Jurnal Manajemen Pelayanan Publik Briliant: Jurnal Riset dan Konseptual Journal of Governance AdBispreneur IJBE (Integrated Journal of Business and Economics) Journal of Economic, Bussines and Accounting (COSTING) J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business IKRA-ITH EKONOMIKA JURISMA: Jurnal Riset Bisnis & Manajemen Jurnal Samudra Ekonomi dan Bisnis Business Innovation and Entrepreneurship Journal Organum: Jurnal Saintifik Manajemen dan Akuntansi JURNAL LENTERA BISNIS Jurnal Investasi Responsive: Jurnal Pemikiran dan Penelitian Administrasi, Sosial, Humaniora dan Kebijakan Publik Journal of Management and Business Environment (JMBE) Jurnal Disrupsi Bisnis Ekonomica Sharia: Jurnal Pemikiran dan Pengembangan Ekonomi Syariah Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan Bahtera Inovasi Jurnal USAHA Jurnal Ilmiah Mahasiswa Perbankan Syariah (JIMPA) Jurnal Impresi Indonesia JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Jurnal Bisnis dan Kewirausahaan ITQAN: Journal of Islamic Economics, Management, and Finance Journal Research of Social Science, Economics, and Management Journal of Multi Disciplines Science IIJSE Proceedings of The International Indonesia Conference on Interdisciplinary Studies
Margo Purnomo
Fakultas Ilmu Sosial Dan Ilmu Politik Universitas Padjadjaran
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Transportation Other

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The Influence of Knowledge Management Capability Dimensions on the Competitive Advantage of MSMEs Through Entrepreneurial Orientation Erwin Permana; Khalida Utami; Margo Purnomo
Jurnal Manajemen Teknologi Vol. 22 No. 1 (2023)
Publisher : Unit Research and Knowledge, School of Business and Management, Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/jmt.2023.22.1.5

Abstract

Abstract. The concept of knowledge management as the mainstay for building the competitive advantage of large companies has been highly emphasized in the strategic management literature, but similar studies are still rare in the realm of MSMEs. To fill this gap, this paper empirically examines the relationship between the dimensions of knowledge management capability and competitive advantage through the entrepreneurial orientation of Micro, Small and Medium Enterprises (MSMEs). The knowledge management dimensions used include knowledge management infrastructure and knowledge management processes. The analysis technique uses Structural Equation Model (SEM) with SmartPLS. Research respondents are owners/managers in 75 MSME sentra in Jakarta, Indonesia. Statistical tests show that knowledge management infrastructure has a significant effect on entrepreneurial orientation but does not have a significant effect on competitive advantage. The knowledge management process has a significant effect on entrepreneurial orientation and also on competitive advantage. Meanwhile, entrepreneurial orientation has a significant effect on competitive advantage. This reality confirms that when there is high pressure on MSMEs, it will cause actions and reactions among companies in the industry. To emphasize the important role of knowledge management in facing future pressures, wider research is needed on the consequent variables of the application of knowledge management in MSMEs, such as digital capabilities, business agility and business performance.Keywords: Knowledge management infrastructure, knowledge management processes, competitive advantage, entrepreneurial orientation, MSMEAbstrak. Konsep knowledge management sebagai andalan untuk membangun keunggulan kompetitif perusahaan besar sudah sangat ditekankan dalam literatur strategic management, namun studi serupa masih jarang dilakukan di ranah UMKM. Untuk mengisi kesenjangan tersebut, makalah ini mengkaji secara empiris hubungan antara dimensi kapabilitas manajemen pengetahuan dan keunggulan kompetitif melalui orientasi kewirausahaan Usaha Mikro, Kecil dan Menengah (UMKM). Dimensi manajemen pengetahuan yang digunakan meliputi infrastruktur manajemen pengetahuan dan proses manajemen pengetahuan. Teknik analisis menggunakan Structural Equation Model (SEM) dengan SmartPLS. Responden penelitian adalah pemilik/pengelola di 75 sentra UMKM di Jakarta, Indonesia. Uji statistik menunjukkan bahwa knowledge management infrastructure berpengaruh signifikan terhadap orientasi kewirausahaan namun tidak berpengaruh signifikan terhadap keunggulan kompetitif. Proses knowledge management berpengaruh signifikan terhadap orientasi kewirausahaan dan juga keunggulan bersaing. Sedangkan orientasi kewirausahaan berpengaruh signifikan terhadap keunggulan bersaing. Realitas ini menegaskan bahwa ketika terjadi tekanan yang tinggi terhadap UMKM akan menimbulkan aksi dan reaksi antar perusahaan dalam industri tersebut. Untuk menekankan peran penting knowledge management dalam menghadapi tekanan masa depan, diperlukan penelitian yang lebih luas terhadap variabel-variabel konsekuen penerapan knowledge management pada UMKM, seperti kapabilitas digital, business agility dan business performance.Keywords: Knowledge management infrastructure, knowledge management processes, competitive advantage, entrepreneurial orientation, MSME
Systematic Mapping Study: Peran Women Entrepreneurship dalam Networking pada UMKM Pariwisata Raja Ainaya Alfatiha; Margo Purnomo; Ratih Purbasari
Bahtera Inovasi Vol 5 No 2 (2022): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen FEBM UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v5i2.3932

