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Etty Sri Wahyuni

Universitas Batam, Batam, Indonesia

Author-ID : 6050035

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Physics Public Health Social Sciences Other

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Pengembangan Aplikasi Lelang Hasil Laut Di Kepulauan Riau Wahyuni, Etty Sri; Aspan, Henry; Fadlan, Fadlan; Rumengan, Angelina E.; Ramadhan, Faris; Wahyuni, Sri; Putra, Randi Rian
Community Engagement and Emergence Journal (CEEJ) Vol. 4 No. 3 (2023): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v4i3.3714

Pengembangan aplikasi lelang hasil laut untuk nelayan bertujuan untuk menyelesaikan permaslaahan DUDI dalam pelaksanaan operasional usahanya dalam mengekspor hasil laut ke berbagai negara. Penelitian ini dilakukan di kepulauan riau, dikarenakan hampir 96 % dari wilayah kepulauan riau merupakan perairan. Peranan nelayan bagi perekonomian masyarakat pesisir merupakan roda bagi perputaran ekonomi masyarakat. Keterbatasan akan akses untuk memperluas kegiatannya menjadi faktor utama yang membuat produk-produk mereka sulit untuk dikenal di luar Kepualuan Riau. Akses yang dimaksud adalah wadah yang mampu membantu masyarakat pesisir untuk belajar dan memfasilitasi masyarakat untuk memperbaiki kualitas produk agar layak untuk di ekspor. Hasil yang diperoleh dalam pelaksanaan kegiatan ini berupa Aplikasi Ekspor Pedia berbasis android dan IOS, MoU antara perguruan tinggi dan Mitra, Pembentukan inkubator Bisnis, downloader, HKI merek dan Cipta, terdapat banyak kendala dalam pelaksanaan kegiatan diantaranya sulit dalam mencari informasi dasar pelaksanaan program diakibatkan oleh lokasi yang dituju berada di luar pulau Batam, selain itu terdapat beberapa kendala terkait waktu pelaksanaan program yang singkat, dan masalah SDM yang belum maksimal. Dengan adanya program ini tidak hanya DUDI, masyarakat juga mendapat manfaat langsung dalam hal peluang mengembangkan usahanya.

Pengaruh Pemasaran Digital Terhadap Keputusan Pembelian dengan Citra Merek sebagai Variabel Mediasi Tarigan, Rajutawan Riki Maruli Tua; Wahyuni, Etty Sri; Ari Prabowo; Mauliza, Putri
MARAS : Jurnal Penelitian Multidisiplin Vol. 4 No. 1 (2026): MARAS : Jurnal Penelitian Multidisiplin, Maret 2026
Publisher : Lumbung Pare Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60126/maras.v4i1.1503

Penelitian ini bertujuan untuk menganalisis pengaruh pemasaran digital terhadap keputusan pembelian konsumen Fore Coffee di Kota Medan dengan citra merek sebagai variabel mediasi. Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan survei. Populasi dalam penelitian ini adalah seluruh konsumen Fore Coffee di Kota Medan, dengan sampel sebanyak 100 responden yang ditentukan menggunakan teknik purposive sampling. Pengumpulan data dilakukan melalui kuesioner dengan skala Likert 1-5. Teknik analisis data menggunakan Partial Least Squares Structural Equation Modeling (PLS-SEM) dengan bantuan software SmartPLS 4.0. Hasil penelitian menunjukkan bahwa: (1) pemasaran digital berpengaruh positif dan signifikan terhadap citra merek; (2) pemasaran digital berpengaruh positif dan signifikan terhadap keputusan pembelian; (3) citra merek berpengaruh positif dan signifikan terhadap keputusan pembelian; dan (4) citra merek memediasi secara parsial pengaruh pemasaran digital terhadap keputusan pembelian konsumen Fore Coffee di Kota Medan.

Digital Transformation and Gen Z Employee Performance: Digital Literacy As Mediator Nurhatisyah, Nurhatisyah; Wahyuni, Etty Sri; Dewi, Nolla Puspita
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6360

Generation Z, as digital natives comprising approximately 27.94% of Indonesia's population, is rapidly entering the workforce and becoming a significant force in the manufacturing sector. This study investigates the effect of digital transformation on Generation Z employee performance with digital literacy as a mediating variable in manufacturing industries within the Batam Special Economic Zone (SEZ). Batam, strategically positioned near Singapore, is undergoing rapid digital transformation with the development of 10 data centers in Nongsa Digital Park and the adoption of AI-based smart factories. Using a quantitative approach with a survey method, this study collected data from 312 Generation Z employees (born 1997-2012) working in manufacturing companies across Batam's industrial estates. Data were analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS) with Smart PLS 4.0. The findings reveal that: (1) digital transformation has a positive and significant effect on employee performance (β = 0.356, p < 0.001); (2) digital transformation has a positive and significant effect on digital literacy (β = 0.674, p < 0.001); (3) digital literacy has a positive and significant effect on employee performance (β = 0.445, p < 0.001); and (4) digital literacy partially mediates the relationship between digital transformation and employee performance (β = 0.300, p < 0.001). The total effect of digital transformation on employee performance is 0.656, with 45.7% transmitted through digital literacy. These findings provide theoretical contributions to understanding the digital transformation-performance nexus among Generation Z employees and offer practical implications for human resource management strategies in optimizing digital initiatives in manufacturing contexts.

