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All Journal Perspektif : Jurnal Ekonomi dan Manajemen Universitas Bina Sarana Informatika Dinasti International Journal of Management Science Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Journal of Industrial Engineering & Management Research (JIEMAR) International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Ekonomi Jurnal Akuntansi Dan Bisnis Indonesia (JABISI) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Socius: Social Sciences Research Journal Jurnal Ekonomi Bisnis Antartika Jurnal Manajemen dan Administrasi Antartika JMAEKA: Jurnal Manajemen Ekonomi Akuntansi International Journal of Economics and Management Research
Karlina, Eulin
AMK BSI Jakarta
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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The Influence Of E-Service Quality And Price Discount On Purchasing Decisions In TikTok Shop In Bogor Martiwi, Rini; Suharyadi, Dedi; Nuryati, Siti; Aryadi, Heri
Jurnal Ekonomi Vol. 13 No. 02 (2024): Jurnal Ekonomi, Edition April - June 2024
Publisher : SEAN Institute

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Abstract

This research examines the influence of e-service quality and price discounts on the purchasing decisions of TikTok Shop customers in Bogor. This research uses a quantitative descriptive method by distributing questionnaires via Google Form with purposive sampling, namely Tiktok Shop users as an online shopping platform for consumers in Bogor. The sample was taken using a purposive sampling method of 180 respondents. In analyzing the research data, SPSS 26 was used to calculate the results of the Multiple Linear Regression variable test, t-test, F test, and determination analysis. Based on the t-test, this research shows that e-service quality and price discounts positively affect Tiktok Shop customers' purchasing decisions. Based on the results of the F Test, e-service quality and price discounts significantly influence purchasing decisions at the TikTok Shop in Bogor. Based on the results of multiple regression analysis, the effect of e-service quality and price discount on purchasing decisions at the TikTok Shop in Bogor is only 51.7%. In comparison, the remaining 48.3% is influenced by other variables not examined in this research.
The Influence Of Work Discipline And Giving Rewards On Employee Performance At PT. Mitra Yudhitama Medika Jakarta Elyana, Instianti; Nelfianti, Fera; Suardhita, Nyoman; Karlina, Eulin
Jurnal Ekonomi Vol. 13 No. 02 (2024): Jurnal Ekonomi, Edition April - June 2024
Publisher : SEAN Institute

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Abstract

This research adopts a quantitative descriptive approach using observation, questionnaires, documentation, and literature study methods. The population studied was 35 PT Mitra Yudhitama Medika Jakarta employees, using saturated sampling techniques. Data analysis uses a multiple linear regression model and SPSS version 26 software to calculate the results of the Multiple Linear Regression variable test, T-Test, and F Test and analyze the level of determination. The research results show that work discipline and giving rewards significantly influence the performance of PT Mitra Yudhitama Medika employees. High work discipline reflects adherence to rules and responsibilities, which increases productivity. Providing financial and non-financial rewards can motivate employees and increase their productivity. The third hypothesis test shows that work discipline and giving rewards jointly influence employee performance. This research emphasizes the importance of developing work discipline and reward systems in human resource management as a strategy to achieve company goals.
Co-Authors A, Anastasya Chirinna, Yeshana Dede Suleman Dinar Riftiasari Enggar Widianingrum Epilafaza, Sonia Eulin Karlina heri aryadi, heri Ida Zuniarti, Ida Instianti Elyana, Instianti Isroni Isroni Joko Ariawan Nadiyanti, Siti Harum Sari Nelfianti, Fera Nyoman Suardhita nyoman suardhita, nyoman Rahmadani, Diyah Ayu Rini Martiwi Roy Irawan Ryad, Ahmad Sabil Sabil Sabil sabil sabil, sabil Saputri, Frizka Leoni Sinta Rukiastiandari Siti Nuryati Sofyan Marwansyah Sri Rusiyati Sukmono Bayu Adhi Susan Rachmawati Taat Kuspriyono, Taat Yulianah Yulianah Yunita, Nadia Zahari , Ari Zahra Zahra