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All Journal Humaniora Jurnal Pariwisata Pesona Jurnal Ilmu Komunikasi Jurnal Kawistara : Jurnal Ilmiah Sosial dan Humaniora Al-Jami'ah: Journal of Islamic Studies Jurnal Terapan Abdimas ProTVF Masyarakat, Kebudayaan dan Politik ETTISAL Journal of Communication Jurnal Studi Komunikasi Ekspektra: Jurnal Bisnis & Manajemen PRofesi Humas SOSIOHUMANIORA: Jurnal Ilmiah Ilmu Sosial dan Humaniora SINERGI: Jurnal Ilmiah Ilmu Manajemen Nyimak: Journal of Communication Journal of Economic, Bussines and Accounting (COSTING) Lontar : Jurnal Ilmu Komunikasi Mimbar Yustitia : Jurnal Hukum dan Hak Asasi Manusia Sahafa Journal of Islamic Communication Sebatik COMMED: Jurnal Komunikasi dan Media JIKE : Jurnal Ilmu Komunikasi Efek Ayumi : Jurnal Budaya, Bahasa, dan Sastra Jurnal Komunikasi Profesional Jurnal Profetik Simulacra Jurnal Riset Komunikasi Gema Kampus IISIP YAPIS Biak Jurnal Penelitian Sosial Ilmu Komunikasi Jurnal Komunikasi Universitas Garut: Hasil Pemikiran dan Penelitian Bricolage : Jurnal Magister Ilmu Komunikasi Jurnal Audience Communication Komunikologi: Jurnal Pengembangan Ilmu Komunikasi dan Sosial Jurnal Komunikasi Pendidikan Jurnal Politikom Indonesiana Journal of Applied Science, Engineering, Technology, and Education Tuturlogi: Journal of Southeast Asian Communication JBMR: Journal of Business and Management Review Jurnal Scientia Journal of Management and Bussines (JOMB) International Journal Of Science, Technology & Management (IJSTM) International Journal of Environmental, Sustainability, and Social Science Jurnal Pewarta Indonesia Jurnal Media dan Komunikasi International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Ekonomi International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Journal of Applied Business, Taxation and Economics Reseach Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan PARAHITA : Jurnal Pengabdian kepada Masyarakat Soetomo Communication and Humanities Jurnal Ekonomi dan Bisnis Digital (MINISTAL) Jurnal Multidisiplin Madani (MUDIMA) Indonesian Journal of Business Analytics (IJBA) International Journal of Humanities Education and Social Sciences Jurnal Locus Penelitian dan Pengabdian Formosa Journal of Social Sciences (FJSS) Jurnal Politik Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains Jurnal Pendidikan Indonesia (Japendi) Cerdika: Jurnal Ilmiah Indonesia Eduvest - Journal of Universal Studies ATHENA: Journal of Social Culture and Society Innovative: Journal Of Social Science Research Mediator: Jurnal Komunikasi MILRev: Metro Islamic Law Review Jurnal Spektrum Komunikasi Jurnal Komunikasi Indonesia Asian Journal of Management, Entrepreneurship and Social Science Jurnal Kawistara Komunikatif : Jurnal Ilmiah Komunikasi
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Content Analysis of News on COVID-19 Rising during April 2023 in Bangkokpost.com Thammasat Pitakpon; Daniel Susilo
Asian Journal of Management, Entrepreneurship and Social Science Vol. 3 No. 03 (2023): August, Asian Journal of Management, Entrepreneurship and Social Science
Publisher : Cita Konsultindo Research Center

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

COVID-19 has been a great disaster for the world and entire society where it challenges not only mentality but also the lifestyle itself. Media is also part of people struggles in facing COVID-19. When a pandemic occurs, panic buying is the proof that people cannot stay calm when pandemic comes; that includes the panic within people in general. The role of media with Karen and Kevin’s media analysis helps us find how forming public opinion is important in order to perform panic control within the government as the death case raise again in April. Bangkok Post shows us this kind of capability despite the fact that the country itself is a developed country.
DIGITAL MARKETING COMMUNICATION MODEL TO PERSUADE QRIS TRANSACTION IN @tmrwindonesia INSTAGRAM ACCOUNT Susilo, Daniel
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 2 No. 11 (2023): October
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v2i11.1437

