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All Journal Jurnal Minds: Manajemen Ide dan Inspirasi JURNAL IQTISAD: Reconstruction of Justice and Welfare for Indonesia Religious: Jurnal Studi Agama-Agama dan Lintas Budaya Ikonomika : Jurnal Ekonomi dan Bisnis Islam Jurnal Ilmiah Ekonomi Islam Forum Ekonomi : Jurnal Ekonomi, Manajemen dan Akuntansi BILANCIA Iqtishoduna: Jurnal Ekonomi Islam JESI (Jurnal Ekonomi Syariah Indonesia) Madinah: Jurnal Studi Islam Islamika: Jurnal Keislaman dan Ilmu Pendidikan Al Maal: Journal of Islamic Economics and Banking RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Adz Dzahab : Jurnal Ekonomi dan Bisnis Islam Asy-Syarikah : Jurnal Lembaga Keuangan, Ekonomi dan Bisnis Islam Jurnal Ilmu Perbankan dan Keuangan Syariah Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam Bertuah : Jurnal Syariah dan Ekonomi Islam TASAMUH: Jurnal Studi Islam Jurnal Ar-Ribh Share: Jurnal Ekonomi dan Keuangan Islam Al-Buhuts (e-journal) Labatila: Jurnal Ilmu Ekonomi Islam Journal Islamic Economics Ad Diwan Tadayun: Jurnal Hukum Ekonomi Syariah Al-Tijary : Jurnal Ekonomi dan Bisnis Islam Best Journal of Administration and Management Lead Journal of Economy and Administration Investama : Jurnal Ekonomi dan Bisnis El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam At Tawazun Jurnal ekonomi Islam An-Nisbah: Jurnal Ekonomi Syariah Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Iqtishadia: Jurnal Ekonomi dan Perbankan Syariah Indonesian Journal of Islamic Literature and Muslim Society Journal of Ekonomics, Finance, and Management Studies INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Bilancia : Jurnal Studi Ilmu Syariah dan Hukum Study of Scientific and Behavioral Management (SSBM) Al-Infaq : Jurnal Ekonomi Islam Jurnal Manajemen, Bisnis dan Kewirausahaan
Sofyan, Syathir
Universitas Islam Negeri Alauddin Makassar
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other

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Strategi Periklanan “Celebrity and Influencer Endorses” Dalam Mendorong Gaya Hidup Konsumtif Rusanti, Ega; Sofyan, A Syathir
Study of Scientific and Behavioral Management Vol 2 No 3 (2021)
Publisher : Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/ssbm.v2i3.23209

Abstract

Penelitian ini  bertujuan untuk mengetahui penerapan strategi Celebrity and Influencer Endorsers dalam mendorong masyarakat modern untuk berperilaku konsumtif.  Tulisan ini menggunakan penelitian kualitatif pada tiga endorser Indonesia. Analisis yang digunakan adalah analysis content dengan menganalisis akun instagram masing-masing influencer. Hasil penelitian menunjukkan kalangan endorser mendorong kebiasan konsumsi masyarakat terutama kalangan anak muda yang aktif di media sosial. Hal ini disebabkan karena pada endorser memiliki keterikatan yang lebih dengan para penggemarnya, memiliki daya tarik, interaktif dan mampu memberikan ulasan uang dianggap tidak manipulatif dan dapat dipercaya sehingga mampu mendikte dan mempengaruhi seseorang untuk menggunakan produk yang sama. Kata Kunci: Iklan, Celebrity and influencer endorser,Gaya Hidup, Konsumtif ABSTRACTThis study aims to determine the implementation of the Celebrity and Influencer Endors strategy in encouraging modern society to behave consumptively. This paper uses qualitative research on three Indonesian endorsers. The analysis used is content analysis by analyzing the Instagram account of each influencer. The results of the study show support from those who encourage people's consumption habits, especially among young people who are active on social media. This is because endorsers have more attachment to their fans, are attractive, interactive and able to provide money reviews which are considered not manipulative and trustworthy so that they are able to dictate and influence someone to use the same product. Keywords: Advertising, Celebrity and influencer endorser,  lifestyle, consumer
Pengaruh Inflasi, Nilai Tukar, BI Rate, dan Pandemi Covid 19 terhadap Tabungan Mudharabah pada Bank Umum Syariah Indonesia Periode 2019-2021 Sahib, Nurafifah; Putra, Trisno Wardy; Sofyan, Andi Syathir
Study of Scientific and Behavioral Management Vol 4 No 4 (2023): Human & Capital Management in new era
Publisher : Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/ssbm.v4i4.43915

