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All Journal MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah JAM : Jurnal Aplikasi Manajemen Indonesian Journal of Business and Entrepreneurship (IJBE) Jurnal Teknologi Pertanian Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Journal of Consumer Science Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat Journal of Consumer Sciences Jurnal Ilmu Keluarga dan Konsumen JURNAL VISIONIDA Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan jurnal syntax admiration Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Journal of Technopreneurship on Economics and Business Review (JTEBR) Journal La Bisecoman Business Review and Case Studies Journal La Lifesci Asian Management and Business Review INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE Indonesian Journal of Multidisciplinary Science Journal of Social Research COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Healthy Journal Journal of Comprehensive Science Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Golden Ratio of Data in Summary INJURITY: Journal of Interdisciplinary Studies Jurnal Pengabdian Masyarakat STIE Surakarta (DIMASETA) Jurnal Ekonomi, Bisnis, dan Akuntansi Journal of Educational Management Research Neraca Manajemen, Akuntansi, dan Ekonomi Journal Economic Excellence Ibnu Sina Asian Journal of Social and Humanities
Asep Taryana
Department Of Business, School Of Business, IPB University, Bogor, Indonesia
Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences

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Pengaruh Promosi, Literasi Keuangan dan Persepsi Risiko Terhadap Minat Menabung Emas Bank Syariah ABC Melalui Kesadaran Merek: The Influence of Promotion, Financial Literacy and Perceived Risk on The Saving Intention of Gold Saving Product in Bank Syariah ABC Through Brand Awareness Mediation Handaru Wulan, Asvianti; Simanjuntak, Megawati; Taryana, Asep
Jurnal Aplikasi Bisnis dan Manajemen Vol. 10 No. 2 (2024): JABM, Vol. 10 No. 2, Mei 2024
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jabm.10.2.645

Abstract

Background: Gold savings products are unique products from sharia banking which have significant growth potential in Indonesia as seen from the increase in gold sales over the last 3 years. Based on previous research stated that promotion, financial literacy and risk perception are the factors that influence customers' saving intention in investment and services product in banking but there isn't any yet study examine the influence of those factors on gold savings products in sharia banking.Purpose: This study aims to analyze the influence of promotion, financial literacy and risk perception on the saving intention of gold savings product of Bank Sharia ABC both directly and through the mediation of brand awareness. Design/methodology/approach: This study uses the SEM-PLS (Structural Equation Modelling Partial Least Square) analysis method with a sample of 206 (two hundred and six) respondent which are customers of savings accounts who do not yet have a gold savings account at Bank Syariah ABCFindings/Result: This study show that promotion variable has a positive and significant influence on brand awareness of gold saving product. Meanwhile, promotion does not have a significant positive influence on the saving intention of gold saving product. Promotion has a positive and significant influence on the saving intention of gold saving product indirectly through the mediation of brand awareness variables (full mediation). As for the financial literacy, the variable has a positive and significant influence on brand awareness and the saving intention of gold saving product. The financial literacy variable also has a positive and significant influence on the saving intention of gold saving product indirectly through the mediation of brand awareness (partial mediation). Conclusion: The study also concluded that risk perception variable has a positive and significant influence on brand awareness of gold saving product. Meanwhile, risk perception does not have a significant positive influence on the saving intention of gold saving product. Risk perception variable has a positive and significant influence on the saving intention of gold saving product indirectly through the mediation of brand awareness variables (full mediation). The brand awareness variable has a positive and significant influence on the saving intention of gold saving product. So that, it can be said that if the brand awareness of customers is increase, the saving intention of gold saving product also increase.Originality/value (State of the art): Several previous studies have examined the influence of promotion, financial literacy and risk perceptions on the saving intention in investment and services product in banking, but there isn't any yet has specifically examined the influence of those factors on gold savings products in sharia banking. This study examine the influence of promotion, financial literacy and risk perceptions on the saving intention of gold saving product in sharia banking both directly and through the mediation of brand awareness. Keywords: brand awareness, financial literacy, promotion, risk perception, saving intention
English: Perilaku Pembelian Konsumen Pengguna Aplikasi Online Food Delivery (OFD) Perangin-Angin, Fini Anjela; Simanjuntak, Megawati; Taryana, Asep
Jurnal Ilmu Keluarga dan Konsumen Vol. 17 No. 2 (2024): JURNAL ILMU KELUARGA DAN KONSUMEN 17.2
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24156/jikk.2024.17.2.169