Abstract

Research on women entrepreneurship has attracted a lot of interest from researchers, besides that, the use of networking and the tourism industry sector is also always associated with women entrepreneurship. So this study aims to map the topics of women entrepreneurship, networking and tourism using the Systematic Mapping Study (SMS) method to help see the development of research. The data search was carried out by using the Scopus database with the final result of 23 articles. Based on the mapping results, it is shown that the most widely used research method for the topic of women entrepreneurship is qualitative, namely 12 (52.17%) articles. The least research focus is development strategy and innovation, so this focus can be a reference for further research. The dominant paper type used is the evaluation research category, which is 12 (52.17%) articles. Furthermore, the publication trend of countries that do a lot of research on this topic is the UK and South Africa, namely 5 (21.74%) articles and the trend of publication from year to year peaks in 2020 with 7 (30.4%) articles. Based on the mapping results, there are still gaps in the topic of this research, so there are still opportunities to produce updates
Entrepreneurial Finance Governance on SMEs: A Bibliometric Co-Authorship Analysis Erna Maulina; Margo Purnomo; Yogi Sugiarto Maulana; Agus Taryana; Ahmad Hadi Fauzi; Francisco Carballo
Journal of Governance Volume 8 Issue 4: (2023)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31506/jog.v8i4.20831

Abstract

This article aims to find out the development of the government's role in providing SME financial governance policies. The development of knowledge is seen from the relationship and direction of collaboration of affiliation, country, and relationship between authors so that the dynamics of novelty can be known. The method used is bibliometric science mapping. Data was taken from the Scopus database in several stages, namely identification, filtering (inclusion and exclusion criteria), and data finalization. We use the Analyse Results and Source menus on Scopus, Scimago Journal, and Country Rank. Cluster co-authorship calculations and their visualisations use VOSviewer software version 1.6.12. The results showed that publications on the topic of entrepreneurial finance began to appear in 1992. The United States was the country with the most publications, with an output of 92 documents out of a total of 327 documents. The most prolific writer is Douglas Cumming, with a total of 18 articles. Based on the visualisation analysis of VOSviewer, Douglas Cumming has a strong relationship in terms of collaborative writing with Silvio Vismara, Massimo G. Colombo, and Joern Block. The results of his research found that venture capital was approached significantly by technology-based companies compared to other external sources of capital. The results of our mapping can be used to determine reference information and future research bases, both by author and by country, for the application and development of the topic of entrepreneurial finance research, especially for SMEs.
PENERAPAN ENTREPRENEURIAL MARKETING DALAM MENINGKATKAN PENJUALAN (STUDI PADA BISNIS MEGAWARNI.ORI) Ayesha Anzani Putri Dinanti Gunawan; Margo Purnomo; Raden Marsha Aulia Hakim
JURNAL LENTERA BISNIS Vol. 13 No. 2 (2024): JURNAL LENTERA BISNIS, Mei 2024
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v13i2.1119

