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All Journal Jurnal Ilmiah Kesatuan (JIK) Jurnal Ilmiah Ranggagading (JIR) Indonesian Journal of Business and Entrepreneurship (IJBE) JAS-PT Jurnal Analisis Sistem Pendidikan Tinggi Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Jurnal Ilmiah Manajemen Kesatuan Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmiah Pariwisata Kesatuan Jurnal Abdimas Dedikasi Kesatuan Jurnal Aplikasi Bisnis Kesatuan Jurnal Informatika Kesatuan Bogor Hospitality Journal
Mumuh Mulyana
Institut Bisnis Dan Informatika Kesatuan
Religion Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Public Health Social Sciences Other

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Peningkatan Kompetensi Pengelolaan Jurnal Ilmiah Bagi Mahasiswa IBI Kesatuan Bogor Munawar, Aang; Nurendah, Yulia; Mulyana, Mumuh; Rustandi, Imelda Elia; Suratman, Siti Azzahra; Apsari, Zahra Cikal Wahyu Apsari
Jurnal Abdimas Dedikasi Kesatuan Vol. 7 No. 1 (2026): JADKES Edisi Januari 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jadkes.v7i1.4937

Abstract

Digital-based scientific journal management is a crucial element in strengthening academic culture and improving the quality of higher education publications. However, student involvement in journal governance remains limited, particularly in understanding editorial workflows, using Open Journal Systems (OJS), applying publication ethics, and utilizing supporting technologies such as reference management tools and editorial artificial intelligence (AI). This community service program aims to enhance students’ competencies in scientific journal management at the Institut Bisnis dan Informatika (IBI) Kesatuan Bogor through practice-oriented training and mentoring. The program employed an experiential learning and capacity-building approach, including OJS 3 technical workshops, editorial process simulations, focus group discussions (FGDs), and competency evaluations using pre-tests and post-tests. Participants consisted of students from various study programs with an interest in academic writing and scholarly publishing. The evaluation results indicate a significant improvement in participants’ competencies, with average scores increasing from 52.3% before the program to 86.7% after its implementation. The most substantial improvements were observed in OJS mastery, understanding of publication ethics, and the use of AI-based tools for proofreading and plagiarism detection. Furthermore, 82.5% of participants expressed readiness to serve as assistant editors for institutional journals, and 87.5% demonstrated increased motivation to write and publish scientific articles. This program contributes to strengthening students’ academic literacy, enhancing institutional journal management capacity, and supporting the implementation of Outcome-Based Education (OBE), the Merdeka Belajar Kampus Merdeka (MBKM) policy, and the achievement of higher education Key Performance Indicators (KPIs). Keywords: community service; scientific journal management; OJS; academic literacy; students; scholarly publishing.
FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT MAHASISWA IBI KESATUAN UNTUK BERWIRAUSAHA BIDANG PARIWISATA Odetha Agra Kirana; Mumuh Mulyana
Bogor Hospitality Journal Vol 6 No 2 (2022): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v6i2.55

Abstract

Penelitian ini membahas pengaruh persepsi kewirausahaan, karakteristik individu dan motivasi terhadap minat mahasiswa dalam berwirausaha bidang pariwisata. Tujuan penelitian ini adalah untuk menganalisis dan menguji pengaruh persepsi kewirausahaan, karakteristik individu dan motivasi terhadap minat mahassiswa berwirausaha bidang pariwisata. Penelitian ini menggunakan 3 variabel eksogen dan 1 variabel endogen. Metode pengumpulan data penelitian ini menggunakan kuesioner dengan jumlah responden sebanyak 365 mahasiswa/i IBI Kesatuan Bogor. Metode analisis data menggunakan model analisis dengan Structural Equation Modelling – Partial Least Square. Hasil penelitian ini menunjukkan bahwa secara parsial persepsi kewirausahaan berpengaruh secara signifikan terhadap minat berwirausaha. Secara parsial karakteristik individu berpengaruh secara signifikan terhadap minat berwirausaha. Dan secara parsial motivasi berpengaruh secara signifikan terhadap minat berwirausaha.
English Communication Competence of Nature Tourism Guides in Indonesia: Challenges, Needs, and Development Strategies Morita Morita; Donny Hendry Fahsani; Mumuh Mulyana
Jurnal Ilmiah Pariwisata Kesatuan Vol. 7 No. 2 (2026): JIPKES Edisi Juli 2026
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v7i2.5555

