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Kesadaran Mahasiswa Pendidikan Ekonomi terhadap Pentingnya Mengonsumsi Air Mineral bagi Kesehatan Tubuh di Era Inovasi Minuman Instan Meisya Putri Izati; Salmadila Ramadhanty; Supriyono Supriyono
ENGGANG: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya Vol. 5 No. 2 (2025): JUNI:ENGGANG: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya
Publisher : FKIP, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37304/enggang.v5i2.22127

Abstract

This research is based on the number of Economics Education students who when they finish doing activities or learning, where in that condition they will feel thirsty and need a drink, but they prefer to consume instant drinks rather than mineral water. Thus, the purpose of this study is to analyze the awareness of Economic Education students of the importance of consuming mineral water compared to instant drinks. Basically, humans as living things really need calcium, sodium, selenium, potassium, silica, and zinc which are very beneficial for the health of the body, these contents are found in mineral water. This research is a quantitative study with a questionnaire method that focuses on Economics Education students.
Sensitivitas Kesetaraan Gender terhadap Mahasiswa Baru Tahun 2023 Universitas Pendidikan Indonesia Nur Cahayu Baitunnisa; Hikmalia Safitri; Supriyono Supriyono
ENGGANG: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya Vol. 5 No. 2 (2025): JUNI:ENGGANG: Jurnal Pendidikan, Bahasa, Sastra, Seni, dan Budaya
Publisher : FKIP, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37304/enggang.v5i2.22278

Abstract

Gender inequality is a social injustice that distinguishes men and women in society. Inequality from the gender aspect is a hot issue in many circles, one of which is among campus students. The purpose of this study is to determine the understanding of the concept of gender equality among new students of Universitas Pendidikan Indonesia to be applied in student life, especially in the field of education. This study used a descriptive quantitative and survey approach. The study involved 136 new students from eight faculties at Universitas Pendidikan Indonesia. Data were collected through the use of a closed-ended questionnaire that could be accessed through a Google form link. A simple random sampling method was used to distribute the questionnaire to new students in each department online. The results of this study indicate that new students of Universitas Pendidikan Indonesia still encounter many cases of gender discrimination in the campus environment, and the results show that they understand and partly take part in the manifestation of gender equality.
The Influence of Digital Marketing and Brand Awareness on Consumer Purchase Decisions at Feedmee.ind, a Micro, Small, and Medium Enterprise (MSME) located in Royal Plaza Surabaya Musafira Okta Ghina Tsabitah; Supriyono Supriyono
Digital Innovation : International Journal of Management Vol. 2 No. 4 (2025): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v2i4.560

Abstract

The development of digital technology has transformed marketing patterns, including in the culinary sector. The MSME Feedmee.ind utilizes digital marketing strategies and builds brand awareness to increase consumer purchasing decisions. This phenomenon is relevant to consumer behavior trends, particularly among the younger generation active on social media, making digital marketing a critical factor in business competition. This research aims to determine the influence of digital marketing and brand awareness on the purchasing decisions for the MSME Feedmee.ind at Royal Plaza Surabaya. This study employs a quantitative method with the population consisting of all Feedmee.ind consumers at Royal Plaza Surabaya, using an accidental sampling technique. The research sample comprises 92 respondents selected based on specific criteria. Data analysis was conducted using the Partial Least Squares – Structural Equation Modeling (PLS-SEM) technique with SmartPLS 4 software. The research findings indicate that digital marketing has a positive and significant influence on purchasing decisions. Similarly, brand awareness is also proven to have a positive and significant effect on purchasing decisions. These findings confirm that an interactive and consistent digital marketing strategy, supported by the strengthening of brand awareness, can effectively increase consumer interest and purchasing decisions.
Pengembangan E-Modul Matematika Berbantuan Canva Untuk Meningkatkan Pemahaman Materi Pada Siswa Sma Yunita Maulina; Supriyono Supriyono; Dita Yuzianah
Konstanta : Jurnal Matematika dan Ilmu Pengetahuan Alam Vol. 1 No. 4 (2023): Desember : Jurnal Matematika dan Ilmu Pengetahuan Alam
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/konstanta.v1i4.1419

