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All Journal Jurnal Manajemen dan Agribisnis Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Conference on Innovation and Application of Science and Technology (CIASTECH) Iqtishoduna: Jurnal Ekonomi Islam Jurnal Informasi dan Teknologi TEKIBA : Jurnal Teknologi dan Pengabdian Masyarakat Journal of Educational Management and Instruction (JEMIn) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) BIOMA : Jurnal Biologi dan Pembelajarannya Bulletin of Management and Business INTERNATIONAL JOURNAL OF ECONOMIC LITERATURE Jurnal Ilmiah Riset dan Pengembangan Journal of Ekonomics, Finance, and Management Studies Journal of Management Research and Studies Ash-Shidqu: Jurnal Ekonomi Syariah
Alfiana
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Journal : Journal of Management Research and Studies

 1 
Influence Free Cash Flow and Growth Opportunity against Company Values with leverage as a Variable Intervening Agostinho Pinto Soares; Muchlis Mas'ud; Alfiana
Journal of Management Research and Studies Vol. 1 No. 2: July - December (2023)
Publisher : Optima Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61665/jmrs.v1i2.41

Abstract

The purpose of this research is to test and analyze the effect free cash flow and growth opportunities to company value with leverage as a variable intervening in textile and garment companies on the IDX in the 2019-2022 period. In this study the approach used by researchers is quantitative research and uses statistical formulas to help analyze the data and facts obtained. This data collection uses secondary data which can be taken from the Textile and Garment Sector companies listed on the IDX in the 2019-2022 period. The research model used ispath analysis. Data processing path analysis using program assistance IBM SPSS Statistics 25. The research results conclude Free Cash Flow not able to affect the value of the company (PBV), Free Cash Flow able to influence Leverage (THE), Growth opportunity (PER) is able to affect the value of the company (PBV), Growth opportunity (PER) is not able to influence leverage (THE), Leverage (DER) is not able to affect the value of the company (PBV), Leverage (DER) is not able to mediate the relationship between free cash flow to firm value (PBV), Leverage (DER) is not able to mediate the relationship between Growth Opportunity (PER) to firm value (PBV).
The Effect Of E-Service Quality, E-Promotion On Purchase Intentions Mediated By Perceived Customer Value Surya Ardana; Wahju Wulandari; Alfiana
Journal of Management Research and Studies Vol. 2 No. 2: July - December (2024)
Publisher : Optima Science

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Abstract

This research aims to determine the influence of digital e-service quality and e-promotion on purchase intentions which are mediated by perceived customer value. The population in this study were feb students at Widyagama University, Malang. A sample of 97 respondents was taken using a non-probability sampling method with purposive sampling technique. Data collection was carried out through distributing questionnaires. Data analysis used SmartPLS Version 3 software. The results of this research show that: 1) E-Service Quality has a positive and significant effect on Purchase Intentions; 2) E-Promotion has a positive and significant effect on Purchase Intention; 3) E-Service Quality has a positive and significant effect on Perceived Customer Value; 4) E- Promotion has a positive and significant effect on Perceived Customer Value; 5) Perceived Customer Value has a positive and significant effect on Purchase Intentions; 6) Perceived Customer Value is able to mediate the relationship between E-Service Quality and Purchase Intentions; and 7) Perceived Customer Value is able to mediate the relationship between E-Promotion and Purchase Intention.
Analysis of the Influence of Promotions and Price Strategies on Competitive Advantage Moderated by E-Commerce Alfian Saputra Iriawan; Alfiana
Journal of Management Research and Studies Vol. 3 No. 1: January - June (2025)
Publisher : Optima Science

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Abstract

The purpose of this study is to analyze the impact of promotion and pricing strategies on competitive advantage, and also e-commerce as a moderating variable. The population sample used in this study is consumers of Golden Hill by Golden Tulip Batu in the period October to December 2024, and the sample was taken using the Simple Random Sampling technique, with a total of 100 respondents. The data will then be processed using Smart Partial LeastSquare (PLS) software. The results of this study indicate that better promotion can increase competitive advantage, as well as the right pricing strategy can increase competitive advantage. It was also found in this study that E-commerce has a strong moderating role in the relationship between promotion and competitive advantage. And e-commerce also has a strong moderating role in the relationship between pricing strategy and competitive advantage at Golden Hill by Golden Tulip Batu.
Co-Authors Abdul Kadir Ahmad Abdul Munim Al Basmeleh Abdul Rosid Agostinho Pinto Soares Agusandhya, Nabila Alfian Saputra Iriawan Aprih Santoso Ariandi Arlinda Puspita Sari Bambang Sugeng Dwiyanto Cakranegara, Pandu Adi Dahlan Dede Hertina Dede Yusuf Maulana Defi Pujianto Depparinding, Rekianto Erwin Gatut Rubiono Gusmao, Cristino Hadi Purnomo Hasgun Hugo Prasetyo Winotoatmojo Indrapraja, Rachmadi Judijanto, Loso Kuswardani, DC. LISTIANA SRI MULATSIH Listiana Sri Mulatsih Loso Judijanto M. Anas Mahelan Prabantarikso Mahrizal Mahrizal Manguntungi, Baso Maulana, Iwan Mohd Syahrin Muchlis Mas'ud Mulyono Nazara, Desman Serius Nur Hasanah, Afifah Nurida Finahari Nurmuliayanti, Nurmuliayanti Pri Handini, Dharmayanti Rahman, Auliyah Ratnawita Rina Apriliani Sama, Yusuf Siska Yuli Anita Stevanno, Rudolf Firdausy Survival Surya Ardana Syamsul Bahri Teguh Prakoso Teti Anggita Safitri, Teti Anggita Wahju Wulandari Yofy Syarkani Yudawisastra, Helin G.