The Complexity to Support Civil Servant Performance As a Public Organization in Local Government: Bibliometric Analysis Nolla Puspita Dewi; Elly Rumengan; Etty Sri Wahyuni
Global Economics: International Journal of Economic, Social and Development Sciences Vol. 2 No. 1 (2025): March: Global Economics - International Journal of Economic, Social and Develop
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70062/globaleconomics.v2i1.224

The local government management system is expected to focus on increasing accountability and, at the same time, improving civil servant performance that is oriented toward outcomes. This research aims to conduct a bibliometric examination of local government civil servant performance. This study analyzed 439 articles published from 2013 until July 2022 in the Scopus database on civil servant performance in government. The VosViewer program was utilized in the process of analyzing to find results on the most contributing authors, the number of citations, areas, organizations, publications, and co-occurrences of keywords. These results could create new gaps in the research that will be conducted in the future. The result shows civil servant performance relies on appraisal and work environment improvement. A conducive environment fosters mutual assistance, open communication, and conflict resolution, ultimately improving employee performance and fostering better relationships. Also, performance analysis is crucial for public administration and the public sector.

Determinan Kebijakan Dividen di Real Estate: Studi Pengaruh Kepemilikan Manajerial, Profitabilitas, dan Utang pada Perusahaan Terdaftar BEI: Determinants of Dividend Policy in Real Estate: A Study of the Influence of Managerial Ownership, Profitability, and Debt on IDX Listed Companies Wahyuni, Etty Sri; Faozanzen, Bagus Prasetya; Raymond, Raymond
Economic and Education Journal (Ecoducation) Vol. 8 No. 1 (2026): Economic and Education Journal (Ecoducation)
Publisher : Pendidikan Ekonomi, Universitas Insan Budi Utomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33503/ecoducation.v8i1.2459

Perusahaan properti dan real estate sangat bergantung pada pembiayaan eksternal untuk berkembang, sehingga kebijakan dividen sangat penting untuk membuat keputusan strategis. Sangat penting bagi manajemen untuk membuat keputusan terbaik tentang alokasi laba dan memberikan sinyal yang baik kepada investor dengan memahami komponen yang mempengaruhi kebijakan dividen. Tujuan dari penelitian ini adalah untuk mempelajari bagaimana kebijakan dividen dipengaruhi oleh kebijakan utang, profitabilitas, dan kepemilikan manajerial pada perusahaan properti dan real estate yang terdaftar di Bursa Efek Indonesia (BEI) selama periode 2020–2023. Penelitian ini menggunakan pendekatan kuantitatif yang terkait dengan analisis regresi linier berganda dan dilakukan menggunakan program SPSS versi 27. Dipilih melalui purposive sampling dari 13 perusahaan yang memenuhi kriteria penelitian, yang menghasilkan 52 data panel. Dalam penelitian ini, ketiga variabel ini memberikan pengaruh yang signifikan terhadap kebijakan dividen: kepemilikan manajer dengan persentase kepemilikan saham manajemen, profitabilitas dengan Return on Equity, dan kebijakan utang dengan rasio utang ke ekuitas. Hasilnya menunjukkan bahwa kepemilikan manajerial dan profitabilitas berpengaruh positif dan signifikan terhadap kebijakan dividen, sedangkan kebijakan utang tidak memiliki pengaruh yang signifikan. Studi ini menegaskan bahwa profitabilitas dan kepemilikan manajerial adalah komponen penting dalam penetapan kebijakan dividen di industri.

OPTIMIZING THE FINANCIAL DECISIONS OF FEMALE WORKERS IN LABOR-INTENSIVE INDUSTRIES: AN INTERVENTION BASED ON FRAMING EFFECTS AND MENTAL ACCOUNTING IN PENSION FUND PROGRAMS Mercy Reyne Marlina; Elly Rumengan; Basri; Faris Ramadhan; Etty Sri Wahyuni
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 5 No. 6 (2025)
Publisher : CV. RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v5i5.3739

