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All Journal JURNAL BISNIS STRATEGI JURNAL SAINS PEMASARAN INDONESIA Jurnal Ilmu keperawatan Industrial and Systems Engineering Assessment Journal (INASEA) JAM : Jurnal Aplikasi Manajemen Jurnal Informatika dan Teknik Elektro Terapan ELKOMIKA: Jurnal Teknik Energi Elektrik, Teknik Telekomunikasi, & Teknik Elektronika Jurnal Keperawatan Padjadjaran Jurnal Dinamika Ekonomi dan Bisnis Syntax Literate: Jurnal Ilmiah Indonesia Journal of Economic, Bussines and Accounting (COSTING) Martabe : Jurnal Pengabdian Kepada Masyarakat Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Majalah Ilmiah UNIKOM Jurnal Teknologi dan Informasi Jurnal Pendidikan Kedokteran Indonesia: The Indonesian Journal of Medical Education Jurnal IMPACT: Implementation and Action JE (Journal of Empowerment) Al-Qalb : Jurnal Psikologi Islam FIKROH: JURNAL PEMIKIRAN DAN PENDIDIKAN ISLAM Journal of Robotics and Control (JRC) Community Engagement and Emergence Journal (CEEJ) Jurnal Pengabdian Dharma Bakti Humanism: Journal of Community Empowerment (HJCE) Journal of Community Empowerment for Health El-Qist : Journal of Islamic Economics and Business (JIEB) AL IQTISHOD: Jurnal Pemikiran dan Penelitian Ekonomi Islam Al-tsaman : Jurnal Ekonomi dan Keuangan Islam Indonesian Journal of Engineering Research Media Jurnal Informatika Jurnal Ekonomi Muria Jurnal Layanan Masyarakat Jurnal Keperawatan Klinis dan Komunitas (Clinical and Community Nursing Journal) Indonesian Journal of Nursing and Health Sciences (IJNHS) Jurnal Akuntansi dan Keuangan Indonesia Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Pengabdian Kreativitas Pendidikan Mahakam (JPKPM) West Science Journal Economic and Entrepreneurship International Journal of Multidisciplinary Research of Higher Education (IJMURHICA) Hikmayo: Jurnal Pengabdian Masyarakat FATAWA: Jurnal Pendidikan Agama Islam Jurnal Studi Manajemen Bisnis Al-Intaj : Jurnal Ekonomi dan Perbankan Syariah BAABU AL-ILMI: Ekonomi dan Perbankan Syariah Global Insights in Management and Economic Research Jurnal Penelitian IPTEKS AJDHM
Sutono Sutono
Program Studi Ilmu Keperawatan, FK UGM, Yogyakarta
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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Women at the Frontline of Survival: Lessons Learned from Deployment Portable Ultrasound in Disaster-Affected Highland Communities in Bener Meriah, Aceh Kosim, Maryami Yuliana; Shinta, Laily Anna Diah Ardi; Rahman, Muhammad Nurhadi; Darsan, Herri; Sutono, Sutono
ASEAN Journal of Disaster Health Management (AJDHM) Vol 2 No 1 (2026): January
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/ajdhm.v2i1.28531

Abstract

Introduction: Disasters exacerbate gender-based vulnerabilities while underscoring women’s critical role in sustaining community health systems. In Aceh, disaster-related damage to infrastructure disrupted access to essential maternal and reproductive health services. Objective: This study reports lessons learned from the deployment of portable ultrasound (USG) within a mobile disaster health response in Bener Meriah, Aceh, focusing on women’s intersecting vulnerability and agency. Methods: A descriptive lessons-learned design was applied using service logs, field observations, team debriefings, and informal discussions with affected women and community midwives during a Universitas Gadjah Mada–led response. Portable USG was integrated into community-based midwifery networks to support point-of-care assessments in isolated areas. Results: Disrupted transportation and damaged health facilities significantly limited access to care. Mobile services using portable USG reduced geographic and mobility barriers, enabled timely assessments, and strengthened trust in health services. Community midwives played a central role in outreach, service delivery, and continuity of care. Conclusion: Disaster health responses are more effective when mobile health technologies are embedded within trusted community-based female health worker networks, reinforcing women’s roles in equitable and resilient health systems.
STRATEGI PEMASARAN DITINJAU DARI 4C DIAMOND FRAMEWORK PADA PT BPR MITRA BUDIKUSUMA MANDIRI KUDUS Aisyah, Siti; Sutono, Sutono; Soegiarto, Dwi
Journal of Economic, Bussines and Accounting (COSTING) Vol. 9 No. 1 (2026): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/p0dkjm43

