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All Journal Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah (Journal of Islamic Economics) Jurnal Ekonomi Modernisasi EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Ilmiah Ekonomi dan Bisnis YUME : Journal of Management Journal of Education, Humaniora and Social Sciences (JEHSS) Jurnal Inovasi Ekonomi Community Development Journal: Jurnal Pengabdian Masyarakat Target : Jurnal Manajemen Bisnis Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmiah Wahana Pendidikan International Journal of Economy, Education and Entrepreneurship (IJE3) International Journal of Community Service Jurnal Bisnis Mahasiswa Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan Bulletin of Management and Business Proceedings of The International Conference on Business and Economics Journal of Artificial Intelligence and Digital Business Innovative: Journal Of Social Science Research Madani: Multidisciplinary Scientific Journal Amkop Management Accounting Review (AMAR) Southeast Asian Journal of Management and Research Socius: Social Sciences Research Journal Countable (Contemporary Business and Sustainability Science) SUBAKTYA, Unpar Community Service Journal Jurnal Manajemen Bisnis Proceeding UMSurabaya
Wan Suryani
Universitas Medan Area
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Physics Public Health Social Sciences Other

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Overview of Halal Cosmetics in a Decade: A Bibliometric Analysis Suryani, Wan; Subri, Irwan Mohd; Rafiki, Ahmad; Tobing, Fitriani; Hidayat, Sutan Emir
Al-Iqtishad: Jurnal Ilmu Ekonomi Syariah Vol. 14 No. 1 (2022)
Publisher : UNIVERSITAS ISLAM NEGERI SYARIF HIDAYATULLAH JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/aiq.v14i1.23361

Abstract

This article applies bibliometric analysis to examine existing works and literature on Halal Cosmetics to explore the concept’s evolving journey since its emergence. This study applies bibliometric approaches such as citation, co-citation, and co-occurrence of author keywords based on a bibliometric analysis of 137 publications extracted from the Scopus database between 2004 and September 2021. This research examines and elaborates the kind and direction of research on Halal cosmetics undertaken over the last few decades. It also identifies the most influential writers, journals, institutions, and countries concerning Halal cosmetics. This study might provide academics and practitioners with detailed insights into the Halal cosmetics concepts, which can subsequently be used as a reference for strategic efforts. AbstrakArtikel ini menerapkan analisis bibliometrik untuk mengkaji karya dan literatur yang ada tentang kosmetik halāl untuk mengeksplorasi perjalanan konsep yang berkembang sejak kemunculannya. Penelitian ini menggunakan pendekatan bibliometrik seperti sitasi, co-citation, dan co-occurrence 137 publikasi yang diambil dari database Scopus antara tahun 2004 dan September 2021. Penelitian ini mengkaji dan menguraikan jenis dan arah penelitian tentang kosmetik halāl yang dilakukan selama beberapa dekade terakhir serta mengidentifikasi penulis, jurnal, institusi, dan negara paling berpengaruh tentang kosmetik halāl. Analisis SWOT singkat termasuk dalam penelitian ini. Kajian ini memberikan wawasan yang mendetail kepada akademisi dan praktisi tentang konsep kosmetik halāl, yang selanjutnya dapat digunakan sebagai referensi untuk upaya-upaya strategis.
The Influence of Maintenance Reminder Appointment and Customer Satisfaction on Customer Retention with After-Sales Service Productivity as an Intervening Variable at Auto2000 SM Raja Medan lubis , Laila Annisyah; suryani, Wan; Rafiki , Ahmad
Amkop Management Accounting Review (AMAR) Vol. 5 No. 2 (2025): July - December
Publisher : Sekolah Tinggi Ilmu Ekonomi Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/amar.v5i2.3367

Abstract

This study examines the influence of Maintenance Reminder Appointment (MRA) and customer satisfaction on customer retention, with after-sales service productivity functioning as an intervening variable at Auto2000 SM Raja Medan. Using a quantitative explanatory design, data were collected from 371 customers through purposive sampling and analyzed using SEM-PLS. The findings indicate that MRA and customer satisfaction significantly affect service productivity and customer retention. Service productivity also significantly enhances retention and mediates both variables. These results highlight the importance of integrating proactive CRM strategies with operational efficiency to strengthen long-term customer loyalty.
Pengaruh Online Visual Merchandising Dan Promosi Penjualan Online Terhadap Impulse Buying Di Aplikasi Tokopedia Triani, Agnes Bunga; Suryani, Wan
Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 6, No 2 (2025): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - Desember
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jimbi.v6i2.5751