Abstract

Megawarni.ori is one of the online-based businesses engaged in the Muslim fashion industry. This research aims to obtain information and a more concrete picture of the application of Entrepreneurial Marketing in increasing sales conducted by Megawarni.ori. The method used in this research is qualitative with a descriptive research type to describe in detail how the application of Entrepreneurial Marketing dimensions, which consists of proactiveness, opportunity focus, customer intensity, innovativeness, risk management, resource leveraging, and value creation is carried out. The data collection techniques were conducted through interviews with six informants and documentation studies. The results of this study indicate that the application of Entrepreneurial Marketing carried out by Megawarni.ori is quite effective, by applying the seven dimensions of Entrepreneurial Marketing Megawarni.ori can survive in a dynamic business environment and support its efforts in increasing sales.
ANALISIS BIBLIOMETRIK ENTREPRENEURSHIP KORPORAT PADA BASIS DATA SCOPUS Purnomo, Margo; Ginanjar*, Jajang; Purbasari, Ratih; Paramita, Bunga; Nurdin, Mahmud
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 12 No. 2: Oktober 2022
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jurisma.v12i2.7480

Abstract

Corporate Entrepreneurship (CE) has become an interesting area of ​​academic research today. This study aims to systematically analyze global trends and various current focus of CE research on CE and is expected to be a reference for CE researchers. The data is taken from the Scopus database with a time span of 2010-2020. Data were processed with Excel 2016 to analyze the main features of CE studies, including annual publication trends, authors, author's institution and country of origin, journals, references, and keywords. Data processing is then mapped visually using VOSviewer. The results of this study can provide a clear picture of the field of EK as well as can help academics to get focus on the direction of EK research in terms of exploitation and exploration in this field for future research. Keywords: Corporate Entrepreneurship, Bibliometric, VOSviewer, Scopus, Literature Review
Corporate Entrepreneurship Strategy Initiative at Gojek Indonesia Nadhiva, Meliniarta; Purnomo, Margo; Purbasari, Ratih
ITQAN: Journal of Islamic Economics, Management, and Finance Vol. 3 No. 2 (2024): ITQAN: Journal of Islamic Economics, Management, and Finance
Publisher : Yayasan Mitra Peduli Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57053/itqan.v3i2.47

Abstract

Corporate entrepreneurship becomes an innovation and creativity in solving problems and finding opportunities to improve business processes and enhance organizational performance. This study aims to explore successful corporate entrepreneurship initiatives at Gojek Indonesia to enhance competitiveness and provide added value to Gojek users and partners. This study uses a qualitative method with a literature review to identify, evaluate, and interpret all relevant sources. The results show that an innovative organizational culture, visionary leadership, and adequate resource availability support Corporate Entrepreneurship (CE) at Gojek. Gojek Indonesia has successfully implemented various innovative corporate entrepreneurship initiatives, such as developing GoPay and GoFood products, strategic partnerships with Tokopedia, and employee empowerment through training and development programs. The positive impact of corporate entrepreneurship at Gojek is evident in various aspects, including increased innovation and creativity, higher adaptability, operational efficiency, more comprehensive market penetration, increased customer loyalty and satisfaction, and long-term growth and sustainability. Therefore, corporate entrepreneurship is a critical element of modern business strategy that helps companies stay relevant and competitive and provide added value to users, partners, and the broader community
Intrapreneurial Innovation in E-Commerce: Driving Fashion Business Growth Nuryati, Marita Sri; Purbasari, Ratih; Purnomo, Margo
ITQAN: Journal of Islamic Economics, Management, and Finance Vol. 3 No. 2 (2024): ITQAN: Journal of Islamic Economics, Management, and Finance
Publisher : Yayasan Mitra Peduli Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57053/itqan.v3i2.51

