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All Journal International Journal of Public Health Science (IJPHS) Jurnal Keperawatan Indonesia Nurse Media Journal of Nursing JURNAL BISNIS STRATEGI Jurnal Pariwisata Pesona Kinerja Jurnal Kesehatan Masyarakat JURNAL ILMIAH MANAJEMEN & BISNIS Jurnal Administrasi Kesehatan Indonesia Jurnal Manajemen Kesehatan Indonesia POLYGLOT Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Jurnal Pariwisata Jurnal Keperawatan Padjadjaran JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Jurnal Manajemen Pemasaran JURNAL PENDIDIKAN TAMBUSAI JURNAL MANAJEMEN (EDISI ELEKTRONIK) JURNAL MANAJEMEN BISNIS Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI) Jurnal Mantik International Journal of Economics, Business and Accounting Research (IJEBAR) International Journal of Business Studies International Journal of Economics Development Research (IJEDR) Jurnal Untuk Masyarakat Sehat (JUKMAS) Enrichment : Journal of Management Jurnal Paedagogy Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Medical Scope Journal (MSJ) Ilomata International Journal of Social Science Jurnal Pengabdian kepada Masyarakat AICS Milestone: Journal of Strategic Management International Journal of Education, Social Studies, And Management (IJESSM) JURNAL ILMIAH GLOBAL EDUCATION International Journal of Applied Business and International Management Journal of International Conference Proceedings Proceeding National Conference Business, Management, and Accounting (NCBMA) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Ageing And Family JMMR (Jurnal Medicoeticolegal dan Manajemen Rumah Sakit) Jurnal Ad'ministrare: Jurnal Pemikirian Ilmiah dan Pendidikan Administrasi Perkantoran Jurnal Manajemen Maranatha Jurnal Kesehatan Masyarakat
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PENDEKATAN EKONOMI BERBASISKAN PENGALAMAN YANG MENCIPTAKAN KENANGAN BERKESAN WISATAWAN MELALUI IDENTIFIKASI POTENSI DAN PEMASARAN (STUDI PADA DESA WISATA SAWARNA) Juliana Juliana; Sabrina Oktaria Sihombing; Ferdi Antonio
Jurnal Pariwisata Vol 10, No 2 (2023): Jurnal Pariwisata
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/par.v10i2.15536

Abstract

ABSTRAKPenciptaan nilai pengalaman wisatawan dianggap sebagai tren masa kini yang berfungsi sebagai sumber informasi serta sharing hal positif mengenai desa wisata. Pentingnya penciptaan nilai pengalaman untuk meningkatkan gairah niat berkunjung pada desa wisata dan untuk menilai asumsi ini peneliti menggunakan model Pine dan Gilmore. Tujuan penelitian untuk mengidentifikasi pendekatan ekonomi berbasiskan pengalaman yang menciptakan kenangan melalui potensi dan pemasaran desa wisata Sawarna.. Metode penelitian yang dilaksanakan menggunakan metode kualitatif dengan metode pengumpulan data melalui interview dan observasi. Teknik analisis data menggunakan narrative analysis. Informan yang digunakan merupakan pengurus pokdarwis dan pengunjung desa wisata sawarna. Teknik pengambilan sampel menggunakan teknik purposive sampling  dengan kriteria pengunjung yang sudah sering mengunjungi desa wisata sawarna dan pengurus pokdarwis berpengalaman di bidang pengelolaan desa wisata. Hasil penelitian menunjukkan desa wisata sawarna memiliki potensi yang sangat baik dengan menawarkan pengalaman yang tidak terlupakan melalui konsep ekonomi pengalaman yang meliputi education, entertainment, escapism, nilai esthetic yang ada di desa wisata sawarna.Kata Kunci : Desa Wisata, experienced economy, potensi desa wisata sawarna ABSTRACTThe creation of tourist experience value is considered a current trend that serves as a source of information and sharing positive things about tourist villages. The importance of creating experiential value to increase the desire to visit tourist villages and to assess this assumption, researchers use the Pine and Gilmore model. The research objective was to identify an experience-based economic approach that creates memories through the potential and marketing of the Sawarna tourist village. The research method was carried out using qualitative methods with data collection methods through interviews and observations. The data analysis technique uses narrative analysis. The informants used were Pokdarwis administrators and visitors to the Sawarna tourist village. The sampling technique uses a purposive sampling technique with the criteria of visitors who have frequently visited the Sawarna tourist village and experienced Pokdarwis management in the field of tourism village management. The results of the study show that the Sawarna tourism village has very good potential by offering an unforgettable experience through the concept of an experience economy which includes education, entertainment, escapism, esthetic values that exist in the Sawarna tourism village.Keywords: Tourism Village, experienced economy, potential of Sawarna tourism village 
SYSTEMATIC LITERATURE REVIEW ANALYSIS OF POSITIVE E-WOM ON THE TOURIST FUTURE BEHAVIOR IN TOURISM VILLAGE MARKETING Juliana Juliana; Sabrina O Sihombing; Ferdi Antonio
Jurnal Ilmiah Global Education Vol. 4 No. 4 (2023): JURNAL ILMIAH GLOBAL EDUCATION, Volume 4 Nomor 4, Desember 2023
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v4i4.1402

