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PENGARUH HARD SKILL DAN SOFT SKILL TERHADAP KEMAMPUAN MERANCANG PROSPEK USAHA MELALUI KEPERCAYAAN DIRI PADA MAHASISWA DAN ALUMNI STIE AMM MATARAM Hidayanti, Anna Apriana; Pratama, Baiq Desthania
Valid Jurnal Ilmiah Vol 16 No 2 (2019)
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM Mataram

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Abstract

This study aims to determine the effect of hardskill, soft skills and confidence in the ability to design business prospects. The method used in this research is Path Analysis, which is used in testing the amount of contribution (contribution) that is addressed by the path coefficients in each path diagram of direct or indirect causal relationships between hard skill variables and soft skills towards designing business prospects through confidence variable. Data collection tools are carried out by distributing questionnaires to students who have taken entrepreneurship courses in theory and practice and alumni of the 2015-2016 class taken by strata random sampling techniques and then tabulated using a Likert scale to determine the influence of the formation of the mindset of students and alumni in designing business prospects that are influenced by hard skills, soft skills and confidence. The results of the research showed that the hard skill and soft skill variables had a significant effect on the ability to design business prospects of STIE AMM students and alumni while the confidence variable had no significant effect on the ability to design business prospects of STIE AMM Mataram students and alumni. The direct effect of hardness variable (X1) on self confidence (Z) is 0.234 and the direct effect of softskil variable (X2) on self confidence (Z) is 0.294. The direct effect of hardskill variable (X1) on the ability to design business prospects (Y) is 0.201. The direct influence of hardskill variable (X2) on the ability to design business prospects (Y) is 0.369. The direct effect of confidence (Z) on the ability to design business prospects (Y) is 0.077. The indirect effect of hard variable (X1) on the ability variable to design business prospects is 0.018018 and the indirect effect of softski variable (X2) on the ability variable to designate business prospects is 0.022869.
PENGARUH HARDSKILL DAN SOFTSKILL TERHADAP KEMAMPUAN MERANCANG PROSPEK USAHA MELALUI KEPERCAYAAN DIRI PADA MAHASISWA DAN ALUMNI STIE AMM MATARAM Anna Apriana Hidayanti; Baiq Desthania Prathama
Valid: Jurnal Ilmiah Vol 16 No 2 (2019)
Publisher : Sekolah Tinggi Ilmu Ekonomi AMM

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Abstract

This study aims to determine the effect of hardskill, softskill and confidence in the ability to design business prospects. The method used in this research is Path Analysis, which is used in testing the amount of contribution (contribution) that is addressed by the path coefficients in each path diagram of direct or indirect causal relationships between hardskill variables and softskill towards designing business prospects through confidence variable. Data collection tools are carried out by distributing questionnaires to students who have taken entrepreneurship courses in theory and practice and alumni of the 2015-2016 class taken by strata random sampling techniques and then tabulated using a Likert scale to determine the influence of the formation of the mindset of students and alumni in designing business prospects that are influenced by hard skills, softskill and confidence. The results of the research showed that the hardskill and softskill variables had a significant effect on the ability to design business prospects of STIE AMM students and alumni while the confidence variable had no significant effect on the ability to design business prospects of STIE AMM Mataram students and alumni. The direct effect of hardness variable (X1) on self confidence (Z) is 0.234 and the direct effect of softskill variable (X2) on self confidence (Z) is 0.294. The direct effect of hardskill variable (X1) on the ability to design business prospects (Y) is 0.201. The direct influence of softskill variable (X2) on the ability to design business prospects (Y) is 0.369. The direct effect of confidence (Z) on the ability to design business prospects (Y) is 0.077. The indirect effect of hardskill variable (X1) on the ability variable to design business prospects is 0.018018 and the indirect effect of softskill variable (X2) on the ability variable to designate business prospects is 0.022869
PENGARUH ELECTRONIC WORD OF MOUTH, DAYA TARIK DAN LOKASI TERHADAP MINAT BERKUNJUNG WISATAWAN DI DESA TETE BATU KABUPATEN LOMBOK TIMUR Anna Apriana Hidayanti; Lalu Masyhudi
Jurnal Inovasi Penelitian Vol 1 No 2: Juli 2020
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jip.v1i2.160

