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All Journal Jurnal Pendidikan Ekonomi (JUPE) Jurnal Teknologi Pendidikan Jurnal ASET (Akuntansi Riset) Jurnal Dedikasi Pendidikan Jurnal Review Pendidikan dan Pengajaran (JRPP) Account : Jurnal Akuntansi, Keuangan dan Perbankan JATI (Jurnal Mahasiswa Teknik Informatika) Jurnal Akuntansi dan Keuangan Pelita Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pengabdian kepada Masyarakat Nusantara JURNAL PENDIDIKAN SAINS SOSIAL DAN AGAMA Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran ADMA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Indo-MathEdu Intellectuals Journal Jurnal Ilmu Ekonomi Manajemen dan Akuntansi ProBisnis : Jurnal Manajemen Jurnal Kajian Ilmu Pendidikan (JKIP) East Asian Journal of Multidisciplinary Research (EAJMR) AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Innovative: Journal Of Social Science Research Jurnal Pengabdian Masyarakat dan Riset Pendidikan Economic: Journal Economic and Business Jurnal Ekonomi, Manajemen, Akuntansi Jurnal VARIDIKA
Jufri Darma
Universitas Negeri Medan
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Physics Public Health Social Sciences Other

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Effectiveness Analysis of Digital Teaching Materials and Assessment for Gadget Based Application by Using Artificial Intelligence Lenti Susanna Saragih; Jufri Darma; Sabda Dian Nurani Siahaan
Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Vol 11, No 1 (2025): March
Publisher : Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jk.v11i1.13598

Abstract

This study aims to evaluate the viability and effectiveness of the use of digitalisation of teaching materials and learning assessment of marketing management courses with artificial intelligence based on gadget applications. This study used development research with DDD-E model (decide, design, develop, evaluate). These research subjects were students from the 4th semester of the Business Education Program of Universitas Negeri Medan, with 65 students. Before being put on trial, first the product was put to test to see its validity which will be judged by three experts to measure the eligibility by looking at the material, language, and media. A practicality test was performed to see the usage practicality by looking at the Source aspect, animation aspect, visual aspect, audio aspect, evaluation aspect, and accessibility aspect. Hypothesis test performed by using paired sample T-test with experimental design before-and-after to test the effectiveness of teaching materials and study assessments as to the outcome of before-and-after treatment using teaching materials on digital-based application. The research results showed that using the digitalization of teaching materials and learning assessment of the marketing management course with artificial intelligence before and after treatment results in different learning outcomes, according to the effectiveness test. From the data, it can be seen that there is a strong and significant influence of around 64.2% between before and after the use of teaching materials and digital learning assessments of the dBUSAR application on student learning outcomes. Overall, the role of Artificial Intelligence in student learning has great potential to change the educational paradigm.
Effectiveness Analysis of Digital Teaching Materials and Assessment for Gadget Based Application by Using Artificial Intelligence Saragih, Lenti Susanna; Darma, Jufri; Siahaan, Sabda Dian Nurani
Jurnal Kependidikan : Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran, dan Pembelajaran Vol. 11 No. 1 (2025): March
Publisher : LPPM Universitas Pendidikan Mandalika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jk.v11i1.13598