Abstract

Tujuan: penelitian ini bertujuaan untuk mengetahui pengaruh inflasi, nilai tukar, bi rate dan pandemic covid 19 terhadap tabungan mudharabah pada Bank Umum Syariah Indonesia secara parsial dan simultan. Naskah masuk: Direvisi: Dipublikasikan: Metodologi: penelitian ini adalah penelitian kuantitatif dengan data Time Series. Data yang digunakan pada[enelitian ini adalah data sekunder . populasi dalam penelitian ini adalah data inflasi, nilai tukar, bi rate dan covid 19. Adapun populasi bank pada penelitian ini adalah bank umum Syariah yang terdaftar di otoritas jasa keuangan. Tekhnik analisis data yang digunakan dalam penelitian ini adalah regresi berganda. Hasil: secara parsial variabel inflasi dan covid 19 berpengaruh positif terhadap tabungan mudharabah pada bank umus Syariah Indonesia sementara variabel nilai tukar dan bi rate berpengaruh negative terhadap tabungan mudharabah. Secara simultan inflasi, nilai tukar dan covid 19 tidak berpengaruh signifikan terhadap tabungan mudharabah sedangkan bi rate berpengaruh signifikan terhadap tabungan mudharabah. Keterbatasan Penelitian: penelitian ini hanya mengkaji factor eksternal yang mempengaruhi jumlah tabungan mudharabah di bank umum Syariah dan tidak mengkaji factor-faktor internal yang bias saja mempengaruhi jumlah tabungan mudharabah. Orisinalitas: penelitian ini memmbahkan variabel covid 19 sebagai variabel independent yang tentunya memberikan perbedaan dengan penelitian lainnya, serta perbedaan rentang waktu yang digunakan,
DIGITAL MARKETING, ISLAMIC BRANDING, PELAYANAN DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN DI RUMAH JAHIT AKHWAT Yuli Handayani, Eka; Fadila, Anisa; Sofyan, Andi Syathir
Study of Scientific and Behavioral Management Vol 6 No 2 (2025): The Contribution of Operational Management to Business Sustainability and Product
Publisher : Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/ssbm.v6i2.59865

Abstract

Tujuan: Penelitian ini bertujuan untuk mengkaji pengaruh digital marketing, islamic branding, pelayanan dan harga terhadap keputusan pembelian di rumah jahit akhwat. Metodologi: Paper ini menggunakan pendekatan SEM (Structural Equation Model) berbasis PLS (Partial Least Square). Sampel penelitian sebanyak 131 konsumen Rumah Jahit Akhwat. Hasil: Berdasarkan temuan dari hasil penelitian menunjukkan bahwa konsumen Rumah Jahit Akhwat mengedepankan nilai-nilai Islam dalam pemilihan produk terutama pada produk yang mempunyai Islamic branding. Keterbatasan Penelitian: Selanjutnya bagi peneliti untuk diharapkan penelitian dengan model yang lebih dikembangkan serta menambah konstruk variabel laten yang belum pernah diteliti. Orisinalitas: Penelitian memberikan konstribusi pengetahuan tentang pemasaran online tidak berkontribusi pada konsumen Rumah Jahit Akhwat, dan lebih mengutamakan pada komunitas konsumen. Kata kunci: Digital Marketing, Islamic Branding, Rumah Jahit Akhwat ABSTRACT Objective: This study aims to examine the influence of digital marketing, Islamic branding, service and price on purchasing decisions at Rumah Jahit Akhwat. Methodology: This paper uses the SEM (Structural Equation Model) approach based on PLS (Partial Least Square). The research sample was 131 consumers of Rumah Jahit Akhwat. Results: Based on the findings of the study, it shows that consumers of Rumah Jahit Akhwat prioritize Islamic values ​​in choosing products, especially products that have Islamic branding. Research Limitations: Furthermore, researchers are expected to conduct research with a more developed model and add latent variable constructs that have never been studied. Originality: The study contributes knowledge about online marketing that does not contribute to consumers of Rumah Jahit Akhwat, and prioritizes the consumer community.
Empat Tahun Setelah Merger: Bagaimana Loyalitas Nasabah Bank Syariah Indonesia? Amanda, Rini; Darasia, Darasia; Sofyan, Andi Syathir
Study of Scientific and Behavioral Management Vol 6 No 3 (2025): Transformasi Kompetensi SDM dalam Era Digital: Strategi dan Implikasi Manajerial
Publisher : Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas pelayanan terhadap loyalitas nasabah dengan kepuasan sebagai variabel mediasi pada Bank Syariah Indonesia pasca merger. Metode penelitian menggunakan pendekatan kuantitatif dengan analisis jalur berbasis Partial Least Square (PLS) pada nasabah Bank Syariah Indoenesia di Kota Makassar. Hasil penelitian menunjukkan bahwa kepuasan nasabah berpengaruh positif dan signifikan terhadap loyalitas nasabah. Kualitas pelayanan juga terbukti berpengaruh signifikan terhadap kepuasan nasabah, namun tidak berpengaruh langsung terhadap loyalitas. Meskipun demikian, analisis mediasi memperlihatkan bahwa kepuasan berperan signifikan sebagai mediator dalam hubungan antara kualitas pelayanan dan loyalitas. Hasil total effect mengonfirmasi bahwa kualitas pelayanan tetap berpengaruh signifikan terhadap loyalitas melalui kepuasan nasabah.   Kata kunci: Customer Satisfaction, Loyality, Service Quality  
Unraveling The Influence of Halal Certification Logos on Consumer Choises: A Meta-Analysis in The Indonesian Market Sofyan, Syaakir; Sofyan, A. Syathir; Ahmed, Ishfaq; Rusanti, Ega; Noval, Noval; Syamsu, Nur
IQTISHODUNA: Jurnal Ekonomi Islam Vol. 14 No. 2 (2025): October
Publisher : Department of Sharia Economics Faculty of Islamic Economics and Business, Universitas Islam Syarifuddin Lumajang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/iqtishoduna.v14i2.2886