Abstract

The purpose of this study is to determine what factors trigger potential consumers to buy goods on the marketplace. In addition, to provide additional insight to readers that impulse buying cannot help someone achieve their desired financial goals. The population in this study was 272 people from the Pondok Cindur community. The sample in the study was 73 people taken using the Slovin formula. The data collection technique used in this research was carried out by distributing questionnaires. The analysis techniques used in this research are multiple linear regression, partial test (t test), simultaneous significance test (F test) and coefficient of determination. The research results show that online visual merchandising has a positive and significant effect on impulse buying, sales promotion has a positive and significant effect on impulse buying and online visual merchandising and sales promotion together have a simultaneous effect on impulse buying in the Tokopedia application in the Pondok Cindur community
The Effect of Accessibility and Destination Image on Revisit Intention to Pelaruga Waterfall In Langkat Regency Pandia, Syeh Nedi Bremana; Alfifto; Suryani, Wan; Dewi, Eka; Hafni, Syafrida
SAJMR : Southeast Asian Journal of Management and Research Vol. 4 No. 1 (2026): Februari
Publisher : Yayasan Putra Adi Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61402/sajmr.v4i1.544

Abstract

The development of Pelaruga Waterfall tourism has been quite rapid in Langkat Regency. However, the interest in revisiting the site has not met expectations, presumably due to difficult road access and the poor image of the destination. The Purpose of study was to determine the effectc of accessibility and Destination Image on revisit intention to Pelaruga Waterfall In Langkat Regency. The type of quantitative descriptive research. The Population is 268.769 tourists who have visited the Pelagura Waterfall tourist attraction in Langkat Regency throughout 2024. The sample in this study used purposive sampling consisting of 100 respondents who had visited the Pelaruga Waterfall in Langkat Regency. The analysis techniques uses statitical model consisting of validity, reliability, classical assumptions, multiple linear regression, t-test, F-test and coeffcient of determination (R2) using SPSS (Statistical Produk and Service Solutions ) sofware version 23. Data collection methods were through interviews, questionnaires and documentation studies. The tests carried out show that accessibility and destination image partially have a positive and significant effect on revisit intention. The Adjusted R Square value obtained from the results of testing the Determinant Coefficient (R2) on revisit intention is 0.741, meaning that 74,1% can be explained by accessibility and destination image. Meanwhile, the remaining 25,9% can be explained by other factors not examined in this study.
Dari kesadaran menuju tindakan: Peran mediasi kesadaran merek dalam hubungan antara live streaming, pemasaran influencer, dan keputusan pembelian pada pengguna Skintific Silitonga, Christine Adventine; Pandia, Syeh Nedi Bremana; Br. Sembiring, Tiffani Claudia; Alfina, Zahra; Anggraini, RA Riri Dian; Gea, Rizky Dwinata; Suryani, Wan
Jurnal Bisnis Mahasiswa Vol 6 No 2 (2026): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.920

Abstract

Tujuan – Studi ini dirancang untuk menyelidiki dampak dari siaran langsung (live streaming) dan pemasaran influencer terhadap keputusan pembelian produk Skintific di platform TikTok Shop, dengan kesadaran merek (Brand Awareness) berfungsi sebagai variabel mediasi. Meningkatnya jumlah pengguna media sosial menciptakan peluang bagi perusahaan untuk menerapkan pemasaran digital guna memperluas jangkauan pasar. Desain/metodologi/pendekatan – Penelitian ini menggunakan pendekatan kuantitatif dan mengumpulkan data primer melalui penyebaran kuesioner kepada 96 responden yang merupakan pengguna TikTok Shop yang telah melihat promosi dan membeli produk Skintific. Analisis data dilakukan menggunakan teknik Partial Least Square (PLS) dengan perangkat lunak SmartPLS. Temuan – Temuan utama menunjukkan bahwa baik live streaming maupun influencer marketing memberikan pengaruh positif yang signifikan terhadap kesadaran merek dan niat pembelian (Purchase Intention). Lebih lanjut, kesadaran merek terbukti secara efektif memediasi hubungan antara live streaming dan influencer marketing terhadap keputusan pembelian. Keterbatasan penelitian – Penelitian ini dibatasi oleh sampel sebanyak 96 responden dengan purposive sampling di wilayah Setia Budi yang hanya berfokus pada produk Skintific, sehingga hasilnya belum dapat digeneralisasikan secara luas. Selain itu, hanya tiga variabel yang dikaji dan data bersifat cross-sectional berbasis persepsi, sehingga faktor lain seperti harga, kualitas produk, dan kepercayaan merek belum turut dianalisis. Implikasi – Temuan ini mengimplikasikan bahwa perusahaan perlu memaksimalkan strategi pemasaran digital dengan fokus pada peningkatan kesadaran merek melalui konten live streaming yang menarik serta pemilihan influencer yang kredibel dan sesuai dengan target konsumen.
The Influence Of Brand Image, Word Of Mouth And Brand Trust On The Decision To Choose A School Through Choosing Interest At Ira School Foundation Medan Vanindah, Jeihan; Tambunan, Sari Bulan; Suryani, Wan
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 2 (2026): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i2.10127