Abstract

In the current digital age, the way we interact with money has fundamentally shifted. Traditional forms of currency are increasingly being replaced by digital means, especially among younger generations such as Millennials and Generation Z. This paper explores this trend within the context of Indonesia's successful implementation and management of a digital payment system known as Quick Response Code Indonesian Standard (QRIS), which is setting a precedent for other countries to follow. The study employs Klaus Krippendorf's content analysis methodology to evaluate data derived from @tmrwindonesia, a popular social media account that encourages Indonesians to adopt QRIS. By examining posts, comments, shares, and likes on this platform over a one-year period (2023-2024), we seek to understand how social media influences the adoption rate and perception of QRIS among these demographics. Preliminary findings suggest that there is a positive correlation between exposure to @tmrwindonesia's content and increased use of QRIS among Millennials and Gen Z. The analysis also reveals that users view this innovative digital payment system as an important national achievement that bolsters their national identity. These findings have significant implications for policymakers and businesses alike. For policymakers, understanding how younger generations perceive and use digital currencies can inform future policy directions in financial technology (Fintech). For companies operating in Indonesia or looking to expand into Southeast Asian markets, these insights can guide strategic decisions about incorporating or promoting QRIS as part of their business models.
Digital Marketing Communication Model on Digibank Indonesia Susilo, Daniel
International Journal of Science, Technology & Management Vol. 4 No. 6 (2023): November 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i6.964

Abstract

Digibank, a progressive private bank, has consistently targeted younger demographics with its campaigns. Offering free administrative charges on transfers, Digibank has positioned itself as a brave and innovative player in the financial sector. However, its promotion of student loans raises questions about the alignment between its financial literacy efforts and its product offerings. This paper explores this paradox within Digibank Indonesia's Instagram campaigns. The study employs content analysis to investigate posts from Digibank Indonesia's Instagram account over a one-year period (2023-2024). The focus is on messages related to financial literacy, free transfer services, and student loans. The findings reveal that while Digibank promotes financial literacy and offers attractive banking services such as free transfers, it also actively promotes student loans. This marks a significant acknowledgment that student loan debt is an emerging issue in Indonesia. These findings have implications for both policy-makers and consumers. For policy-makers, understanding how banks communicate about products like student loans can inform regulations around financial advertising. For consumers, particularly young people who are the primary targets of these campaigns, this research highlights the need for critical engagement with banking advertisements.
The Effect Of The #AwasModus Campaign At @bankbca Tiktok On Community Financial Literacy Michael; Susilo, Daniel
Jurnal Media dan Komunikasi Vol. 4 No. 1 (2023): Jurnal Media dan Komunikasi (MEDKOM) No 1 Volume 4 2023
Publisher : Airlangga University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/medkom.v4i1.47194

Abstract

In Indonesia, the increase in the level of financial inclusion and literacy in the community is not balanced. There is a considerable gap between the high level of financial inclusion and low financial literacy, which opens a gap of opportunity for bank fraud mode behavior to carry out its actions. The perpetrators of the fraud mode, on behalf of the bank irresponsibly. Bank BCA, which is also one of the banks that experienced this phenomenon, conducted a campaign that became one of the preventive measures to deliver educational messages to the public as a form of financial literacy. The purpose of this research is to find out whether there is an influence between the #AwasModus campaign message delivered by BCA on the level of public financial literacy. The concepts used in the study used the concepts of campaign messages and financial literacy. The method used is explanatory quantitative using a questionnaire survey to 201 respondents. And the results of this study indicate that the independent variable, namely the campaign message, has an influence on the dependent variable, namely financial literacy, by 33.1%. The conclusion of this study is that there is an influence between the #AwasModus campaign message on Tiktok @bankbca on people's financial literacy.
Locality as a space for negotiation and resistance in local television Rianto, Puji; Setiawati, Titin; Wahyudi, Risky; Sari, Genny Gustina; Susilo, Daniel
ProTVF Vol 8, No 2 (2024): September 2024
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/ptvf.v8i2.53979

Abstract

Background: Local television has an important role in displaying local culture and identity. This role is becoming crucial amidst the dominance of Jakarta’s national television, which not only broadcasts certain cultures and groups but also tends to be biased. Purpose: This study was conducted to explain how locality is used as a means of negotiation and resistance of local television against the domination of national television. Method: This research was conducted using qualitative methods by taking local television, RBTV, part of the national television network Kompas TV, as a case. Data was collected with in-depth interviews, observations, and documents. Result: This research shows that although local television has limited broadcast time (5 hours), it creatively uses locality to negotiate and resist the domination of national television. RBTV uses three tactics to bargain its position with Kompas TV. First, they negotiate the presenter’s standard. For instance, RBTV welcomes presenters who speak at standard speed but does not accept people with oriental faces and Jakarta accents. Second, they broadcast local communities to increase engagement with the audience. Third, they broadcast local culture, such as tradition, customs, food, and fashion. Conclusion: RBTV makes the most of its time to serve and show the local community. Something that Jakarta national television cannot do well. Implications: Local television has become an “arena” for cultural battles and acts as an actor. The thesis of imperialism and cultural domination in the context of RBTV fails. This research suggests the importance of studies with a local perspective so that the dialogue between local, national and global cultures can be investigated.
The Declining Trend of Religious Films in Indonesia: Can They Win Again? Tren Yang Menurun Dari Film Indonesia Bergenre Religi: Apakah Dapat Kembali Unggul Pada Komunitas Muslim? Susilo, Daniel; Hidayat, Endik; Mujiono; Dalangin, John Jerico
ETTISAL : Journal of Communication Vol. 8 No. 2 (2023): ETTISAL : Journal of Communication
Publisher : Universitas Darussalam Gontor collaboration with ISKI (Ikatan Sarjana Ilmu Komunikasi Indo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21111/ejoc.v8i2.10569

