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Hayatun Nufus
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Journal : Journal of Computer Science and Technology Application

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Empowering Edupreneurship through AI-Based Creative Journalism Education Hayatun Nufus; Subyantoro; Hari Bakti Mardikantoro; Rahayu Pristiwati; Zainarthur, Henry
CORISINTA Vol 2 No 2 (2025): August
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/corisinta.v2i2.112

Abstract

The advancement of Artificial Intelligence (AI) has reshaped journalism and education, creating opportunities to strengthen creative writing and entrepreneurial skills. AI-driven journalism platforms, such as automated content generation and real-time feedback, empower students to become both skilled writers and edupreneurs, while developing 21st-century competencies including creativity, critical thinking, collaboration, and digital literacy. This study examines the influence of AI integration on creative writing skills, edupreneurship, and competency development using a quantitative research design. Data were collected through structured questionnaires distributed to university students and analyzed with Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4. The analysis revealed high reliability and convergent validity of the measurement model, with structural results confirming significant positive relationships between AI integration and creative writing skills, and between creative writing skills and 21st-century competencies. Furthermore, creative writing was shown to mediate the connection between AI adoption and both entrepreneurship and competency development, indicating its key role in linking technological tools with educational and entrepreneurial outcomes. The findings underline the transformative role of AI in journalism education, not only in enhancing writing proficiency but also in building entrepreneurial capacity and essential future-ready skills. This \textbf{research provides} practical implications for integrating AI literacy, creative expression, and entrepreneurship into curricula, while also aligning with Sustainable Development Goals (SDGs) such as Quality Education, Economic Growth, Innovation, and Global Partnerships, supporting inclusive and technology-driven learning.
Co-Authors Aklimawati Aklimawati Alaudin Alaudin Alifiya, Windi Amelia, Paramitha Anita Annisa Waghfiliyana Ariwati, Valentina Dili Baiq Mustika Cahayaningsih Bella Ayu Wandira Chairil Anwar Chandra Kirana Az-Zahra Dafit Gunawan Davit Rahmadan Dina Indriana Eka Lisdayanti Elfita Agustini ELLY SUSANTI Endiyani Erdawati Nurdin Erna Isfayani Evi Deliana HZ Fajriana Fajriana Fatiya Juwita Hanum Fauziah Nasution Fithriani Armin Frani Mariana gustiana Hari Bakti Mardikantoro Hidayat, Amam Taufiq I Putu Gede Arya Arimbawa Ibnu Phonna Nurdin, Ibnu Phonna Ida Rahmah Burhan Ika Rezvani Aprita Ilham Zahidin Irhami Jhon Andra Asmara Kemalawaty, Mulla Khairul Maulidi Kodrat Alam Mahfudz Sidiq Masnunah, Masnunah Miftahul Jannah Muh. Ikhtiar Muhamad Nukman Muhammad Alfi Raihansyah Muhammad Nuur Iman bin Suip Mumun Munjiah Mursawal, Asri Nafilah Naf’an Tarihoran Nailul Authar Ms Nasarudin, Nasarudin Naura Najipa NUR FADILLAH Nurmiati Muchlis Nurul Aulia Shafira Nurul Hidayati Penmardianto Penmardianto Puspa Indah Utami Putri Yuliantie Rachmat Hidayat Rahayu Pristiwati Rahmawati Rahmawati Ramli, Nurlaili Rezi Ariawan Rima Harista Rini Andrayani Roni Arif Munandar Rony, Zahara Tussoleha Rosyid, Rafhani Rudi Hermi Sai'da Tamalla Ali Akbar Sholeha, Wirda Jamiatul sinar wani Siti Hafiza Sofyatuddin Karina Sri Agustina Sri Wahyuni Subhiyanto Subyantoro Surnata, Surnata Susanti Suhartati Usman Kasim USWATUN HASANAH Widowati, Hesty Yulianti Zainarthur, Henry Zetriuslita Zulvia Maika Letis