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All Journal JURNAL ECONOMIA AQUATIC SCIENCE & MANAGEMENT JURNAL ILMIAH PLATAX Assets : Jurnal Ekonomi, Manajemen dan Akuntansi PROFIT : Jurnal Administrasi Bisnis Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Ilmiah Mahasiswa Ekonomi Manajemen JURNAL IPTEKS PEMANFAATAN SUMBERDAYA PERIKANAN Widya Cipta : Jurnal Sekretari dan Manajemen Syntax Literate: Jurnal Ilmiah Indonesia Journal of Economic, Bussines and Accounting (COSTING) REKAMAN (Jurnal Riset Ekonomi Bidang Akuntansi dan Manajemen) J-MAS (Jurnal Manajemen dan Sains) SEIKO : Journal of Management & Business EQIEN - JURNAL EKONOMI DAN BISNIS YUME : Journal of Management JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) JURNAL LENTERA BISNIS Jurnal Pengabdian Masyarakat Borneo Performance : Jurnal Bisnis dan Akuntansi Business Management Journal Program Studi Manajemen Journal of Global Business and Management Review Revitalisasi : Jurnal Ilmu Manajemen Prosiding National Conference for Community Service Project Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Bina Manajemen EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Darma Agung Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pengabdian kepada Masyarakat Nusantara Economics and Digital Business Review Jurnal Pengabdian kepada Masyarakat Asian Management and Business Review Jurnal Ilmu Manajemen Advantage Golden Ratio of Finance Management Journal Of Human And Education (JAHE) Formosa Journal of Multidisciplinary Research (FJMR) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Kreasi Rakyat Innovative: Journal Of Social Science Research MDP Student Conference Ranah Research : Journal of Multidisciplinary Research and Development Economos : Jurnal Ekonomi dan Bisnis Conference on Management, Business, Innovation, Education and Social Sciences (CoMBInES) Conference on Community Engagement Project (Concept) Conference on Business, Social Sciences and Technology (CoNeScINTech) Madani: Jurnal Pengabdian Masyarakat dan Kewirausahaan Mutiara: Jurnal Penelitian dan Karya Ilmiah Jurnal Edukasi Pengabdian Masyarakat: EDUABDIMAS Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Pendekar Nusantara Asian Journal of Management, Entrepreneurship and Social Science Jurnal Manajemen Maranatha
Johny Budiman
Universitas Internasional Batam
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Public Health Social Sciences Transportation Other

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Strategi Membangun Brand Image Melalui Media Digital Pada Umkm Noodslab Ramen Vinna Ruddianto; Budiman, Johny
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.19615

Abstract

Noodslab Ramen merupakan salah satu UMKM di kota Batam yang bergerak dibidang food and beverage. Banyaknya pesaing membuat UMKM harus bergerak lebih cepat dalam membangun brand image. Dengan melakukan branding melalui platform instagram membantu UMKM memberikan informasi secara meluas dan cepat. Dilaksanakannya program ini untuk menguji pengaruh media digital dalam branding yang menghasilkan adanya kemajuan pada branding yang dilakukan berupa meningkatnya followers pada instagram. Diharapkan agar PkM selanjutnya dapat melanjutkan program ini dengan media digital lainnya agar UMKM yang berada di Batam bisa unggul dari pesaing yang berasal dari luar.
Niat Adopsi Generasi Z terhadap Solusi Pembayaran Digital FinTech Candy, Candy; Budiman, Johny; Licca, Vellia; Oscar, Franky; Jolin, Jolin; Priscillia, Viviona
Business Management Journal Vol 21, No 2 (2025): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v21i2.8822

Abstract

This study aims to address a research gap by comprehensively analyzing the interactions and contributions of performance expectancy, self-efficacy, and customer satisfaction to Generation Z’s behavioral intention to adopt FinTech-based digital payments. Data were collected through a questionnaire distributed to 198 respondents in Batam City from September to December 2024. The study employs the Unified Theory of Acceptance and Use of Technology (UTAUT) framework, incorporating customer satisfaction as a mediating variable. The primary variables analyzed include performance expectancy, self-efficacy, customer satisfaction, and behavioral intention. Partial Least Squares Structural Equation Modeling (PLS-SEM), supported by SmartPLS software, was used for data analysis. The results indicate that performance expectancy significantly affects both customer satisfaction and behavioral intention, while self-efficacy significantly affects only customer satisfaction. Furthermore, customer satisfaction is shown to mediate the relationship between both performance expectancy and self-efficacy with behavioral intention.
DAMPAK MERANCANG COMPANY PROFILE TERHADAP UMKM COFFEE TOWN BAKERY -, Nico Hadi; Johny Budiman
JURNAL KREASI RAKYAT Vol. 1 No. 4 (2023): November - January
Publisher : Lembaga Riset dan Inovasi Kreyat Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64617/kreyat.v1i4.279-289

