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All Journal Jurnal Pendidikan dan Pembelajaran Khatulistiwa (JPPK) Jurnal Visi Ilmu Pendidikan Ekuitas: Jurnal Pendidikan Ekonomi SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan Jurnal Pendidikan Ekonomi (JURKAMI) VOX EDUKASI: Jurnal Ilmiah Ilmu Pendidikan Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Khatulistiwa Jurnal Scientia DEDIKASI PKM Jurnal Kewarganegaraan Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Indo-MathEdu Intellectuals Journal Innovative: Journal Of Social Science Research Komunita: Jurnal Pengabdian dan Pemberdayaan Masyarakat Jurnal Intelek Dan Cendikiawan Nusantara Jurnal Edukasi Ekonomi Ekuitas Jurnal Pnedidikan Ekonomi
Heni Kuswanti
Pendidikan Ekonomi, Universitas Tanjungpura
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Other

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Journal : indo-mathedu intellectuals journal

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Analisis Perilaku Belanja Online Mahasiswa Progam Studi Pendidikan IPS FKIP Universitas Tanjungpura Ruhmini, Nor Lailatur; Karolina, Venny; Firmansyah, Haris; Kuswanti, Heni; Hafizi, M Zainul
Indo-MathEdu Intellectuals Journal Vol. 6 No. 2 (2025): Indo-MathEdu Intellectuals Journal
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/imeij.v6i2.2885

Abstract

This research aims to analyze online shopping behavior among students of the Social Sciences Education Study Program at Tanjungpura University. The approach used in this research is quantitative with a survey method using a questionnaire. This research involved respondents who were willing to fill out a questionnaire and had experience and understanding of online shopping. The data collected includes the frequency of online shopping that students do, the types of goods that students often buy, and the reasons why students do and do not shop online. The analysis was carried out using descriptive statistics to describe student shopping behavior patterns. The research results show that the majority of students shop online with a frequency of 3 or more times a month. Students tend to buy clothing products with 83.8% positive responses and cosmetics with 64.8% positive responses, with the main reason for shopping online being affordable prices with 93.7% positive responses and discounts with 88.3% positive responses. However, on the other hand, it turns out that there are still some students who have never done online shopping because they cannot see the goods clearly.  
Co-Authors AA Sudharmawan, AA Achmadi Achmadi Achmadi Achmadi Aditya Rahman Andria, Priska Deby Astrini Eka Putri Bambang Genjik Sumartono Betaria, Erika Litia Dani Miftah dewi novita Do’a Fadillah Rahmadani Edy Gustriansyah Edy Gustriansyah Endang Purwaningsih Endang Purwaningsih Febriyanti, Indah Ferga, Faris Fithra Ramadian Fithra Ramadian Fitriana, Dina Hafizi, M Zainul Harima, Harima Haris Firmansyah Hasdianty, Zafitiya Anisha Hendrawan, Pendi Herkulana Herkulana Herkulana Husni Syahrudin Husni Syahrudin I Ketut Suada Iwan Ramadhan Januardi Pabayo, Roymundus Jumardi Budiman Jumardi Budiman Junaidi H. Matsum Karolina, Venny Kubu, Thomas Lukmanulhakim ., Lukmanulhakim M. Zainul Hafizi Maimuna Maimuna, Maimuna Maria Ulfah Maria Ulfah Maria Ulfah Mashudi , Maulidya, Rahmanita Muhammad Basri Munawar Thoharudin Natasha Natasha Nuraini Asriati Nuraini Asriati Nurhanida, Nurhanida Nurul Hasanah Okianna Okianna Okianna Okianna Okianna Okianna Okianna Okianna Paskalita, Lidwina Apriani Pranata, Rio Putri, Dini Lara Rachmad Agung Prayogi Rachmad Agung Prayogi Royani, Sri Ruhmini, Nor Lailatur Safitri, Hendrika Vera Sandara Fitria Wardani Sandra Fitria Wardani Selpawati, Rini Septia, Septia Sinta, Septiana Clara Sri Buwono . Syamsuri Syamsuri Tussa Balsia, Monik Nomi Uray Muhammad Alif Nur Ikhsan Utin Wida Hanifah Vahuka, Aprido Kumara Warneri . Warneri Warneri Wijayanti, Poppy Witarsa Witarsa Witarsa Witarsa Witarsa Witarsa, Witarsa Yoga Mandala Yoga Mandala Yolanda, Diaz Erika Yuliarti, Vani Zuri Astari