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Kontroling Pelaksanaan Jasa Pemasaran Pendidikan Islam Pada MTs PP. Ash-Shiddiqiyah Rantau Kasih, Muba Bastomi, Bastomi; Berlian, Zainal; Zainuri, Ahmad
Jurnal Pendidikan Tambusai Vol. 8 No. 3 (2024)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

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Abstract

Penelitian ini bertujuan untuk menganalisis kontroling pelaksanaan jasa pemasaran pendidikan Islam di MTs PP. Ash-Shiddiqiyah Rantau Kasih, Muba. Fokus utama adalah pada implementasi strategi pemasaran, struktur organisasi, dan efektivitas sistem kontroling dalam mendukung peningkatan jumlah siswa dan citra lembaga. Dengan pendekatan deskriptif kualitatif, data dikumpulkan melalui wawancara, observasi, dan dokumentasi.Hasil penelitian menunjukkan bahwa MTs PP. Ash-Shiddiqiyah telah memiliki tim pemasaran yang berperan dalam pelaksanaan strategi, seperti analisis SWOT, diferensiasi layanan, dan penguatan program unggulan. Meskipun demikian, optimalisasi platform digital dan evaluasi program masih perlu ditingkatkan. Sistem kontroling dilakukan melalui monitoring rutin, indikator kinerja (KPI), dan evaluasi berkala. Strategi ini berhasil meningkatkan jumlah pendaftar siswa dari 50 pada tahun 2023 menjadi 95 pada tahun 2024. Penelitian ini menyimpulkan bahwa kontroling yang efektif berkontribusi pada keberhasilan pemasaran lembaga pendidikan Islam. Rekomendasi diberikan untuk digitalisasi sistem pemasaran, pelatihan tim pemasaran, dan inovasi promosi guna meningkatkan daya saing lembaga di era digital.
FACTORS INFLUENCING THE MADRASAH WORKING GROUP PROGRAM IN UTILIZING INFORMATION TECHNOLOGY TO SUPPORT GREAT MADRASAS Megawati, Megawati; Annur, Saipul; Berlian, Zainal
PROCEEDING OF INTERNATIONAL CONFERENCE ON EDUCATION, SOCIETY AND HUMANITY Vol 1, No 1 (2023): First International Conference on Education, Society and Humanity
Publisher : PROCEEDING OF INTERNATIONAL CONFERENCE ON EDUCATION, SOCIETY AND HUMANITY

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Abstract

The purpose of this study was to analyze how the Implementation of the Madrasah Working Group Program in Utilizing Information Technology to Support Great Madrasas, Dignified Madrasas at Prabumulih State Aliyah 1 Madrasah. This research is qualitative research. In data collection, researchers used several collection techniques, namely: (1) in-depth interviews, (2) observation, (3) documentation study. The data analysis technique uses the analytical method using the Miles and Huberman Model which consists of three stages, namely: data reduction, data display, and drawing conclusions or verification. The results in this study are the factors that influence the implementation of the Madrasah Working Group Program in Utilizing Information Technology to Support Great Madrasas, Dignified Madrasas at Prabumulih State Aliyah 1 Madrasah. The supporting factors; First, the availability of supporting infrastructure, second, human resources. Third, there is a supportive policy. Fourth, content and applications help. The inhibiting factors that influence are as follows; First, difficulty understanding the technical language of Information Technology. Second, feeling old age. Third, the number of outside routines. Fourth, the lack of information technology facilities or media. Fifth, Funds are still minimal. Sixth, unequal opportunity to attend training
EFEKTIVITAS PENYALURAN ZAKAT PROGRAM BEASISWA PENDIDIKAN TERHADAP PENGEMBANGAN MUTU PENDIDIKAN DI KABUPATEN MUARA ENIM Syachril, Syachril; Berlian, Zainal; Azwari, Peny Cahaya
Edukasi Islami: Jurnal Pendidikan Islam Vol. 12 No. 04 (2023): Edukasi Islami: Jurnal Pendidikan Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ei.v12i04.5159

