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All Journal Madinah: Jurnal Studi Islam Alamtara: Jurnal Komunikasi dan Penyiaran Islam Darajat: Jurnal Pendidikan Agama Islam Al Furqan: Jurnal Ilmu Al Quran dan Tafsir Jurnal Justitia : Jurnal Ilmu Hukum dan Humaniora Imtiyaz : Jurnal Ilmu Keislaman Jurnal Eduscience (JES) Potret Pemikiran JURMA : Jurnal Program Mahasiswa Kreatif GUYUB: Journal of Community Engagement Awwaliyah International Journal of Business, Law, and Education Jurnal Pengabdian Masyarakat (ABDIRA) Journal Of Human And Education (JAHE) JASNA : Journal For Aswaja Studies Journal Evidence Of Law West Science Business and Management West Science Interdisciplinary Studies Indonesian Journal of Education (INJOE) West Science Interdisciplinary Studies West Science Social and Humanities Studies Blantika : Multidisciplinary Journal SYARIAH Journal Emerging Technologies in Education West Science Nature and Technology Jurnal Riset Ilmiah Jurnal Penelitian dan Pengkajian Ilmiah JIPITI: Jurnal Pengabdian kepada Masyarakat Islamic Education Journal (ISEDU) Assyfa Journal of Multidisciplinary Education Jimly Legal Yustisia Journal
Hakim, Nur
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Religion Aerospace Engineering Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Neuroscience Nursing Public Health Social Sciences Other

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Journal : Assyfa Journal of Multidisciplinary Education

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Adapting Muhammadiyah's Da'wah Strategies to Engage Generation Z in the Digital Age Agustina, Fitri; Asrofi, Asrofi; Hakim, Nur
Assyfa Journal of Multidisciplinary Education Vol. 2 No. 1 (2024): Assyfa Journal of Multidisciplinary Education (March)
Publisher : CV. Bimbingan Belajar Assyfa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61650/ajme.v2i1.754

Abstract

This study examines the adaptation of Muhammadiyah's da'wah strategies to modern technological advancements, with a focus on engaging Generation Z, who are known for their tech-savviness. The research aims to identify effective methods for delivering religious messages to this demographic through digital platforms. Utilizing a library research method, analytical data were gathered from a variety of sources, including books, academic journals, research papers, and other relevant literature. The study found that Muhammadiyah's digital da'wah model is sufficiently flexible to integrate contemporary technological tools, ensuring continuous and effective religious communication. Specific findings highlight the importance of using social media, video content, and interactive online platforms to engage Generation Z. Additionally, the research underscores the need for da'i (preachers) to be well-versed in digital communication, possess deep knowledge of religious content, and create engaging, relevant material.This adaptive approach not only addresses technological advancements but ensures that the da'wah message is impactful and resonates with Generation Z. The practical implications of this study suggest that digital da'wah can significantly enhance the reach and effectiveness of religious communication in the modern age. In conclusion, Muhammadiyah's use of digital da'wah demonstrates its capacity to evolve and remain relevant, particularly in communicating with a tech-oriented audience like Generation Z.
Adapting Muhammadiyah's Da'wah Strategies to Engage Generation Z in the Digital Age Agustina, Fitri; Asrofi, Asrofi; Hakim, Nur
Assyfa Journal of Multidisciplinary Education Vol. 2 No. 1 (2024): Assyfa Journal of Multidisciplinary Education (March)
Publisher : CV. Bimbingan Belajar Assyfa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61650/ajme.v2i1.754

Abstract

This study examines the adaptation of Muhammadiyah's da'wah strategies to modern technological advancements, with a focus on engaging Generation Z, who are known for their tech-savviness. The research aims to identify effective methods for delivering religious messages to this demographic through digital platforms. Utilizing a library research method, analytical data were gathered from a variety of sources, including books, academic journals, research papers, and other relevant literature. The study found that Muhammadiyah's digital da'wah model is sufficiently flexible to integrate contemporary technological tools, ensuring continuous and effective religious communication. Specific findings highlight the importance of using social media, video content, and interactive online platforms to engage Generation Z. Additionally, the research underscores the need for da'i (preachers) to be well-versed in digital communication, possess deep knowledge of religious content, and create engaging, relevant material.This adaptive approach not only addresses technological advancements but ensures that the da'wah message is impactful and resonates with Generation Z. The practical implications of this study suggest that digital da'wah can significantly enhance the reach and effectiveness of religious communication in the modern age. In conclusion, Muhammadiyah's use of digital da'wah demonstrates its capacity to evolve and remain relevant, particularly in communicating with a tech-oriented audience like Generation Z.
Co-Authors Al Farabi, Muhammad Nizam Zakhman Al Wafa, Mohammad Hassan Alhaddad, Muhammad Idris Armalia, Widya Arnes Yuli Vandika Asrofi, Asrofi Awaludin, Dipa Teruna Buang, Nursahar Bunyamin, Ilham Akbar Christian, Ronald Danial, Hendra Pratama Dewi, Ririn Nurlafika Diana Lara Kharisma, Mei Emmy Mustafa , Marni Faiq Muizzuddin, Muhammad Fatih, Moh. Khoirul Febriyanto, Weda Fernandes, Gilang Ryan Fitri Agustina Fitrian, Achmad Franciska, Wira Gazali Gazali Harahap, Syukri Aman Haruni Ode Haryadi, Rahmat Hasibuan, Fauzie Yusuf Hidayati, Tri Wahyu Husni, Irwandi I Putu Gede Didik Widiarta Idris Idris Ika Mei Lina Ikhlas Ul Aqmal Iswanto, Juni Iyus Herdiana, Iyus Jastacia, Bella Judijanto, Loso Khalimi Khalimi, Khalimi Khozin, Khozin Loso Judijanto Mansoori, Ahmed Al- Marbun, Elida Mas'ud Muhammadiah Miftahuddin Miftahuddin Moh. Tahir Muhammad Hazmi Muhammad Nashihin Muhammad Nur Hasan, Muhammad Nur Muhammad Saefullah, Muhammad Muris, Dendy Muthmainah, Hanifah Nurul Naim, Sidrotun Nasrul Amin, Moh. Novelti, Novelti Nur Luthfi Rizqa Herianingtyas Nur, Hakim Nuraini Nuraini Nursikin, Mukh. Pandiangan, Roni Pawoko, Sigit Ibnu R, Rinovian Rahardian Utama, Muhamad Adji Rahmadhani, May Vitha Rinaldi Romelah Romelah Saiful, Nur Aisyah Qadri Salee , Atchara Sa’adi, Sa’adi Sholihah, Iqlimatus Sitanggang, Hermanto Siti Aisyah Hanim, Siti Aisyah Soleman, Soleman Sudarmanto, Eko Sugiarto, Toharta Suputra, Gusti Ketut Alit Suyud El Syam, Robingun Syam Gunawan Syamsuddin Syamsuddin Tahir, Usman Tentiasih, Septyana TW, Gatut Hendro Widianto, Suheri Yuhelson Yuhelson