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Utilization of Tebet Eco Park as a Sustainable Tourism Destination Ragil Ryadi; Dipa Teruna Awaloedin; Rizki Nurul Nugraha
West Science Interdisciplinary Studies Vol. 2 No. 05 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i05.921

Abstract

This study aims to analyze the potential utilization of Tebet Eco Park as a sustainable tourism destination. The research was conducted using qualitative methods, using descriptive qualitative analysis and SWOC analysis. The data collection method was carried out by non-participatory field observations, interviews with 10 resource persons, and literature studies. The results showed that ecologically, Tebet Eco Park has a well-maintained biodiversity of flora and fauna. In addition, tourist visits contribute to increasing the turnover of street vendors by up to 30%. Therefore, economic potential can be maximized with several strategies such as management cooperation with cooperatives or community groups. From the cultural aspect, efforts to preserve Betawi culture in the national park are still lacking, so it needs to be improved through festivals and participation of local artists. Meanwhile, various environmentally friendly initiatives have reached 60% of this potential, so they need to be developed by utilizing environmentally friendly technology. In conclusion, Tebet Eco Park is ideal for development as a sustainable tourist destination by integrating economy and culture.
Brand Image and Brand Awareness to The Success of The Beverage Business in The Market International (Case Study of Mixue Condet Raya) Bani Saad; Rizki Nurul Nugraha
West Science Journal Economic and Entrepreneurship Vol. 2 No. 01 (2024): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v2i01.635

Abstract

This research discusses brand image and brand awareness which have an important role in influencing the success of beverage businesses in the international market. The case study on Mixue Condet Raya provides a specific focus on the relevant context to gain deeper insights. This research has urgency in providing a better understanding of how brand image and brand awareness can shape the success of beverage businesses in the international market. The results of the research can provide strategic guidance to businesses in managing their brands effectively. This research uses a descriptive qualitative approach with survey methods, interviews, and is assisted by SWOC Analysis to identify the strengths, weaknesses, opportunities and challenges in Mixue's success on an international scale. This research can help Mixue Condet Raya to be able to maintain its business on an international scale, especially Indonesia.
Consumer Satisfaction Analysis on Central Java Best Natural Tourist Destination Based on Trip Advisor Website Dipa Teruna Awaloedin; Rizki Nurul Nugraha
West Science Journal Economic and Entrepreneurship Vol. 2 No. 02 (2024): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v2i02.915

Abstract

Consumer satisfaction provides an idea of how well their experience met expectations or exceeded expectations before interacting with the product or service received. A high level of satisfaction will create customer loyalty, positive reviews, and word-of-mouth recommendations, whereas dissatisfaction can create complaints, negative reviews, and reduced customers. The purpose of this study is to understand the level of consumer satisfaction with the best natural tourist destination in Central Java based on reviews and ratings on the TripAdvisor website. This type of research is qualitative, with qualitative descriptive analysis methods, whose data collection is carried out by observing consumer reviews on the top 5 natural tourist destination from the list of the best natural tourist destination in Central Java based on the TripAdvisor website. The results showed that consumer satisfaction with the five best natural tourist destination in Central Java based on the TripAdvisor website, each destination must provide accessibility and facilities with good quality. Natural tourist destination require good accessibility, such as road access that can be easily used by visitors and access to complete information for visitors to be safer in exploring destinations. Adequate facilities with good quality.
Analysis of Service Quality on the Best Hotels in Kalimantan Based on Booking.com Website Rizki Nurul Nugraha
West Science Journal Economic and Entrepreneurship Vol. 2 No. 02 (2024): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v2i02.916

Abstract

A hotel must certainly provide the best service in order to provide a satisfying and pleasant experience for guests. If the quality of service provided is not satisfactory for guests, it will get negative feedback, so that the image of the hotel decreases. This study aims to analyze the quality of service at the best hotels in Kalimantan based on guest reviews from Booking.com website. This type of research is qualitative, with qualitative descriptive analysis methods. Data collection was carried out by observing guest reviews in the top 5 hotels from the list of the best hotels in Kalimantan based on the website Booking.com The results showed that the analysis of the service quality of the five best hotels in Kalimantan based on Booking.com website, what needs to be considered is the quality of cleanliness, staff service, guest comfort, adequate facilities, and strategic location are the added points of the hotel.
Implementation of Social Media for Marketing of The Jungle Waterpark, Bogor Rizki Nurul Nugraha; Liliana Dewi; Lisa Sarinah
West Science Journal Economic and Entrepreneurship Vol. 2 No. 02 (2024): West Science Journal Economic and Entrepreneurship
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsjee.v2i02.917