Abstract

This article provides an in-depth, systematic literature review on the positive impact of e-WOM in the tourism village marketing context. The purpose of this study is to determine the research gap, trend or impact pattern of positive e-wom from the research keyword, namely Positive E- Wom using the Publish or Perish application as a search for the Research Journal database and Vos Viewer as a graphical visualization for determining research gaps. Through systematic literature research methodology, filtered and analyzed various relevant articles from various databases. The results illustrate the various positive impacts of e-WOM. Based on the curated results of research sources, only 100 articles were relevant to the 2018-2023 research time interval from several databases. Based on the research gap analysis using the Mendeley Application and Vos Viewer, the keywords that are relevant to Positive E-Wom research are obtained, namely tourist destination, destination image, intention, positive impact, tourism, Social Medium, Tourist Satisfaction, decision and which has the lowest Research Gap or Variables rarely studied which affect positive E-wom are tourist destination, intention, negative impact/anxiety, enjoyment, esthetic, escapism, authenticity and memorable tourism experience, social media context, symbolic value, tourist delight which are variables that are not visible in the VOS viewer visualization. In this context, positive e-WOM also has a viral effect that is able to reach a wide audience in a short time, as well as encourage active tourist participation in providing feedback and reviews.
ANTESEDEN DARI ATTITUDE TO VIDEO ADVERTISING SERTA DAMPAKNYA TERHADAP PURCHASE INTENTION YANG DIMEDIASI OLEH BRAND ATTITUDE Ariana, I Made Agus; Antonio, Ferdi
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 6 No 1 (2022): Edisi Januari - April 2022
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v6i1.1895

Abstract

Pesatnya perkembangan ekonomi digital telah berdampak pada strategi marketing menggunakan video advertising. Studi ini menganalisis anteseden yang dapat mempengaruhi suksesnya video marketing. Melalui sikap positif terhadap video iklan (attitude to video advertising) apakah berdampak pada sikap positif audiens terhadap brand (brand attitude) dan mempengaruhi niat beli (purchase intention) konsumen. Studi ini dilakukan dengan survei kuantitatif dengan metode analisis partial least squares equation modeling (PLS-SEM) terhadap 243 responden yang merupakan audiens video advertising brand Polygon di Jabodetabek dan sekitarnya. Hasil studi ini menunjukkan duration, music background, emotional content, informational content dan interesting content telah signifikan mempunyai pengaruh positif terhadap attitude to video advertising. Selanjutnya attitude to video advertising mempertahankan pengaruh positif terhadap purchase intention melalui mediasi brand attitude. Terakhir attitude to video advertising menunjukkan dampak langsung terhadap niat beli pelanggan.
Consumption Value Terhadap Brand Choice: Peran Mediasi Brand Experience Yuma Luqman Adhli; Ferdi Antonio
JURNAL ILMIAH MANAJEMEN & BISNIS Vol 25, No 1 (2024): APRIL - SEPTEMBER
Publisher : UNIVERSITAS MUHAMMADIYAH SUMATERA UTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/jimb.v25i1.18485