Abstract

The aim of this research is to examine the development of research on the influence of halal logos on purchasing decisions for halal products in Indonesia. The method used is meta analysis by reviewing 33 studies published in 2013-2023 with the help of the OpenMEE application. The results of this research show that there is a positive influence of the logo on decisions with a p-value obtained <0.001 and an estimated value of 0.415, which indicates that the strength of the relationship is in the medium category. The influence of the halal cosmetics industry is greater than that of the halal food industry. In terms of sample type, the student sample effect is greater than the general public sample effect. Meanwhile, in the location group, the effect of the provincial capital is greater than the effect of location in the district. Theoretically, this study strengthens the Theory of Planned Behavior (TPB) by confirming the role of halal logos as external cues that influence consumer attitudes and intentions. It also highlights the halal logo as a trust signal that shapes purchasing behavior across different contexts. Study limitations include limited sample size and lack of adequate moderators to explain within-subgroup variation. Therefore, future research needs to consider testing other important aspects, such as participant groups, countries/regions, and other variables.
Understanding the Impact of Natural Disaster in Micro, Small, and Medium Enterprises in Halal Food Sector Sofyan, Syaakir; Arifin, Sirajul; Sofyan, A. Syathir; Syamsu, N.; Mansyur, Abdurrahman; Fauz, Ahmad; Waluya, Atep Hendang
Indonesian Journal of Islamic Literature and Muslim Society Vol. 6 No. 2 (2021): December 2021
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/islimus.v6i2.6219

Abstract

Studies on the impact of disasters on Micro, Small and Medium Enterprises (MSMEs) in the halal food sector are often ignored by researchers and academics, even though these studies are needed to mitigate the risks from natural disasters. This study explores the impact of disasters on MSMEs, especially those engaged in the halal food sector. The research methodology used was phenomenology, with the data source being MSME actors in the halal food sector who were affected by the disaster in Palu City. The results of this study provide a conceptual framework for disaster impacts, which include direct and indirect impacts on physical assets, human resources, raw materials, production, sales, and capital. The relationship between the impact of the disaster and economic actors in the halal food sector breaks the supply chain in impacted and non-impacted areas. Therefore, the aim of this research is to provide information for business actors in Palu city to redesign a safer and more controlled business concept in the event of a natural disaster in the future.
PENGELOLAAN DAN PENYIMPANAN UANG KAS MASJID: ANALISIS KUALITATIF PEMILIHAN JASA PERBANKAN SYARIAH DAN KONVENSIONAL Mursidah, Rifqah; Islamiyah, Nurul; Rusanti, Ega; Sofyan, A Syathir
Jurnal Ar-Ribh Vol. 4 No. 2 (2021): Oktober 2021
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/jei.v4i2.6154

