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All Journal Jurnal Kesehatan Masyarakat Jurnal Administrasi dan Manajemen Jurnal Bidang Ilmu Kesehatan Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) Jurnal Untuk Masyarakat Sehat (JUKMAS) Transekonomika : Akuntansi, Bisnis dan Keuangan CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Journal of Ageing And Family
Agustin, Dinni
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Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences

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Marketing Strategy Analysis to Increase the Number of Medical Check-Up Patients at Sawahlunto Regional General Hospital Asri, Asri; Rahardjo, Tri Budi W.; Nurminingsih, Nurminingsih; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 2 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i2.6873

Abstract

Background : Sawahlunto Regional General Hospital (RSUD Sawahlunto) faces challenges in increasing the number of Medical Check-Up (MCU) patients. The number of MCU patients decreased from 416 in 2023 to 160 in 2024. In order to compete with other hospitals, an appropriate marketing strategy is needed to boost patient visits for MCU services and to strengthen RSUD Sawahlunto’s position as a trusted healthcare provider. This study aims to analyze marketing strategies that can be implemented to increase the number of MCU patients at RSUD Sawahlunto. The study identifies strengths, weaknesses, opportunities, and threats (SWOT) and evaluates the most effective segmentation, targeting, positioning (STP), and marketing mix strategies. This research uses a qualitative and quantitative approach with data collection techniques including in-depth interviews, observations, and document studies. The analysis is conducted using the SWOT method, Internal-External (IE) matrix, and Quantitative Strategic Planning Matrix (QSPM) to determine optimal marketing strategy alternatives. The results of the study show that several factors contribute to the low number of MCU patients at RSUD Sawahlunto, including a lack of effective promotion, limited additional services, and competition with other hospitals. Through SWOT analysis, key strategies were identified, such as strengthening digital marketing, establishing partnerships with companies for employee MCU services, and improving the quality of MCU services and facilities. The study concludes that an appropriate marketing strategy is essential to increase the number of MCU patients at RSUD Sawahlunto. By implementing an effective marketing mix—such as more aggressive promotions, improved customer service, and optimized pricing and distribution strategies—RSUD Sawahlunto can enhance its competitiveness in providing MCU services. Keywords: Medical Check-Up, Marketing Strategy, Hospital, Marketing Mix
Analysis Of The Relationship Between Hand Washing Knowledge, Facilities And Infrastructure, Work Motivation, And Workload On Hand Hygiene Compliance Among Healthcare Workers At Mitra Medika Batanghari Hospital Tampubolon, Efander; Rumengan, Grace; Nurhayati, Nurhayati; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 1 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i1.6864

Abstract

This study aims to analyze the relationship between handwashing knowledge, facilities and infrastructure, work motivation, and workload on the hand hygiene compliance of medical personnel at Mitra Medika Batanghari Hospital. This research employs a quantitative design with a cross-sectional survey method. The study sample consists of 98 medical personnel selected through purposive sampling. The instruments used in this study include: a hand hygiene knowledge questionnaire developed by Sego Soy (2019) and replicated by Bestari et al. (2024) and J et al. (2022); a motivation questionnaire based on Herzberg’s theory, compiled by Suseno Miftahun Ni’mah (2019); the modified NASA-TLX (National Aeronautics and Space Administration Task Load Index) by Ariyaya (2021) to measure workload; the Hand Hygiene Self-Assessment Framework 2010 from the World Health Organization (2010) to assess facilities and infrastructure; and a hand hygiene compliance questionnaire developed by Rofiani (2019). The analysis results show that all studied variables have a significant relationship with the hand hygiene compliance of medical personnel. This study concludes that increasing knowledge, providing adequate facilities and infrastructure, and enhancing motivation can improve medical personnel's compliance with hand hygiene. Keywords: Hand Hygiene Compliance, Handwashing Knowledge, Facilities and Infrastructure, Work Motivation, Workload, Medical Personnel
Analysis Of The Effect Of Digital Marketing In Increasing Public Interest In The Urology Polyclinic Of Al-Muchtar Islamic Hospital, Karawang Putra, Ade; Garnida, Aliefety Putu; Santosa, Yaya Aria; Saratiana, Rasyiqah; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 2 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i2.6869