Abstract

ABSTRACT Micro, Small and Medium Enterprises (MSMEs) are businesses operated by individual business actors, households or small-scale business entities. Coffee Town Bakery is one of the MSMEs in Batam, founded by Mr Goh Cin Huak in 2018. The methods used in this service activity are observation and interviews. This service was also carried out because UMKM Coffee Town Bakery has been operating for approximately 5 years, but does not yet have a company profile, so this activity was created by designing a company profile in the form of a website and video to help partners build a company image.            Keywords : MSMEs, Company Image, Company Profile   ABSTRAK Usaha Mikro Kecil dan Menegah (UMKM) merupakan sebuah bisnis yang dioperasikan oleh pelaku usaha secara individu, rumah tangga, ataupun badan usaha berskala kecil. Coffee Town Bakery merupakan salah satu UMKM yang berada di kota Batam yang didirikan oleh Bapak Goh Cin Huak pada tahun 2018. Metode yang digunakan dalam kegiatan pengabdian ini ialah observasi dan wawancara. Pengabdian ini juga dilakukan karena UMKM Coffee Town Bakery sudah beroperasi kurang lebih selama 5 tahun, namun belum memiliki company profile sehingga kegiatan ini dibuat dengan merancang company profile dalam bentuk website dan video untuk membantuk mitra dapat membangun citra perusahaan. Kata Kunci : UMKM, Citra Perusahaan, Company Profile
When Risk-Taking Meets ESG: Implications for Firm Performance in Indonesia Hesniati; Stefani, Christine; Budiman, Johny
Golden Ratio of Finance Management Vol. 5 No. 2 (2025): April - September
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grfm.v5i2.1670

Abstract

This study explores the relationship between firm risk-taking and financial performance, with a particular focus on the moderating role of Environmental, Social, and Governance (ESG) practices. Using panel data from 86 firms listed on the Indonesia Stock Exchange over the 2018–2023 period, Ordinary Least Squares (OLS) regression with year fixed effects was employed. The results show that risk-taking has a positive and significant effect on firm performance, supporting the risk–return trade-off perspective. However, the interaction term reveals a negative moderation, meaning that ESG weakens the relationship between risk-taking and firm performance. This suggests that firms with stronger ESG commitments adopt more cautious strategies, which may reduce short-term financial gains but reinforce long-term stability and stakeholder trust. The findings contribute to the literature by clarifying the dual role of ESG as both a performance enhancer and a risk-control mechanism in emerging markets. Managers should integrate ESG principles into their strategic risk management frameworks to ensure that risk-taking decisions are aligned with sustainability objectives. Future studies should adopt broader risk-taking measures (R&D investment or leverage), extend the scope to cross-country settings, and integrate qualitative approaches for deeper insights.
Exploring Cognitive Bias Influence on Investment Decisions in Indonesia: The Mediating Role of FOMO Budiman, Johny; Ong, Teddy; Yuwono, Wisnu
Jurnal Economia Vol. 21 No. 3 (2025): October 2025
Publisher : Faculty of Economics and Business, Universitas Negeri Yogyakarta in collaboration with the Institute for

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/economia.v21i3.76879

Abstract

This study investigates the impact of cognitive biases on investment decisions in Indonesia, emphasizing the mediating role of fear of missing out (FOMO). Addressing a research gap, it extends prior studies by incorporating overconfidence and risk perception alongside commonly examined biases such as loss aversion and herding. A quantitative approach was employed through a survey of retail investors, and data were analyzed using partial least squares-structural equation modeling (PLS-SEM) via SmartPLS. The findings reveal that herding exerts a significant influence on investment decisions, whereas loss aversion, overconfidence, and risk perception show no direct effect. Notably, FOMO mediates the relationship between loss aversion and investment decisions, though herding remains the most dominant factor. These results suggest that while Indonesian investors demonstrate rational tendencies, susceptibility to social dynamics and behavioral triggers persists. The study contributes to behavioral finance literature and offers practical insights for mitigating bias-driven investment risks.
Optimalisasi dan Pengembangan Company Profile Digital pada UMKM Sukses Sejahtera untuk Menarik Peminat Funiture Budiman, Johny; William, William
Journal Of Human And Education (JAHE) Vol. 4 No. 6 (2024): Journal of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i6.2047

