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Marketing Mix, Market Competition and Quality of Service in South Sulawesi Handojo Wibawanto Soetikno; Carunia Mulya Firdausy; Haris Maupa; Syarifuddin Sulaiman
Proceeding of The International Conference on Business and Economics Vol. 1 No. 1 (2023): Proceeding of The International Conference on Business and Economics
Publisher : Universitas 17 Agustus 1945 Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/icbeuntagsmg.v1i1.957

Abstract

Minimarket development today has increased dramatically, the increase was driven by consumer behavior which makes shopping as a necessity to meet their daily survival. This study aims to analyze (1) the marketing mix, market competition and quality of service for the mini choice for shopping. (2) the dominant influence of the marketing mix as a mini-shopping options. This research is quantitative descriptive study using observational approach. Data collection techniques used include interviews, observation, study documentation, and questionnaires. The population in this study are all consumers minimarket (Alfamidi, Indomart and k-circle) in South Sulawesi. The sampling method used is proportional stratified purposive sampling. In analyzing the data in this study used multiple linear regression analysis technical. The results showed that the variables of the marketing mix, market competition and quality of service simultaneously strong and positive impact on the choice of minimarket in South Sulawesi. These results prove the first hypothesis testing. Partial test, it was found that the marketing mix variables dominating influence minimarket choice, it is asserted that the second hypothesis can be accepted. All independent variables (the marketing mix, market competition, and quality of service) has an influence on the mini choice of 42.6%, while the remaining 57.4% is explained by causes (variables) other than this study.
Determinants of Principal Job Satisfaction in West Java Province Nurhasanah Pasaribu; Farida Jasfar; Lucy Warsindah; Syarifuddin Sulaiman
International Journal of Economics and Management Research Vol. 2 No. 2 (2023): August : International Journal of Economics and Management Research
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/ijemr.v2i2.105

Abstract

In the world of education, the issue of job satisfaction and performance has become the main concern for academics. This study aims to investigate the impact of transformational leadership, education and training, and protean careers on job satisfaction. This research is a quantitative research to obtain and collect data and information that refers to the research problem. Data collection techniques based on field research were carried out in kindergarten private schools spread across regencies/cities in West Java Province. The population in this study were all Private Kindergarten (TK) Principals of 1,503 people. Sampling using random sampling and proportional sampling as many as 316 people. The analysis technique uses multiple linear regression analysis. The results showed that transformational leadership, and education and training variables had no significant effect on job satisfaction. The protean career variable has a significant effect on job satisfaction for school principals.
Characteristics of Position and Team Work with Employee Performance at the Public Works and Public Housing Office of Bogor Regency Usmar Ismail; Sismiati Sismiati; Syarifuddin Sulaiman
Serat Acitya Vol. 11 No. 1 (2022): April: Jurnal Ilmiah Serat Acitya
Publisher : Universitas 17 Agustus 1945

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/sa.v11i1.995

Abstract

The purpose of this study was to analyze and test the influence of position characteristics and team work on employee performance. This research was conducted at the Office of the Public Works & Public Housing Agency, Bogor Regency, West Java. The population in this study were all employees with the status of State Civil Apparatus (ASN) at the Bogor District Public Works & Public Housing Service. The population in this study were 287 people. By using the Slovin formula, a total sample of 167 people was obtained. The analysis technique used is multiple regression analysis. The results of the analysis show that job characteristics and team work have a significant effect on employee performance.
Customer Relationship Marketing, Customer Bonding, and Customer Satisfaction on Customer Loyalty in Telecommunication Companies Haris Maupa; Cokki Cokki; Syarifuddin Sulaiman
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 10 No 2 (2023): December
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v10i2.40975

Abstract

The telecommunications industry is one of the most competitive industries with high penetration of digital technology, faster availability of data services, and innovations in telecommunications. The purpose of the present study is to empirically test a model that illustrates how customer relationship marketing (CRM) and customer bonding (CBD) affect customer loyalty (CLA) with customer satisfaction (CSA) as a mediating variable in the telecommunication company. A survey of the telecommunication customers was conducted with responses from 230 samples by maximizing the Partial-Least-Square Structural-Equation Modeling (PLS-SEM). The research results show that CRM and CBD are inferred to impact CLA and mediate CSA significantly. Compared to CRM, CBD has emerged as the most influential determinant of the proposed model. Marketing managers can adopt relevant business strategies and promote customer relationship marketing and customer bonding to achieve customer loyalty.
Characteristics of Position and Team Work with Employee Performance at the Public Works and Public Housing Office of Bogor Regency Usmar Ismail; Sismiati Sismiati; Syarifuddin Sulaiman
Serat Acitya Vol. 11 No. 1 (2022): April: Jurnal Ilmiah Serat Acitya
Publisher : Universitas 17 Agustus 1945

