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Dudi Permana

Universitas Mercu Buana

Author-ID : 562814

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Neuroscience Nursing Public Health Social Sciences Transportation Other

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Factors Influencing Revisit Intention of Class B Hospital Patients in Jakarta Sianita, Pricillia Priska; Harwani, Yuli; Permana, Dudi; Sofriana Imaningsih, Erna
Dinasti International Journal of Digital Business Management Vol. 5 No. 2 (2024): Dinasti International Journal of Digital Business Management (February - March
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v5i2.2322

This research aims to build a new conceptual framework model which is novelty, which is a combination of models or concepts from previous research combined with the conditions of class B hospitals in Jakarta which makes it possible to develop Positive EWOM, Experience, Care Quality, Satisfaction conditions. Regarding the Revisit of Class B Hospital Patient Intentions in Jakarta in order to provide maximum class B Hospital services in Jakarta to patients so that they can continue to compete. Location This research will be carried out at a Class B Hospital in Jakarta. The selection of research locations was based on the number of Class B hospitals in Jakarta compared to other areas. The method used is a qualitative method to obtain hypotheses and conceptual frameworks.

The Influence of E-Service Quality and Customer Experience against Repurchase Intention and Trust as the Intervening Variable Fachrullah, Muhammad; Permana, Dudi
Journal of Sustainable Economic and Business Vol. 1 No. 2 (2024): Journal of Sustainable Economic and Business (JOSEB)
Publisher : ARE Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/joseb.v1i2.9

Objectives: The research of this study is to aim and determine to analyze the effect of E Service Quality and Customer Experience on Repurchase Intention with Trust as a mediating variable. Methodology: This research data is taken from the primary data obtained from processing questionnaire data filled out by the Tokopedia users who have made at least two purchases. The number of samples used was 108 respondents and the analysis technique used in this study is to use the partial least square (Pls) analysis. Finding: The results of this study indicate that trust mediates the relationship between e service quality variables and customer experience on repurchase intention which has a positive and signiicant effect Conclusion: The results of hypothesis testing show that E-Service Quality has a positive and significant effect on Trust, Customer Experience has a positive and significant effect on Trust, Trust has a positive and significant effect on Repurchase Intention, E-Service Quality has a positive and insignificant effect on Repurchase Intention, Customer Experience has a positive and insignificant effect on Repurchase Intention, Trust has a positive and significant effect on mediating the E-Service Quality variable on Repurchase Intention, Trust has a positive and significant effect on mediating the Customer Experience variable on Repurchase Intention.

Empirical Exploration of TPB Extention on Savings Adoption by Indonesian Gen-Z in Sharia Banking Ali Hanafiah; Dwyliego septo wicaksono; Fauziah Sh. Ahmad; Dudi Permana; Mas Wahyu Wibowo
International Journal of Asian Business and Management Vol. 3 No. 6 (2024): December 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v3i6.13133

Indonesia operates a dual financial system comprising conventional and sharia finance. As the world's largest Muslim-majority country, the demand for sharia-compliant banking services is rising, driven by the prohibition of riba and the principles of Islamic finance. The establishment of Bank Syariah Indonesia (BSI) in 2021, following a merger of three state-owned sharia banks, underscores the nation's commitment to expanding sharia banking. This study investigates the influence of electronic word of mouth (eWOM) and religiosity on saving intentions among Generation Z customers at BSI. Data were collected from 231 respondents using an online questionnaire with screening questions. The findings reveal that EWOM significantly impacts saving intentions, highlighting the importance of digital interactions in influencing consumer behavior. While religiosity was positively correlated with saving intentions, it was not a significant determinant, suggesting that practical factors such as service quality and trust may outweigh religious considerations. These results contribute to the literature on consumer behavior in sharia banking and provide actionable insights for developing targeted marketing strategies to enhance savings adoption among younger demographics in Indonesia. This research highlights the evolving dynamics of consumer behavior of GenZ in the context of sharia banking’s growing digital transformation

Mediation of Intellectual Capital in the Relationship of Industry Experience, Marketing Capability and Market Research on Strategy Creation and Value Added in the Coffee Industry in Indonesia Permana, Dudi
The Eastasouth Management and Business Vol. 2 No. 03 (2024): The Eastasouth Management and Business (ESMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esmb.v2i03.349

In the Indonesian coffee business, this study examines the role that intellectual capital plays as a mediator between industry experience, marketing capability, market research, strategy design, and value-added outcomes. A structured survey is used to gather data from 228 stakeholders in the coffee business using a quantitative technique. Analysis using structural equation modeling (SEM) is done to look at the connections between the research variables. The results show that market research, marketing expertise, and industry experience all significantly improve strategy development and value-added results. Furthermore, intellectual capital plays a semi-mediating function in these connections, emphasizing its ability to convert market insights, industry expertise, and marketing initiatives into strategic outcomes and value generation. These results advance our knowledge of the dynamics at play in the coffee business and provide useful information to stakeholders looking to improve their competitive status and promote long-term expansion.