Abstract

Background: Al-Muchtar Islamic Hospital Karawang faces challenges in increasing public interest in its urology clinic, which recently reopened after a temporary closure. Amid intense competition, high service quality demands, and technological advancements, digital marketing becomes a crucial strategy to restore public trust, boost visits, and ensure the sustainability of quality urology services. Method: This quantitative study uses a cross-sectional approach, analyzed with simple logistic regression for bivariate and multiple logistic regression for multivariate analysis. Data were collected through written questionnaires and literature studies during December 2024–January 2025, with a sample of 90 respondents. Results: There is a significant influence of gender on interest in the urology clinic (p-value = 0.017), content (p-value = 0.032), accessibility (p-value = 0.016), and customer engagement (p-value = 0.033) at Al-Muchtar Islamic Hospital Karawang. Gender has a minor influence on interest in the urology clinic (OR: 0.227; 95% CI: 0.067–0.766). Content (OR: 12.726; 95% CI: 1.239–130.701) and accessibility (OR: 8.772; 95% CI: 1.487–51.752) significantly increase interest, while customer engagement (OR: 0.019; 95% CI: 0.001–0.729) has a smaller influence. Conclusion and Sugestion: Gender, content, accessibility, and customer engagement significantly influence interest in the urology clinic at Al-Muchtar Islamic Hospital Karawang, with content and accessibility being the primary factors. Improving digital marketing requires strengthening teams, training, providing necessary tools, ensuring accessibility, implementing follower growth strategies, and coordinated promotion efforts. Keywords : Digital Marketing, Interest
The Influence of Lean Management on Worker Safety and Patient Safety Culture at Bhayangkara Brimob Kelapadua Hospital, Depok Nugroho, Priyo; Jak, Yanuar; Sunadi, Apri; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 1 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i1.6860

Abstract

In the modern era, hospitals are required to enhance worker safety and patient safety culture to provide optimal healthcare services. One approach used is Lean Management, which aims to reduce waste and improve efficiency in healthcare service processes. However, the implementation of Lean Management in hospitals still faces various challenges, particularly regarding its impact on worker safety and patient safety culture.This study aims to analyze the effect of Lean Management on worker safety and patient safety culture at Bhayangkara Brimob Kelapadua Depok Hospital. This research employs a quantitative method with an analytical survey design and a cross-sectional approach. Data were collected from healthcare workers in the inpatient unit using a validated and reliable questionnaire. Data analysis was conducted using linear regression to examine the relationships between variables. The results indicate that Lean Management has a positive and significant effect on worker safety (p = 0.000) and patient safety culture (p = 0.000). Additionally, worker safety acts as a mediator in the relationship between Lean Management and patient safety culture. These findings confirm that effective implementation of Lean Management can improve worker safety, which ultimately contributes to enhancing the patient safety culture. This study provides insights for hospital management on optimizing Lean Management implementation to create a safer work environment and improve healthcare service quality. It is recommended that hospitals strengthen training and safety policies to support more effective Lean Management implementation. Keywords: Lean Management, Worker Safety, Patient Safety Culture, Operational Efficiency, Hospital.
The Effect Of Service Quality And Effective Communication On The Level Of Satisfaction Of Service Users At The Blood Transfusion Unit Of The Oku Timur Regional General Hospital In 2025 Lestari, Indah Putri; Rumengan, Grace; Ulfa, Laila; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 1 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i1.6865

Abstract

The background of this research is the demand of the community in public services where hospitals must provide quality services according to the needs and desires of patients while still referring to the professional and medical code of ethics. The purpose of this study is to analyze the influence of service quality and effective communication on the level of satisfaction of blood service users at the East OKU Hospital. This study is a quantitative study with a cross sectional design. Data was collected through a questionnaire to 206 blood service users at UTD East OKU Hospital in January 2025 using accidental sampling techniques. Data analysis was carried out by linear regression test. The results showed that service quality partially had a positive and significant effect (t-Count 10,306) on service user satisfaction and effective communication partially had a positive and significant effect (t-Count 2,604) on service user satisfaction. The quality of service and effective communication simultaneously had a positive and significant effect on the satisfaction of service users (F count 108.963) where the quality of service had a greater influence on satisfaction. The conclusion of this study is that the respondents' perception good satisfaction, good service quality, and very good effective communication. Improvements are needed in the cleanliness and comfort of facilities, waiting rooms, buildings and the environment as well as the attitude and communication of officers. Inhouse Training Hospital Service Excellent, Internal/External Quality Control and evaluation of other factors such as product quality, cost and customer sentiment can be an effort to improve service and satisfaction. Keywords: Service quality, effective communication, satisfaction.
The Effect of Lean Six Sigma Implementation, Information Technology Utilization, and Bed Capacity on Length of Inpatient Stay at Karya Medika Hospital, Bantar Gebang, Bekasi, in 2025 Gunardi, Astri; Kridawati, Atik; Herawati, Herawati; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 2 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i2.6870

