Claim Missing Document
Check
Articles

NIAT BISNIS ONLINE MAHASISWA : PERAN BUSINESS EDUCATION, GLOBAL MINDSET MELALUI DIGITAL TECHNOLOGY ADOPTION Widyaningsih, Dewi; Susilowati, Heni; Selvy, Mutiara
JURNAL ILMIAH EDUNOMIKA Vol. 8 No. 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.13447

Abstract

Penelitian ini bertujuan menyelidiki keterkaitan antara faktor-faktor kontekstual business education dan global mindset terhadap online business intentions dengan variabel mediasi digital technology adoption di kalangan mahasiswa prodi S1 Bisnis Universitas STEKOM. Penelitian terbatas pada mahasiswa Prodi S1 Bisnis serta hanya 55 kuesioner valid dari kembalinya. Penelitian dengan pendekatan kuantitatif. Teknik pengumpulan data dengan survei penyebaran kuesioner. Populasi 245 mahasiswa Prodi S1 Bisnis Angkatan 2020-2021, data responden uji instrument valid dijadikan sampel penelitian 55 responden. Alat analisis menggunakan SmartPLS 3. Ringkasan temuan bahwa niat berbisnis online mahasiswa dipengaruhi secara langsung positif signifikan oleh business education(t-statistik 5,622 > 1,673 dan p-value 0,000 1,673 dan p-value 0,012 1,673 (p-value 0,000 1,673 (p-value 0,018 1,673 (p-value 0,043
Kepatuhan wajib pajak PBB di Desa Tawengan: Dampak pemahaman pajak, sanksi dan kepercayaan pada pemerintah Anggawati, Melvi Indy; Susilowati, Heni
Journal of Accounting and Digital Finance Vol. 5 No. 3 (2025): Journal of Accounting and Digital Finance
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jadfi.v5i3.2262

Abstract

Taxpayer compliance is a key indicator of tax collection effectiveness, including Land and Building Tax (PBB), an important source of local revenue. This study examines the effects of tax knowledge, tax sanctions, and trust in government on PBB taxpayer compliance. The study population consisted of registered taxpayers in Tawengan Village, Boyolali. A quantitative survey design was employed, with questionnaires distributed to 100 respondents, and the data were analyzed using multiple linear regression. The findings indicate that, in part, understanding of tax regulation and tax sanctions does not have a significant effect on taxpayer compliance. However, trust in government has a positive and significant impact on taxpayer compliance. Simultaneously, understanding of tax regulations, tax sanctions, and trust in government significantly influence PBB taxpayer compliance. These results imply that village governments and tax officers should prioritize building public trust through educational approaches and policy transparency, rather than relying primarily on deterrence through administrative sanctions.
RONGGA MULUT SEBAGAI RESERVOIR POTENSIAL UNTUK INFEKSI Pseudomonas aeruginosa Hajardhini, Puspita; Susilowati, Heni; Yulianto, Heribertus Dedy Kusuma
Odonto : Dental Journal Vol 7, No 2 (2020): December 2020
Publisher : Faculty of Dentistry, Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (826.693 KB) | DOI: 10.30659/odj.7.2.125-133

Abstract

Introduction : Pseudomonas aeruginosa (P. aeruginosa) is Gram-negative bacteria which is normally inhabiting in environment, however it tends to be an opportunistic pathogen within oral cavity. It utilizes the oral cavity as potential reservoir to infect either lungs or oral cavity itself. Both planktonic and biofilm forms can mediate its infection in oral cavity so that making its difficulties to eradicate since its broad resistance to antibiotics.Method : We review the pathogenesis of oral infection and host defense mechanism to P. aeruginosa as well.Discussion: Several prevention strategies, both chemical and nonchemical, are elaborated to avoid oral bacterial contamination.Conclusion : Prevention strategies in dental aspect to P. aeruginosa is highly needed as its occurrence are susceptible to cross-infection.
MEDIASI CONSUMER TRUST DALAM PENGARUH ONLINE CUSTOMER REVIEW DAN FREE SHIPPING PROMOTION TERHADAP PURCHASE DECISION Miranti, Rina; Susilowati, Heni
EKOBIS Vol 13 No 2 (2025): Jurnal Ekobis
Publisher : Universitas Boyolali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36596/ekobis.v13i2.2223