Abstract

This study aims to determine the influence of Brand Image, Word of Mouth, and Brand Trust on the Decision to Choose a school at Yayasan Perguruan IRA in Medan City, with Interest in Choosing as an intervening variable. This quantitative research employs the Structural Equation Modeling–Partial Least Squares (SEM-PLS) method using the SmartPLS 3 application to examine both direct and indirect relationships among Brand Image, Word of Mouth, Brand Trust, Interest in Choosing, and Decision to Choose. The study utilizes primary data collected through research questionnaires. Respondents consist of parents, teachers, and students of Yayasan Perguruan IRA Medan, totaling 100 participants. The hypothesis testing results indicate that Brand Image, Word of Mouth, and Brand Trust have a positive direct influence on the Decision to Choose. Interest in Choosing also has a positive influence on the Decision to Choose. Indirectly, Brand Image, Word of Mouth, and Brand Trust exert a positive effect on the Decision to Choose through Interest in Choosing.
Pengaruh Kualitas Pelayanan, Harga, dan Digital Marketing terhadap Loyalitas Konsumen di Hotel Arabia Style Medan Melda Wani; Ihsan Effendi; Wan Suryani
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 2 (2026): Mei-Juli
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i2.8458

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas pelayanan, harga, dan digital marketing terhadap loyalitas konsumen di Hotel Arabia Style Medan. Dalam industri perhotelan yang semakin kompetitif, loyalitas konsumen menjadi faktor penting dalam menjaga keberlangsungan usaha dan meningkatkan daya saing perusahaan. Loyalitas konsumen dapat dipengaruhi oleh berbagai faktor, di antaranya kualitas pelayanan yang diberikan kepada tamu, kesesuaian harga dengan manfaat yang diterima, serta efektivitas strategi digital marketing yang dilakukan oleh perusahaan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Populasi dalam penelitian ini adalah seluruh konsumen yang pernah menginap di Hotel Arabia Style Medan, sedangkan sampel ditentukan menggunakan teknik purposive sampling dengan kriteria responden yang pernah menggunakan jasa hotel tersebut. Data dikumpulkan melalui penyebaran kuesioner dan dianalisis menggunakan metode regresi linier berganda. Hasil penelitian menunjukkan bahwa secara parsial kualitas pelayanan berpengaruh positif dan signifikan terhadap loyalitas konsumen, harga berpengaruh positif dan signifikan terhadap loyalitas konsumen, serta digital marketing berpengaruh positif dan signifikan terhadap loyalitas konsumen. Secara simultan, kualitas pelayanan, harga, dan digital marketing berpengaruh signifikan terhadap loyalitas konsumen. Variabel yang paling dominan memengaruhi loyalitas konsumen adalah kualitas pelayanan. Temuan ini menunjukkan bahwa peningkatan kualitas pelayanan, penetapan harga yang kompetitif, serta pemanfaatan digital marketing yang efektif dapat meningkatkan loyalitas konsumen. Oleh karena itu, manajemen hotel disarankan untuk terus meningkatkan mutu pelayanan, menyesuaikan strategi harga, serta mengoptimalkan promosi digital guna mempertahankan dan meningkatkan loyalitas pelanggan.
Are The Millenials Loyal? Errie Margery; Wan Suryani
PROCEEDING UMSURABAYA Prosiding Nasional " Perspektif Digitalisasi, Ekonomi, Dan Bisnis Pasca Pandemi"
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Population Growth according to the results of the Indonesian population census in 2020 Millennials dominate and the characteristics of the Millennial Generation are much different from the previous generation. The Millennial Generation has a disloyal nature, but the Millennial Generation adapts very quickly to technological developments in the era of the industrial revolution 4.0. Millennials get information from the internet to find product or service information, prices and previous user reviews.Keywords: Digital Applications; Millennial Generation; Industrial Revolution 4.0
CONSTRIBUTION OF WOMEN'S ROLE IN SELF-ACUALIZING IN THE COMMUNITY ORGANIZATIONAL GROUP OF MEDAN CITY Nur Aisyah; Wan Suryani
PROCEEDING UMSURABAYA Prosiding Nasional " Perspektif Digitalisasi, Ekonomi, Dan Bisnis Pasca Pandemi"
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