Female workers in the manufacturing sector in Batam City often face challenges in financial planning, particularly regarding pension funds. Lack of knowledge and information about the importance of pension funds, coupled with limited awareness campaigns, result in many workers not participating in pension programs. Additionally, a work culture focused on short-term targets often leads female workers in this sector to view long-term financial planning, such as retirement, as less important. This study aims to investigate and analyze the partial and simultaneous effects of framing effect, mental accounting, and financial decisions on the effectiveness of pension funds among female workers in manufacturing companies in Batam City. This study employs causal associative research, and the research method used is quantitative. The population in this study consists of all female workers in manufacturing companies in Batam City, whose exact number is unknown. Four manufacturing companies were randomly selected, and 50 respondents were selected from each company. The sampling method used non-probability sampling with purposive sampling techniques, with several criteria including women aged 40-50 years with a minimum of 1 year of work experience and companies employing more than 250 workers. The sample size for this study was 200 respondents. The data were analyzed using SPSS version 25. The results of the study indicate that the framing effect partially influences the effectiveness of pension funds, mental accounting partially influences the effectiveness of pension funds, financial decisions partially influence the effectiveness of pension funds, and the framing effect, mental accounting, and financial decisions simultaneously influence the effectiveness of pension funds. The adjusted R-squared value of 0.728 can be referred to as the coefficient of determination, This means that 0.741 (74.1%) of the effectiveness of pension funds can be obtained and explained by the framing effect, mental accounting, and financial decisions, while the remaining 25.3% (100% - 74.1% = 25.3%) is explained by variables outside the model that were not studied.

FOMO AND GEN Z INVESTMENT BEHAVIOR: A QUALITATIVE STUDY ON EMOTIONAL BIAS IN FINANCE Faris Ramadhan; Etty Sri Wahyuni; Adnan Suhardis; Robin; Sumantri
International Journal of Educational Review, Law And Social Sciences (IJERLAS) Vol. 5 No. 5 (2025)
Publisher : CV. RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijerlas.v5i5.4011

This qualitative study investigates how Fear of Missing Out (FOMO) influences Generation Z investment behavior and emotional bias in financial decision-making processes. The research employed an interpretive phenomenological approach with in-depth semi-structured interviews conducted among Generation Z investors in Indonesia to understand the psychological mechanisms underlying FOMO-driven investment decisions. Systematic thematic analysis revealed three primary themes: FOMO as an emotional investment driver, social media influence creating information asymmetry, and financial literacy functioning as a complex moderating factor. The findings demonstrate that FOMO operates as a powerful emotional compulsion that systematically overrides rational decision-making processes, with social media exposure to peers' investment success serving as the most potent trigger for impulsive investment behavior. A significant "information paradox" emerged where participants heavily rely on low-credibility sources such as financial influencers while underutilizing high-credibility alternatives like official company reports, prioritizing accessibility over accuracy. The relationship between financial literacy and FOMO vulnerability proved non-linear, with medium literacy levels paradoxically increasing overconfidence bias while high literacy enabled sophisticated rationalization of emotional decisions. These findings contribute to behavioral finance theory by revealing how digital-social contexts amplify emotional biases beyond traditional market psychology models, suggesting that conventional financial education approaches may be insufficient for addressing emotionally-driven decision-making among digital-native generations.

Co-Authors Adnan Suhardis Adnan Suhardis Alviani, Maylan Amalia, Lisa Ami Natuz Zahara Ami Natuz Zahara Amir, Jihan Anggra Priyansah Ari Prabowo Arta Lubis, Juli Asnira Asnira Bagus Prasetya Faozanzen BAMBANG SATRIAWAN Basri Basri Basri Benni Sumarman Casandra Casandra Chablullah Wibisono Christoppher Sihombing, Adriel Dahlan Dahlan Darwis Anatami Dewi, Nolla Puspita Dorris Yadewani Elly Rumengan Elly Rumengan Ely Kurniawati Fadlan Fadlan Faisal, Yusuf Fajri Suharsad Putra, Aidil Faozanzen, Bagus Prasetya Fearl, Ferren Gibran Kahar, Kahil Grace Tama Rosalinda Gunawan, Dahlan Hariyanto, Mulyadi Dwi Henny Saida Flora Henry Apan Henry Aspan Ika Novita Sari Indawati Lestari INDRAYANI INDRAYANI Ivan, Julyan Nur Jihad, Kaspol Lestari, Dian Mahardi M. Tartib Markus Gunawan Mega Kurnia Mercy Reyne Marlina Mohammad Arief El Habibie Muhammad Arief El Habibie Muhammad Juang Rambe Muhammad Ridho Nelwan, Gyhond Ngaliman Ngaliman Ngaliman, Ngaliman Nureska Yanuar Firdaus Nurhatisyah Nurhatisyah Parroha Patar Siadari, Lagat Pipit Buana Sari Prasida Yunita Putra, Randi Rian Putra, Tri Wildan Rosyadi Putri Mauliza Putri Mauliza, Putri Ramadana, Marsyah Ramadhan, Faris Raymond Raymond Raymond Raymond Rizki Hidayat Rizki Hidayat Robin Robin Rozaini Rozaini Binti Rosli Rozaini Rosli Rumengan, Angelina E. Rumengan, Angelina Eleonora Satriawan, Bambang Silvia Mona Sri Wahyuni Sri Yanti Sri Yanti Sumantri Surya Bakti Susanti Susanti Susanti Susanti Suwalla, Nicha Tanjung, Yahya Tarigan, Rajutawan Riki Maruli Tua Tarigan, Tegar Dermawan Tartib, Muhammad Windayati, Diana Titik Yossie Rossanty Zafira, Naila

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