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/sa.v11i1.995

Abstract

The purpose of this study was to analyze and test the influence of position characteristics and team work on employee performance. This research was conducted at the Office of the Public Works & Public Housing Agency, Bogor Regency, West Java. The population in this study were all employees with the status of State Civil Apparatus (ASN) at the Bogor District Public Works & Public Housing Service. The population in this study were 287 people. By using the Slovin formula, a total sample of 167 people was obtained. The analysis technique used is multiple regression analysis. The results of the analysis show that job characteristics and team work have a significant effect on employee performance.
PENGARUH PELATIHAN DAN PENGALAMAN KERJA TERHADAP PRODUKTIVITAS KERJA KARYAWAN PT. INDONESIA POWER UJP PLTU BARRU Multazam; Muhammad Rusydi; Syarifuddin Sulaiman
Jurnal Ilmiah Manajemen Emor (Ekonomi Manajemen Orientasi Riset) Vol. 8 No. 1 (2024): Juni
Publisher : Universitas Muhammadiyah Luwuk Banggai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/jim.v8i1.3219

Abstract

The aim of this research is a type of quantitative research with the aim to know the impact of training and work experience on the productivity work of employees of PT. Indonesia Power UJP PLTU Barru. The type of data used in this study is quantitative data obtained from the shared questionnaire and related to the program being studied. In this study, the data sources used in data collection include primary data and secondary data. The research instruments used in this study used the likert scale method. Then the result of the research data used statistical calculations through the application SPSS. The result of the study showed that the training margin (X1) of labour productivity (Y) is 0,005< 0,05 and the tvalue 2,920 > ttable 1,667 with a positive regression coefficient value of 0,221, which means there is a positive and significant influence on employee productiveness. While work experience (X2) of work productivity (Y) is <0,001 < 0,05 and tvalue 5,704 > ttable 1,667 with a positive regression coefficient value of 0,647 which means there is a positive and significant influence between work experience on employee work productiveness.
OPTIMALISASI SISTEM PEMBERIAN PAKAN DAN VITAMIN AYAM RAS PETELUR DI DESA PATANI KABUPATEN TAKALAR Sulaiman, Syarifuddin; Rahman, Nurwana
Jurnal Pengabdian Kepada Masyarakat (MEDITEG) Vol. 8 No. 1 (2023): Jurnal Pengabdian Kepada Masyarakat (MEDITEG)
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat (P3M) Politeknik Negeri Tanah Laut (Politala)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34128/mediteg.v8i1.155

Abstract

Permasalahan yang dihadapi oleh peternak di Kabupaten Takar dapat diselesaikan dengan sosialisasi sistem kontrol pemberian pakan dan vitamin. Kegiatan ini bertujuan untuk mengoptimalisasi sistem pemberian pakan dan vitamin ayam ras petelur di desa Patani Kabupaten Takalar. Pengumpulan data pendukung yang dilakukan dengan wawancara dan observasi yang ditunjang dengan studi literatur yang relevan. Perancangan sistem dilakukan sesuai dengan kondisi kelompok peternak P2. Solusi yang ditawarkan kepada mitra yaitu melakukan proses sterilisasi pada kandang ayam ras petelur dan membangun sistem pemberi pakan otomatis dengan notifikasi dengan pesan singkat. Menyediakan jagung yang sudah digiling yang terbukti secara empiris memiliki kandungan gizi dan nutrisi yang dibutuhkan ayam ras peternak. Optimalisasi sistem pemberian pakan dan vitamin sangat membantu para mitra untuk mengatasi masalah tingginya biaya pakan dan vitamin. Diharapkan kepada peternak agar memperhatikan kualitas pakan dan vitamin. Permasalahan yang dihadapi oleh peternak di Kabupaten Takar dapat diselesaikan dengan sosialisasi sistem kontrol pemberian pakan dan vitamin. Kegiatan ini bertujuan untuk mengoptimalisasi sistem pemberian pakan dan vitamin ayam ras petelur di desa Patani Kabupaten Takalar. Pengumpulan data pendukung yang dilakukan dengan wawancara dan observasi yang ditunjang dengan studi literatur yang relevan. Perancangan sistem dilakukan sesuai dengan kondisi kelompok peternak P2. Solusi yang ditawarkan kepada mitra yaitu melakukan proses sterilisasi pada kandang ayam ras petelur dan membangun sistem pemberi pakan otomatis dengan notifikasi dengan pesan singkat. Menyediakan jagung yang sudah digiling yang terbukti secara empiris memiliki kandungan gizi dan nutrisi yang dibutuhkan ayam ras peternak. Optimalisasi sistem pemberian pakan dan vitamin sangat membantu para mitra untuk mengatasi masalah tingginya biaya pakan dan vitamin. Diharapkan kepada peternak agar memperhatikan kualitas pakan dan vitamin.
THE INFLUENCE OF WORK MOTIVATION AND WORK ON EMPLOYEE PERFORMANCE IN OFFICES TRADE AND INDUSTRY GOWA DISTRICT Hariyana, Hariyana; Asriati, Asriati; Syarifuddin Sulaiman
International Journal of Economic Research and Financial Accounting Vol 2 No 3 (2024): IJERFA APRIL 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijerfa.v2i3.116