Abstract

The aim of the research is to develop learning media in the form of electronic modules that are suitable for high school students to use. The development of this e-module product also aims to improve understanding of the material. This type of research is included in research and development. The research stages using the ADDIE model consist of: (1) needs analysis and material analysis stage, (2) design stage for making e-modules, (3) development stage by carrying out material validation and media validation, (4) implementation stage by carrying out tests extensive and limited testing, (5) evaluation stage. The research subjects for the limited test were 7 students of class XI IPS 2 and the broad test involved 36 students of class XI IPS 3. The data collection technique used was observation and using questionnaires and tests. The research data analysis technique goes through stages: (1) validity analysis, (2) practicality analysis, (3) effectiveness analysis, (4) gain test. The research results show that the e-module developed is suitable for use and can be said to be able to improve understanding of the material. Based on the research results, it shows that: (1) the average media expert score is 3.504 in the "very valid" category and the average material expert score is 3.22 in the "valid" category, (2) student questionnaire responses in limited trials with an average of an average of 3.14 is included in the "practical" category and the test response is broad with an average of 3.42 and is included in the "very practical" category, (3) the calculation of learning completeness reaches 75%, which is included in the "good" criteria, (4) The average gain test score was 0.5367 in the "medium" category.
PENDAMPINGAN DIGITALISASI MARKETING KEPADA PELAKU UMKM UPAYA UNTUK MENINGKATKAN EFISIENSI PENJUALAN UMKM DESA BANJARAGUNG KECAMATAN BARENG JOMBANG Sheily Novitasari; Supriyono Supriyono
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v1i3.182

Abstract

Program yang dilakukan di Desa Banjaragung, Kecamatan Bareng, Kabupaten Jombang melakukan pendampingan digitalisasi marketing untuk meningkatkan kualitas produk UMKM (Usaha Mikro Kecil dan Menengah). UMKM di Desa Banjaragung masih banyak usaha yang kurang memanfaatkan digital marketing yang ada saat ini. Tujuan kegiatan pengabdian ini adalah untuk meningkatkan pengembangan UMKM Desa Banjaragung, Kecamatan Bareng, Kabupaten Jombang melalui pendampingan digital marketing UMKM. Program pendampingan pembuatan digital marketing berupa pembuatan sosial media seperti Instagram Bisnis dan e- commerce Shopee bagi para UMKM. Dengan pendampingan mengenai digital marketing ini mampu memperluas jangkauan pasar serta meningkatkan kepercayaan konsumen terhadap produk yang dipasarkan, sehingga mampu mencapai tujuan yang diharapkan para pelaku UMKM di Desa Banjaragung.
Media Sosial Instagram Sebagai Media Informasi Klub Internal Persebaya Supriyono Supriyono
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 2 No. 1 (2024): Januari : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v2i1.295

Abstract

Instagram social media is a new media that is currently used by the public in finding and getting information. One of them is the social media Instagram @ligapersebaya which is used by the People of Surabaya City as a source of football information. The style of language, type of information and features used by Instagram @ligapersebaya in conveying football information enjoyed by the people of Surabaya City varies. This research aims to find out how Instagram @ligapersebaya as a source of football information for the people of Surabaya City. Instagram @ligapersebaya able to meet the information needs of informants and viewed from the point of view of Media Rrichness Theory Instagram @ligapersebaya managed to meet four factors measuring the wealth of a media. The conclusion of this study is that Instagram @ligapersebaya with the use of Instagram features, the style of language used, the type of information provided is able to meet the football information needs of the people of Surabaya City.
Menjadi Eksportir Fashion Muda Indonesia Melalui Program Studi Independen Di Lacorre Aura Alfnavisa Az-Zahra; Supriyono Supriyono
Jurnal Pengabdian Bersama Masyarakat Indonesia Vol. 2 No. 1 (2024): Januari : Jurnal Pengabdian Bersama Masyarakat Indonesia
Publisher : CV. Aksara Global Akademia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59031/jpbmi.v2i1.296

Abstract

Global competitiveness views exports as one of the important aspects in the economic development of a country. Through the independent study program at LaCorre, it aims to create thousands of young exporters to help advance the Indonesian economy. LaCorre provides a forum for students who want to learn, develop, and export products, especially in the fashion sector that is globally competitive by leveraging digital technology. In the independent study program at LaCorre, students are required to engage in a series of learning activities, starting from the preparation of export materials, export lectures, mentoring, Export Roadshow (JJE), and practical work to writing export final works. This aims to equip students with the skills and knowledge needed to be a successful young exporter. The practice of developing a digital-oriented export business plan is the main activity of the independent study program at LaCorre. In this practice, the author collaborated with a team to develop one of the batik products from Indonesian SMEs in order to help facilitate exports and expand the market share of batik products. Overall, the independent study program for one semester went effectively because it had achieved the learning objectives on time.
Nilai Pancasila Sebagai Landasan Moral Dalam Membangun Karakter Generasi Muda di Era Globalisasi A Fariz Adyaturohman; Geliya Cerita Kusuma; Heni Novia Fitri; Nazuwa Aulia Hermawan; Naila Priska Amelia; Tasya Lucky Amanda; Supriyono Supriyono
Jurnal Cakrawala Pendidikan dan Biologi Vol. 2 No. 1 (2025): Maret: Jurnal Cakrawala Pendidikan dan Biologi
Publisher : Asosiasi Riset Ilmu Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jucapenbi.v2i1.134

