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All Journal Jurnal Pendidikan Akuntansi (JPAK) Teori dan Penelitian Pendidikan Dasar Maqasid: Jurnal Studi Hukum Islam Jurnal Agrotech Al-Syakhsiyyah : Journal of Law and Family Studies Jurnal QIEMA (Qomaruddin Islamic Economics Magazine) JKMM Proceeding International Seminar of Islamic Studies Jurnal Kolaboratif Sains Jurnal Pengabdian Kepada Masyarakat Abdi Nusa Ta’wiluna: Jurnal Ilmu Al-Qur’an,Tafsirdan Pemikiran Islam Jurnal Seni dan Pembelajaran ELECTRUM: The English Language and Education Spectrum NUSANTARA: Jurnal Pengabdian Kepada Masyarakat Journal of the Community Development in Asia al-Mawarid Jurnal Syariah dan Hukum (JSYH) Jurnal Maritim Malahayati Jurnal Semiotika-Q: Kajian Ilmu al-Quran dan Tafsir Jurnal Sains dan Kesehatan Cakrawala: Jurnal Pengabdian Masyarakat Global Adopsi Teknologi dan Sistem Informasi IC Tech: Majalah Ilmiah Journal of Biobased Chemicals (JOBC) Journal of Research and Publication Innovation Journal of Management and Creative Business Deposisi: Jurnal Publikasi Ilmu Hukum Bagimu Negeri : Jurnal Pengabdian Kepada Masyarakat DIMASEKA Jurnal Pengabdian Masyarakat dan Riset Pendidikan El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam DELIMA: Jurnal Kajian Kebidanan Jurnal Intelek Dan Cendikiawan Nusantara Al-Qolamuna : Journal Komunikasi dan Penyiaran Islam Panggung Kebaikan : Jurnal Pengabdian Sosial Journal of Ekonomics, Finance, and Management Studies Jurnal Riset Multidisiplin Edukasi International Journal of Information Technology and Business STIKes BBM Mengabdi: Jurnal Pengabdian Masyarakat Sujud: Jurnal Agama, Sosial dan Budaya KOLABORASI: Journal of Multidisciplinary
Nur Fadhilah
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Journal : Journal of the Community Development in Asia

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The Influence of Shoppe on Consumer Behavior: A Case Study in Malaysia Nur Ainin Sofiya; Nur Dini Syauqina; Nur Fadhilah; Nur Fatihah; Aaliya Alam; Adarsh Upadhyay
Journal of The Community Development in Asia Vol 6, No 2 (2023): May 2023
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v6i2.2296

Abstract

‘9 out of 10 online’ indicates that Malaysia’s e-commerce industry has risen steadily throughout Southeast Asia. The increase in the number of Shopee apps in the second quarter of 2021, marks Shopee as a leading Malaysian e-commerce market. Shopee provides a good value, the best quality, convenience and security when consumers experience the app. This paper aims to look into factors that influence consumers' behaviours towards online shopping using the Shopee app. This paper also assesses customer satisfaction regarding the service that had been provided. A total of 100 respondents of Shopee users participated in the online survey via Google Form. From the analysis, the results depict the necessity of quality products, reliability, convenience and product price as good indicators of customer satisfaction that may lead to behavioural intention. These findings provide new insight into consumer behaviour towards Shopee.
Co-Authors Aaliya Alam Adarsh Upadhyay Adibah, Siti Amiratul Adjili, Mosses Agung Listiadi Ahmad Hasibuan Ahmad Khotibul Umam Khairi Ahmad Syarifuddin AHMADI Alamsyah, Muhammad Nurravi Ali Aminulloh Andi Hardianti Anggreningrum Anggreningrum Aprilia Dwi Rahmawati Arianggara, Andi Wilda Arief Widjaja Arochman Arochman BUDI UTOMO Cahyani, Oktaria Indi Cahyo Prasetyo Cellia Auzia Nugraha Chan Chow Khuen Christianto, Paminto Agung Cynthia Claudia Dedi Darmadi Delima Nisa Harahap Deni Zein Tarsidi Dhea Adela Dwina Moentamaria Eka Sofia Agustina Elisa Winanda Elvi Murniasih Eny Jumiati Era Yunianto Faizul Anwar Wandi Fathhanah Kemimaro Fauziah Cania Wulandari fauziahilham, nuranisa Fiardi, Andi Fitri Juliana Fitri Rachmawati Hari Agung Budijanto HARYONO Haviluddin Haviluddin Herma Yanti Piliang Husni Kusuma Dinata Indah Purnama Sari Irvan Iswandi Jauharotul Maknunah Jihaan Shabri Rahiidah Khoirul Anam Khoirun Khoirunnisa Ritonga Lutfi Afifah M. Darin Arif Mu'allifin Maktum Muharja Meilinda Silaban Mila Halisyah Mira Agusthia mira febrina Mohammad Reza Maulana, Mohammad Reza Muh Alimin Muhammad Faqih Syahputra Muhammad Qinthar Rahman Muna Nabila Mustaji Mutia Izzatun Nurul Imamah Novianti Puspitasari Nur Abdurrohim Nur Ainin Sofiya Nur Dini Syauqina Nur Fatihah Nur Febrianti Nur Nasry Noor Puspita Sari Putri Amanda Rabiah Rahidatul 'Aisy Rahma Khofifah Khoirun Umah Rahmadillah Muhti Raifatul Maghfiroh Rasmawati Rasmawati Rasmawati Rehan Tri Natami Ria Regita Rifa Fahri Rika Adriyana Riska Saradila Riski Sulistiyaningsih Riski Sulistiyaningsih Rizki Fitria Darmayanti Rizki Sari Utami Muchtar Rufi'i Rusliyawati Sahitya Indriati Pratiwi Salfauqi Sariyulis Satriedi Wahyu Binabar Septri Monalisa N setiawan, andi didik Shifa Fauziyah Shofia Hidayah Siti Ramlah Usman Sitompul, Tua Delima Sri Aryati Artha Sri Sukapti Stang Stang Steven Witman Sukmawati Sulfakar Sulistiawati Sulistiyaningsih, Riski Susanto, Eko Budi Susi Wendhaningsih Tatang Surjana Teguh Hari Sucipto, Teguh Hari Wati, Rasma Widati Fatmaningrum Wulan Desmawati Wulan Pramadhani Yohandita Suci Yulianah Sulaiman Zulfiyani Sudirman