Abstract

The Length of stay is a crucial indicator in hospital service systems. This study aims to analyze the influence of Lean Six Sigma implementation, the use of information technology, and bed capacity on the length of stay at RS Karya Medika Bantar Gebang. The research method used is a quantitative approach with a descriptive analytical design. Data were collected through questionnaires and analyzed using univariate, bivariate, and multivariate tests. The univariate analysis results show that the majority of respondents are aged 20-35 years (59.00%), female (64.10%), and work as nurses (56.40%). Bivariate analysis using Pearson correlation test shows that Lean Six Sigma implementation has a strong relationship with length of stay (r = 0.855, p = 0.000), the use of information technology has a very strong relationship (r = 0.906, p = 0.000), and bed capacity also has a strong relationship (r = 0.838, p = 0.000). Multivariate analysis results using multiple linear regression indicate that Lean Six Sigma implementation (β = 1.583, p = 0.000) and the use of information technology (β = 0.954, p = 0.043) significantly affect the length of stay, while bed capacity (β = 0.505, p = 0.243) does not have a significant effect. The regression model used has an R value of 0.944 and an R Square value of 0.892, indicating that 89.2% of variations in length of stay can be explained by the three independent variables. The conclusion of this study is that Lean Six Sigma implementation and the use of information technology significantly contribute to reducing the length of stay, while bed capacity does not have a direct impact. Therefore, hospitals are advised to further optimize the implementation of Lean Six Sigma and information technology to improve service efficiency. Keywords: Length of Stay, Lean Six Sigma, Information Technology, Bed Capacity, Hospital Efficiency
The Influence Of Word Of Mouth, Electronic Word Of Mouth, And Brand Image On Outpatient Decisions To Use Healthcare Services At Al-Muchtar Islamic Hospital Karawang Syafitri, Resty Dian; Rinaldi, Enrico Adhitya; Ambarini, Tinon; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 1 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i1.6861

Abstract

Background : Hospitals have become public healthcare service facilities that are not only socially oriented but also have a business aspect. The increasing competition among healthcare service facilities requires hospitals to pay attention to the factors that influence, guide, and encourage patients' decisions in choosing a hospital, including word of mouth (WOM), eWOM, and brand image. This study aims to determine the influence of WOM, eWOM, and brand image on the decision to choose outpatient services at AlMuchtar Islamic Hospital in Karawang. The research was conducted using a quantitative method with a cross-sectional approach. Data was collected by distributing questionnaires to respondents. The sampling technique used was purposive sampling, which involved distributing questionnaires to respondents who were available at a certain place according to the context of the research.. Hypothesis testing was conducted using t-tests and F-tests. The results of the study show that there is an influence of word of mouth and brand image on the decision to choose outpatient services at the hospital, while the eWOM variable does not have a significant effect. Result :Therefore, it can be concluded that word of mouth (WOM) and brand image play an important role in the decision to choose outpatient services at AlMuchtar Islamic Hospital in Karawang. Keywords: Word of Mouth, eWOM, Brand Image, Decision to Choose Healthcare Services
The Influence Of Work Environment, Compensation, Workload, And Career Development On The Performance Of Nurses At Bethesda Hospital Wonosari, Special Region Of Yogyakarta In 2025 Widyaningsih, Widyaningsih; Sumijatun, Sumijatun; Andarusito, Nurcahyo; Agustin, Dinni
Journal of Ageing And Family Vol 4, No 2 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i2.6866

Abstract

The presence of nurses as human resources is a valuable asset for the sustainability of the hospital, which needs attention so they can work optimally. An initial survey at RS Bethesda Wonosari DIY found that very few nurses performed at a level categorized as competent according to the hospital's expectations. This research was conducted in December 2024, aiming to analyze the factors influencing nurse performance at RS Bethesda Wonosari DIY using a quantitative design and a cross-sectional approach. The respondents in this study are all 50 nurses. Primary data collection was conducted through the distribution of questionnaires that had been tested on 30 people at RS Panti Waluyo Solo. The univariate results show that the majority of respondents are female, have an Associate's degree in Nursing, are of productive age, and have less than 5 years of work experience. The lowest achievements obtained from the variables studied: work environment (73.5%), provision of new information (73%), performance bonuses for employees (46%), work for patient safety (79%), fully responsible nursing care (52.5%), completion of work according to targets (74.5%). Completion of work on time (76.5%) and communication with superiors (67.5%). The bivariate results show that the variables positively affecting nurse performance are workload (p: 0.002), work environment (p: 0.002), and career development (p: 0.005), each with a very weak influence, while the variable that does not have an effect is compensation (p: 0.173). The multivariate results indicate that workload, work environment, compensation, and career development collectively have a significant impact on nurse performance (p: 0.001), with the most influential factor being workload (β) 0.623 (p: 0.017). The recommendation from this study is that the workload of nurses needs to be balanced, fair, and evenly distributed to avoid fatigue, improve workspace layout, provide bonuses for outstanding nurses, increase responsibility in nursing care, and for management to allocate time for discussions with nurses regarding career development programs. Keywords: workload, career, compensation, environment, nurse.
Hubungan Kelembaban, Kepadatan Hunian dan Kebiasaan Merokok terhadap Kejadian Infeksi Saluran Pernapasan Akut pada Balita di Puskesmas Kecamatan Cipayung Apriyan, Nur; Adawiyah, Asyifa Robiatul; Agustin, Dinni; Calista, Rachelle Audrey
Jurnal Untuk Masyarakat Sehat (JUKMAS) Vol 9, No 2 (2025): Jurnal Untuk Masyarakat Sehat (JUKMAS)
Publisher : LPPM Universitas Respati Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/jukmas.v9i2.6528