Abstract

Sukses Sejahtera, UMKM di bidang jasa produksi furnitur kustom di Batam, menghadapi tantangan dalam memanfaatkan teknologi digital untuk meningkatkan visibilitas dan daya saing. Proyek ini bertujuan untuk mengembangkan Company Profile Digital yang dirancang secara profesional menggunakan platform Canva. Profil ini diharapkan mampu menarik minat pelanggan dan investor, memperkuat branding, serta mendukung pertumbuhan bisnis perusahaan di era digital. Metode yang digunakan melibatkan observasi, wawancara, dan perancangan kreatif berbasis kebutuhan mitra. Hasil implementasi menunjukkan bahwa Company Profile berhasil membangun kepercayaan pelanggan dan investor serta meningkatkan citra profesional Sukses Sejahtera. Saran utama mencakup pemutakhiran berkala, perluasan kehadiran digital melalui media sosial, pengembangan versi multilingual, serta investasi pada kapasitas digital internal. Strategi ini diharapkan menjadikan Company Profile sebagai alat strategis untuk memperkuat posisi Sukses Sejahtera dalam industri furnitur kustom yang semakin kompetitif.
Penerapan Strategi Pemasaran Digital dengan Menggunakan Sosial Media pada Kedai Kopi Windsor Central Johny Budiman; Rudiyanto
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 8: Januari 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jabdi.v3i8.7063

Abstract

Windsor Central Coffee Shop is a Micro, Small and Medium Enterprise (MSME) in Batam City which was founded in 2003 and is managed directly by Mrs. Kha Tiang with 3 employees. During its 20 years of operation, this MSME does not have a food menu or digital marketing. The aim of this activity is to help the Windsor Central Coffee Shop develop a digital marketing strategy and create a food menu in QR Code form. The results of this activity provide significant changes compared to before the implementation activity, this is evidenced by Instagram and Facebook insight data, the number of consumers who sent messages on WhatsApp Business, and reviews from consumers regarding the implementation of the QR Code for food menus.
PENERAPAN DIGITAL MARKETING PADA CV. PRIMA JAYA 2 Johny Budiman; Supriyadi Arifin
J-ABDI: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 8: Januari 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jabdi.v3i8.7195

Abstract

CV. Prima Jaya 2 is a business founded by Mr. Eng Kiong which has been established since 2002 until now. CV. Prima Jaya 2 is a medium-sized business that operates in the field of building materials such as sand, cement, brick, wood, electrical equipment, and others. CV. Prima Jaya 2 is located at Ruko Griya Prima Block G1 12A&B, Batu Aji District, Batam City, Riau Islands. As a developing MSME, CV. Prima Jaya 2 continues to make developments to support the development of its business. The research method used was observation and conducting interviews with business owners. Based on the research results, one of the business elements that must be updated by CV. Prima Jaya 2 is the implementation of digital marketing and payment options via transfer between accounts. In this modern era, every activity always involves technology to make work easier because limited knowledge and low mastery of technology is a problem for which a solution must be found for strategies to strengthen MSMEs. By providing solutions for CV. Prima Jaya 2 regarding the implementation of digital marketing can make it easier for MSMEs to become widely known and increase turnover for MSMEs
PENDEKATAN PERILAKU KEUANGAN TERHADAP KEPUTUSAN INVESTASI EMAS Budiman, Johny; Ervina, Ervina
Profit: Jurnal Adminsitrasi Bisnis Vol. 14 No. 1 (2020): Profit : Jurnal Administrasi Bisnis
Publisher : FIA UB

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (573.179 KB) | DOI: 10.21776/ub.profit.2020.014.01.7

Abstract

This research aims to analyze the influence of representativeness, overconfidence, anchoring, loss aversion, and regret aversion  towards  gold investment decision.  Sample of this study are gold investors in Batam. Hypothesis test using multiple regression. Results from this research showed that investors used representativeness, overcinfidence, and loss aversion to determine their investment decision in gold. But anchoring and regret aversion factors have no significant impact in their investment decision. Further research for investment decision could be conducted in financial sector.
Analisis Pengaruh Ekspor, Impor, Kurs, Investasi, dan Belanja Negara Terhadap Pertumbuhan Ekonomi di Indonesia Martinus, Titan; Budiman, Johny
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 5 No 3 (2024): February 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v5i3.4728