Abstract

This study aims to formulate the marketing strategy of PT BPR Mitra Budi Kusuma Mandiri Kudus based on an analysis of the company’s internal and external environment. The research employs a qualitative approach with Strategic Management as the grand theory, specifically focusing on the strategic planning perspective and the strategy formulation stage. Environmental scanning is conducted using the 4C Diamond Framework, which includes Change, Customer, Competitor, and Company, and is subsequently classified into a SWOT analysis and formulated through the TOWS Matrix. The results of the weighting and rating of strategic factors show an IFAS score of 2.80 and an EFAS score of 2.65. Based on the Internal-External (IE) Matrix, the company is positioned in Cell V (Hold and Maintain). This position indicates that the company possesses relatively strong internal capabilities and favorable external opportunities. Therefore, the appropriate strategy is to maintain stability through market penetration and selective product development.  Overall, the formulated marketing strategy is adaptive and relational, emphasizing a balance between growth and prudential principles. This study confirms that a strategic planning approach based on environmental analysis is capable of generating systematic and contextual marketing strategy formulation for microfinance institutions.
Co-Authors A.A. Ketut Agung Cahyawan W Achmad, Bayu Fandi Adhari, Febryan Rizky Agung Subono Agustiana, Kamil Aditya Agustina Rahayu, Bety Agustiningsih Agustiningsih Akbar, Muhammad Feisal Al Afik, Al Anggraeni , Dewi Ansya, Novan Anwar, Rahita Nadya Apriana, I Wayan Agus Ardi , Bagus Kusuma Aries, Yosie Arif, Ahmad Syaiful Aristawati, Fatika Maya Arrifa'i, Abdul Rozak Atriana, Dinda Azizah, Salma Nur BAYU WIBOWO, BAYU Budhiutama, Ngurah Arya Teguh Budhiutama, Ngurah Arya Teguh Budi Herdiana Chandra, Lukman Ade Dewi, Rizka Puspita Dibtyanusa, Ajib Diki Nanang Surahman Dwi Soegiarto, Dwi Edi Purwanto Eka, Andi Primafira Bumandava Eko Budi Santoso Eta Nuraini, Natalia Fajar, Ahmad Nur Faridhatun Faidah Fauzi, Hamdan Daalal Febiana Kistianti, Febiana Fitri, John Fitri, Nadila Ftiri Asriani, Ftiri Ginting, S L B Ginting, Y R Girman, Girman Graha Bima Tara, Mukhammad Afif H, AG. Sunarno Haeruddin Haeruddin Hakim, Moh Lukman Handoyo, Ag. Sunarno Handoyo Handoyo, Ag.Sunarno Happy Indah Kusumawati Happy R Pangaribuan Hapsari, Elsi D. Haryani Haryani Hendarni Wijaya, Norra Hendra Setiawan Henrikus, Yansen Heny Suseani Pangastuti Hera Nirwati Hermawan, Dody Herri Darsan Heru Sulistiyo, Heru Ignasia Yunita Sari Ika Puspitasari Indaryani, Mamik Indaryani Irawan Yuswono Iwan Harsono Jaelani, Lalan Jamroni, Jamroni Jana Utama, Jana Joko Utomo Judijanto, Loso Junianto, Pilifus Justitia, Andriya Riana Kassim, Umar Kertati Sumekar Kosim, Maryami Yuliana Kumara, Intan Fatah Kurniawan, Moh Bagus Kusumawinakyu, Titik Lestari, Ayu Astutika Luthfiyah, Jihan Siti Lathifa Maharani, Dewi Mamik Indaryani Manaf, Sodikin Manaf, Sodikin MI Ekatrina Wijayanti Mochamad Edris Mokhamad Arwani Muhammad Nurhadi Rahman Muhammad, Sulthan Aghni Mulawarman, Widyamike Gede musrifah, ai Nafi’ Inayati Zahro Nanere, Marthin Nasruddin Nasruddin Noor Latifah Nova Maulana Nuryanti, Ai Oktafianto, Sonny Pradana, Jaya Purnama, Neng Intan Raharmeni, Puji Rahayu, Bety Agustina Rahman, Muhammad Ihsan Fauzi Ramadhanjaya, Rakhmad Riana Sitawati, Riana Ririn Fitriana Rukmono Siswishanto Rustandi, Dandi Saputra, Yogatama Sidiq Sari , Sarlina Setiawati, Hani Shinta, Laily Anna Diah Ardi Sirait, W A Siti Aisyah Sitiwati, Riana Sri Lestari SRI SETIYARINI, SRI Subhan, Ali Suib, Suib Sumarni DW, Sumarni Sunarno Sunarno Sunarno, Agus Suparno Suparno Supriatna, Cecep Supriyono Supriyono Susanti, Araesta Heryani Sutopo Sutopo Syahirul Alim Syifa Fauziah Tamzil , Fachmi Taufiq Hidayat Totok Harjanto Tri Widayanti Watanabe, Satoko Wawan Joko Apriyanto, Wawan Joko Wicaksono, Mochamad Fajar Wimalastuti, Neng Winbaktianur, Winbaktianur Winbaktianur, Winbaktianur Wiryani, Dian Anggraeni Wismar'ein, Dian Yogadhita, Gde Yulian Yulianthi Maria, Debby Yulina Amry, Riza