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All Journal Jurnal Penyuluhan Agrikultura Sosiohumaniora Dharmakarya : Jurnal Aplikasi Ipteks Untuk Masyarakat Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Scientific Journal of Informatics Agricore: Jurnal Agribisnis dan Sosial Ekonomi Pertanian Unpad Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Syntax Literate: Jurnal Ilmiah Indonesia Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Jurnal Sisfokom (Sistem Informasi dan Komputer) International Journal of Supply Chain Management Paspalum: Jurnal Ilmiah Pertanian PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Jurnal Agrinika : Jurnal Agroteknologi dan Agribisnis Jurnal Triton Media Kontak Tani Ternak Agri Wiralodra Journal of Business on Hospitality and Tourism Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis MARAS : Jurnal Penelitian Multidisplin Jurnal Kajian Budaya dan Humaniora (JKBH) Society
Yosini Deliana
Program Studi Agribisnis, Fakultas Pertanian, Universitas Padjajaran
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Nursing Public Health Social Sciences Transportation Veterinary Other

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DECISION MAKING TO VISIT KOPI LUWAK AGROTOURISM (Case Study of Kopi Luwak Cikole in Cikole Village, Babakan Village, Lembang District) Fadhila, Elma Dian; Deliana, Yosini
Journal of Business on Hospitality and Tourism Vol. 5 No. 2 (2019): Journal of Business on Hospitality and Tourism
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v5i2.153

Abstract

The agricultural sector in tourism is often called agrotourism. Kopi Luwak (Civet Coffee) Cikole, located in Kampung Babakan, produces Luwak coffee that applies animal welfare, so that agrotourism is awarded as Animal Wellfare-based agro-tourism. Kopi Luwak Cikole offers educational tours for its visitors. Visitorsto agrotourism are thought to have a specific purpose. Various people who visit Agro Tourism are seen from the characteristics of visitors and visiting decision making. The purpose of this study is to identify the characteristics and consumer decision-making processes of Kopi Luwak Cikole. Data analysis was carried out with descriptive analysis techniques. The results of this study indicate that the characteristics of Kopi Luwak Cikole respondents are mostly resident of Malaysia, male, 36-45 years old, their last education is Bachelor, have occupation as a Private or Government Employee with monthly income ≥ Rp. 5,000,001. The visiting decision at the need recognition stage is the motivation to visit agro tourism. This is  because attractive facilities with benefits sought during a visit are adding to the knowledge of cultivation and process of civet coffee. Evaluation phase, consideration for visiting is because of civet coffee education. Furthermore, the decision to visit is carried out in a planned manner which on average is carried out during holidays. The level of satisfaction after post-visit, shows visitors feel satisfied with the facilities in agrotourism.
Persepsi dan Minat Terhadap Penggunaan Green Packaging Pada UMKM Makanan di Kota Bandung Agrifa, Athiya Rahma; Deliana, Yosini; Esperanza, Dhany; Rachmawati, Erna
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.13109

Abstract

Peningkatan jumlah UMKM makanan memberikan dampak positif dan negatif. Salah satu dampak negatifnya adalah peningkatan jumlah sampah, khususnya sampah plastik melalui kemasan plastik. Salah satu solusi untuk mengatasi masalah sampah, khususnya sampah plastik adalah dengan menggunakan green packaging. Penelitian ini bertujuan untuk mengetahui persepsi dan minat mengenai green packaging pada UMKM di Kota Bandung, khususnya di Kecamatan Buahbatu. Metode yang digunakan dalam penelitian ini adalah metode kualitatif dengan menggunakan data primer melalui wawancara dan data sekunder berupa jurnal ilmiah dan studi literatur. Berdasarkan hasil penelitian dapat disimpulkan bahwa UMKM Sosis Bakar Frozen Bandung Kasedep Anjeun, UMKM Nanamo Kitchen, UMKM Kika Food, UMKM Kedai Ayam Curinghak, dan UMKM Dapur Chalmira memiliki persepsi bahwa green packaging merupakan kemasan yang terbuat dari bahan yang mudah terurai sehingga tidak berpotensi untuk mencemari lingkungan dan tidak berbahaya untuk kesehatan manusia. Informan juga menunjukan minat terhadap green packaging yang ditandai dengan menggunakan kemasan green packaging serta menunjukan keterlibatan dalam mensosialisasikan green packaging kepada UMKM yang lain.
Persepsi Konsumen Usaha Bakeri Terhadap Kemasan Plastik dan Green Packaging Berbahan Dasar Kertas Andani, Wily; Deliana, Yosini; Trimo, Lucyana
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.12199

