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Millennial generation's steps: weaving cultural heritage through pambiwara courses at Permadani studio Sudarsana, Sudarsana; Wijaya, Mahendra; Pujihartati, Sri Hilmi; Marimin, Marimin; Adi, Yustia Atsanatrilova
EduLite: Journal of English Education, Literature and Culture Vol 9, No 2 (2024): August 2024
Publisher : Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/e.9.2.105-124

The millennial generation in Surakarta faces the imperative need to preserve and fortify the essence of Javanese culture amidst the pervasive forces of globalization driven by internet technology. The emergence of Permadani Studio is perceived as a means to aid millennials in understanding and cherishing local culture. However, what is the social structure within the studio and how does it contribute to the preservation of Javanese culture?. This study adopted a qualitative approach, utilizing in-depth interviews and Focus Discussion Groups to explore the role of Permadani Studio in maintaining the richness of Javanese culture among the millennial generation in Surakarta. Data analysis employed descriptive qualitative methods and Anthony Giddens' structuration theory framework to comprehend the interplay between social structure and individual action in the context of cultural preservation. Through the lens of Anthony Giddens' social structuralism approach, the Pambiwara courses at Permadani Studio demonstrate how social structures, such as Javanese cultural norms and values, shape the institutional framework for cultural preservation. Millennials and course instructors are active agents in rejuvenating cultural preservation practices tailored to their era, showcasing the intricate interaction between structure and agency in safeguarding cultural heritage. These findings underscore the significance of collaboration between social structure and individual agents in addressing the challenges posed by globalization to preserve local culture.

The Relationship and Social Interaction Between the Village Head and the Village Consultative Body in Decision-Making for Village Physical Development (Case Study of Tanjungharjo Village, Kapas District, Bojonegoro Regency) Heriyono, Nowo; Wijaya, Mahendra; Utami, Trisni
International Journal on Social Science, Economics and Art Vol. 14 No. 2 (2024): August: Social Science, And Economics
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijosea.v14i2.556

The purpose of this study is to analyze the roles and interactions of both entities in achieving village development goals. This research employs a qualitative method with a descriptive case study approach, located in Tanjungharjo Village, Kapas District, Bojonegoro Regency. The village was selected due to its contextual relevance for studying the working relationship and social interaction between the village head and the Village Consultative Body (BPD) in physical development decision-making. The research subjects include village members and relevant officials involved in the process. Data collection techniques include in-depth interviews with research subjects, participatory observation during village meetings and development activities, as well as document analysis of various official village records. Data were analyzed inductively and qualitatively, starting with transcription and coding to identify key themes, followed by thematic analysis to explore the dynamics of decision-making. The results of the study indicate that the working relationship between the Village Head and the Village Consultative Body (BPD) in Tanjungharjo Village varies and affects the effectiveness of village development decision-making. A harmonious and mutually supportive relationship creates an inclusive and democratic decision-making environment, while tension or conflict can hinder collaboration. Factors such as differing viewpoints, lack of communication, the dominance of the Village Head, and personal or political conflicts influence this relationship. Enhancing the understanding of the BPD's role, communication, and active participation is necessary to address these challenges. This study aligns with Social Exchange Theory, which emphasizes the importance of positive interaction for decision quality, and supports effective communication, training, and recognition of the BPD's role for successful village development.

Ketidakpercayaan terhadap Layanan Kesehatan: Kurangnya Kesediaan Ibu Hamil Menggunakan Layanan Rumah Tunggu Kelahiran di Kabupaten Wonogiri: Distrust of Healthcare Services: Pregnant Women’s Lack of Willingness to Use Maternity Waiting Home Service in Wonogiri Regency Sri Hilmi Pujihartati; Mahendra Wijaya; Argyo Demartoto
Society Vol 9 No 1 (2021): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v9i1.184