Abstract

This research is aimed to determining the effect of electronic word of mouth, attractiveness and location simultaneously and partially affect of interest visiting Tete Batu Village, East Lombok. This research is associative research. The population of this study is all visitors in Tete Batu Village. The sample was 40 respondents. The technique of data collections were questionnaires and analyzing data through Multiple Linear Regression analysis. The results of multiple linear regression analysis obtained the formula Y = 0.429 + 0.705X1 + 0.175X2 +0.013X3 + e. Based on the hypothesis test were simultaneously the three independent variables significantly influence the interest of tourists visiting Tete Batu Village. Partially, electronic word of mouth (X1) has a positive and significant effect on the interest of visiting tourist; this could be seen from t count of 10.920, it was more than the t table value of 1.688. Attractiveness (X2) has a positive and significant effect on the interest of visiting tourists; this could be seen from the t count of 2.252, it was more than the t table value of 1.688. The location variable (X3) didn’t have any significant effect on tourist visiting, and showed that the results of the coefficient of multiple linear determination (R2) of 0.750 or75%. This means that t e degree of influence of the independent variable (X) on the variable (Y) is 75%.
PENERAPAN ANALISIS FAKTOR REDUCTION DALAM DETERMINASI IMPLEMENTASI STANDAR AKUNTANSI KEUANGAN ENTITAS MIKRO KECIL DAN MENENGAH (SAK EMKM) Anna Apriana Hidayanti; Agus Khazin Fauzi; Baiq Desthania Prathama
Jurnal Ilmiah Wahana Akuntansi Vol 15 No 2 (2020): Jurnal Ilmiah Wahana Akuntansi
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/wahana.15.024

Abstract

The current research was carried out to investigate the correlation of educational background, perceived usefulness, perceived ease of use, socialization and quality of human resources with (SAK-EMKM) Implementation by reducing variables to several factors using the factor analysis method. Data collection in this study with a questionnaire given to the owner of the by Micro, Small and Medium Enterprises (MSMB) in Mataram city and 40 UMKM samples were obtained using purposive sampling technique, factor analysis aim to reduce the dimensionality of a set of data and clearly designed with the objective to identify certain unobservable factors from the observed variables. The results of this study were formed into two factors: 1st factor is these factors are termed the perception of the owner of the by Micro, Small and Medium Enterprises (MSMB) formed from the perception and variables using SAK EMKM perception then against SAK-EMKM implementation has a positive effect. 2nd factor is these factor was human resources factors formed from the educational background variable and the quality of human resources variable and against SAK-EMKM implementation has positive correlation.
ANALISIS KORELASI PEARSON DALAM MENENTUKAN HUBUNGAN KUALITAS PRODUK, PELAYANAN, LOKASI DAN KEPUASAN TERHADAP LOYALITAS PADA PELANGGAN RUMAH NUTRISI HERBALIFE MATARAM Anna Apriana Hidayanti; Baiq Desthania Prathama; Sofiati Wardah
Journal of Innovation Research and Knowledge Vol. 1 No. 2: Juli 2021
Publisher : Bajang Institute