Abstract

Green packaging can be a solution to environmental pollution problems caused by plastic waste generation as a result of bakery business packaging. One of them is paper-based packaging which is considered easier to recycle so that it is also automatically more environmentally friendly. However, bakery businesses still don't use green packaging a lot, which indicates low interest in using green packaging. This study aims to describe consumer perceptions of bakery businesses on plastic packaging and paper packaging. The research was conducted in Indramayu Regency from February to May 2023. The results showed that consumers preferred paper-based packaging to plastic packaging, namely 83.00% for bakery products and 68.00% for sponge cake products. Consumers who like plastic packaging have the perception that plastic packaging for bakery products is practical, attractive, inexpensive, and protects the product better. For sponge cake products, consumers consider plastic packaging to be attractive, practical and protect the product better. Meanwhile, consumers who prefer paper-based packaging think that paper packaging as a packaging for bakery products can reduce plastic waste, is practical, attractive, protects products better, is more hygienic and healthy, and is unique. For sponge cake products, consumers consider paper packaging to be attractive, protect the product better, reduce plastic waste, and be practical. The large number of positive perceptions of paper packaging compared to plastic packaging indicates that consumers have started to switch to environmentally friendly habits.
Analisis Perbedaan Karakteristik Konsumen Berbagai Rasa Teh Celup Walini di Kota Bandung Kautsar, Athhar Izzan; Deliana, Yosini
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14698

Abstract

This study analyzes differences in consumer characteristics based on taste preferences for Walini teabags in Bandung City. Using a quantitative approach with a survey method at Borma Supermarket, Panyileukan District, samples were selected by systematic random sampling during May 2024. Data were analyzed descriptively and using cross tabulation. The results showed that Walini teabag in Wangi flavor was most preferred by 20% of respondents, with the majority of respondents being female (60%) aged 40-49 years. Preference for Wangi flavor was also dominant across employment and education categories, but in the income category, preference was split between Wangi flavor and classic black tea. These findings emphasize the importance of packaging design in influencing purchasing decisions, as well as the need for more in-depth analysis of product attributes to understand consumer preferences more comprehensively.
Usaha Gula Aren Ditinjau dari Pendapatan dan Faktor-faktor yang Memengaruhi Pengrajin Melakukan Usaha Gula Aren di Desa Ciranggem Kecamatan Jatigede Kabupaten Sumedang Rochdiani, Dini; Charina, Anne; Deliana, Yosini; Trimo, Lucyana; Pardian, Pandi; Supyandi, Dika
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.12766

Abstract

Palm sugar is a processed product from palm trees (nira) which is cultivated by many craftsmen, especially UMKM craftsmen. Activity of UMKM is an effort to increase income for palm sugar craftsmen. However, there are still obstacles in its development, namely the difficulty of obtaining raw materials in the form of nira because it is related to tradition and the low selling price of palm sugar. This low price results in the craftsmen's income being low. Generally, craftsmen never take into account production costs in detail, so that the income they earn cannot be calculated with certainty. The aim of this research is to calculate the costs and income of palm sugar craftsmen, as well as the factors that influence craftsmen to run a palm sugar business. The research method used is a case study in Ciranggem Village, Jatigede District, Sumedang Regency by taking 10 palm sugar craftsmen with census. The research results show that for one palm sugar production process, the average cost incurred is Rp. 164,000 and produces 10 kg of palm sugar. The selling price for palm sugar is Rp. 20,000/kg, so the income earned is Rp. 36,000/one production process. The R/C for palm sugar is 1.22, meaning that the palm sugar business is worth pursuing. The factors that most influence craftsmen to cultivate palm sugar are to increase family income.
Analisis Preferensi Petani Terhadap Atribut Benih Kentang (G2) Industri di Kabupaten Garut Noor, Trisna Insan; Rachmadi, Meddy; Deliana, Yosini; Tridakusumah, Achmad Choibar; Renaldy, Eddy; Indrawibawa, Diky
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14221

