Article Per Year (5 Year)
p-Index From 2021 - 2026
5.437
P-Index
This Author published in this journals
All Journal Jurnal Penelitian Ekonomi dan Bisnis Jurnal Dimensi EQUILIBIRIA International Journal of Artificial Intelligence Research SEIKO : Journal of Management & Business Jurnal Ekonomi dan Bisnis Indonesia Aksara: Jurnal Ilmu Pendidikan Nonformal Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Inovasi Penelitian Indonesian Journal of Law and Economics Review Jurnal Pengabdian kepada Masyarakat Journal of Innovation Research and Knowledge Jurnal Pengabdian Mandiri PENANOMICS: INTERNATIONAL JOURNAL OF ECONOMICS Prosiding University Research Colloquium International Journal of Advanced Multidisciplinary Jurnal Manajemen, Organisasi, Dan Bisnis Jurnal Bangkit Indonesia International Journal of Entrepreneurship and Sustainability Studies International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Jurnal Manajerial dan Bisnis Tanjungpinang Joong-Ki Jurnal Ekonomi, Manajemen, Akuntansi Joong-Ki
Dwi Septi Haryani
Program Studi Manajemen STIE Pembangunan Tanjungpinang
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Public Health Social Sciences Other

Published : 49 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : International Journal of Artificial Intelligence Research

 1 
THE TRIGGER FOR FALLING LOYALTY ORIGINATING FROM PUBLIC RELATIONS AND CUSTOMER VALUES AND SATISFACTION Bunga Aditi; Septa Diana Nabella; Arifin Djakasaputra; Dwi Septi Haryani; nasib nasib
International Journal of Artificial Intelligence Research Vol 6, No 1.1 (2022)
Publisher : International Journal of Artificial Intelligence Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29099/ijair.v6i1.1.466

Abstract

Uncertainty requires every organization to continue to make improvements from all fields. The ability to respond quickly to existing changes is very expected. The main focus of this study is to analyze Public Relations and Customer Values on student satisfaction and student loyalty at the LP3M superior polytechnic. The population and sample in this study were active students in the academic year 2018-2019 totaling 117 students. Sampling techniques use nonprobability sampling using saturated samples. Data collection uses a Google From luminaire from sharing through the WhatsApp group. Where only 117 students were selected to be used as a population. However, those who responded to fill in this research questionnaire were only 98 respondents. Data analysis techniques use path analysis between the direct and indirect influence of the Public Relations and Customer Value variables on student loyalty through student satisfaction.The results showed that public relations had a significant effect on student satisfaction and student loyalty. Customer Value has a significant influence on satisfaction but has no significant influence on student loyalty. Then student satisfaction does not have a role in mediating between the Public Relations and Customer Values on student loyalty.
Co-Authors Abriyono, Octojaya Abriyoso, Octojaya Adiba Raka Shena Adiba Raka Shena Afri Lien Syahvitri Afrinal, Hendri Agusven, Tubel Alpino Susanto, Alpino Alsa Istiani Amang, Mohamad Amin, Saifuddin Anggia Sekar Putri Anggia Sekar Putri Anggie Sekar Putri Ardian, Novra Ariskasari, Rita Armansyah Armansyah Armansyah Armansyah Atikurrohman, Mokhamat Baktiilham Baktiilham Betty Leindarita Bunga Aditi Charly Marlinda Chartady, Rachmad Dinda Cinta Arisandi Dinda Cinta Arisandi Djakasaputra, Arifin Doni Andika Edi Setioko Elvira, Mita Ervin Nora Susanti, Ervin Nora Evita Sandra Fauzar, Selvi Fenny Fenny Fikri Andani Firman Adhitara Gandhi Sutjahjo Geaby Desrianti Guntoro, Erwanto Haryadi, Imron Hasnarika Hasnarika Hulu, Friska Husnunnisa Ramadayanti Ilfi Nur Diana Imran Ilyas Jenifer, Jenifer Jessica Jessica Jessyca Jessyca Kusumah, Surya Leindarita, Betty Lukmanul Hakim M. Nasir Reno1 Maharani Maharani Mahirah, Khaulah MARIA BINTANG Megi Rizky Eka Putri Mirza Ayunda Pratiwi Mita Elvira Muhammad Mu’azamsyah Muhammad Rizki Nadia Rosita Pandiangan Nandan Limakrisna Nandan Limakrisna Nasib Nasrul, Herni Widiyah Novi Susanti Noviana Noviana Nur Apriliyantina Nurprihatin, Nurprihatin Nyimas Melda Rafliyanti Oranro Steven Putri Putri, Putri Putri Reno Kemala Sari Raden Mohamad Herdian Bhakti Rahmawati, Alivia Raja Hardiansyah Raja Linda Refo Fery Harnedi Ria Juwita Dewi Risa, Diana Risnawati Risnawati Rita Asneli Rivaldo Syarif Riyadi, Windy Rosdiana Rosdiana S Satriad Salihi, Salihi Salsabila, Adzkia Reihani Sandra, Evita Sanyus, Hafiz Rahmat Getri Saputra, Eka Kurnia Saputri, Eziwanda Sartika Sari Sastra Tamami, Sastra Satriad, S Satriadi Satrio Bimo Syahputro Selvi Fauzar Selvi Fauzar Sjukun Sonia Azlina Sri Langgeng Ratnasari Sri Nofarizha Surya Kusumah Tawee, Seow Triayomi, Kholdi Septi Tubel Agusven Ulfa Oktavani Nasution Ulfah, Mashita Utami, Ranti Verliyana Pangestu Waode Dian Lestari Weni Veroni YENI KUSUMAWATI, YENI Yeo, Cecilia Yudi Yulius Yulius, Yudi Yusrizal Yusrizal Yusrizal Yusrizal Zahra, Aminatu Zulkifli Zulkifli