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Abstract

Meningkatnya jumlah kasus Covid 19 menyebabkan pemerintah lebih memperketat ruang gerak masyarakat, terutama nya dalam hal beraktivitas. Sehingga banyak perusahaan yang merumahkan bahkan melakukan pemutusan hubungan kerja terhadap karyawan nya. Segala bentuk lapangan usaha mengalami penurunan pertumbuhan sebesar 2,07% di tahun 2020. Hal ini menyebabkan masyarakat berupaya melakoni usaha lain misalnya bergabung kedalam bisnis MLM. Salah satu pilihan berwirausaha/berbisnis adalah dengan peluang bisnis Multi Level Marketing (MLM), karena MLM biasanya menjanjikan keleluasaan waktu berbisnis, kemandirian dan menambah pertemanan sambil berbisnis Salah satu bisnis MLM yang bergerak dibidang kesehatan dan nutrisi adalah Herbalife. Produk-produk Herbalife bertujuan untuk mendukung kebutuhan kesehatan tubuh, menjadi lebih bugar dan memiliki lebih banyak energi Fenomena yang terjadi disetiap Club Nutrisi adalah perbedaan dalam mendapatkan pelanggan untuk program dirumah nutrisi seperti pada tabel jumlah pelanggan diatas setiap club memiliki perbedaan jumlah pelanggan padahal tempat daerah clubnya sama dan periode tahun dibukanya club tidak terlalu lama berbanding satu tahun. Tujuan dari penelitian ini adalah ingin mengetahui hubungan antara variabel hubungan kualitas produk, pelayanan, lokasi dan kepuasan terhadap loyalitas pada pelanggan rumah nutrisi herbalife mataram dengan Analisis Pearson. Hasil dari penelitian ini adalah korelasi antara variabel. Kualitas Produk (X1) dengan Loyalitas Pelanggan (Y) nilai Pearson Correlation adalah sebesar 0,294 yang berarti tingkat hubungan kualitas produk dengan loyalitas pelanggan termasuk kategori hubungan yang lemah, korelasi antara variabel Pelayanan (X2) dengan Loyalitas Pelanggan (Y) nilai pearson correlation adalah sebesar 0,384 yang berarti tingkat hubungan pelayanan dengan loyalitas pelanggan termasuk kategori hubungan yang lemah dengan dan korelasi antara variabel Lokasi (X3) dengan Loyalitas Pelanggan (Y) nilai pearson correlation adalah sebesar 0,329 yang berarti tingkat hubungan lokasi dengan loyalitas pelanggan termasuk kategori hubungan yang lemah dengan arah hubungan yang positif antara kedua variabel serta korelasi antara variabel Kepuasan Pelanggan (X4) dengan Loyalitas Pelanggan (Y) nilai pearson correlation adalah sebesar 0,481 yang berarti tingkat hubungan kepuasan pelanggan dengan loyalitas pelanggan termasuk kategori hubungan yang sedang dengan arah hubungan yang positif antara kedua variabel.
KAJIAN MINAT BELANJA KEBUTUHAN POKOK WARGA PERUMAHAN ROYAL MATARAM Anna Apriana Hidayanti; Agus Khazin Fauzi
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 4 No 2 (2017): Jurnal Bisnis, Manajemen, dan Akuntansi (JBMA) - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