Abstract

The high demand for food access with applications creates competition between food delivery companies. The purpose of this research is to identify and to analyze promotion differences, price value, social influence, perceived usefulness, ease of use, customer experience, restaurant search, choice of food variants, consumer buying behavior, and continuous purchase intention. The research was conducted on consumers who used Gofood, Grabfood, and Shopeefood applications at least once in the last three months, with 400 respondents aged over 15 years. Data collection was carried out using an online questionnaire. Analysis was carried out by descriptive analysis, ANOVA and SWOT tests. The results showed that there were differences in the variables of social influence, perceived usefulness, ease of use, restaurant search, food choice variants, consumer buying behavior, and intention to continue with Gofood, Grabfood, and Shopeefood applications. Shopeefood earns a lower average than Grabfood and Gofood. Strategies can be carried out by taking advantage of busy consumers to create dependence on OFD applications by meeting consumer expectations by providing promos.
ANALYSIS OF EMPLOYE TURNOVER FACTORS ON WORK EFFECTIVENESS THROUGH RISK CONTROL AT BPJS KETENAGAKERJAAN Mughny Ilman Wali Rusdi; Nimmi Zulbainarni; Asep Taryana
International Journal of Cultural and Social Science Vol. 6 No. 4 (2025): International Journal of Cultural and Social Science
Publisher : Pena Cendekia Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53806/ijcss.v6i4.1210

Abstract

This study aims to analyze the influence of employe turnover factors on work effectiveness thru risk management at BPJS Ketenagakerjaan. The factors studied include job satisfaction, compensation, workload, role ambiguity, and relationships with supervisors. This research uses a quantitative approach with the Structural Equation Modeling Partial Least Square (SEM-PLS) method and Bow Tie Analysis. The sample consisted of 251 active BPJS Ketenagakerjaan employes selected using purposive sampling technique. The data collection instrument uses a Likert scale-based questionnaire. Validity and reliability were tested thru outer loading, construct reliability, and AVE, as well as discriminant validity thru HTMT and the Fornell-Larcker Criterion. The results show that all five turnover factors significantly affect work effectiveness, both directly and thru risk management. The variables of job satisfaction (? = 0.379, p = 0.000) and relationship with superiors (? = 0.173, p = 0.016) have a significant positive influence. Conversely, workload (? = -0.149, p = 0.000) and role ambiguity (? = -0.117, p = 0.000) have a negative influence. Risk control was also proven to be a significant mediator. The R² value of 0.778 for work effectiveness indicates the model's strong predictive ability. This research integrates the SEM-PLS approach with Bow Tie Analysis in the context of public organizations, and provides an empirical contribution to turnover risk control strategies to improve work effectiveness.
Strategy For Decision-Making On Old Age Security (Jht) Benefit Claims At Bpjs Ketenagakerjaan Lya Utami, Mei; Zulbainarni, Nimmi; Taryana, Asep
Asian Journal of Social and Humanities Vol. 4 No. 2 (2025): Asian Journal of Social and Humanities
Publisher : Pelopor Publikasi Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59888/h39arg55

Abstract

The phenomenon of high claims for Old Age Security (JHT) before retirement age poses a challenge to the sustainability of social security programs in Indonesia. This study aims to analyze the behavioral and policy factors that influence JHT claim decisions and formulate strategies for optimizing the claim mechanism. The research method was conducted through Structural Equation Modeling–Partial Least Squares (SEM-PLS) analysis of 232 respondents who were JHT participants who had made claims, as well as the Analytic Hierarchy Process (AHP) method involving 15 experts in the fields of social security, public policy, and financial behavior. The results show that the behavioral factors of loss aversion, present bias, and mental accounting have a significant effect on JHT claim decisions, supported by government regulations that reinforce the tendency for early claims. Meanwhile, the AHP results placed Effectiveness as the main criterion in determining strategy and produced optimal optimization strategy priorities in the form of increasing financial literacy and socializing mindset changes based on behavioral economics, followed by reformulating JHT disbursement policies and other supporting strategies. This study confirms that JHT claim behavior is influenced by psychological biases and prevailing policies, so optimization efforts need to be directed towards educational approaches, policy reforms, and sustainable service innovations.
Implementation of Sustainable Management-Based Design Thinking to Reduce Flower Board Waste in Higher Education Balya, Sabrinadiza; Ambari, Elina Sabella; Rachmah, Annisa; Taryana, Asep
Journal of Educational Management Research Vol. 4 No. 6 (2025)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v4i6.1508