Abstract

Social media today is an important part of business, to be used as a medium for marketing their products and also to reach a wider target market. The Jungle Waterpark located in Bogor, West Java, Indonesia, is a water park that offers many attractions and adequate facilities. This research aims to explore how The Jungle Waterpark utilizes social media as their marketing strategy. This type of research is qualitative, using qualitative descriptive analysis. Data collection was carried out by direct observation and data collection from social media accounts such as Facebook, Instagram, Twitter, TikTok, and YouTube owned by The Jungle Waterpark. The results showed The Jungle Waterpark makes excellent use of social media platforms. Their photo and video posts include, product promos, sharing information, interesting content, and much more. However, their YouTube social media account needs a better improvement, because some of the content on their YouTube account is not as updated as their other social media platforms.
Management of Kedung Gede Lenteng Agung Tourism Village As an Efforts to Empower Local Communities in The Ciliwung Area Rizki Nurul Nugraha; Vironika Agustin Saputra
West Science Social and Humanities Studies Vol. 2 No. 01 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i01.620

Abstract

This research highlights the management of the Kedung Gede Lenteng Agung Tourism Village as an effort to empower local communities in the Ciliwung area, with a focus on success factors. This research aims to provide a comprehensive picture of the contribution of tourist villages in community empowerment. The urgency of the research lies in understanding how the management of the Kedung Gede Lenteng Agung Tourism Village has become an instrument for local community empowerment which has the potential to impact the local economy, preserve culture and improve welfare in the Ciliwung area. The research location is in the Kedung Gede Lenteng Agung Tourism Village, South Jakarta, as a specific context that is relevant for understanding community empowerment efforts through tourism villages. The research method uses descriptive qualitative, allowing in-depth analysis of tourism village management and its success factors. Primary data was obtained through interviews, observation and documentation, while secondary data came from literature studies which included books, journals and internet sources related to the research topic. The research results show that active community participation has a central role in the successful management of tourist villages as an effort to empower communities in the Ciliwung area.
The Role of Promotion in Increasing Tourist Visits to Telaga Saat Puncak Destination, Bogor, West Java Dela Safitri; Rizki Nurul Nugraha; Tevila Akwila; Vanny Chang Nurmanto
West Science Social and Humanities Studies Vol. 2 No. 01 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i01.625

Abstract

This research aims to analyze the role of Telaga Saat's promotional strategy. Telaga Saat is located in Tugu Utara, Cisarua District, Bogor Regency. This research focuses on the importance of the role of promotion in introducing the Telaga Saat destination to visitors, with an emphasis on the BAS method (Branding, Advertising, and Selling), in increasing the number of tourist visits to the Telaga Saat Puncak destination. The research involved analyzing the effectiveness of various promotional campaigns, including branding approaches to strengthen the destination image, advertising strategies to raise awareness and selling techniques to convert interest into actual visits. The research methods used included direct observation, social media monitoring, interviews with management, and document analysis. A descriptive qualitative approach is used to understand how the role of promotion has an impact as a whole to increase visits to a destination. Branding activities have not been realized because the manager focuses more on selling and advertising. In conducting publications using paid media techniques, owned media, social media, endorse (POSE) and succeeded in increasing the number of tourist visits. The results provide an in-depth insight into the positive impact of the BAS method in increasing tourist visits to Telaga Saat Puncak. The findings in this study can help tourism actors to improve promotional strategies especially in branding, advertising and also selling to increase awareness and encourage visits to this destination.
The Role of Ciliwung River School Management in Tourism Sustainability Rizki Nurul Nugraha; Fauzi Achmad Riyadi; Salsabila Shafa; Suci Ramadhanti
West Science Social and Humanities Studies Vol. 2 No. 01 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i01.626

Abstract

The researcher chose the title The Role of Ciliwung River School Management in Tourism Sustainability because he wanted to see the role of MAT PECI in the accessibility management system to create sustainable tourism at the Ciliwung River School. The obstacle is the infrastructure of the Ciliwung River School, namely accessibility to the Ciliwung River School, so researchers want to know the sustainability of tourism which will impact the environment and local communities. Ciliwung River School is located on Jalan. Current No. 99 Ex. Srengseng Sawah District. Jagakarsa, South Jakarta. This research uses descriptive qualitative methods with SWOC analysis. The research results show that well-planned and implemented management for the community plays a vital role in the Ciliwung River School which can increase awareness of the surrounding community and the sustainability of tourism. Based on the results of this research, the management of the Ciliwung River School applies the concepts of planning, organizing, implementing, and controlling to increase location accessibility and ensure a positive visitor experience. This research aims to analyze the role of management at the Ciliwung River School for tourism sustainability.
Analysis of Community-Based Tourism Destination Management System of Kometa Archery Condet Rizki Nurul Nugraha; Arsya Tri Ananda; Auliah Nurlizah; Dena Fitria Januarty
West Science Social and Humanities Studies Vol. 2 No. 01 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i01.628