Abstract

Nature tourism is one of Indonesia’s most strategic tourism assets because the country offers diverse landscapes, biodiversity, marine resources, forests, mountains, waterfalls, national parks, geoparks, and rural ecotourism destinations. As international tourist mobility continues to recover and grow, the role of nature tourism guides becomes increasingly important. They are not only responsible for accompanying visitors but also for interpreting natural attractions, explaining ecological and cultural meanings, ensuring safety, mediating intercultural interaction, and representing the quality of Indonesian tourism services. In this context, English communication competence is a central professional requirement. However, many nature tourism guides still experience difficulties in using English effectively, especially when explaining biodiversity, giving safety instructions, responding to spontaneous questions, handling complaints, and communicating with tourists from different cultural backgrounds. This article aims to analyze the English communication competence of nature tourism guides in Indonesia, identify the main challenges they face, map their English training needs, and propose development strategies for strengthening their professional competence. Using a conceptual and literature-based approach, this article integrates perspectives from English for Specific Purposes, communicative competence, intercultural communication, tourism service quality, and sustainable tourism. The analysis suggests that the English competence required by nature tourism guides must go beyond general conversational ability. It should include functional guiding English, environmental interpretation, storytelling, intercultural sensitivity, safety communication, emergency communication, and digital communication. The article proposes an integrated development model consisting of needs-based curriculum design, field simulation, micro-guiding practice, mentoring, certification, digital learning, and collaboration among tourism offices, guide associations, universities, destination managers, and local communities. The study contributes to the discussion on tourism human resource development and offers practical recommendations for improving the competitiveness and sustainability of Indonesian nature tourism. Keywords: English communication competence; nature tourism guides; English for tourism; ecotourism; intercultural communication; Indonesia; sustainable tourism.
Digital Entrepreneurship in Tourism: A Literature Review on Innovation, Business Model Transformation, and Destination Competitiveness Mumuh Mulyana; Diah Kusumayanti; Zul Azhar
Jurnal Ilmiah Pariwisata Kesatuan Vol. 7 No. 2 (2026): JIPKES Edisi Juli 2026
Publisher : Prodi Pariwisata dan LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jipkes.v7i2.5589

Abstract

Digital entrepreneurship has become a strategic force in transforming the tourism sector, particularly through the integration of digital platforms, data analytics, social media, artificial intelligence, mobile applications, and smart tourism ecosystems. This article aims to review the literature on digital entrepreneurship in tourism by focusing on three major dimensions: innovation, business model transformation, and destination competitiveness. Using a literature review approach, this article synthesizes previous studies on e-tourism, smart tourism, digital entrepreneurship, tourism innovation, platform-based business models, and destination management. The review indicates that digital entrepreneurship in tourism is not merely related to technology adoption, but also to entrepreneurial capability, opportunity recognition, digital value creation, ecosystem collaboration, and strategic managerial transformation. Digital technologies enable tourism entrepreneurs to redesign products, personalize tourist experiences, expand market access, improve operational efficiency, and strengthen destination branding. From a managerial perspective, the main challenge is not only how tourism firms adopt digital tools, but how managers transform organizational capabilities, business models, human resources, customer relationships, and inter-organizational networks. This article contributes by proposing an integrative managerial framework linking digital entrepreneurial orientation, innovation capability, business model transformation, and destination competitiveness. The article concludes that digital entrepreneurship should be positioned as a strategic capability for tourism firms and destinations, especially in facing dynamic competition, changing tourist behavior, and the demand for sustainable tourism development. Keywords: digital entrepreneurship, tourism, innovation, business model transformation, destination competitiveness, smart tourism, digital platform.
Legal Issues in Entrepreneurship: Between Regulation, Innovation, And Business Sustainability Ade Yusdira; Mumuh Mulyana; Mashadi Mashadi; Narrong Hassanee; Sulistiono Sulistiono
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 4 (2025): JIMKES Edisi Juli 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i4.2122