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Abstract

The development of more and more modern shopping places and compete in Mataram City this is not separated from the pattern of consumption of the people of Mataram city that has changed, the lifestyle changes of people who used to just shop in traditional markets, is now beginning to switch to shopping in the modern market. The increasing number of modern markets that offer products with various brands and various promotional prices as well as the convenience of shopping is a selling point offered by modern markets not just clothing needs that sell with various products and brands, but the food needs are also very complete with various brands in the country And abroad so that consumers will have more choices in meeting their basic needs, food needs and clothing needs The increasing pattern of public consumption is accompanied by the increasing income of the people of Mataram City itself as well as the royal Mataram resident , the Royals purchasing power of a higher product, the change of interest in a basic needs of society is also very felt, formerly shopping modern market only for Look around or buy the needs of luxury accessories, but now shopping in the modern market is a Role shopping which means the form of shopping activities to get the best product for yourself and for others where shopping activities in the modern market is a necessity or a daily task that is not Can be left to meet the needs of food and clothing needs, so researchers interested to know what variables affect the selection of shopping with binary logistic regression method, where the variables studied as a dependent variable is the place of shopping / market: Ar modern (1) or non modern market / traditional market (0). Lifestyle changes such as those felt or experienced also by Royal Mataram resident this matter is influenced by several factors and in this research the factors that affect the people who shop for basic needs (foods and clothings) are income variables, many family members and last education because the value of sig . Greater than the value of α = 5% Keywords: Role shopping, Logistic Regression, categorical scale
PENGARUH PENGETAHUAN, SANKSI, DAN PELAYANAN TERHADAP KEPATUHAN WAJIB PAJAK BUMI DAN BANGUNANAN-PERDESAAN DAN PERKOTAAN (PBB-P2) PADA BAPENDA KABUPATEN LOMBOK BARAT Rusli Amrul; Anna Apriana Hidayanti; Muhamad Arifulminan
Jurnal Bisnis, Manajemen, dan Akuntansi Vol 7 No 2 (2020): Jurnal Bisnis, Manajemen, dan Akuntansi - September
Publisher : Sekolah Tinggi Ilmu Bisnis Kumala Nusa Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (699.122 KB) | DOI: 10.54131/jbma.v7i2.103

Abstract

Penelitian ini bertujuan untuk menguji pengaruh pengetahuan wajib pajak, sanksi dan pelayanan terhadap kepatuhan wajib pajak. Sehingga variabel penelitian ini terdiri dari 4 (empat) variabel independen yaitu pengetahuan wajib pajak, sanksi dan pelayanan variabel dependen yaitu kepatuhan wajib pajak. Populasi penelitian ini adalah wajib pajak di Kabupaten Lombok Barat. Sampel diambil dengan mengunakan rumus solvin. Data diperoleh dengan menyebarkan 45 kuesioner pada responden. Kuesioner yang kembali dan bisa digunakan sebanyak 45 kuesioner. Data dianalisis mengunakan SPSS 16. Hasil penelitian ini menunjukan bahwa variabel pengetahuan wajib pajak berpengaruh signifikan terhadap kepatuhan Wajib Pajak PBB-P2, variabel sanksi pajak berpengaruh signifikan terhadap kepatuhan Wajib Pajak PBB-P2, variabel kualitas pelayanan berpengaruh signifikan terhadap kepatuhan Wajib Pajak PBB-P2 dan variabel pengetahuan wajib pajak, sanksi pajak dan kualitas pelayanan berpengaruh signifikan terhadap kepatuhan Wajib Pajak PBB-P2
Analysis of Different Volume of Production of Shrimps, Milk Fishes and Seaweeds in The Province of West NusaTenggara And East Nusa Tenggara Nuri Muahiddah; Anna Apriana Hidayanti
Jurnal Biologi Tropis Vol. 22 No. 4 (2022): October - December
Publisher : Biology Education Study Program, Faculty of Teacher Training and Education, University of Mataram, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jbt.v22i4.4415