Abstract

The purpose of this study is to determine the perception of mosque takmir in terms of financial management and storage of mosque funds, both in conventional banking and Islamic banking. Research carried out is a qualitative study with field research (field studies) in the deepening of the reference as a source of primary and secondary data. The results showed that the lack of socialization from sharia banking and the lack of knowledge of mosque takmir about sharia banking resulted in mosque takmir still managing and storing mosque funds in conventional banking.Keywords: Takmir Masjid, Mosque Finance, Islamic Banking.
Pengaruh TPB dan Religiusitas Terhadap Minat Mahasiswa Berinvestasi di Pasar Modal Syariah : Studi Pada Mahasiswa Fakultas Ekonomi dan Bisnis Islam UIN Alauddin Makassar Bunayya, Ahmad Mahdi; Yunus, Ayu Ruqayyah; Sofyan, A. Syathir
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 1 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i1.407

Abstract

The enthusiasm of the millennial generation, as well as the simplicity with which the general public can acquire access to the capital market, are driving the expansion in total capital market participants. However, according to an additional study published by the BPS or the Central Statistics Agency in 2010, Indonesia had a population of about 237 million people. In comparison to the entire number of investors now present, the capital market business remains uninterested. This study investigates the impact of planned behavior theory and religiosity on student interest in participating in the Islamic capital market. The students of the Faculty of Islamic Economics and Business (FEBI) at UIN Alauddin Makassar are the subjects of this study. The students of FEBI UIN Alauddin Makassar who are interested in and have entered the realm of investment and have transacted in the Islamic capital market were chosen for this sample. The Structural Equation Model Partial Least Squares (SEM-PLS) method was used to examine the impact of attitude, subjective norm, behavioral control, and religion on student investment interest. According to the findings of this study, attitudes do not affect investment interest. However, this study backs up prior findings that there is a strong influence of subjective norm variables, behavioral control, and religion on investment interest. Keywords: Investment Interest; Islamic Capital Market; Religiosity; Theory of Planned Behavior
Analytical Hierarchy Process (Ahp) Pada Pengambilan Keputusan Memilih Lembaga Amil Zakat Katman, Muhammad Nasri; Patika Sari, Wiwi Marlina; Damaiyanti, Parhana; Sofyan, A. Syathir; Sudirman, Sudirman
Al-Buhuts Vol. 19 No. 2 (2023): Al- Buhuts
Publisher : Institute Agama Islam Negeri (IAIN) Sultan Amai Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30603/ab.v19i2.4145

Abstract

This research aims to assist muzakki in making decisions when choosing a zakat amil institution using the Analytical Hierarchy Process (AHP) method. Zakat amil institutions are organizations formed by the community with the responsibility of collecting, distributing, and utilizing zakat funds. Many zakat amil institutions currently create confusion for muzakki when deciding where to fulfill their zakat obligations. In this research, the criteria used for selecting a zakat institution include Service Quality, Credibility, Transparency, Accountability, and Legal Compliance. The research results provide information in the form of rankings or priority orders of alternative choices of Zakat Amil Institutions, based on the comparison of alternative values using the Analytical Hierarchy Process. The simulation results reveal the priority order of alternatives with Laz IZI scoring 0.285 or 28.5%, Laz Dompet Dhuafa with 0.278 or 27.8%, Laz BMM with 0.244 or 24.4%, and finally, Laz Al-Azhar with 0.194 or 19.4%.
Peran pemimpin Islami terhadap performa karyawan melalui etos kerja Islami dan motivasi kerja intrinsik Rusanti, Ega; Sofyan, A. Syathir; Sofyan, Syarifuddin
INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Vol. 19 No. 4 (2023): November
Publisher : Fakultas Ekonomi dan Bisnis Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/jinv.v19i4.2637