Abstract

Universities pursuing Green University status often face a critical conflict between sustainability mandates and the deep-seated cultural tradition of receiving floral boards (papan bunga), which generates massive, unmanageable waste. This study applies the Design Thinking methodology to resolve this cultural-environmental conflict at a state university in South Tangerang. Through the Empathize and Define stages, the study identified that the root problem lay not in waste management, but in the cultural habit of sending physical tokens. Consequently, the Ideate phase formulated a "Dual-Strategy Approach": a Primary Prototype (Official Appeal for Substitution) to eliminate the waste source, and a Secondary Prototype (Standardized Handling SOP) as a contingency for waste management. Field testing of the Primary Prototype during the Rector's Inauguration achieved a 100% reduction in waste, reducing floral board deliveries from over 300 to zero, substituting 317 tree seedlings and digital greetings. Given this absolute success in prevention, the Secondary Prototype (SOP) was not operationally executed but was validated as a necessary blueprint for future compliance risks. While the intervention effectively eliminated the waste source, the high volume of substituted seedlings introduced a new logistical challenge regarding land allocation. The study concludes that shifting the operational focus from downstream handling to upstream prevention via formal policy nudging is the most effective strategy for achieving genuine zero-waste targets in academic institutions.
Designing a Point-Based Skincare Packaging Recycling Model Through Design Thinking: Implications for Educational Management Hana Rania Shaliha; Ichwan, Dinda Azahra; Nurul Fitri Tiara; Asep Taryana
Journal of Educational Management Research Vol. 5 No. 1 (2026)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v5i1.1588

Abstract

This study aims to design a point-based skincare packaging recycling model using the Design Thinking approach to address the persistent intention–action gap in consumer recycling behavior. The research also explores how circular business practices can be integrated into educational management, particularly in sustainability education and green campus initiatives. A mixed-methods design was employed, combining a survey of 60 consumers with semi-structured interviews involving local skincare SMEs. The Theory of Planned Behavior and circular economy principles were used to analyze the roles of awareness, perceived ease, incentives, and behavioral intention. Results indicate that although environmental awareness is high (≈95%), actual recycling participation is low (16%). Accessibility barriers and insufficient incentives emerged as the strongest predictors of participation intention. Through iterative Design Thinking stages, this study developed the Circular Chain Return & Reward (CCRR) model, which incorporates QR-based tracking, drop-point networks, point rewards, and transparent digital reporting. Simulation findings show that more than 90% of respondents would participate when convenience and tangible rewards are provided. The model offers managerial implications for skincare SMEs and educational institutions by strengthening sustainability management, increasing stakeholder engagement, and supporting curriculum or program development related to environmental responsibility.
CampusPlay: Leveraging Community-Based Digital Innovation to Boost University Students' Sports Engagement Ammie Aprilliani; Rachmawati Pertiwi Iriani; Dirrie Nabhila Ginting; Asep Taryana
Journal of Educational Management Research Vol. 5 No. 1 (2026)
Publisher : Al-Qalam Institue

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61987/jemr.v5i1.1593

Abstract

This study aims to develop a community-based digital innovation to enhance university students' participation in sports activities. Despite the widespread use of digital technology, students often struggle with limited information, coordination issues, and a lack of collaborative platforms. Using the design thinking approach, the research focuses on the development of the "CampusPlay" application. The study follows the four stages of design thinking: empathize, define, ideate, and prototype, excluding the testing phase. The findings suggest that students require a digital platform to help find sports partners, manage schedules, and implement a deposit-based payment system to improve commitment. The CampusPlay wireframe incorporates key features, such as "Find Partner" and "Create Match," promoting social collaboration and efficient management of campus sports activities. The design thinking methodology proves effective in creating user-centered, community-driven digital solutions that foster social sustainability within the university context.
Utilization of Innovation and Business Diversification by Village-Owned Enterprises in Indonesia Ubed, Roby Syaiful; Maarif, Mohamad Syamsul; Marimin, Marimin; Taryana, Asep
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.4133