Abstract

Community participation is an indicator of success in community-based tourism. A tourism destination must include local communities to create mutually beneficial cooperation and synergy. Kometa Archery is one of the destinations in the Condet tourist village, because of its uniqueness, namely as an archery tourist attraction located on the edge of the river so the atmosphere is very cool and shady. Kometa Archery implements community participation, so that it has a positive impact on improving the economy of the surrounding community. This research aims to analyze the management system and community participation at Kometa Archery Condet. This research uses a descriptive qualitative approach method to get a complete picture of the Kometa Archery management system, so in this research the researcher uses primary data and secondary data obtained from field observations, interviews, documentation and literature studies. Then analyze the data results using the SWOC analysis method. The research results show that Kometa archery has a good management system and involves community participation in developing the destination.
The Role of Leadership in Forming Effective Organizational Behavior in Kemberin Dyah Handayani Dewi; Rizki Nurul Nugraha; Dafrosa Dafrosa
West Science Social and Humanities Studies Vol. 2 No. 02 (2024): West Science Social and Humanities Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsshs.v2i02.634

Abstract

Leadership not only focuses on directing people to achieve desired results, but also involves understanding work motivation, establishing a positive organizational culture, and improving the performance of organizational members. Effective leadership can improve the motivation and performance of organizational members while establishing a positive work culture. Conversely, leadership that lacks support can lead to a lack of morale and ineffective organizational behavior. The implications are critical to the success and continuity of an organization. The case study method was used in this research to investigate in depth how specific leadership styles influence work culture, motivation, collaboration and performance at Kemberin . This approach provides a comprehensive framework for analyzing and interpreting the data obtained. The purpose of this research is to understand how leadership impacts work culture, motivation, collaboration and performance at Kemberin. It is expected that the results of the study can provide a deep understanding of the importance of the role of leadership in shaping effective patterns of behavior in the organizational environment. The strategic implications of the research findings are expected to help improve organizational performance and efficiency in the Ministry of Industry as well as make a positive contribution to the understanding of leadership concepts globally.
Co-Authors Achmad Salam Adilla, Rosa Adinda Yuliani Aditya Erlangga Ahmad Naisaburi Bintang Dhia Aisyah Zhafirah Ajeng Aspuan Akbar Tegar Pratama Akwila, Tevila Alamsyah, Agung Aldi Alisya Nur Insani Amirzain, Mauhammad Rofiq Ananda Fadila Putri Ananda, Arsya Tri Ananda, Aulia Ananda, Tiara Martha Andini, Davi Ayu Anisa Purwati Anisa Sesar Yuni Purwati Apri Ramdani Ardani, Putri Aulia Ardi Mularsari Ardira, Maya Ayu Ardissa Dwi Eranti Arnold Yudi Nahlony Arsya Ananda Arsya Tri Ananda As-syifa, Muhammad Azfa Asep Kurniawan Aulia, Almaura Nur Auliah Nurlizah Auliah Nurlizah Awaloedin, Dipa Awaloedin, Dipa Teruna Azzahra, Febry Fatimah Bagus Syarifuddin Latif Bani Saad Bule, Yohana Gaius Cahya Gilang Ananda Kresna Putra Cecilia, Vita Choerunisa, Siti Cici Maria Sihombing Claudia Simponi Nehemia Simorangkir Dafrosa Dafrosa Dafrosa, Dafrosa Dela Safitri Delila