Abstract

This study explores the application of intrapreneurship principles in the growth of the e-commerce fashion brand CultureBasic. Through qualitative methods, the research involved in-depth interviews with the company owner to investigate the impact of intrapreneurship on product innovation, customer orientation, and marketing strategies. The results show that intrapreneurship significantly enhances company performance through key mechanisms: skill development via continuous training and education initiatives, effective collaboration that emphasizes strategic discussions and team synergy, and proactive leadership that is inclusive and adaptive. These findings affirm that intrapreneurial practices not only help maintain competitive advantage but also relevance in the dynamic digital era. The implementation of intrapreneurial principles at CultureBasic has proven capable of sustainably boosting product innovation and developing dynamic marketing strategies, which in turn increases customer satisfaction and loyalty, providing significant competitive advantages. The potential impact of these results indicates that applying intrapreneurial principles can drive sustainable and innovative business success across various industries.
EKSPLORASI SWEET SPOT DALAM STATE OF THE ART PEMASARAN SOCIAL ENTERPRISE DARI PERSPEKTIF ENTREPRENEURIAL Zakaria, Saifullah; Purnomo, Margo; Darajat, Adjie Ahmad
Responsive: Jurnal Pemikiran Dan Penelitian Administrasi, Sosial, Humaniora Dan Kebijakan Publik Vol 6, No 4 (2023): Responsive: Jurnal Pemikiran Dan Penelitian Administrasi, Sosial, Humaniora Dan
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/responsive.v6i4.52588

Abstract

Penelitian ini bertujuan untuk mengeksplorasi trend serta mengidentifikasi kesenjangan penelitian pemasaran social enterprise dari perspektif entrepreneurial. Kami mengadopsi studi pemetaan sistematis untuk menganalis serta mengidentifikasi literatur entrepreneurial marketing pada social enterprise. Secara keseluruhan menghasilkan 153 penelitian yang dimulai dari tahun 1995 sampai dengan 2021 dengan klasifikasi berdasarkan fokus, metode serta jenis penelitian. Hasil identifikasi 59 artikel dipetakan, disintesiskan guna memperoleh ketersediaan bukti penelitian entrepreneurial marketing pada social enterprise. Tahun 2016 trend penelitian meningkat dengan dominan distribusi artikel berasal dari negara Inggris sebesar 22.03%. Entrepreneurial orientation menjadi fokus penelitian paling umum dengan 30.15%, diikuti jenis penelitian evaluation research dengan 27.12%. Selanjutnya metode penelitian paling umum case study dengan 27%. Studi pemetaan ini memberikan wawasan sistematis untuk mengeksplorasi heterogenitas dari fokus, jenis dan metode penelitian pada social entrepreneurship dalam melihat sweet spot yang memungkinkan evaluasi terkait tantangan arah penelitian di masa depan. This research aims to explore trends and identify gaps in social enterprise marketing research from an entrepreneurial perspective. We adopted a systematic mapping study to analyse and identify entrepreneurial marketing literature on social enterprises. The research resulted 153 studies starting from 1995 to 2021 with classification based on the focus, method and type of research. The results of identification of 59 articles were mapped, synthesized to obtain the availability of research evidence of entrepreneurial marketing in social enterprises. 2016 showed an increasing research trend with the dominant distribution of articles coming from the UK at 22.03%. Entrepreneurial orientation was the most common research focus with 30.15%, followed by research type evaluation research with 27.12%. Furthermore, the most common research method is a case study with 27%. This mapping study provides systematic insights to explore the heterogeneity of the focus, types and methods of research on social entrepreneurship to identify sweet spots that enable evaluation of the challenges of future research directions. 
RESILIENSI PADA PERUSAHAAN SKALA USAHA KECIL MENENGAH (UKM) Lenasari, Rekha Puspa; Purbasari, Ratih; Purnomo, Margo
Jurnal Bisnis dan Kewirausahaan Vol. 20 No. 2 (2024): JBK-Jurnal Bisnis dan Kewirausahaan
Publisher : Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31940/jbk.v20i2.58-67