Key Affecting Towards Financial Performance And Sustainability On Social Enterprises In Indonesia Permana, Dudi
Moneta : Journal of Economics and Finance Vol. 2 No. 2 (2024): April 2024
Publisher : Indonesian Scientific Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61978/moneta.v2i2.216

This study explores the complex relationships between social impact projects, marketability, sustainability, financial performance, and environmental conservation measures in Indonesian social enterprises. Data from 348 social enterprises were quantitatively collected, and structural equation modelling was used for analysis. Strong validity and reliability were demonstrated by the measurement model, and the model fit analysis validated the general fit of the model. The structural model showed strong positive correlations between social impact programmes, marketing prowess, financial performance, and environmental preservation and sustainability policies. To improve financial performance and overall sustainability, social enterprises should integrate sustainable practices into their fundamental strategies, as highlighted by these findings, which offer insightful information for practitioners, policymakers, and academics. This research provides tangible implications for social enterprises in improving financial performance so as to impact empowerment.

The Influence of Sustainability Marketing, Corporate Social Responsibility, Ethical Branding, and Green Consumerism on Brand Equity and Market Position in the Fashion Industry Permana, Dudi; Ekowati, Dhiana
International Journal of Business, Law, and Education Vol. 5 No. 2 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i2.592

In an effort to break into foreign markets, this study looks into how brand equity and market position are affected by sustainability marketing, corporate social responsibility (CSR), ethical branding, and green consumerism in the Indonesian fashion sector. Data obtained from 197 Indonesian fashion customers was subjected to a quantitative analysis. The associations between the variables were examined using Partial Least Squares (PLS) 3 and structural equation modeling (SEM). The findings show a strong positive correlation between brand equity and market position and sustainability-related criteria (green consumerism, CSR, sustainability marketing, and ethical branding). The results highlight how crucial sustainability and ethical branding are from a strategic standpoint for Indonesian fashion firms looking to gain a competitive edge and become more visible in the international fashion scene.

Mitigating Online Risk Through Trust: A TPB Approach Dudi Permana; Hasbin; C. Catur Widayati; Hasliza Abdul Halim
Jurnal Manajemen Vol. 29 No. 1 (2025): February 2025
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Tarumanagara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24912/jm.v29i1.2111

In the growing digital economy, online shopping presents inherent risks, especially post-pandemic, making consumer trust a critical factor. The Theory of Planned Behavior (TPB) offers a framework for understanding these dynamics and their impact on consumer behaviour. This study explores how trust mitigates perceived online shopping risks, influencing consumer purchase decisions and intentions. The study uses a quantitative approach, surveying 251 consumers who engaged in online shopping during the pandemic and employing TPB to assess trust's mediating role in reducing perceived risks. The study reveals that financial, product, and security risks negatively affect online purchase intention, while trust significantly mediates these effects, enhancing consumer confidence in digital platforms. E-commerce platforms should build trust by improving security, product quality, transparency, and customer service to reduce perceived risks and drive purchase intention. This study integrates multiple risk dimensions within the TPB framework and highlights trust as a pivotal mediator, particularly in the post-pandemic era.

Strategic Human Resources Management And Organisational Resillience In Indonesian Start-Ups Permana, Dudi; Rustiawan, Indra; Sya'rani, Ridwan
Commercium : Journal of Business and Management Vol. 2 No. 2 (2024): May 2024
Publisher : Indonesian Scientific Publication

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61978/commercium.v2i2.214

In Indonesian retail enterprises, this study explores the complex links between HR practices, employee empowerment, workforce diversity, organizational communication, organizational resilience, and employee retention. Utilizing Structural Equation Modeling with Partial Least Squares (SEM-PLS), a quantitative methodology was utilized to examine data gathered from 215 workers in a range of roles in the retail industry. Organizational communication and employee retention, workforce diversity and organizational resilience, and employee empowerment and retention were all found to have strong beneficial correlations with HR practices. Furthermore, corporate communication, diversity in the workforce, employee empowerment, and HR policies all had a substantial positive impact on employee retention and organizational resilience. The suggested model's validity was reinforced by the model fit indices, which attested to its sufficiency. These results highlight the holistic integration of these aspects to promote resilience and retention in the dynamic Indonesian retail sector, offering insightful information to HR practitioners and organizational leaders. The findings of this study provide real implications for leaders in the manufacturing industry in Indonesia in maintaining organizational resilience.