Abstract

The production of shrimp, milkfish and seaweed farming is able to contribute to food sources in Indonesia, especially in the province West Nusa Tenggara (NTB) and East Nusa Tenggara (NTT) areas. This study aims to determine the differences in the volume of production of shrimp, milkfish and seaweed in NTB and NTT in the last decade.This study use t test.  The results of this study were accepts H1 that is there is a significant difference between the volume of shrimp production in NTB and NTT, for the results of the test the different volumes of seaweed production The result obtained is a significance value of 0.004 which is smaller so that it accepts H1 i.e. there is a significant difference between the production volume in the provinces of NTB and NTT, and the last one for the results of the different test results in the volume of milkfish production, the significance value of 0.06 is greater than 0.05, which means that it accepts Ho, there is no significant difference between the volume of milkfish production in the provinces of NTB and NTT. In this study, there was a significant difference in the volume of production of shrimp and seaweed between the provinces of NTB and NTT, so that areas with lower provincial average volumes were able to participate in the management of shrimp and seaweed cultivation in the aquaculture development process from the perspective of natural resources and human resources.
SEMINAR KEWIRAUSAHAAN DAN USAHA MIKRO KECIL MENENGAH (UMKM) “PENYULUHAN PENINGKATAN KUALITAS PRODUK UNGGULAN DAN PEMBERDAYAAN EKONOMI MASYARAKAT DUSUN KURIPAN, DESA KURIPAN, KECAMATAN KURIPAN, KABUPATEN LOMBOK BARAT“ Anna Apriana Hidayanti; Baehaki Syakbani; Ulfiyani Asdiansyuri; Zulkarnaen Zulkarnaen; Eka Nurminda Dewi Mandalika; Wirajaya Kusuma; Rifani Nur Sindy Setiawan
JURNAL PENGABDIAN MANDIRI Vol. 1 No. 12: Desember 2022
Publisher : Bajang Institute

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Abstract

Kegiatan pengabdian masyarakat ini dilaksanakan di Lingkungan Kuripan, Kecamatan Ku- ripan Kabupaten Lombok Barat.Tujuan dari kegiatan ini adalah untuk: 1).Meningkatkan Peningkatan Kualitas Produk Unggulan yang potensi untuk dijual sehingga dapat menambah penghasilan keluarga; 2)MeningkatkanPemberdayaan Ekonomi Masyarakat. Metode pelaksanaan yang dilakukan adalah dengan pelatihan dan pendampingan dengan teknik ceramah, diskusi, demonstrasi, praktik langsung. Teknik ceramah digunakan dalam proses penyampaian materi pelatihan. Teknik diskusi digunakan sebagai media komunikasi saat pelatihan berlangsung sehingga terjadi komunikasi dua arah antara pemateri dan audiens/ yang memiliki usaha. Teknik demonstrasi digunakan dalam proses memberikan contoh dalam setiap pelatihan, sehingga memberikan kemudahan dalam memahami materi yang disampaikan. Metode praktik langsung digunakan untuk mengaplikasikan materi yang telah didapatkan, tentunya dengan bimbingan fasilitator/narasumber. Hasil pelaksanaan program adalah 1).Peningkatan pengetahuan kualitas produk unggulan yang ada di desa kuripan 2) Peningkatan Pemberdayaan Ekonomi Masyarakat dari usaha mmikro keci menengah.
Sosialisasi Pembuatan Laporan Keuangan Sederhana Serta Pemasaran Produk Kerajinan di Desa Dasan Tapen Kecamatan Gerung Lombok Barat Anna Apriana Hidayanti; Eka Nurminda Dewi Mandalika; Rifani Nur Sindy Setiawan; Dudi Septiadi; Muhammad Nursan; Fadli; Sofiati Wardah; Zulkarnaen
Jurnal Aplikasi dan Inovasi Iptek Vol 4 No 1 (2022): Jurnal Aplikasi dan Inovasi Iptek No. 4 Vol. 1 Oktober, 2022
Publisher : Denpasar Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52232/jasintek.v4i1.97

