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Journal : Social

Media Conglomeration and Worker Commodification: Analyzing the Political Economy of Media Spatialization in Indonesia Sunandar, Asep; Briandana, Rizki
Social and Economic Bulletin Vol. 1 No. 3 (2024): SEBI Journal September 2024
Publisher : Baca Dulu Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/sebi.v1i3.69

Abstract

The rapid transformation of the media industry, marked by conglomeration and spatialization, raises concerns about the commodification of media workers. This study investigates the practice of media spatialization within PT: Media Nusantara Citra (MNC) and its impact on the commodification of reporters and camera persons. Drawing on Vincent Mosco’s theory of political economy and Foucault’s power relations framework, the study employs a critical case study method. Data were collected through in-depth interviews with key informants and observations, complemented by secondary data. The findings reveal three typologies of spatialization—open, closed, and hidden—and their implications for media workers, including labor, psychological, economic, and capability exploitation. While efficient for the corporation, the integration system has led to excessive workloads, disproportionate wages, and diminished autonomy for media workers. Theoretically, this study enriches the discourse on media political economy by affirming the relevance of spatialization in understanding contemporary media practices and worker commodification. Practically, the findings advocate for strengthening trade unions and regulatory enforcement to safeguard media workers’ rights and promote a more equitable media ecosystem. The study underscores the need for corporate strategies prioritizing employee well-being to mitigate the adverse effects of conglomeration-driven spatialization.
Co-Authors Abdul Haris Achmad Jamil Achmad Jamil Achmad Jamil Adhy Purnama, Adhy Adi Adrian Ahmad Hannan Ahmad Mulyana Aliagan, Isiaka Zubair Amer Qasem Amin, Chair Andhita Ramadhania Pristiawati Andi Adriansyah Andi Pajolloi Bate Anggraeni Ananda, Ida Anistya, Famelia Annisa Hakim Zamzami Ari Sulistyanto Arief Bowo Prayoga Kasmo Ariska, Cynthia Aristia Ningrum, Dian Asep Sunandar Azman Azwan Azmawati Azmawati, Azman Azwan Chinmi, Maichel Dafit Feriyanto Damayati, Anindita Dian Nurdiansyah Dicky Andika Edi Pribadi Eka Perwitasari Fauzi Eli Jamilah Mihardja Elly Yuliawati Endi Rekarti, Endi Eni Kusti Rahayu Erna Setiany Fahmi Fotaleno Feni Fasta Fitri Aprilia Galuh Dinda Utami Haekal Fajri Amrullah Hana Rochani Gustasari Panggabean Harris Christanto Harry Harry Julpri Andika Kasiful Fadli KRISTIAWAN KRISTIAWAN Kristina Nurhayati Lucky Nugroho Maria Borges, Serilio Verdial Mayde, Putri Calista Mellisa Fransisca Mijan, Rohana Mohamad Saifudin Mohamad Saleh Mohamad Saleh, Mohamad Saifudin Mohd Sofian, Muhammad Raqib Mokhtarrudin Ahmad, Mokhtarrudin Muhammad Raqib Mohd Sofian Muhammad Raqib Mohd Sofian Natasia Angreani Nindyta Aisyah Dwityas Ningrum, Dwi Anggraini Puspa Ningrum, Dwi Anggraini Puspa Nurhalidah Nurhalidah Nurhayati, Kristina Pratiwi, Riri Putri, Yessi Mareta Andari Rahayu, Muthia Rahmadani, Rina Rahmani, Deanisa Ramadhan, Kurnia Relatani, Tantri Reni Mayerni Rustono - Rustono Farady Marta Salsabilla Audinna Santa Lorita Sarata Balaya Septiana, Riyan Siti Hajariah Siti Hajariah, Siti Sofian, Muhammad Raqib Mohd Sri Hesti Syafril Tahar Tarodinarta, Firman Timea Gal Tirta Lestari Tjajadi, Octavia Putri Widyastuti Widyastuti Yananto Mihadi Putra