Abstract

Village-Owned Enterprises in Indonesia face challenges in increasing the resilience, competitiveness, and empowerment of rural communities. Therefore, business diversification is an important strategy to support inclusive development. This study examines the utilization of business diversification techniques by village-owned enterprises in Indonesia to improve resilience, competitiveness, and empower rural communities. Employing a grounded theory methodology, data were gathered via comprehensive interviews and focus group discussions with principal stakeholders of village-owned enterprises. The coding method, which included open, axial, and selective coding with NVivo 12, produced a theoretical framework elucidating the determinants, strategies, and consequences of village-owned enterprises diversification. The results indicate that effective diversification is influenced by four interconnected factors: innovation, collaborative governance, digital transformation, and community participation. Janti Jaya village-owned enterprises had substantial growth via agrotourism, e-ticketing, Micro, Small, and Medium Enterprises facilitation, and Corporate Social Responsibility collaborations, generating IDR 4 billion in revenue during the first semester of 2023 and receiving acknowledgment as one of the Top 15 “Desa Brilian.” Karunia Sejahtera VOE utilized Umbul Ngrundul’s tourism and digital services to strengthen sustainability, while the study extends grounded theory and offers policy insights on innovation, governance, and collaboration for inclusive rural development.
Penerapan Design Thinking Untuk Pengembangan Aplikasi Pencegahan Kriminalitas Secara Real-Time Di Wilayah Grand Galaxy City Bekasi Septiani Kurnia Putri; Putri Puspitasari; Nur Alifia Gardianti Putri; Asep Taryana
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 6 No. 5 (2025): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v6i6.8256

Abstract

Crime Alert adalah aplikasi yang dirancang untuk mengantisipasi tindakan kriminal bagi warga di kawasan Grand Galaxy City Bekasi. Aplikasi ini memungkinkan pelaporan kejahatan secara real-time di wilayah tertentu dan dilengkapi dengan fitur Peta Kejahatan (Crime Map), Pelaporan insiden kejahatan (Report!), Kontak Darurat (Emergency Contact). Tujuan dari penelitian ini adalah untuk mengidentifikasi kebutuhan masyarakat terhadap aplikasi keamanan serta memberikan edukasi mengenai manfaat dari aplikasi Crime Alert. Penelitian ini menggunakan metode Design Thinking dengan tahapan seperti Emphatize (menggunakan pendekatan deskriptif kuantitatif melalui survei dan wawancara), Define, Ideate, dan Prototype. Metode ini dipilih karena memungkinkan peneliti untuk memahami secara mendalam kebutuhan masyarakat terkait aplikasi Crime Alert. Dengan adanya aplikasi ini, diharapkan masyarakat merasa lebih aman dan aparat keamanan, khususnya pihak kepolisian, menjadi lebih tanggap terhadap isu-isu keamanan publik. Dalam jangka panjang, aplikasi ini bertujuan untuk membantu menurunkan tingkat kejahatan.
Strategic Business Diversification and Competitive Positioning in Railway Infrastructure Maintenance Qorry, Akhmad Yani; Suroso, Arif Imam; Taryana, Asep
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4642