Abstract

Economic growth is an important indicator in calculating and analyzing a country's development progress. This research aims to test and analyze how important export, import, currency, investment and government spending factors are to economic growth in Indonesia. This research uses secondary data with data in the form of time series originating from several official websites of Indonesian government inst. The data management method uses panel data regression with a fixed effect approach in the 2018-2022 time period with calculating total 60 data within quarter every year in 2018-2022. The results of this research show that the variables exports, investment and state spending have a significant effect on economic growth, while the import and currency variables do not have a significant effect on economic growth.
Co-Authors -, Nico Hadi Adi Hartono Aglius T.R. Telleng Aglius T.R. Telleng agustin, isnaini nuzula Agustini Fatmasari Ainabila, Salsa Siti Alex Alex Alexander J. W Alfret Luasunaung Andarini, Retno Andrea Putri Andy Tio Andy Tio Angela Angela Angelina Julia Renaldi Angelina, Winna Angeline Aurellia Anindito Leksono Anna Isabella Lau Anthony Chang Antonio Tantra Wijaya Aprilia Chandrawati Arianto Arianto Arifin, Supriyadi Bernard Bernard Calvin Calvin Candy, Candy Cecilia Cecilia Chandra Wijaya Chang, Wirren Cheristina, Cheristina Chrysti, Angelica Vivian Cindy Fransiska Coral Aswanti Darvin Ang Delfina Delfina Denny Denny Desmond Lim Dessy Alliandrina DESTIANA SAFITRI Devin Devin Diana Novella Diana Oktavia Edvan Suwandi Edward Cornelyanto Edwin Edwin Emil Reppie Emil Reppie Erilia Kesumahati Ernestine, Ernestine Ervina Ervina Estin Rose Eviyani Febriyanti Febriyanti Felicia Koo Ferdinand Jason Fionna Quinn Florentina Jasmine Fransisco P. T. Pangalila Greceila Veronica Tanita Gusfandi Gusfandi Hadi, Nico Halim, Rynando Sadrakh Hansend Cristoper Hardy W. L Helena Helena Hendra Dewantara Hendrawan Hendrawan Hendriyanto Hendriyanto Henly Henly Hesniati, Hesniati Inda Meyllya Putri Indramawan Indramawan Inneke F. M Rumengan Irvin Ng Jacelyn Christina Yeo Jacelyn Jacelyn Jasika Jasika Jasika, Jasika Jaslin Marvina Jefri Ariffendi Jennifer Jennifer Jenny Jenny Jeslyn Jeslyn Jesni Jesni Jessica Jessica Jessica Novia Jessica Valeria Jessy Valencia Jihadhatul Akbar Joey Joey Jofen Cenedi Jofia, Nurul John Christian Tedjo Jolin, Jolin Jongestu, Jofen Cenedi Jovan Pratama Jovianto Jovianto Joycelin Joycelin Julius Kurnaedi Junita Junita Juven Gautama Kelvin Kelvin Kendy Setiawan Hartono Kevin Antonio Kristina Kristina Licca, Vellia Lie, Kelvin Lily Indrawati Lindawati Lindawati Louis Vernando Lovis Vernando Lumuindong, Frans Lydia Lestari Lydia Sasmita Mahendra, Rizky Adi Manu, Lusia Marheni, Dewi Khornida Martinus, Titan Mayviana, Vivin Meilita Meilita Melvin, Melvin Michelle Angel Lim Nelson Donglas Ng, Mardiana Novita Novita Olinda Viviani Ong, Teddy Oscar, Franky Paramitha Tanujaya, Priscillia Patricia Patricia Piere Ricardo Pina Pina Priscillia, Viviona Rahmadhanti Rahmadhanti Ria Bintan Ria Hartoko Riansan Riansan Richie Marlon Rido Renando Riskiyanto Riskiyanto Rudianto, Vinna rudiyanto Rudiyanto Rudiyanto Rudiyanto Rudiyanto, Rudiyanto Salim, Silvia Salsabilla Febriatul husna Santo Santo Septiana, Gracia Tiffany Serina, Serina Shelvi Shelvi Shelvi, Shelvi Sherlin Sherlin Sherry Sherry Silvia Hainia Sindy Sindy Sitorus, Winda Fionita Sofia Sofia, Sofia Stefani, Christine Stephanie Stephanie Sugandi, Dwinta supriyadi arifin Suyono Saputro Sylvia Putri Tan Le Xuan Tan Wan I Theresia Desilva Tiara Shinta Tiara. C, Indah Tina Tina Trio Trio Veni Sisca Verni Verren Calystania Vinna Ruddianto Vira Vira Viviani Viviani Welliam Ali Widia Agustiwi Wilfi Caroline Wilhelmina Patty William William Angelo Tio William William Windy Ratnasari Wisnu Yuwono Yanty Yanty Yenny Fyfy Susanty Yessica Stephanie Lim Yodiputra, Jason Yubelina Hibata Yulfiswandi, Yulfiswandi