Abstract

Potatoes or Solanum tuberosum L is one type of vegetable that is prioritized for development. The demand for potatoes also continues to increase from year to year. However, the dynamics of procurement of seed potato varieties are in fact only slightly adopted because they do not consider farmers' preferences and perceptions. This study aims to measure farmers' preferences for industrial seed potatoes in Garut Regency. This study used a quantitative method with a descriptive approach involving 100 respondents using conjoint analysis. The research locations were in two sub-districts in Garut Regency. The results of the study show that farmers' preferences for industrial potato seeds in Garut Regency lead to the subattribute of seeds free of plant disrupting organisms. Thus, these subattributes have the greatest influence on farmers' preferences in choosing industrial potato seeds. The need for assistance and empowerment of farmers from related parties in order to ensure the availability and affordability of certified superior potato seeds on the market.
Analisis Kepuasan Petani Terhadap Atribut Benih Kentang (G2) Industri di Kabupaten Garut Wibawa, Diky Indra; Noor, Trisna Insan; Rachmadi, Meddy; Deliana, Yosini; Tridakusumah, Achmad Choibar; Renaldy, Eddy
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14222

Abstract

Satisfaction is a product that is preferred to fulfill its desires. Potatoes are horticultural crops that have high carbohydrate content, adaptive business segments, clear markets, non-perishability, longer shelf life, and high economic value. Farmer satisfaction in assessing various attributes of seed potatoes is assessed from the fulfillment of expectations or expectations that are met, good performance, and perceived benefits. The purpose of this study is to measure farmers' satisfaction with industrial seed potatoes in Garut Regency. This study used a quantitative method with a descriptive analysis approach involving 100 respondents using the Customer Satisfaction Index (CSI) and Importance Performance Analysis (IPA) analysis tools. The research was conducted in two districts in Garut Regency. The results of the study show that the level of satisfaction of potato farmers is at a satisfied level, where the attributes of industrial potato seeds included in Quadrant I are pest-free potato seeds and ease of obtaining them, seed morphology that has resistance to pests, seed production calculated from productivity and the number of tubers, market convenience, tuber selling prices, and services in assisting the production process. While the attributes of industrial potato seeds included in Quadrant II are price and quality assurance of distributed seeds. Then, located in Quadrant III are the purchase price of seeds and the timeliness of delivery. The need for both farmers and the government to intensify the use of certified superior potato seeds in order to produce potato production and productivity in accordance with market demand.
Analisis Sikap Petani Terhadap Benih Kentang Sayur Varietas Granola Kembang, Granola Lembang, dan Dayang Sumbi di Desa Sarimukti, Kabupaten Garut Faizah, Haura Nur; Setiawan, Iwan; Deliana, Yosini; Utami, Hesty Nurul
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14352

Abstract

Pasirwangi District is one of the areas with the highest contribution to potato production in Garut Regency which is faced with the problem of limited superior seeds which has caused a decline in potato production data. This will not only impact the level of potato production in Pasirwangi District, but will also affect the villages within it, including Sarimukti Village. Because Sarimukti Village is part of Pasirwangi District, it is likely that it will experience a similar impact. The potato varieties planted in Sarimukti Village are quite diverse, with three main varieties, namely Granola Kembang, Granola Lembang, and Dayang Sumbi. The objectives of this research are: (1) Analyzing the characteristics of vegetable potato farmers in Sarimukti Village, Pasirwangi District, Garut Regency, (2) Analyzing farmers' attitudes towards vegetable potato seeds of the Granola Kembang, Granola Lembang, and Dayang Sumbi varieties, and (3) Analyzing the attributes what needs to be paid attention to and improved in each potato seed of the Granola Kembang, Granola Lembang and Dayang Sumbi varieties. This research uses a descriptive analysis method, analysis of the Fishbein Multiattribute attitude model to determine the characteristics of farmers and farmers' attitudes towards potato seeds of the Granola Kembang, Granola Lembang and Dayang Sumbi varieties.
Karakteristik dan Pengaruh Luas Lahan terhadap Produksi Kopi Sistim Organik di Kawasan Hutan Suminartika, Eti; Saidah, Zumi; Deliana, Yosini
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14210