Abstract

Purpose– Aims to determine the effect of knowing hedonic motivation along with other factors, such as external and situational factors, on impulsive purchasing decisions for clothing products in cross-border e-commerce.Methodology– This research uses a quantitative approach by collecting data through random sampling questionnaires. All data collected was analyzed using Structural Equation Modeling processed using SmartPLS software.Findings– The results of this research show that hedonic motivation has no influence on impulse purchasing decisions for clothing products in cross-border e-commerce. In this research, the results showed that impulsive decisions were more influenced by the appearance on the cross-border e-commerce website, sales promotions and consumer time availability.Originality/Novelty– Providing novelty value to the phenomenon of impulse buying through cross border e-commerce arises not influenced by the user's hedonic motivation but other supporting factors, especially the quality of the cross border e-commerce website itself.Implications – The results of this research can be used by cross-border e-commerce development companies and e-commerce sellers to determine the right strategy for increasing the number of sales and improving service quality.
The Exploratory Study on Antecedents of Online Medical Consultation Continuous Usage Intention Larasati, Andini; Antonio, Ferdi; Wuisan, Dewi
Jurnal Kesehatan Masyarakat Vol 19, No 3 (2024)
Publisher : Department of Public Health, Faculty of Sport Science, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/kemas.v19i3.44138

Abstract

The purpose of this study is to find and analyze factors that can affect Intention to Recommend in online medical consultation field. The research model is adapted from a previous study and then modified. Data were collected from women that are 17 years old and who have ever used the online medical consultation application, Halodoc. The research’s method is a quantitative survey, with cross-sectional data. Respondents’ data were taken by purposive sampling and questionnaires were distributed online. As many as 202 participants have fulfilled the requirements to be analyzed with PLS-SEM. The results showed that five antecedents had a significant influence on Intention to Recommend. Antecedents that were worth noting were Helpfulness Trust, Perceived Benefit, and Reliability Trust, where these factors show a positive impact on Intention to Recommend. Factors that could potentially influence users not using online medical consultation applications were also found, such as Performance Risk and Privacy Risk. From the findings of this study, it can be concluded that there are factors that may need to be considered by online medical consultation service providers to maintain or even to better their quality of care. 
THE INFLUENCE OF OPERATIONAL FACTORS ON EMPLOYEE TRUST AND COMMITMENT AND ITS IMPACT ON SME BUSINESS PERFORMANCE Antonio, Ferdi; Theresia, Sherly
JURNAL BISNIS STRATEGI Vol 32, No 1 (2023): July
Publisher : Magister Manajemen, Fakultas Ekonomika dan Bisnis Undip

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jbs.32.1.102-111

Abstract

This study aims to investigate how operational factors in SMEs, influence employee trust and commitment and impact business performance using empirical data. The operational factors that were examined namely group formality, internal communication, teamwork, skill, knowledge sharing, and IT support. The eligible 208 respondents who have been working in the SME for more than a year, were obtained through a questionnaire and analyzed using the PLS-SEM method. The empirical findings demonstrate that the six operational influences significantly employee commitment and trust (p<0,05), except for group formality and teamwork skills to trust. Interestingly, commitment shows a larger impact on SMEs' business performance compared to trust, likewise, commitment could mediate the impact of trust. In addition, the model with the total sample shows moderate prediction accuracy (R2: 0,508). Furthermore, the FIMIX PLS identified the data heterogeneity and provide a segment analysis that provides a higher predictive capability (R2: 0,936) to ascertain the explanatory and predictive capability of the model. Finally, the outcomes enable SMS business leaders to make pertinent observations in the organization and encourage the effort to gain employee commitment.
The Implementation of Care Coordination Model Toward Delivery of Quality Care in Private Hospital Outpatient Setting Ricca, Rica; Antonio, Ferdi
Milestone: Journal of Strategic Management Vol. 1 No. 1 April 2021
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/ms.v1i1.3213