Abstract

Penelitian ini bertujuan untuk mengeksplorasi pengaruh gaya kepemimpinan secara Islami terhadap kinerja karyawan baik secara langsung maupun tidak langsung dengan menggunakan etos kerja Islami dan motivasi kerja intrinsik sebagai variabel mediasi. Metode kuantitatif digunakan dalam penelitian ini dengan menggunakan data primer yang didapatkan melalui penyebaran kuesioner kepada 80 orang karyawan tetap secara acak. Dengan menggunakan Structure Equation Model (SEM) dan bantuan alat SMART PLS-3, peneliti menemukan bahwa keseluruhan variabel memiliki hubungan yang positif dan signifikan. Kepemimpinan Islami dapat menjadi stimulus akan kinerja karyawan secara langsung. Begitupula antara etos kerja Islami dan motivasi kerja intrinsik secara simultan berpengaruh positif dan signifikan secara langsung terhadap kinerja karyawan. Kedua variabel ini juga mampu memediasi pengaruh kepemimpinan Islami terhadap kinerja karyawan. Penelitian ini diharapkan mampu memberikan implikasi dalam pengembangan literatur manajemen bisnis Islami serta sebagai pedoman bagi perusahaan dalam mendorong peningkatan performa karyawannya
Co-Authors A. Darussalam Tajang Abbas, Gita Andriaty Abdul jalil Abdul Rahman Abdul Wahid Mongkito Abdullah, Muhammad Wahyuddin Abdurrahman Mansyur Ahmad Fauz Ahmad Fauz Ahmad Mahdi Bunayya Ahmed, Ishfaq Aisya, Sitti Akmawanti, Andi Nur Akramunnas Akramunnas Akramunnas Akramunnas Al fadli Ramadhan Aldi Nyawai Amanda, Rini Andi Muhammad Ali Amiruddin, Andi Muhammad Ali Andi Reski Aprianti Andi Zulfikar Darussalam Andini putri J Anisa Lusiana Anwar, Nurfiah Aprilia, Hismayanti Arsyad, Ummy Aisyah Asad, Ahmad asma muthmainnah Astriani Astuti Syam Atep Hendang Waluya Ayu Puspita Ayu Ruqayyah Yunus Ayu Ruqayyah Yunus Ayu Ruqayyah Yunus Bahrul Ulum Rusydi Bunayya, Ahmad Mahdi Damaiyanti, Parhana Darasia, Darasia Dedy Irwansyah Devita Ayu Fildayanti Dian Septiani Ega Rusanti Ega Rusanti Emily Nur Saidy Fadila, Anisa Fathurrahman Faturrahman Fitrah Rahma Inayah Hastuti Hidayatullah, Agung Idris Parakassi Idris Parakkasi Idris Parakkasi Iftitah, Iftitah Ismawati Ismawati Jafar, Akhmad Katman, Muhammad Nasri Lisa Indryawati Lisa Indryawati Lisa Lisa Indrywati Lisda, Lisda Muh. Nasri Katman Muh. Syahidin Muhammad Nasri Katman Muhammad Ridwan Muhammad Ridwan Mursidah, Rifqah Muslihati Muslihati Muslihati Muslimin Kara Nasri Katman, Muhammad Noval Noval Noval Noval Noval Noval Nur Ahmad Ihsan Nur Rahmah Nuraida Fitriah Bohari Nurfitriani Nurfitriani Nurfitriani Nurfitriani, Nurfitriani Nuriatullah Nuriatullah Nurmiati Nurmiati Nurmiati Nursyamsu Nursyamsu Nursyamsu, Nursyamsu Nurul Islamiyah Parakkasi, Idris Patika Sari, Wiwi Marlina Pratama, Putra Agung Putra, Trisno Wardy Putri Salsabila Syukri Putri, Nurandini Rafika Rahmadani Rahman Ambo Masse Rahmawati Muin Rayhan Wahyudi Rifqah Mursidah riska, riskayanti.m Rusanti, Ega Rustan, Cecep Sahib, Nurafifah Saidy, Emily Nur Salmah Said Salmah Said Salmah Said, Salmah Sirajuddin Sirajuddin Sirajuddin Sirajul Arifin Siti Hairunnisa Siti Rahmadani Muchsi Sitti Aisya Sofyan, Syaakir Sofyan, Syarifuddin Solly Aryza Sri Herianingrum Sudirman Sudirman Syaakir Sofyan Syamsu, N. Syamsu, Nur Syarifuddin Syarifuddin Syarifuddin Syarifuddin Syarifuddin Taufik Hidayat Teti Trimulato Trimulato Trino Wardy Putra Trisno Wardi Putra Trisno Wardy Putra Trisno Wardy Putra WAHYUDI Wahyudi Wahyudi Yuli Handayani, Eka Yunus, Ayu Ruqayyah