North Sumatra has a population of 14.8 million, and the municipality of Medan has 2.4 million, consisting of 1.21 million men and 1.22 million women. There are more women than men, with the assumption that women are more likely to show self-actualization. The purpose of this research is how the contribution of women's role in self-actualization in the community organizations of the city of Medan. This study uses data collection methods through qualitative research case interviews through informants. The subjects of this study were 4 women who are members of the IWAPI organization, FKMI. The results showed that women's self-actualization is the potential that a person has, especially women, to realize and maximize their potential, in this case the women in the IWAPI organization, FKMI and have chosen and determined the appropriate choice of forum and are able to position themselves as women who actualize themselves. The embodiment of women's self-actualization in community organizations at the Indonesian Women Entrepreneurs Association (IWAPI) and the Indonesian Muslimah Communication Forum (FKMI) which contribute to the realization of self-actualization by exploring their potential in encouraging the economy during the covid19 pandemic. Based on observations and documentation of data from female researchers at the IWAPI organization, FKMI, it was found that along with the impact of the COVID-19 pandemic, encouraging self-improvement through self-actualization in encouraging an increase in family income and the life of the people of MedanKeywords                    : Contribution; self-actualization, women; Medan City
Co-Authors Adelina Lubis Ahmad Rafiki Alfifto Alfina, Zahra Andarini, Sri Nastiti Anggeun Famelia Anggraini, RA Riri Dian Audia Junita Berampu, Lailan Tawila Br. Sembiring, Tiffani Claudia Dahrul Siregar Dalimunthe, Putri Amini Deliana, Rachma Yunita Dewi, Eka Dian Permata Sari Eka Dewi Setia Tarigan Elfi, Misni Era Purike Erikson Sihombing Errie Margery Eva Ramayani Fadillah, Fauzan Fitriani Tobing Gea, Rizky Dwinata Ginting, Maretta Hafni, Syafrida Handayani, Mas Hasanah, Viola Nurul Hasman, Haryaji Catur Putera Hesti Sabrina Hidayani, Sri Hidayat, Sutan Emir Ihsan Effendi Indawati Lestari Iriantini, Dwi Bhakti Irwan Mohd Subri kesumah, priatna lubis , Laila Annisyah Margery, Errie Marissa Claudya Marissa Claudya Mayang Sari Melda Wani MM, Khairunnisak Mulia, Amrin Muslim Wijaya, Muslim Nur Aisyah Nur Aisyah Nur Azizah Nurmaidah, Nurmaidah Pandia, Syeh Nedi Bremana Pinem, Kristopani Pratiwi, Cahyaning Indah Prity Arlia Putri Putri, Farhana Rahmayani Rahmayani Retnawati Siregar Riska Handayani Riza Fanny Meutia Ropita Tumangger Rosalinda Rosalinda Salsabila, Salwa Saputri, Ayumi Yukiko Sari Bulan Tambunan SEBAYANG, Minda Siadari, Nina Siagian, Rizky Arrasyid Siahaan, Simon Kharisma Silitonga, Christine Adventine Simamora, Ivan Hamonangan Sipayung, Hotdyavia Ira Lesiana Siregar, M Yamin Sri Wahyuni Subri, Irwan Mohd Suhaila Suhaila Sutan Emir Hidayat Syafrida Hafni Sahir Teddi Pribadi Tohap Parulian Triani, Agnes Bunga Vanindah, Jeihan Wan Rizca Amelia Wan Rizca Amelia, Wan Rizca Weddy Nur Adam Wira Hayati Putri Yesika Emelia Girsang Yulist Rima Fiandari