Abstract

Entrepreneurship plays a pivotal role in fostering economic growth, job creation, and social innovation. However, its development remains inseparable from complex legal challenges. Regulations often serve an ambivalent role: they provide legitimacy and protection, yet at the same time may hinder entrepreneurship through excessive bureaucracy and high compliance costs. This article seeks to examine the key legal issues in entrepreneurship, explore the nexus between regulation, innovation, and sustainability, and propose conceptual recommendations for developing an adaptive and inclusive entrepreneurial ecosystem. Employing a normative–conceptual approach, the study draws upon secondary sources including national regulations, recent international scholarly publications, and institutional reports from the OECD, UNCTAD, and the World Bank. Comparative and thematic analyses were undertaken to map legal issues, assess their implications for innovation, and evaluate their impact on business sustainability. The findings highlight six major legal domains: licensing and bureaucracy, intellectual property rights, business contracts, taxation, labor regulations, and digital and e-commerce law. Regulations are shown to act dually as both enablers and barriers to entrepreneurial innovation. Cross-country evidence further illustrates that developed economies tend to design more adaptive legal frameworks, while developing countries continue to face significant regulatory implementation challenges. In Indonesia, reforms such as the Online Single Submission system, the Omnibus Law on Job Creation, and the Personal Data Protection Law represent important steps forward, yet remain in a transitional stage. The article contributes theoretically by integrating Institutional Theory, Innovation Theory, and the Triple Bottom Line, and provides practical recommendations emphasizing regulatory simplification, stronger intellectual property protection, adaptive digital and green regulations, and greater international policy harmonization   Keywords: Entrepreneurship; Legal Framework; Innovation; Sustainability; Regulatory Reform.
A Triple Helix Synergy Model for Strengthening Entrepreneurial Ecosystems in Developing Economies Danti Astrini; Mashadi Mashadi; Mumuh Mulyana
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.2933

Abstract

Entrepreneurship plays a pivotal role in Indonesia’s economic transformation, yet the national entrepreneurial ecosystem remains constrained by fragmented policies, weak university–industry linkages, and limited cross-sector collaboration. Despite the rapid growth of MSMEs, expanding digitalization, and increasing government attention to innovation, these opportunities often fail to translate into a coherent and sustainable ecosystem. This study develops the Triple Helix Synergy Model, an integrative conceptual framework that realigns the roles of government, academia, and industry through structured collaborative mechanisms reinforced by digital transformation. Using a conceptual qualitative approach supported by a thematic synthesis of 70 peer-reviewed articles (2010–2024) and major policy documents (OECD, World Bank, UNDP), the study identifies four core components shaping ecosystem performance: Inputs, Collaborative Mechanisms, Outputs, and Outcomes. Findings reveal persistent regulatory misalignment, limited applied research and commercialization pathways, weak industry absorptive capacity—particularly among MSMEs—and the absence of integrated digital collaboration platforms. The proposed model embeds regulatory alignment, innovation co-creation, resource sharing, and digital governance as essential mechanisms for strengthening ecosystem connectivity. Theoretically, this study advances Triple Helix scholarship by contextualizing it for developing economies and positioning digital transformation as a central driver of innovation governance. Practically, the model offers actionable guidance for policymakers, universities, and industry actors to enhance research commercialization, support MSME upgrading, and foster a more resilient and innovation-driven economy.   Keywords: Triple Helix, entrepreneurial ecosystem, co-creation, digital platforms, MSMEs, innovation governance, government–academia–industry collaboration, developing economies.
Analyzing the Impact of Import Tariffs, Trade Dynamics, and Exchange Rates on Economic Growth in Indonesia Jan Horas Veryady Purba; Mumuh Mulyana; Wahyu Indra Satria
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3005