Abstract

This study aimed to describe and test the Influence of Work Motivation and Work Environment on Employee Performance at the Office of Trade and Industry of Gowa Regency. The population and sample in this study were 35 respondents. It is known that the significant value in this study is the Influence of Work Motivation (X1) on Employee Performance (Y) at 0.017 < 0.05, and the calculated value of 2.518 > the table value of 1.694. Meanwhile, the influence of the work environment (X2) on employee performance (Y) is 0.015 < 0.05, with a calculated value of 2.573 > 1.694. The type of data used in this study is quantitative data obtained from questionnaires distributed to respondents. The data sources used in data collection include primary and secondary data. The research instrument used in this study utilized the Likert scale method. Based on the results of this study using statistical calculations through the Statistical Package for the Social Sciences (SPSS) application version 27, the author concludes that work motivation and the work environment have a positive and significant effect on employee performance at the Office of Trade and Industry of Gowa Regency.
THE INFLUENCE OF COMPENSATION AND WORK DISCIPLINE ON EMPLOYEE PRODUCTIVITY IN PT. WAILALA TRANS IN BAUBAU CITY Sitti Nur Ailsya Nabila; Syamsul Rizal; Syarifuddin Sulaiman
International Journal of Economic Research and Financial Accounting Vol 2 No 4 (2024): IJERFA JULY 2024
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijerfa.v2i4.171

Abstract

This research starts from the framework of thinking that Compensation and Work Discipline greatly influence employee productivity. This research aims to determine the influence of compensation and work discipline on productivity employees PT. Wailala Trans in Baubau City. The population in this study were all employees of PT. Wailala Trans has 34 employees. This type of research uses a quantitative approach. The data sources used are primary data and secondary data, where the primary data comes from observations and documentation at the company PT. Wailala Trans, and secondary data was obtained by distributing questionnaires to 34 employees of the company PT. Wailala Trans. The data analysis technique used is multiple regression data analysis by combining statistical calculations using the Data Analysis Tools program in Windows Excel version 16 and the Statistical Package for the Social Science (SPPS) application version 23. The results of this research show that the compensation variable (X1) has no effect on employee productivity, the work discipline variable (X2) has an effect on employee productivity, meanwhile the compensation and work discipline variables together have a significant and simultaneous effect on the work productivity of employees PT. Wailala Trans, can be seen from the significance value of Sig 0.002 < 0.05, and the Fcount value of 7.560 > Ftable value of 3.304.
Implementation Student Learning Achievement for Student: Literature Review Usmar, Usmar; Sismiati, Sismiati; Sulaiman, Syarifuddin
Dinasti International Journal of Digital Business Management Vol. 5 No. 2 (2024): Dinasti International Journal of Digital Business Management (February - March
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v5i2.2237

Abstract

The purpose of this article is to investigate and describe the role of intrinsic factors and motivation in student learning achievement and explain how students' internal characteristics (intrinsic factors) and drive to learn (motivation) are interrelated and how these interactions affect their learning outcomes with a literature review. This article uses qualitative methods with a literature review for the implementation of Intrinsic Factors, Motivation, and Intrinsic Factors, Motivation, Student Learning Achievement. Innate and motivational factors play a fundamental role in the realm of education, shaping the path of student learning achievement. Identifying and leveraging these factors can enhance the learning journey, allowing students to maximize their academic capabilities. The complex interaction between intrinsic factors and motivation serves as the basis of student achievement. Acknowledging and fostering students' internal attributes, coupled with creating a motivating environment according to their unique needs, is essential to unlocking their full academic potential. The recommendations given in this article are in the form of views that are expected to create an educational environment that supports students' development holistically, motivates them to learn, and helps them reach their full academic potential.