Abstract

The growth of the national railway industry, the expansion of rail networks, and the increasing safety standards have driven the need for more modern, integrated, and sustainable railway infrastructure maintenance services. These conditions create opportunities to diversify into the railway infrastructure maintenance business. This study aims to formulate appropriate strategies for the company to enter the industry competitively. The research uses a descriptive qualitative approach supported by quantitative analysis. This research integrates the PESTLE framework, Porter’s five forces, VRIO, SWOT–TOWS, and the quantitative strategic planning matrix. Data were collected through expert interviews, questionnaires, and document analysis. The results show that the track maintenance industry has high entry barriers, significant dependence on OEMs, strong buyer power, and complex technological and certification requirements. However, opportunities emerge through long-term Public-Private Partnership (PPP) contracts, urban/HSR projects, maintenance digitalization, and technical specialization in track and slab-track segments. The priority strategies derived include forming OEM alliances, strengthening equipment capacity, establishing an internal certification academy, and adopting predictive maintenance to improve tender scores and SLA performance. These findings provide strategic direction to expand its portfolio and strengthen competitiveness in the railway maintenance sector.
Co-Authors Adristy, Talitha Ahmad MAULANA Ahmad Maulana Ambari, Elina Sabella Ammie Aprilliani Amri, Yusril Andi Sagita, Andi Andrian, Nicco Angelina, Zelinka Natalia Anggraini, Zunika Dwi Ani Nuraisyah Annisa Arumsari Arianingrum, Meira Dewi Arif Imam Suroso Asty Dwinanda Putri Atristyanti, Ikhyandini Garindia Azman, Muhammad Balya, Sabrinadiza Batara Surya Kalbu Hidayat Bella Ganjar Priscila Ganjar Budhie, Sri Ratna Handayani Bustanul Arifin Cahyo, Septian Dwi Danny Sianggaputra, Muhammad Despayani, Tyas Andistika Devi Nurmalasari Dewandhi, Mochamad Iqbal Dewi Intan Sari Dinda Naura Fathya Dirrie Nabhila Ginting Dony Hidayat Istiarizqi Dwi Agustian, Sulistyana Erliza Noor Fadila, Rinda Fajar Abhirama A. Ikhsan Fakhira Salsabilla Fatriani Paloh, Meina Fauzi, Humam Fernanda Sisca Amelia Fitri Kinasih Husnul Khotimah Fitria , Rista Fran Sagita Widodo Fuad Wahdan Muhibuddin Hana Rania Shaliha Handaru Wulan, Asvianti Hanif Ferryanto, Hanif Harianto Harianto Harianto Harianto Harsono, Tri Muchtadi Haryokusumo, Abimanyu Ichwan, Dinda Azahra Ilmananda, Pramana Inas Qoniah Irhamsyah Pulungan Jasmine Chiquita Brilliana Kharisma, Muhammad Faidzdiya Ul Haq Khoirul Marzuki Lilian Danil Lilik Noor Yuliati Linda Ayu Widyaningrum Lukita, Pryo Adi Lukman M. Baga Lya Utami, Mei M. Syamsul Maarif Marasabessy, Echa Rahmadhanty Margaretta, Yunita Marimin Marimin Martina Maulana, Muhammad Diha Megawati Simanjuntak Melati Sukma Dewi Michael Teddy Fernando Milda Milda, Milda Mughny Ilman Wali Rusdi Muhammad Ervinza Muhammad Haikal Badruzzaman Muhammad Naufal Sugiarto Mukhamad Najib Mulyadi, Raden Achmad Rendy Ashari Nadya Kamilia Faiqoh Nasrulloh, Ahmad Fauzan Nimmi Zulbainarni Nugroho, Annisa Shabrina Nur Alifia Gardianti Putri Nurul Fitri Tiara nurul hapsari Nurulita, Shafira Oktiviyani, Sari Pantra Wijaya Perangin-Angin, Fini Anjela Permana, Estya Popong Nurhayati Prakasa Yusuf Putra, Galang Pratama, Muhamad Rifnaldy Pratama, Rizky Anugrah Priyanto, Arief Kusuma Purnomo, Aditya Eko Purnomo, Gunawan Putri Indah Oktavia Putri Puspitasari Putri, Nadya Yona Eka Qorry, Akhmad Yani Rachmah, Annisa Rachmawati Pertiwi Iriani Rahmah, Ayu Annisa Raissa Raissa Retnaningsih Retnaningsih Reza Fauzan Risch Riska Ariyanti, Riska Rizal Syarief Rizal Syarief Rizka Anggraeni Roby Syaiful Ubed, Roby Syaiful Roma Lilik Andrian Rosita, Silvia Ryan Maulana Salma Amaliani Putri Saptariyanti A.K. Puteri Savitri, Amelia Rizky Sekarsih Ristyasmoro, Kenanda Septian Dwi Cahyo Septiani Kurnia Putri Shania Latifa Mirza Shofiyah Rahmah Shyntia, Nila Siti Jahroh Sugotowikan Sugotowikan Suhendi Sukardi Sukardi Susila, Handi Syarif, Rizal TARJUMAN Tesya Luthfia Rahmah Triadi, Tasya Meira Umarat, Adlil Ummi Kalsum Wahyudi, Waris Waluya, Dhinda Watunglawar, Darmiolla Natasia Wawan Wawan Wibisono, Bramanto Wijayanti, Melinda Nur Wiryawan, Irfan Fauzi Wuliandari Tri Putri Yatim, Md Ivan Zachary Yudha Heryawan Asnawi Yuliariskha, Fania