Abstract

Resilience in SMEs is explained based on the results of the research that has been done represented by three aspects, first Resilience is more studied with a focus on the theme of Sustaibanilitas in tourism sector SMEs. Second, during the Covid-19 period, traditional retail SMEs were vulnerable to supply chain problems and were dominantly studied in relation to strategies to survive. And third, innovation and sustainability are seen by researchers as key concepts for success in building SME resilience. This research is a qualitative research with systematic literature review method. This research presents a text analysis so that it is expected to bring up the current state of resilience studies in SMEs. Based on the results of text analysis, it is also known that the emerging issues on business resilience in SMEs are still dominated by Covid-19 issues. Empirical gaps that can be followed up in future research include those related to the ability of SMEs to improve their business resilience by adopting post-Covid-19 innovation and sustainability theory. Especially related to changes in supply and demand behavior as described in the introduction.
Bibliometric Analysis of Entrepreneurial Competencies in the Last 10 Years (2013-2023) Hanifah, Ajeng Putri; Purnomo, Margo; Dai, Ratna Meisa
Jurnal Samudra Ekonomi dan Bisnis Vol 15 No 2 (2024): JSEB
Publisher : Fakultas Ekonomi Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jseb.v15i2.9117

Abstract

This research uses bibliometric analysis to reveal state-of-the-art entrepreneurial competencies in the context of entrepreneurship. The method used in this research is quantitative research with the use of Scopus database assistance as well as VosViewer as an analysis tool. The limitation specified in this research is scientific publications published from 2013 to 2023. Countries with the highest productivity three largest rankings contributing to the theme of entrepreneurial competencies research are Malaysia, the United States, and India. The results of the bibliometric analysis reveal co-citation, bibliographical coupling, authors' keywords, and co-occurrence of all keywords. Further research in the future is expected to be able to investigate entrepreneurial competencies with novelty.
Co-Authors Achmada, Aurora Yupita Achsanul Qosasi Achsanul Qosasi Afifah Shalihah Agus Taryana Ahmad Fajri Febrian Ahmad Hadi Fauzi Ahmad Zaki Ajeng Putri Hanifah Akbar, Rizki Surya Arianis Chan Aulia Rizki Wicaksono Aulia Rizki Wicaksono Ayesha Anzani Putri Dinanti Gunawan Bunga Paramita Cendria Tj. Tasdik Darajat, Adjie Ahmad Deliani Azmi Zakiah Ahmad Deni Hamdani Dian Fordian Dio Wibowo Ellissa Priyanka Endro Tjahjono Erna Maulina Erwin Permana Erwin Permana Erwin Permana Fadhilah, Azka Fat'Chatus Chanifa Jikhan Francisco Carballo Ghina Annisa Akyas Ginanjar*, Jajang Hamid, Muhammad Nawal Hanifah, Ajeng Putri Hanna Nihayah Fahira Hasna Bustomi, Shahraisyah Haurannisa, Alifa Sakina Helmy Rahayu Hendra - HENDRA - Jajang Ginanjar Jamhari Jamhari Josephine, Vania Taruli Khalida Utami Kirana, Indah Pramesthi L. Gaol, Denada Faraswacyen Lenasari, Rekha Puspa M. Rizal Mas Rasmini Megayanti, Putri Miftahuddin, S.Si.,MAB., asep Mochammad Rifky Pamungkas Mohammad Benny Alexandri Mubarok, Endang Saifuddin Muhamad Rizal Muhamad Rizal Muhamad Rizal Mustain, Muhammad Nadhiva, Meliniarta Nurdin, Mahmud Nurhadi, Dhifan Fadhilah Rizky Nuryati, Marita Sri Permana, Erwin Priyanka, Ellissa R. Anang Muftiadi Raden Marsha Aulia Hakim Raja Ainaya Alfatiha Ratih Purbasari, Ratih Ratna Meisa Dai, Ratna Meisa Ratnasari, Bunga Ayu Richa Nahdalaily Fathara Ruddy Rudolf Rukun Santoso Rukun Santoso Saifullah Zakaria Salsabila, Nardina Satria, Chandra Sugiartana - Suryanto Suryanto Suwandi, Imam Syamsurizal - - Tetty Herawaty, Tetty Tradiga Nur Aziz Waliyyan, Urfan Wicaksono, Aulia Rizki Wiwin Wiwin, Wiwin Yogi Sugiarto Maulana