Abstract

This study aims to evaluate the viability and effectiveness of the use of digitalisation of teaching materials and learning assessment of marketing management courses with artificial intelligence based on gadget applications. This study used development research with DDD-E model (decide, design, develop, evaluate). These research subjects were students from the 4th semester of the Business Education Program of Universitas Negeri Medan, with 65 students. Before being put on trial, first the product was put to test to see its validity which will be judged by three experts to measure the eligibility by looking at the material, language, and media. A practicality test was performed to see the usage practicality by looking at the Source aspect, animation aspect, visual aspect, audio aspect, evaluation aspect, and accessibility aspect. Hypothesis test performed by using paired sample T-test with experimental design before-and-after to test the effectiveness of teaching materials and study assessments as to the outcome of before-and-after treatment using teaching materials on digital-based application. The research results showed that using the digitalization of teaching materials and learning assessment of the marketing management course with artificial intelligence before and after treatment results in different learning outcomes, according to the effectiveness test. From the data, it can be seen that there is a strong and significant influence of around 64.2% between before and after the use of teaching materials and digital learning assessments of the dBUSAR application on student learning outcomes. Overall, the role of Artificial Intelligence in student learning has great potential to change the educational paradigm.
Co-Authors Agnes Irene Silitonga Akbar Lubis, Ali Akhfini Ali Nurman Amanda Simalango, Meylin Ambarita, Dena Christin Amyra Putri Wahyuzan Anakampun, Arif Andri Zainal Ani, Putri Anjas Pradana Aprilia, Rodiah Arfan Ikhsan Aruan, Putri Angzelina Azizul Kholis, Azizul Barus, Rahulina Br Ginting, Jesika Trimanda Br Sinuhaji, Yuli Anastasya Choms Gary Ganda Tua Sibarani Damanik, Hellmy Winda Dani, Muhammad Riyan Debora Desnia Desy Amelia Sinaga Dewi Ratna Sari Dila Fajria Sianipar Dilla Ayu Kartika Diva Eldora Purba Dodi Pramana Elisabet Simanjuntak, Hana Femmi Lorisya Laiya Fendi Irwan Gulo Gaffar Hafiz Sagala Ganda Tua Sibarani, Choms Gary Gita Sonia Marpaung Gultom, Joice Carmelita Halawa, Paskah Ria April Yanti Hanu, La Haryadi - Haryadi Haryadi Hidayah, Rizki Nur Hizkia Agustina Simaremare Ibrahim, Maulana Indah, Novita Junaidi Junaidi Kaerul Saleh Kartika, Dilla Ayu Lenti Susanna Saragih Lia Pradita Maulida, Nadia Maura Rahma Azzahra Meilani, Fira Aisyah Miranda, Tengku Ms, Ade Novika Husna Muhammad Fahreza Sihombing Muhammad Reynal Muhammad Syafrizal Lubis Naswa Aprillia Putri Naufal Fauzan Siregar Nazwa Adinda Nurani, Sabda Dian Nurhayani, Ulfa Nurliyani Nurliyani Nurwendari, Wenny Nurwendari, Weny Octavia, Yessi Panggabean, Novika Sarmauli Panjaitan, Eurica Imannuela Elfri br. Panjaitan, Ribka Joy Nejevrina Pasaribu, Devi Rahmadani Purba, Hasna Cecilia Purba, Restina Puspita Dewi, Puspita Putri Lynna A. Luthan Putriku, Aurora Elise Ramadhana, M. Fitri Ramdhansyah Ramdhansyah Ramsul Nababan Rini Herliani Rini Widiyanti Rodiah Aprilia Sabda Dian Nurani Siahaan Saragih, Lenti Susanna Siahaan, Sabda Dian Nurani Sibarani, Choms Gary Ganda Tua Simalango, Meylin Simanjuntak, Hana Elisabet Simatupang, Erik Martua Sinaga, Ferry Indra Sakti H Sinaga, Vincentia Siregar, Nadhifa Rizky Zahira Siregar, Tapi Rumondanag Sari Siregar, Yuliana Dewi Sitanggang, Cindy Milasari Sitanggang, Cindy Milasari Br Siti Sri Wahyuni Sitinjak, Meysie Tasya Ardella Sitompul, Haryani Pratiwi Sondang Aida Silalahi Sri Wahyuni Sridewi, Tuti Sriwedari, Tuti Surya Dharma Suyakin Daeli, Iman Syahfitri, Nia Sylvia Anastasya Marpaung Tabitha Marisi Uli Aritonang Tapi Rumondang Sari Siregar Tarigan, Srimonika Wulandari Taufik Hidayat Taufik Hidayat Thohiri, Roza Trinadia, Windi Tua Sibarani, Choms Gary Ganda Yoakim Simamora Yuliana Dewi Siregar