Abstract

The high internet penetration in Indonesia (78.19%) has driven the rapid growth of $e$-commerce, making platforms like Shopee dominant. Online shopping behavior is strongly influenced by digital stimuli, such as Online Customer Review (OCR) and Free Shipping Promotion. This study aims to analyze the effect of Online Customer Reviews (OCR) and free shipping promotions on purchase decisions in the Shopee marketplace, with trust as an intervening variable. Using a quantitative approach with Structural Equation Modeling (SEM) on data collected from 100 Shopee users in Oku Timur Regency, the results revealed that OCR and free shipping promotions significantly and positively influence both trust and purchase decisions. Trust mediates the relationship between OCR, free shipping promotions, and purchase decisions partially. The model explains 74.4% of the variance in trust and 87.3% of the variance in purchase decisions, indicating strong predictive power. These findings contribute theoretically by elucidating trust as a key mechanism linking digital stimuli to consumer behavior, and practically by aiding marketplace operators and SMEs in designing effective digital marketing strategies that enhance product credibility, strengthen trust, and drive purchase conversions. The study recommends managing customer reviews and promotional activities consistently to boost platform credibility and foster consumer loyalty within Indonesia’s e-commerce ecosystem.
PERAN FLASH SALES, HARGA DAN TRUST DALAM MEMBENTUK KEPUTUSAN PEMBELIAN ONLINE: STUDI PADA PENGGUNA APLIKASI SHOPEE Ferry Adi Wibowo; Susilowati, Heni
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 1 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i1.18065

Abstract

The digital era is driving rapid growth in the communications and information sector, including the rise of e-commerce in Indonesia. Digital transformation is changing people's lifestyles, including online shopping activities. Shopee, as one of the leading e-commerce platforms, was chosen as the object of research, aiming to analyze the influence of flash sales, prices, and trust on online purchasing decisions. This study uses a quantitative descriptive approach, involving 100 active Shopee users as respondents using a non-probability sampling technique. Data were collected through questionnaires and analyzed using multiple linear regression. The results of the study prove that trust has the most dominant impact on online purchasing decisions, followed by flash sales and prices. Simultaneously, all three variables of flash sales, price, and trust contribute significantly to online purchasing decisions. The implications of the research are that Shopee continues to increase the frequency and transparency of flash sales, offer more competitive prices, and provide fast and responsive service to build customer trust and loyalty. Keywords : Flash sales;Price;Trust;Purchase Decisions
Co-Authors Ady, Pangeran Pandu Bayu Agustinus Rudolf Phym, Agustinus Agustiya, Arvi Alma Linggar Jonarta Andriana, Myra Anggawati, Melvi Indy Anne Handrini Dewi Aprilia, Sintya Asikin Nur Atsushi Tabata Ayun Febriana Azzahra, Annisa Annur Dea Cahyani, Yessica Denise Utami Putri, Denise Utami Devi Chretella Maheswara, Devi Chretella Dewi Agustina Dewi Widyaningsih Dewi Widyaningsih Dyah Irnawati Dyah Listyarifah Edy Meiyanto Endah Kusumastuti Fahlevi, Bunga Farida, Dwi Ana Farmasyanti, Cendrawasih Andusyana Ferry Adi Wibowo Fery Setiawan Hajardhini, Puspita Hanif, Hilmy Irsyadi Hardiyani, Reisca Tiara Hargyatni, Titin Hary Hermawan Hayuningtyas, Widya Galuh Henny Henny, Henny Heribertus Dedy Kusuma Yulianto Hermawan Prasetyanto HIDAYAT, ERWAN NUR Hideaki Nagamune Hirohiko Okamura Ika Yoga Innayati Oktiana Yudasari, Innayati Oktiana Intan Ruspita, Intan Irsalina, Nadia Iswari, Febri Nandia Sri Jaelani, Jaelani Juni Handajani Katsuhiko Hirota Kaya Yoshida Kuijpers-Jagtman, Anne Marie Kustami, Endang Kusumaningsih, Dhevi Dadi Kusumaningtyas, Dhevi Dadi Lisdrianto Hanindriyo Lukis, Prima Agusti Mariana, Septanus Rita Maulana, Putri Anindya Miranti, Rina Mohammad Khafid Mu'tashim, Muhammad Faris Mun‘im, Abdul Nunuk Purwanti Pertiwi, Heppy Atma Prabowo, Adi Prakosa, Basma Rosandi Prawira, Anggun Wida Ratnaningrum Ratnaningrum, Ratnaningrum Retnosari Andrajati Sati, Dian Laras Selvy, Mutiara Septiani, Intan Dzahabiyah Shofiana, Umu Salma Siagian, JW Siti Sunarintyas Siwi, Dyanasti P. Sulistyowati, Pemilia Suryani Hutomo, Suryani Suryanto, Yanti Ivana Tatsuji Haneji Titin Hargyatni Trianna Wahyu Utami Wijayanti, Afifah Arum Wulandari Wulandari Yoichiro Miyake Yosaphat Bayu Rosanto Ziadah, Tsai'un Nur