Abstract

Health care services in the private hospitals are required to deliver quality care to stay competitive in the business. In line with the advancement of hospital facilities and the raise of patient needs for complex care, the care coordination is inevitable to ensure the delivery quality of care. The purpose of this study is to test and analyze the care coordination model toward delivery of quality care in the private hospital outpatient setting. This research model was empirically tested on outpatient clinic at one of the leading hospitals in Indonesia. The data was analyzed by PLS-SEM method, whereas respondent obtained by purposive sampling technique. The result of structural model, shown moderate to strong prediction accuracy with large predictive relevance indicate and acceptable model. The result demonstrated that all of care coordination paths lead to the delivery of quality care has significant positive effect, except for facilitate transitions and accountability to communication and information transfer. However, facilitate transitions and accountability has significant positive effect through IT-enabled care coordination and through interprofessional teamwork and consistency. Therefore, it could be concluded that all variables have contribution to the care coordination in the outpatient, respectively. The strongest direct effect to care quality perception is found from communication and information transfer, while the strongest indirect effect is from physical infrastructure and facilities which mediating by IT-enabled care coordination and further communication and information transfer. There are managerial implications that could give suggestions for hospital managers to improve care coordination process in hospital outpatient services.
The Influence Of Telemedicine Usability On Patient Loyalty Mediated By Patients’ Trust And Satisfaction: A Study At Hospitals Of State-Owned Enterprises In Indonesia Tiara, Karina; Antonio, Ferdi
Jurnal Pendidikan Tambusai Vol. 6 No. 1 (2022): 2022
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v6i1.3272

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh penggunaan telemedicine rumah sakit terhadap loyalitas pasien yang dimediasi oleh kepercayaan pasien dan kepuasan pasien. Model penelitian ini diadopsi dari penelitian sebelumnya yang dilakukan di lingkungan rumah sakit, yang diuji secara empiris pada pengguna telemedicine rawat jalan di Rumah Sakit XYZ. Pengambilan data responden dilakukan secara purposive sampling dengan 165 responden yang memenuhi syarat. Pengumpulan data dilakukan melalui kuesioner dengan Skala Likert yang disebarkan secara online selama bulan September sampai dengan Oktober 2021, dan dianalisis lebih lanjut dengan PLS-SEM. Hasil penelitian ini menunjukkan bahwa penggunaan telemedicine memiliki pengaruh positif yang signifikan terhadap kedua variabel mediasi yaitu; kepercayaan pasien dan kepuasan pasien. Dari sepuluh hipotesis yang dikembangkan dalam penelitian ini, terdapat sembilan hipotesis yang berpengaruh positif signifikan terhadap variabel dependen loyalitas pasien yang dimediasi oleh variabel mediasi kepercayaan pasien dan kepuasan pasien. Perceived usefulness berpengaruh positif signifikan terhadap kepercayaan pasien, tetapi berpengaruh tidak signifikan terhadap kepuasan pasien. Persepsi kemudahan penggunaan, persepsi efektivitas, persepsi keandalan memiliki pengaruh positif yang signifikan terhadap kedua variabel mediasi kepercayaan pasien dan kepuasan pasien. Kepercayaan pasien dan kepuasan pasien berpengaruh positif signifikan terhadap loyalitas pasien. Model hasil ini memiliki akurasi prediksi yang besar sehingga perlu dikembangkan pada penelitian selanjutnya. Terdapat implikasi manajerial yang disarankan kepada manajemen rumah sakit dan rekomendasi untuk penelitian selanjutnya.
Examined The Relationship Between Travel Anxiety and Destination Choice: Implications for Tourism Marketing: A Qualitative Study Juliana, Juliana; Sihombing, Sabrina Oktaria; Antonio, Ferdi
Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis Vol 7, No 2 (2023): Ecodemica: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : LPPM Universitas BSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/eco.v7i2.15934

Abstract

This qualitative study examined the relationship between travel anxiety and destination choice, specifically focusing on its implications for tourism marketing. Through in-depth interviews with individuals who have experienced travel anxiety, the study explored their past experiences and decision-making processes when selecting destinations. Participants were selected through purposive sampling, ensuring diverse travel anxiety levels and demographic backgrounds. Data analysis followed a thematic approach, using past tense verbs to capture participants' retrospective perspectives on their travel anxiety experiences. The findings revealed that travel anxiety significantly influenced destination choices, with various factors contributing to decision-making processes. Past tense verbs were employed to describe participants' experiences, emotions, and coping mechanisms during their previous travel experiences. These verbs highlighted the nuanced nature of travel anxiety and provided valuable insights into the specific triggers and manifestations of anxiety in different travel contexts. The implications for tourism marketing were identified through the lens of the findings. Strategies were proposed to address and alleviate travel anxiety, targeting specific stages of the decision-making process. Tourism marketers can tailor their marketing efforts to better accommodate and support individuals with travel anxiety, ultimately enhancing their overall travel experiences by comprehending the complex relationship between destination selection and travel anxiety. This study adds to the growing body of research on travel anxiety by shedding light on people's individual experiences and providing tourism marketers with practical implications. The long-term effects of marketing interventions on reducing travel anxiety and increasing destination satisfaction should be the subject of additional research. 
THE INFLUENCE OF SOCIAL MEDIA CONTENT ON INTENTION TO RECOMMEND THROUGH ONLINE ENGAGEMENT AS A MEDIATING VARIABLE ON MANDARIN LANGUAGE TEACHING CONTENT VIA INSTAGRAM FOR GENERATIONS Y AND Z IN INDONESIA Kornelius, Stefani Mutiara; Antonio, Ferdi
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 11 No 1 (2024): JMBI UNSRAT Volume 11 Nomor 1
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v11i1.54470