To reduce the maternal mortality rate, a health service program that ensures the good health of pregnant women is needed. Maternity Waiting Home (MWH) is a program to reduce maternal mortality. This program is implemented in various regions in Indonesia, and the one is in Wonogiri Regency. In its implementation, it is not uncommon to find obstacles that come from various parties. This study uses a qualitative descriptive method to explain the Maternity Waiting Home (MWH) service and its distrust. This study seeks to explain the trust of various stakeholders, especially pregnant women, in the Maternity Waiting Home (MWH) service in Wonogiri Regency. Focus Group Discussions (FGD) and interviews were conducted to collect data by generating samples from various stakeholders. In reality, the Maternity Waiting Home (MWH) service in Wonogiri Regency experiences obstacles, especially from the trust of its users. Many pregnant women are unwilling to use the Maternity Waiting Home (MWH) service for several reasons. There is distrust in the service because of many factors. This study concludes that Maternity Waiting Home (MWH) service stakeholders in Wonogiri Regency should address and fix this important problem by intensifying socialization about the urgent of Maternity Waiting Home (MWH) service.

The role of marketing communications in influencing the promotion and visibility of tourist destinations: A systematic literature review Hardiyanto, Dhony; Wijaya, Mahendra; Satyawan, Agung
Journal of Sustainable Tourism and Entrepreneurship Vol. 6 No. 2 (2025): January
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v6i2.2266

Purpose: This systematic literature review (SLR) analyzes tourism marketing communication, uncovering successful strategies and emerging trends. It covers branding, digital marketing, social media, and more, while assessing effectiveness across various contexts. Research Methodology: Systematic literature review was conducted by analyzing 31 journals related to marketing communication, which addressed strengths, limitations, biases, and gaps, and answered the research objectives and questions coherently. Results: The discussion of the research questions revealed insights into the impact of digital marketing communication strategies on the promotion and visibility of tourist destinations (RQ 1). It is evident that digital strategies utilizing various online channels, real-time updates, and search engine optimization play a pivotal role in enhancing destination visibility. The influence of marketing communication on tourists' decision-making processes (RQ 2) was illuminated, highlighting the role of marketing communication at every stage of the traveler's journey. Marketing communication significantly shaped tourists' decisions, from creating awareness to post-trip engagement. Cultural, social, and environmental factors were found to influence the effectiveness of marketing communication strategies in sustainable and responsible tourism (RQ 3). Sensitivity to local culture, commitment to sustainability, and messaging of eco-friendly practices were pivotal in aligning communication with responsible tourism. Limitations: The literature reviewed may be limited to a specific time period; therefore, trends and strategies that emerged after that period were not covered. This affects the relevance of future findings in digital marketing communication. Contribution: This SLR contributes to a comprehensive understanding of marketing communication strategies in tourism, offering insights into their impact, relevance, and alignment with responsible practices.

WORK ETHIC AND MULTIPLE LIVELIHOOD STRATEGIES OF WONOSEWU FOREST FARMERS HOUSEHOLDS IN THE ALAS AREA OF MOUNT BROMO, KARANGANYAR Wijaya, Mahendra; Marimim; Pujihartati, Sri Hilmi; Sudarsana; Ayu Firda Anisaningtyas, Ninda
SoCul: International Journal of Research in Social Cultural Issues Vol. 4 No. 1 (2024): SoCul: International Journal of Research in Social Cultural Issues
Publisher : Faculty of Language and Arts (Fakultas Bahasa dan Seni) Universitas Negeri Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53682/soculijrccsscli.v4i1.10353

The aim of this study was to explore deeper on Work Ethic and Multiple Livelihood Strategies of Forest Farmers Households of KTH Wonosewu members who live in Sewurejo Village, Mojogedang District, Karanganyar Regency. This research design uses a qualitative approach. The data collection techniques were done using observation, in-depth interviews, documentation, literature study, and fishbone analysis. Data were analyzed using the Interactive method of Miles & Huberman in the form of data reduction, data presentation and conclusion drawing. The findings of this study are that KTH Wonosewu forest farmers have a high work ethic in managing agriculture and implementing a dual livelihood strategy by also working in the livestock sector. The work ethic possessed by KTH Wonosewu forest farmers is shown by future-oriented work motivation, respect for time, and responsibility for their work. The existence of a high work ethic and the efforts made by implementing a dual livelihood strategy, so KTH Wonosewu forest farmers have been able to improve their welfare bit by bit. This research can provide insight into the high work ethic and the application of diversification of income sources to encourage welfare improvement.