Abstract

Indonesia cannot avoid the challenges of globalization, but the existence of Pancasila in Indonesia has become the principle and guideline for life to maintain its identity and existence. This research aims to describe the challenges of the younger generation in maintaining the moral and ethical values of Pancasila in the midst of globalization. Therefore, Pancasila education is very important to maintain Indonesia's identity with a young generation who is ready to face globalization at the same time. As for the problems found in field, namely 1. decreasing awareness of the value of Pancasila among citizens as a guide to life. 2. The younger generation focuses on globalization of foreign culture. 3. Increasing attitudes of individualism which tend to prioritize personal interests. Instilling Pancasila values through education, social media, and social activities is the key to maintaining the relevance of Pancasila amidst changing times. This research can provide an understanding of Pancasila values for the younger generation, as well as challenges faced in implementing Pancasila in their lives, in order to create an advanced Indonesian nation by prioritizing moral ethics in accordance with Pancasila values
Konstruksi Sosial Selebriti di Dunia Politik: Implikasi Pendidikan dan Pengaruh Media Lisna Anggi Putri; Muhammad Dawud Abdul Halim; Mochammad Shafwan Daffa; Ariya Aurel Megantara; Syavira Maharani Nurjaman; Erika Rahmadani; Supriyono Supriyono
Jurnal Cakrawala Pendidikan dan Biologi Vol. 2 No. 1 (2025): Maret: Jurnal Cakrawala Pendidikan dan Biologi
Publisher : Asosiasi Riset Ilmu Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jucapenbi.v2i1.135

Abstract

The social construction of celebrities in the world of politics has become a phenomenon that attracts attention, especially in relation to educational empowerment and media influence. Celebrity-driven voter campaigns often elicit positive responses from younger audiences, who may previously be less interested in political issues. Thus, collaboration between education and media not only increases political awareness but also encourages active community involvement. This research uses qualitative methods with a literature study approach, analyzing previous research to understand the role of celebrities in influencing involvement in the realm of political society. The research results show that celebrities play an important role in increasing people's political awareness. Education contributes to the political understanding of celebrities, who often use their platforms to spread information about political issues. Media, especially social media, amplifies these messages and allows direct interaction with fans, encouraging political participation, especially among the younger generation. Voter campaigns promoted by celebrities often attract the attention of audiences previously less interested in politics. This research confirms that celebrities are not only entertainment figures, but also agents of social change who have the potential to influence political dynamics through education and the media.
Dampak Media Sosial Terhadap Partisipasi Masyarakat Dalam Pemilu Pada Tahun 2024 Dhira Rizkia Ramara; Ginda Surya Trilestari; Shella Putri Amalia; Resthy Nuraeni Safitr; Muhammad Faishal Rabbani Zahran; Supriyono Supriyono
Jurnal Pendidikan dan Kewarganegara Indonesia Vol. 2 No. 1 (2025): Maret : Jurnal Pendidikan dan Kewarganegara Indonesia
Publisher : Asosiasi Riset Ilmu Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jupenkei.v2i1.133