Abstract

The aim of this research is to test and analyze the influence of social media content including the Language Style, Interesting Content, Useful Content and Unique Image Content Characteristic factors on Online Engagement as a mediator which then influences the Intention to Recommend factor after previously being influenced by Emotional Response of Language as a mediator to users of Mandarin language teaching content via Instagram XYZ to generations Y and Z in Indonesia. Testing of this research model, which was modified from previous research, was carried out quantitatively with survey data. Data was obtained from generations Y and Z in Indonesia who are followers of Instagram XYZ. This research method is a quantitative survey, with cross sectional data. Respondent data was taken using purposive sampling with a questionnaire distributed online. 178 samples were obtained that met the requirements for analysis using PLS-SEM. The research results show that the four social media content variables have a strong influence on Online Engagement activities, while the two strongest variables are Unique Image Content Characteristic and Useful Content. Then the Online Engagement factor which is moderated by the Emotional Response of Language factor is able to influence the Intention to Recommend of generations Y and Z in Indonesia.
Co-Authors Ade Andriani Renouw Adella, Adella Andreas Chandra Santoso Andy Andy Annamaria Gabriela Anton Wachidin Widjaja Ariana, I Made Agus Aristo, Benny Asep Hermawan Austin, Ryan Bambang, Robertus Maria Boas Handoyo Christian, Joshua Christopher Noviandi Tupang Dicky Jhon Anderson Butarbutar Dinata, Freddy Djakasaputra, Arifin Elizabeth Haryanti Evi Untoro Fatimah Malini Lubis Febby Karissa Felicia Setiawan Fitriani, Reni Ginting, Magdalena Lestari Handoyo, Boas Harjono, Eko Ivan Henry Utama Putra I Made Agus Ariana Ilfi Rahmi Putri Innocentius Bernarto, Innocentius Jason Bustam Jason Jason Jordan Jeremy Josephine, Vania Joshua Christian Juliana Juliana Juliana Juliana, Juliana Karissa, Febby Kornelius, Stefani Mutiara Kresna Audito Larasati, Andini Lee, Jemimah Kezia Lia Kurnia Hartanti Marine Novita Meidy C. Elim Moksidy, Jevany Claudia Muhamad Rusadi Letasado Naomi Miryam Norasiya, Milka Anisya Pebriana, Regina Pramezwary, Amelda Pramintasari, Erina Pramono, Rudy Putri Astika Putri Utami Vallen Renaldo, Doddy Reno Prananditya Ashaf Ricca Ricca Ricca, Rica Rio Alexandro Rocky Nagoya Roy G.A. Massie Sabrina O Sihombing Saksono, Lalang Santosa, Sonny Saputra, Muh Fauzan Satoto, Hari Hendriarti Selvi Esther Suwu, Selvi Esther Sembel, Jacquelinda Sandra Sidik, Nuraini Situmorang, Jimmy Muller Hasoloan Sucipto Asan Sukirman Sukirman Sutanto, Eldaa Prisca Refianti Syamsul Ph.D M.A. Hadi Tan, Pauline H. Pattyranie Tansya Sushan Purnaningrum Theresia, Sherly Tiara, Karina Tjiptabudi, Vitta Widiastuti, Annisa Zakia Wijaya, Reisa Melisa Wiyono, Stevie Pramudita Wuisan, Dewi Yuma Luqman Adhli Yusak Yusak