Abstract

Tujuan penelitian ini adalah untuk mengetahui efektifitas penyaluran zakat program beasiswa pendidikan di BAZNAS Kabupaten Muara Enim dan untuk mengetahui kontribusi  program beasiswa pendidikan BASNAS Kabupaten Muara Enim terhadap perkembangan kualitas pendidikan di Kabupaten Muara Enim. Peneliti menggunakan metode deskriptif kualitatif. Penelitian ini untuk menganalisis data yang telah penulis peroleh dari hasil wawancara terhadap pengurus BAZNAS Kabupaten Muara Enim. Kemudian dari data yan ada di paparkan, dianalisa serta dibahas guna menjawab permasalahan yang dikemukakan. Dari hasil penelitian ini di ketahui bahwa efektifitas penyaluran zakat program beasiswa pendidikan di BAZNAS Kabupaten Muara Enim sudah berjalan dengan baik meskipun terdapat beberapa kekurangan. Kemudian kontribusi  program beasiswa pendidikan BASNAS Kabupaten Muara Enim terhadap perkembangan kualitas pendidikan di Kabupaten Muara Enim dampaknya sangat dirasakan oleh para penerima bantuan beasiswa tersebut, kesimpulannya bantuan beasiswa pendidikan yang diberikan oleh BASNAS Kabupaten Muara Enim sudah berjalan baik dan dampaknya dirasakan positif.
Pengenalan Teknologi Informasi dan Komunikasi pada Peserta Didik Sekolah Dasar di Desa Tambangan Kelekar Kecamatan Gelumbang Ahmad Zainuri; Zainal Berlian; Kasinyo Harto; Fathima Az Zahra; Ibrahim Ibrahim; Saipul Anwar; Sherin Destianjasari; Hidayat Hidayat
KREATIF: Jurnal Pengabdian Masyarakat Nusantara Vol. 1 No. 4 (2021): Desember : Jurnal Pengabdian Masyarakat Nusantara
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/kreatif.v1i4.2039

Abstract

The computer is one of the electronic media that is widely used to facilitate human work in managing data and storing information (data storage) in a practical and efficient manner. In today's all-digital era, computer-based information and communication technology (ICT) is needed for all people, both adults and children. Information and communication technology greatly influences various aspects of life, including education, especially for children, who really need training and an introduction to information and communication technology so that it can help them in their daily academic activities at school. The purpose of this research is to introduce ICT and learning to operate Microsoft Word in grade 5 students at SDN 24 Gelumbang. With this activity, it is hoped that students will be able to operate computers and know the parts of the Microsoft Word application and how their use can help with schoolwork and improve abilities.
Revitalizing Jawi Script Literacy through Traditional Islamic Education: A Case from Indonesia Abdul Gafur; Zainal Berlian; Endang Rochmiatun
AL-ISHLAH: Jurnal Pendidikan Vol 17, No 4 (2025): DECEMBER 2025
Publisher : STAI Hubbulwathan Duri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35445/alishlah.v17i4.7647

Abstract

The Jawi script, a traditional Arabic-based script historically used in Southeast Asia, is a unique characteristic of written communication in Indonesian Islamic boarding schools and constitutes a valuable cultural heritage that requires preservation. This study investigates the management of Jawi script instruction—covering planning, organization, implementation, and evaluation—at the Nurul Islam Seribandung Islamic Boarding School. Employing a qualitative descriptive design with a phenomenological approach, data were collected through observations, interviews, and documentation. The analysis followed three stages: data reduction, data presentation, and conclusion drawing. The findings reveal several challenges in the current management of Jawi script learning. In terms of planning, the script is not taught as a standalone subject but is embedded within general Islamic lessons using Javanese script, resulting in a lack of structured curriculum. The organizational aspect shows some progress, with task delegation among staff members in place. However, the implementation stage lacks a formal lesson plan or standardized teaching materials specifically dedicated to Jawi script. The evaluation process is present but only conducted at the end of the semester, limiting continuous assessment and feedback opportunities. This study underscores the need for a more structured and systematic approach to Jawi script instruction to ensure its sustainability and effective transmission to future generations. Strengthening instructional planning and integrating Jawi as a distinct subject could enhance both learning outcomes and cultural preservation efforts.