Rambe Delila Rambe, Delila Dena Fitria Januarty Devitha Sondang Dewi, Dyah Handayani Dhia, Ahmad Naisaburi Bintang Diah Renno Sulistyo P Dina Fitriani Dipa Awaloedin Dipa Teruna Awaloedin Dipa Teruna Awaloedin Dipa Teruna Awaloedin Djandri, Mudhi’ah Zuhdiyyah Donald Benjamin Dwita Chika Wardani Dwita Chika Wardani Dyah Handayani Dyah Handayani Dewi Dyah Handayani, Dyah Eka Syah Putra Eka Syah Putra Erlangga, Aditya Eviana Tarigan Fadillah, Akbar Farrah Puspita F Fatimah, Dinda Putri Fauzi Achmad Riyadi Febry Fatimah Azzahra Fikri Virgiawan Firman Riza Dermawan Fitrani, Dina Fitria, Putri Maulida Fitriani, Dina Franika Br Manjorang Gustian Al Kahfi Gustian Alkahfi Gustian Hardika, Prama Hutahaean, Jhon Irvan F Hutahaean, Jhon Irvan Fadli I Gusti Kade Heryadi Angligan Indriani, Putri Irma Setyawati Irma Setyawati Irsyad, Kevin Muhammad Ismail, Vivaldy Januarty, Dena Fitria Jerubun, Emanuel Jhanufa, Adam Bina Isyba Joko Edwin Saputra Joko Edwin Saputra Joy Hendrick Wittsdy As Kahla, Hanifa Fahri Fadhilla Kevin Muhammad Irsyad Kevin Muhammad Irsyad Khaeriyah Khaeriyah, Khaeriyah Kresna Putra, Cahya Gilang Ananda Latif, Bagus Syarifuddin Liliana Dewi Liliana Dewi Liliana Dewi Lisa Sarinah Lisa Sarinah M. Liga Suryadana M. Surya Saleh M. Surya Saleh Madeline Ivanka Magdalena Leda Mawo Marina Erviani Mauhammad Rofiq Amirzain Maya Amelia Maya Ayu Ardira Methania, Ribka Muhammad Azfa As-syifa Muhammad Ramli Muhammad Ramli Muhammad Sholah Yazid Muhammad Surya Saleh Muhammad Surya Saleh Mularsari, Ardi Mulya, Muhammad Hafiz Nada Widya Candra Nurani Nehemia, Claudia Simponi Nurlizah, Auliah Nurmanto, Vanny Chang Nursalam, Cikal NURUL HIDAYAH Nurul Hidayah Olivia Yolanda Padri Achyarsyah Padri Achyarsyah Padri Achyarsyah Padri Achyarsyah Padri Achyarsyah Parera Yumnarizq Susilo Prama Hardika Prama Hardika Suyono Pratama, Akbar Tegar Pratiwi, Rahmadiani Prili Diana Rosa Prili Diana Rosa Putra, Eka Syah Putra, Suadi Sapta Putri Adinda Trisia Putri Indriani Putri Maulida Fitria Putri, Naifa Ananda R, Amanda M F Rachmad Rizky Trianto Raden Ajeng Dhea Ayu Salsabila Raden Ajeng Dhea Ayu Salsabila Raditia, Widha Ragil Ryadi Rahmadiani Pratiwi Rai Riya Rai Riya Ramadhani, Fahira Ramadhannu, Syaldisa Ramadhanti, Suci Ramdani, Apri Ramli, Nasrullah Reza Ardian Putra Rifky Setiawan Rigy Dyantika Rivaldo Lucas Waworundeng Rivaldo Lucas Waworundeng Riya, Rai Riyadi, Fauzi Achmad Rizal, Arsyeaf Rosa Adilla Ryadi, Ragil Saad, Bani Safira V, Anisa Yuni Safitri, Dela Sahrian Samsi Saleh, M. Surya Saleh, Muhammad Surya Salim Zuhdi, Muhammad Salsabila Shafa Salsabila, Raden Ajeng Dhea Ayu Sannindra, Akristi Eni Saputra, Vironika Agustin Saraswati, Fannisa Rahayu Sari Butar-butar Sari Meilina Butar-Butar SARINAH, LISA Selvy Remilenita Sesar Yuni Purwati, Anisa Setiawan, Rifky Shafa, Salsabila Shendy, Muhammad Ilham Sheva Aulia Sidik Ihsannudin Sifa Sukowati Simorangkir, Claudia Simponi Nehemia Siti Choerunisa Soraya, Zahra Suadi Sapta Putra Subur Karyatun Suci Ramadhanti Sukesi, Ajeng Aspuan Sukma, Nilam Sukowati, Sifa Suryadana, M. Liga Susilo, Parera Yumnarizq Suyono, Prama Hardika Syah Putra, Eka Talitha Daffa Azzahra Tarabunga Angelyca Tarigan, Eviana Tevila Akwila Tevila Akwila Tiara Martha Ananda Tine Yuliantini Titi Kusmayanti Tomas Jorgi Tria Husnul Chotimah Trisia, Putri Adinda Ulfi Maranisya Utami, Dinda Novanda Vanny Chang Nurmanto Vanny Chang Nurmanto Venda Irlani Vickrham Achmad Vickrham ShahJehan Achmad Vironika Agustin Saputra Vita Cecilia Vivaldy Ismail Wikey Damai Yanti Wittsdy AS, Joy H endrikh Wulan, Wulan Yohana Gaius Bule Yohana Yohana Yohana Yohana Yolanda, Olivia Yudian, Rais A Yuliani, Adinda Yuni Purwati, Anisa Sesar Yuni Trisnawati Zahra Soraya Zaqi, Muhammad Zumratul Meini Zumratul Meini