Abstract

Organic coffee farming has a higher selling price than non-organic coffee, organic coffee farm business is a source of employment and income for farmers. Coffee planting in forest areas is different from coffee planting in farmers' gardens, because coffee planters in the forest are planted in between forest plants, the number of coffee plants planted in the forest becomes smaller in number (not optimal). The purpose of the research is to examine the characteristics of farmers and their businesses and to analyze the effect of the land area on organic coffee production in the Girisenang forest farmer group (Kelompok tani hutan/KTH).  The research method used is a case study, the data used consists of primary and secondary data, primary data obtained from sample farmers by census.  The analysis used is descriptive analysis and econometric analysis, namely linear regression equations.  The results showed: (1) Organic coffee farmers in (KTH) Girisenang are mainly farmers, with low education, productive age.  The average area of forest land cultivated is 1 hectare, the average number of plants is 1272 trees, fertilizing oranically, maintaining their gardens according to recommendations, harvesting coffee in the form of cerry, and (2) Land area has no significant effect on production, because the number of coffee plants in the forest land farming area are not optimal.
GAYA HIDUP KAITANNYA DENGAN KEPUTUSAN KONSUMEN DALAM MEMBELI MINUMAN KOP Yulianti, Yanti; Deliana, Yosini
Jurnal AGRISEP JURNAL AGRISEP VOL 17 No 1 2018
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (317.018 KB) | DOI: 10.31186/jagrisep.17.1.39-50

Abstract

This study aims to determine lifestyle ofNoah's Barn’s consumer, the process of consumer purchase decision, and to find out how much influence of lifestyle on consumer decisions in Noah's Barn. The type of study used in this study is quantitative by survey method. The population used in this study is all consumers who visited Noah's Barnand 100 respondents selected usingsystematic random sampling.The analysis technique used is simple linear regression. The results of the study showed that lifestyle variables have positive and significant influence on purchasing decisions in Noah's Barn’s consumer. Lifestyle variable is able to explain the variance of purchasing decision equal to 32,1% and the residue equal to 67,9% is influenced by other variables was not examined in this study.
Co-Authors Adriani, Rani Agriani Hermita Sadeli Agrifa, Athiya Rahma Alvarizy, Ahmad Andani, Wily Anggi Mukhairokh Abdu Anisa Nuraini Priambudi Anne Charina Budiastuti, Evrina Dedi Djuliansah, Dedi Desty Nadirah Putri Dewi Rengganis Dhany Esperanza Diana Rachmatunnissa Didit Hadayanti, Didit Dinda Selvia Dini Rochdiani Dzikri Khalifatullah Eddy Renaldy Edy Suryadi Elazmanawati Lembong Eliana Wulandari Elma Dian Fadhila Endah Djuwendah Endah Wulandari Erna Rachmawati Eti Suminartika Fadhila, Elma Dian Faizah, Haura Nur Fuadiyah, Alda Gema Wibawa Mukti Hamzah Ritchi Hepi Hapsari Hesty Nurul Utami Indrawibawa, Diky Iwan Setiawan Iwan Setiawan Judawinata, Mochamad Gunardi Kautsar, Athhar Izzan Kuswarini Kusno Lies Sulistyowati Lucyana Trimo Lucyana Trimo Lucyana Trimo Lucyana Trimo, Lucyana Marimin , Maya Puspita Sari Meddy Rachmadi Mochamad Gunardi Judawinata Mochamad Nursiyam Barkah Mohamad Djali Nahda Amalia Opan S Suartapradja Pandi Pardian Popong Nurhayati Radiani A, Heni Ramadhani, Ingrid Putri Rani Adriani Rani Andriani Rani Andriani Budi Kusumo Rita Nurmalina Ronnie Susman Natawidjaja SETIAWAN, IWAN Sri Fatimah Sri Fatimah Sri Fatimah Sri Fatimah Sri Fatimah Sulistyodewi Nur Wiyono SUPYANDI, DIKA Tedjalaksana, Viorensa Tomy Perdana Tridakusumah, Achmad Choibar Trimo, Lucyana Trisna Insan Noor Tuhpawana Priatna Sendjaja Vira Putri Yarlina Wahyu Trisnasari Wibawa, Diky Indra Yanti Yulianti Yanti Yulianti Zumi Saidah