Utopia or Dystopia: The Dichotomy of “The Social Dilemma” Documentary in Shaping Public Perception Fikriyah, Binta Ulfatul; Rahmanto, Andre Noevi; Wijaya, Mahendra; Hastuti, Dita Angelia Dwi
Komunikator Vol. 16 No. 2 (2024)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.23019

Today's technology industry faces numerous issues, including scandals, data theft, consumer complaints, technology addiction, fake news, political polarization, and hacking. These problems are raised in the Netflix docudrama The Social Dilemma. This research discusses how algorithms and social media platform design can manipulate user behavior in both utopian and dystopian ways. It analyzes these dynamics through economic, political, sociocultural, and media perspectives, using Christian Fuchs' critical theory approach with critical discourse analysis and semiotics. The findings show that algorithms act as a double-edged sword. In a dystopian context, technology creates a bleak future in which it controls and damages human life. Conversely, in a utopian context, industrial technology has the potential to foster a more positive public perception. This research successfully explores how the increasing reliance on technology for work affects individuals' understanding of truth and shapes their perspectives on various aspects of life. By combining critical discourse analysis and semiotics, this study comprehensively analyzes the implications of digital labor on both utopian and dystopian narratives.

Sustainability strategy: Strengthening SDGs desa through CSR communication program Afnan, Dikhorir; Wijaya, Mahendra; Kartono, Drajat Tri; Wibowo, Agung
Journal of Sustainable Tourism and Entrepreneurship Vol. 5 No. 3 (2024): May
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v5i3.1726

Purpose: This study aims to examine the sustainability strategy of Indocement Tunggal Prakarsa Cirebon West Java in implementing the sustainability commitment of Heidelbergcement Group 2030 (SC2030) which contains long-term commitments and targets of the group including the company until 2030. Research Methodology: This study used a qualitative case study approach. As a research instrument, I played an active role in collecting data through direct interaction with informants to conduct interviews and observations and analyze available documents. The object of research or social situations in this study focuses on the activities of people in a particular place. Results: The findings obtained from this study are that community empowerment programs implemented sustainably through Bilikom CSR are key elements in building national economic resilience. Through Bilikom's CSR, companies can achieve development goals at the village level. However, in practice, sustainability strategies become good neighbors through Bilikom's CSR programs, with occasional misperceptions in designing and implementing programs that have been prepared together. Limitations: The limitations of this study include social, environmental, and economic aspects. Contributions: This research is expected to contribute to the development of a new science. This research is also very useful for the government in developing and managing an ideal communication system to implement community empowerment programs Novelty: The novelty of this study is that strengthening SDGs in villages can create a positive impact in reducing economic inequality, improving the quality of life of the community, and supporting sustainable natural resource management.

The role of marketing communications in influencing the promotion and visibility of tourist destinations: A systematic literature review Hardiyanto, Dhony; Wijaya, Mahendra; Satyawan, Agung
Journal of Sustainable Tourism and Entrepreneurship Vol. 6 No. 2 (2025): January
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v6i2.2266