Abstract

Acute Respiratory Infection (ARI) is one of the leading causes of morbidity and mortality among children in developing countries. In 2023, a total of 30,321 ARI cases were recorded among children aged 1–5 years at the Cipayung Subdistrict Health Center. The main problem in this research area is that there are families who have a smoking habit and this will have an impact on increasing cases of ARI in toddlers every year. This study aims to analyze the relationship between air humidity, housing density, and smoking habits and the incidence of ARI in toddlers in the area in 2024. A cross-sectional study design was used and conducted in November 2024. The population consisted of children aged 1–5 years, with a total sample of 106 respondents selected through cluster random sampling. Data analysis in this study used univariate analysis, bivariate analysis with Chi Square test, multivariate analysis using multiple logistic regression test. The results showed that 57.5% of the toddlers experienced ARI, while 42.5% did not. The Chi-Square test indicated a significant relationship between air humidity (p = 0.043) and smoking habits (p = 0.025) with ARI incidence. However, no significant relationship was found between housing density and ARI. Multiple logistic regression analysis revealed that smoking habits were the most dominant factor associated with ARI incidence. It can be concluded that air humidity and smoking habits are the primary factors influencing the occurrence of ARI in toddlers.
Co-Authors Adawiyah, Asyifa Robiatul Ade Putra Agustina, Lisna Ahmadun, Ahmadun Ambarini, Tinon Aminingsih, Purwanti Andarusito, Nurcahyo Aprillia, Yuna Trisuci Apriyan, Nur Asim Asim, Asim Asri asri Badrunsyah, Badrunsyah Bayu Setyanto, Fransiskus Asisi Ricky Cahyono, Sigit Calista, Rachelle Audrey Desmiwati, Desmiwati Dicky Dicky Dwi Endah, Dwi Eros Rosmiati Garnida, Aliefety Putu Gunardi, Astri H, Putri Tresna A Hadisaputra, Sugeng Hanum, Nida Najibah Hardyanti, Ilyana Prasetya Hartanto, Soni Rudi Herawati Herawati Hutapea, Fresley Indah Putri Lestari Irawaty, Dian Kristiani Isabella, Karlina Jak, Yanuar Karsam Karsam Kidrawati, Atik Kodyat, Alih Germas KOMARIAH, NURUL kridawati, atik Lili Indrawati M.Sholihah, Siti Marliana, Thika Maya Sova Nugraha, Susiana Nugroho, Dedy Nurdian, Budi Nurdin, Ishmah Farah Adiba Nurgahawan, Cucu Nurhayati Nurhayati Nurminingsih Nurminingsih, Nurminingsih Nuryanah, Nuryanah Prapanca, Yuli Priyo Nugroho Putro, Ardhestiro Harnindyo Rahardjo, Tri Budi W Restetty, Eueis Rinaldi, Enrico Adhitya Rizky Erwanto, Rizky Rosa, Tina Rumengan, Grace Rushadiyati, Rushadiyati Santosa, Yaya Aria Saputra, Wardi Saputri, Eka Oktaviani Saratiana, Rasyiqah Siregar, Robert Sri Yulianti Sugiarti, Eva Sulistiyowati, Yeny Sumijatun Sumijatun, Sumijatun Sunadi, Apri Supriyani, Mei suratmi, tri Susanti, Fajar Suswaji, Suswaji Suwarni Suwarni Suwarto Suwarto Syafitri, Resty Dian Tafrizi, Tafrizi Tampubolon, Efander Taqwin, Ahmad Tri Budi W. Rahardjo Ulansari, Ramadhani Ulfa, Laila Widyaningsih Widyaningsih, Widyaningsih