Abstract

This research aims to identify patterns of social media usage, evaluate the effectiveness of social media campaigns, and explore the role of social media in voter education. This research discusses the influence of social media on public participation in the 2024 elections in Indonesia. Social media has become one of the main tools in political communication, both for candidates, political parties, and voters. This study uses a mixed-methods approach with surveys of 500 respondents from various regions in Indonesia, complemented by content analysis of political campaigns on social media platforms such as Instagram, Facebook, and TikTok. The level of voter participation who are actively engaged in online political discussions is also proven to be higher compared to those who are less active on social media. The issues found in the field include: 1. What are the social media platforms most commonly used by the public in the context of elections? 2. How is social media used to educate voters about political issues, candidates, and the electoral process? 3. What are the main challenges faced in using social media for electoral participation? The research method used is the quantitative method. This method involves the collection of data that can be measured and statistically analyzed. The research results show that social media plays a significant role in increasing political awareness among the public, especially among young voters. However, the research also found that information disseminated through social media is often unverified, which can negatively influence public opinion.
Co-Authors A Fariz Adyaturohman Abd. Rasyid Syamsuri Abu Talkah adyan apriza Agam Amintaha Agnia Nagita Selvira Agung Nur Probohudono Agung Yatiningrum AGUS PRAYITNO Agus Syahabuddin Syahabuddin Agustinus Suryantoro Ahmad Nur Khusaini Ahmadi Aidi Aisyah Desravi Putri Aisyah Nur Izzah Akmat Syaifudin Al Nur Andari Albertus Magnus Susilo Aldi Yusna Jatnika Alfiandi Imam Mawardi Anak Agung Gede Sugianthara andi panca Anindita Septiarini, Anindita Anisa Triana Octavia Arif Setiawan Arif Setiawan Aris Ramadhany Ariya Aurel Megantara Aswana aswana Augita Ria Idauli Aulia Rachman Heryawan Aura Alfnavisa Az-Zahra Ause Labellapansa, Ause ayu aristawati Azra Ayue Bagus Tri Atmoyo Bambang Dwi Sulo Bambang Sahana Bela Putra bopal lion Christofel Jarot Yudaputranto Dadi Mulyadi Nugraha Daffa Fadhlurrohman Daniel Syamsudin delvia nora dendi dendi Deni farulian Dessy Anggelina Tiarakasih Dewi Astuti Herawati Dhira Rizkia Ramara Dinda Aulia Rahman Dita Yuzianah Dita Yuzianah Dwi Agiyanti Dwi Suryanto EDWAR EDWAR Eka Hanis Nurwanto Eka Haraiba Eko Joko Guntoro Elisa Fitri enggal febrianto Eria Suci Aningtyas Erika Rahmadani Esti Munjariyah Fahmi Ibrahim Farikhah Indriani Fauzi, Adin Febrianti Arum Puspita Sari Febrina Rahayu Felicia Liswandany Fevi Wira Citra Firda Rahma Solihah firman ramadhan Franka Hendra Franka Hendra Sukma Frieska Maryova R Geliya Cerita Kusuma Ginda Surya Trilestari Hamdani . harisal juanda Hastuti Hastuti Heni Novia Fitri Hesty Puspita Sari Hikmalia Safitri Hiquita julianur resmana I Gusti Putu Diva Awatara Imam Susanto INDAH EKA PRATIWI Intan Agustin Intan Kusumawati Irmawati Irmawati Irsan Mawardi Sofyan Irwan Christanto Edy Khikmah Kurnia Khilyatin Ulin Noor Kusni Ingsih Leo Aji Saputro Lisna Anggi Putri Lushinta, Istiqomah Putri M. Rizky Irdiyansyah Mario Ika Putra Meisya Putri Izati Mochammad Ruslan Mochammad Shafwan Daffa Mohammad Nashir Muhammad Dawud Abdul Halim Muhammad Faishal Rabbani Zahran muhammad hadi purnomo Muhammad Kharis Muhammad Rifqi Rukmana Muhammad Zaki Fadhilan Burhanudin Musafira Okta Ghina Tsabitah Naila Priska Amelia Nalya Arum Fathanah Nanda Reisya Violetta Nanik Hariyana Nazuwa Aulia Hermawan Nazwa Rahmawati Norfidiyah Wulandari Novelin Ingrid Eka Sukma Nur Ainun Nafilah Nur Cahayu Baitunnisa Nur Ngazizah Peni Apriyanti Prabowo, Guntur Pratomo Setiaji Pratomo Setiaji Putra, Bela Putri Kurnia Handayani R. Mumu Abdul Muthi Rafli Ramadhan Rahmawati Rahmawati Rai Thoriq Azhar Rakha Farrasya Nurzaky Rama Dwi Teguh Prakoso Rasya Aditya Hilman ratih ratih REDJEKI AGOESTYOWATI Resthy Nuraeni Safitr Retno Indriyati Riawan Yudi Purwoko Ridha Aviani Rika Sartika Riki Efendi Rintis Rizkia Pangestika Rizki Ramdani Romaisyah, Luqita Rosalinda Rosalinda Sahri Sahri Salmadila Ramadhanty salman al farizi Sandi Rian Priandana Sasminta Christina Yuli Hartati Satriadi Satriadi Sergian Baihaki Shandy Marsono Sheily Novitasari Shella Putri Amalia Siti Aisyah Siti Aisyiyah Chaniv Noor Rahmah Siti Baitul Mukarromah Sugiono Sugiono Sugiyanto Sugiyanto Sumardji Sumardji Sutono Sutono Syarip Syarip Syavira Maharani Nurjaman Syifa Putri Gunawan Tarwa Mustopa Tasya Laititia Tasya Lucky Amanda TATI NURHAYATI Thoriq Nashruddin Althof Titi Anjarini Tri Widianto V. Titi Purwantini Veby Adhang Chahyadhi Wahyu Wahyu Warsa Sugandi Wilodati Yolanda Ulandari Linzonia Yudha Prasetyo Yunita Maulina Zumrotul Fitriyah