Purpose: This systematic literature review (SLR) analyzes tourism marketing communication, uncovering successful strategies and emerging trends. It covers branding, digital marketing, social media, and more, while assessing effectiveness across various contexts. Research Methodology: Systematic literature review was conducted by analyzing 31 journals related to marketing communication, which addressed strengths, limitations, biases, and gaps, and answered the research objectives and questions coherently. Results: The discussion of the research questions revealed insights into the impact of digital marketing communication strategies on the promotion and visibility of tourist destinations (RQ 1). It is evident that digital strategies utilizing various online channels, real-time updates, and search engine optimization play a pivotal role in enhancing destination visibility. The influence of marketing communication on tourists' decision-making processes (RQ 2) was illuminated, highlighting the role of marketing communication at every stage of the traveler's journey. Marketing communication significantly shaped tourists' decisions, from creating awareness to post-trip engagement. Cultural, social, and environmental factors were found to influence the effectiveness of marketing communication strategies in sustainable and responsible tourism (RQ 3). Sensitivity to local culture, commitment to sustainability, and messaging of eco-friendly practices were pivotal in aligning communication with responsible tourism. Limitations: The literature reviewed may be limited to a specific time period; therefore, trends and strategies that emerged after that period were not covered. This affects the relevance of future findings in digital marketing communication. Contribution: This SLR contributes to a comprehensive understanding of marketing communication strategies in tourism, offering insights into their impact, relevance, and alignment with responsible practices.

PERAN PENYULUH DAN GAPOKTAN DALAM PENGGUNAAN MESIN PERTANIAN UNTUK USAHA TANI PADI DI DESA PULOSARI KECAMATAN KEBAKKRAMAT KABUPATEN KARANGANYAR Khamid, Muh Nur; Suwarto, Suwarto; Wijaya, Mahendra
Jurnal Ilmu-Ilmu Pertanian Vol. 23 No. 2 (2016): Desember
Publisher : Politeknik Pembangunan Pertanian Yogyakarta-Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar

The number of agricultural workers in Pulosari Village is sufficient, but many young people and communities choose to work outside the agricultural field. The availability of manpower for farming activities in Pulosari Village is low, so that agricultural machinery assistance is needed to achieve the planting target. Management of existing farming business namely tractor, Trans planter, Thresher, Power Weedier, Sprayer and Combine Harvester. The role of combined groups of farmers and counsellor in developing rice cultivation through introduction and supply of farming, can improve farmers skill so that the development of agricultural tools and machinery can be used by farmers and do not negatively affect the labour of farm laborers and positively affect the level of wage of labour. The research objectives are: to know the availability of man power, to know the management of rice farming and to know the role of Farmers Group Unions in realizing the independence of farmers in farming in Pulosari Village Kebakkramat District Karanganyar Regency.

WORK ETHIC AND MULTIPLE LIVELIHOOD STRATEGIES OF WONOSEWU FOREST FARMERS HOUSEHOLDS IN THE ALAS AREA OF MOUNT BROMO, KARANGANYAR Wijaya, Mahendra; Marimim; Pujihartati, Sri Hilmi; Sudarsana; Ayu Firda Anisaningtyas, Ninda
SoCul: International Journal of Research in Social Cultural Issues Vol. 4 No. 1 (2024): SoCul: International Journal of Research in Social Cultural Issues
Publisher : Faculty of Language and Arts (Fakultas Bahasa dan Seni) Universitas Negeri Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53682/soculijrccsscli.v4i1.10353

The aim of this study was to explore deeper on Work Ethic and Multiple Livelihood Strategies of Forest Farmers Households of KTH Wonosewu members who live in Sewurejo Village, Mojogedang District, Karanganyar Regency. This research design uses a qualitative approach. The data collection techniques were done using observation, in-depth interviews, documentation, literature study, and fishbone analysis. Data were analyzed using the Interactive method of Miles & Huberman in the form of data reduction, data presentation and conclusion drawing. The findings of this study are that KTH Wonosewu forest farmers have a high work ethic in managing agriculture and implementing a dual livelihood strategy by also working in the livestock sector. The work ethic possessed by KTH Wonosewu forest farmers is shown by future-oriented work motivation, respect for time, and responsibility for their work. The existence of a high work ethic and the efforts made by implementing a dual livelihood strategy, so KTH Wonosewu forest farmers have been able to improve their welfare bit by bit. This research can provide insight into the high work ethic and the application of diversification of income sources to encourage welfare improvement.

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