The Influence of Fear of Missing Out as the Mediating Variable against Purchase Decision Permana, Dudi; Abiyyah, Hana Natania; Hokroh, Mohammed
Journal of Sustainable Economic and Business Vol. 2 No. 1 (2025): Journal of Sustainable Economic and Business (JOSEB)
Publisher : ARE Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/joseb.v2i1.85

Objectives: This research aims to analyze the effects of Perceived Scarcity and Social Anxiety on Purchase Decision with FoMO as a mediation variable in the context of McDonald’s limited-edition products.Methodology: A sample of 105 consumers who had purchased these products was used for the study, with data collected through questionnaires. The analysis was carried out using statistical techniques like SEM-PLS.Findings: The results show no mediation. No mediation assumes that the independent variable does not have a mediator effect or intermediary variable on the interaction between the independent variable and the dependent variable. So in this study, the FoMO variable does not mediate the relationship between variables X and Y which is indicated by the results being rejected or not significant.Conclusion: The results in this study indicate that (1) FoMO (Fear of Missing Out) has a negative and insignificant effect on Purchase Decision, (2) Perceived Scarcity has a positive and significant effect on FoMO (Fear of Missing Out), (3) Perceived Scarcity has a positive and significant effect on Purchase Decision, (4) Social has a positive and significant effect on FoMO (Fear of Missing Out, (5) Social Anxiety has a positive and significant effect on Purchase Decision, (6) FoMO (Fear of Missing Out) has a negative and insignificant effect in mediating the influence of Perceived Scarcity on Purchase Decision, (7) FoMO (Fear of Missing Out) has a negative and insignificant effect in mediating the influence of Social Anxiety on Purchase Decision.

Pro-Environmental Behaviour in Indonesia: What Don’t We Recognize? Permana, Dudi; Farandy, Fellita Irmadela; Halim, Hasliza Abdul
AMAR (Andalas Management Review) Vol. 7 No. 1 (2023)
Publisher : Management Institute Faculty of Economics Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/amar.7.1.62-78.2023

Global warming and increasing environmental pollution are caused by human behaviour These facts have driven consumer to change their behaviour to become more environment-friendly. This study aims to analyze how psychological factor, namely green appearance consciousness (X1), environmental consciousness (X2), and green-self identity (X3) influence pro-environmental behaviour (Y). This research belongs to causal associations research. The data were obtained from 130 people, who implemented zero-waste lifestyle. In this study we used Partial Least Square analysis method to measure relationship between variables. The result shows that green appearance consciousness (X1) and environmental consciousness (X2) have significant influences to pro-environmental, while green self-identity (X3) does not have significant influences to pro-environmental behaviour (Y).

Co-Authors Abda Abda Abdul Muslim, Abdul Abiyyah, Hana Natania Adam Rizky Baihaki Ade Irwan Mulyana Adi Nurmahdi Ahmad H Sutawidjaya Ahmad Mulyana Akhmad Adi Kusnanto Alawiah, Neli Aldina Shiratina Ali Ali Hanafiah Andre Ludya Liap Arifiandi, Denny Arrisetyanto Nugroho Ayuverda, Kadita C. Catur Widayati Christina Catur Widayati Claudia, Vanessa Darifah, Darifah Daru Asih Dhiana Ekowati Didik J Rachbini Dinar Nur Affini Ding Chong Djumarno, Djumarno Dwyliego septo wicaksono Eka Prasetiawan Eka Prasetiawan Eka Prasetiawan Eka Prasetiawan Erna Sofriana Imaningsih Etik Endriyati, Farida Fachrullah, Muhammad Farandy, Fellita Irmadela Fauziah Sh. Ahmad Fellita Irmadela Farandy Hasbin Hasliza Abdul Halim Hasliza Abdul Halim, Hasliza Abdul Hokroh, Mohammed Jarman Setiadi Jumarno, Jumarno Khan, Asghar Ali Lina Winny Mafizatun Nurhayati Mahadewi, Erlina P. Mahadewi, Erlina Puspitaloka Maria Ximenes Mas Wahyu Wibowo Masdzulhak Masdzulhak Masdzulhak Masdzulhak Masydzulhak Djamil MZ Melyani, Mila Mirza, Muhammad Mochamad Soelton Mz, Masydzulhak Djamil Nandya, Tasya Niki Lukviarman, Niki Nugroho, Arrisetyanto Panigoro, Erwin Paulus Sunarjo Ramadani, Putri Ranumi Raphael Reano Pandrika Parikesit Reinarto, Riko Rustiawan, Indra Salim, M. Noor Setyo Riyanto Shiyrah Theosebes Sela Sianita, Pricillia Priska Singmin Johanes Lo Soemanto, Hendra Swarmilah Hariani Sya'rani, Ridwan Tantri Yanuar Rahmat Syah tyas, Noveyla hardhaning Veitzhal Rivai Wahyu Nugroho Widiasti Fauzia, Hamas Yanto Ramli Yuli Harwani Zulfi Assakhir, Rezza

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