Abstract

Pengabdian kepada masyarakat ini bertujuan untuk memberikan pengetahuan dan keterampilan strategi pemasaran produk dan pembuatan laporan keuangan sederhana termasuk membantu menghitung harga poko produk untuk penentuan harga jual yang kompetitif bagi para pelaku usaha kerajinan di sesa Dasan Tapen Kecamatan Gerung Lombok Barat. Permasalahan yang ada yaitu keterbatasan pemasaran produk dan penentuan harga jual khususnya untuk tas rajut yang selama ini hanya menggunakan perkiraan, diselesaikan dengan tiga tahap yaitu persiapan, pelaksanaan dan evaluasi. Tahap persiapan dilakukan dengan melakukan survey pendahuluan berkaitan dengan permasalahan yang ada. Selanjutnya dilakukan sosialisasi bagaimana strategi pemasaran yang dapt dilakukan untuk meningkatkan pelanggan. Dilanjutkan dengan melakukan pendampingan yaitu membentu mempromosikan produk ditempat keramaian seperti Car Free Day di Udayana pada minggu pagi dan membantu membuatkan akun social media agar pemasaran produk dapat dilakukan secara online. Bagi tas rajut, kami membantu cara menghitung harga pokok produk agar harga jual tidak lagi berdasarkan perkiraan tetapi sesuai dengan harga poko ditambah margin yang diinginkan. Hasil kegiatan pengabdian menunjukkan bahwa para pelaku usaha kerajinan mulai aktif mempromosikan produk secara langsung maupun online. Bagi usaha tas rajut, sudah dapat menentukan harga jual yang kompetitif.
Co-Authors Abdullah Usman Abdullah Usman Abiyyuzaki Syukran Ade Febrian Aeko Fria Utama FR Aeko Fria Utama FR Amrul, Rusli Anas Zaini Anwar Anwar Anwar Anwar Anwar Anwar Arsana, I Nengah Asri Hidayati Asri Hidayati, Asri Astini, Yuli Astuti, Ida Ayu Dwi Indriani Ayu, Candra Baehaki Syakbani Baiq Desthania Prathama Baiq Rika Ayu Febrilia Baiq Rika Ayu Febrilia Baiq Rika Ayu Febrilia Denny Nurdiansyah Dina Apriana Dudi Septiadi Dudi Septiadi Dudi Septiadi Eka Numinda Dewi Mandalika Eka Nurminda Dewi Mandalika Eka Nurminda Dewi Mandalika Eka Nurminda Dewi Mandalika Erna Hayati, Erna Erry Supriyadi Fadli Fadli Fadli Fadli Fadli Fadli Fadli Farah Ainun Jamil Fauzan Fahrussiam Fauzi, Agus Khazin Fauzi, Agus Khazin Khazin Febrilia, Baiq Rika Ayu Fitri, Febti Aulia Hadi, Khaerul Hadi, Muhammad Rizky Halil Hamzah I Gusti Lanang Parta Tanaya I Ketut Budastra I Wayan Sudika Idiatul Fitri Danasari Ika Purnamasari L. Sukardi L. Sukardi Lalu Masyhudi Lalu Mimbar, Lalu Lalu Sukardi M Yusuf M Yusuf M. Yusuf M. Yusuf M. Yusuf Maharsa Pradityatama Mandalika, Eka Nurminda Dewi Maulana, Salman Murod Muhamad Arifulminan Muhammad Nursan Mulyawati, Sri Nabilah, Sharfina Ni Made Nike Zeamita Widiyanthi Ni Made Nike Zeamita Widiyanti Ni Made Wirastika Sari, Ni Made Wirastika Nungki Kartikasari Nuri Muahiddah Nursan, Muhammad Nyoman Ari Sugiharta Octavia, Yusi Faizhatul Pradityatama, Maharsa Pratama, Baiq Desthania Prathama, Baiq Desthania Rabiatun Mardiah Rahayu, Yuliana Fuji Rifani Nur Sindy Setiawan Septiadi, Dudi Setiawan, Rifani Setiawati, Elvina Siska Ita Selvia Sofiati Wardah Sofiati Wardah Sri Mulyawati Sri Mulyawati Suparmin Suparmin Supartiningsih, Sri Suprayanti Martia Dewi Syakbani, Baehaki Syarif Husni Syarif Husni Tanaya, I Gusti Lanang Parta Ulfiyani Asdiansyuri Usman, Abdullah Wardah, Sofiati Widiyanti, Ni Made Nike Zeamita Widiyanti Wirajaya Kusuma Zulkarnaen Zulkarnaen Zulkarnaen