Abstract

This study examines the multifaceted relationship between import tariffs, trade dynamics, and exchange rates and their collective impact on economic growth in Indonesia. As a developing country integrated into the global economy, Indonesia's growth is heavily influenced by international trade policies and macroeconomic factors. This study investigates how various import tariffs change trade dynamics, which in turn affect Indonesia's economic growth. At the same time, the exchange rate is analyzed as an important mediator that shapes the trade balance and examines the effect of changes in import tariffs on economic growth. The estimation method used is path analysis, using 9 years of historical quantitative data (2016-2024). Econometric modeling and statistical analysis are used to capture the direct and indirect relationships among the variables of interest. This study finds that import tariffs negatively impact Indonesia’s economic growth through various mediating variables, including the trade balance, exchange rate, and US imports and exports. Empirical analysis using Path Analysis reveals that higher tariffs reduce Indonesia’s export volume, restrict foreign market access, and distort exchange rate stability, leading to trade imbalances and depressing GDP growth. In addition, reduced US imports from Indonesia weaken Indonesia’s trade revenues, which affect investment and consumption capacity. The broader economic consequences highlight the need for a strategic trade policy that balances national interests with global competitiveness. These findings provide policymakers with a framework to optimize Indonesia's trade and monetary strategies to ensure sustainable long-term economic growth. Keywords: Import Tariffs, Exchange Rates, Trade Balance, Economic Growth.
Adoption Of Green Marketing Driven By Sustainable Environmental Initiatives In The Food And Beverage Sector Ratih Puspitasari; Retno Martanti Endah Lestari; Mumuh Mulyana; Mashadi Mashadi
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3128

Abstract

This study explores the adoption of green marketing strategies in the food and beverage industry within Bogor City, Indonesia. Employing a descriptive qualitative method, data were collected through questionnaires distributed to 146 industry managers across six sub-districts. The study evaluates the implementation of the green marketing mix—green product, green price, green place, and green promotion—using a holistic multiple case study design. Findings reveal a strong commitment to environmental sustainability, demonstrated by the use of eco-friendly raw materials, recyclable packaging, and environmentally focused promotional strategies. This research contributes to the existing literature by focusing on a specific industrial sector in a developing country context. It also emphasizes the growing role of consumer awareness in driving sustainable business practices. Keywords: Green Marketing, Sustainable Environmental Efforts, Environmental Impact, food and beverage industry
Public Service Communication Management in Hajj Administration: A Systematic Literature Review Desi Hasbiyah; Mumuh Mulyana; Hageem Che-Ni; Kaleem Saleem
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.4253

Abstract

This study aims to systematically review and synthesize the existing literature on public service communication management in Hajj administration. Given the complexity of Hajj as a large-scale religious public service involving multiple actors, high regulatory intensity, and diverse service users, communication management plays a critical role in ensuring service effectiveness and public value creation. Using a Systematic Literature Review (SLR) approach guided by the PRISMA framework, this study analyzes 18 peer-reviewed journal articles published between 2010 and 2024 and indexed in major academic databases. The findings reveal that communication management consistently functions as an integrative and strategic capability linking governance, service coordination, and pilgrim experience. Effective communication is strongly associated with key service outcomes, including service quality, satisfaction, trust, and compliance. The review also identifies dominant research themes, commonly used conceptual models, and significant research gaps, particularly the lack of integrative frameworks and empirical testing. This study contributes to the literature by consolidating fragmented research and proposing directions for future empirical and comparative studies. Practically, the findings offer insights for policy makers and service managers to strengthen communication strategies and enhance the quality of Hajj service delivery within complex public service systems.   Keywords: public service management; communication management; Hajj administration; service quality; systematic literature review
Entrepreneurial Management and MSME Performance: The Mediating Role of Digital Innovation Diah Kusumayanti; Yudin Taqyudin; Mumuh Mulyana
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 5 (2025): JIMKES Edisi September 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i5.4291

Abstract

This study examines the role of digital innovation in mediating the relationship between entrepreneurial management and micro, small, and medium enterprise (MSME) performance in an emerging economy context. Although entrepreneurial management has been widely recognized as a key driver of firm competitiveness, empirical evidence on how it translates into superior MSME performance remains inconsistent. Drawing on the Resource-Based View and Dynamic Capability Theory, this study proposes that digital innovation serves as a critical mechanism through which entrepreneurial management creates tangible business value. Using a quantitative explanatory approach, data were collected from 300 MSME owners and managers operating in the trade, service, and manufacturing sectors. The data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM) with SmartPLS 4. The results indicate that entrepreneurial management has a significant positive effect on MSME performance and digital innovation. Digital innovation also exerts a strong positive effect on MSME performance. Moreover, the mediation analysis reveals that digital innovation partially mediates the relationship between entrepreneurial management and MSME performance, indicating that entrepreneurial-oriented managerial practices enhance business performance primarily by stimulating digital product, process, and marketing innovations. These findings highlight the importance of integrating entrepreneurial management with digital innovation strategies to improve MSME competitiveness and sustainability. The study contributes to entrepreneurship and innovation literature by positioning entrepreneurial management as a dynamic capability and digital innovation as a key performance mechanism, while offering practical implications for MSME development and digital transformation policies in emerging economies.   Keywords: Entrepreneurial management; digital innovation; MSME performance; PLS-SEM; emerging economy; Indonesia.
Co-Authors Aang Munawar Abdul Roup Ade Yusdira Adil Fadillah Afifah, Afra Ali, Helmi Angga Sulistiono Anton Sukamto Apsari, Zahra Cikal Wahyu Apsari Ardhi Maulana Asti Pratiwi Bambang Hengky Rainanto Benekdita, Lucia Benjamin, Grace Yosephine Bintang Sahala Marpaung Brillian Jodi Firmansyah Budi Setiawan Christie G. B., Giovanno Danti Astrini Dedi Budiman Hakim Desi Hasbiyah Diah Kusumayanti Dina Maylani Donny Hendry Fahsani Edi Nurachmad Ernawati Ernawati Fahsany, Donny Hendry Febrianti, Sisca Febry Lodwyk Rihe Riwoe Firmansyah, Muhammad Fikri Firyal, Najla Nur Grace Yosephine Benjamin Hageem Che-Ni Hemiwati Hemiwati Herlambang, Herlan Herlan Herlambang Hermawan, Yanto Heti Herawati Heti Herawati Ilham Yuliandri Irma Damayanti Ulfah Isnan Mulia Istikomah Istikomah Jan Horas Veryady Purba Jaya, Pinto Kaleem Saleem Kusumayanti, Diah Lestari, Febriana Indah Lukman Hidayat M. Visa Ramadhan M. Yogi Riyantama Isjoni Maju Lumban Tobing Mariyah Mariyah Marwan Effendy Marwan Effendy Mashadi Mashadi Mashadi Mashadi Maulana, Ardhi Maulina, Dwi Maylani, Dina Mekaniwati, Ani Miki Maulana Morita Morita Morita Morita Muanas Muanas Muhammad Fikri Firmansyah Nani Cahyani Nani Cahyani Narrong Hassanee Naufal Nur Hilmi Neni Widaningsih Nurachmad, Edi Nusa Muktiadji Nusa Muktiadji Odetha Agra Kirana Pinto Jaya Prit, Saren Radini, Siti Puti Rainanto, Bambang Hengky Ramadhan, M. Visa Ramadhan, Noval Ratih Puspitasari Ratih Puspitasari Ratih Puspitasari Retno Martanti Endah Lestari Riawati Tandri Riawati Tandri Rini Syarif Rini Syarif Risya Shakira Syaharani Riwoe, Febry Lodwyk Rihe Rizaldi Awaludin Rosa, Wulan Wahuni Rosadi, Reysi Resmidianti Rustandi, Imelda Elia Saefudin Zuhdi Saefudin Zuhdi Sahdi, Muhammad Ferdian Armala Said, Jamaliah Silalahi, Agung Sugianto Sisca Febrianti Siti Puti Radini Sri Hartoyo Sugiyanto - Sugiyanto Sugiyanto Sulastri Sulastri Supriatna Supriatna Suratman, Siti Azzahra Sutarti Sutarti Sutiharni, Sutiharni Syamsiar, Syamsiar Tarida Marlin Surya Tubagus Dicky Faldy S. Noor Tubagus Dicky Faldy Syahid Noor W, Denny Haryono Wahyu Indra Satria Widya Widya Wulandari Dwi Utari Yanto Hermawan Yayuk Nurjanah Yohanes Raharja Yoyon Supriadi Yudin Taqyudin Yulia Nurendah Yuwanda Tiara Zul Azhar Zul Azhar