Abstract

This research investigates the prospects of religious films in Indonesian cinemas and OTT streaming platforms in the post-pandemic era. It addresses the decline in viewership of religious films, particularly in the Jakarta, Bogor, Depok, Tangerang, and Bekasi regions. The study aims to identify the loyal consumers of religious films and propose strategies to reinvigorate their appeal and attract a wider audience. The theoretical framework for analysis is derived from Baudrillard's theory of the consumption society. Utilising qualitative methods, supplemented by survey data from film consumers in the Greater Jakarta area, this study examines the distinct market segmentation of religious films, albeit with relatively lower enthusiast numbers compared to other film genres in OTT and electronic cinema. To regain competitiveness, religious films could be creatively blended with other genres, such as religious comedy, to offer a more dynamic and inclusive experience, steering away from a rigid focus on da'wah content.
Muslim Minority in Manila: Ethnographical Studies of Minority Expression on the Archipelago Susilo, Daniel; Sugihartati, Rahma; Santos, Roberto Rudolf T.
Al-Jami'ah: Journal of Islamic Studies Vol 61, No 2 (2023)
Publisher : Al-Jami'ah Research Centre

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14421/ajis.2023.612.419-440

Abstract

This article describes the spiritual experience of being a Muslim and minority in Manila, the capital of Asia’s most populous Catholic country, the Philippines. This research used an ethnography approach to understand how Muslims in Manila negotiate their identity as Muslims as well as Filipinos who live in Barangay as a minority and face bad sentiment, especially after the Battle of Marawi and the Maguindanao Massacre. This research found that even when facing negative stigma on most of the national media coverage after the Battle of Marawi and the Maguindanao Massacre, Muslims in Manila feel that they are free to express their identity as Muslims, as Anak Bansa, and as Filipinos with their limitations.[Artikel ini menggambarkan pengalaman spiritual Muslim minoritas di Manila, Filipina, negara dengan umat Katolik terbesar di Asia. Penelitian ini menggunakan pendekatan etnografi untuk melihat bagaimana Muslim di Manila menegosiasikan identitasnya sebagai orang Islam sekaligus sebagai orang Filipina yang hidup di Barangay sebagai minoritas, terutama dalam menghadapi sentimen buruk pasca Perang Marawi dan Pembantaian Maguindanao. Penelitian ini menemukan bahwa meskipun menghadapi stigma buruk dalam hampir semua media nasional pasca Perang Marawi dan Pembantaian Maguindanao, orang Islam di Manila tetap merasa bebas mengekspresikan identitas mereka dengan segala keterbatasannya sebagai Muslim sekaligus sebagai Anak Bangsa dan orang Filipina.]
JARINGAN KOMUNIKASI DALAM GERAKAN SOSIAL: ARMY INDONESIA UNTUK KORBAN KANJURUHAN MALANG Jarmal, Al Briham; Susilo, Daniel; Putranto, Teguh Dwi
Sebatik Vol. 27 No. 2 (2023): Desember 2023
Publisher : STMIK Widya Cipta Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46984/sebatik.v27i2.2318

Abstract

Gerakan sosial umumnya muncul karena adanya kelompok yang menentang kebijakan dan dilakukan oleh kelompok atau organisasi inti. Peneliti mencoba melihat jika gerakan sosial terjadi pada fenomena yang berbeda dalam konteks donasi tragedi Kanjuruhan Malang dan diinisiasi oleh kelompok bersebrangan yaitu fanbase boyband BTS, Army Indonesia. Fanbase atau yang biasa disebut dengan fandom merupakan bentuk dari komunitas antar kelompok dengan kesamaan yang sama. Bentuk dari gerakan sosial yang ditampilkan merupakan salah satu dari aktivitas partisipasi fandom. Dimana menurut (Bennett, 2014) terdapat empat bentuk partisipasi dalam fandom, salah satunya adalah kekuatan sipil. Gerakan sosial merupakan salah satu bentuk dari kekuatan sipil yang ditampilkan oleh fandom Army Indonesia. Adapun tujuan dari penelitian ini adalah untuk mengetahui bagaimana relasi antar aktor dalam melakukan penyebaran informasi gerakan sosial, untuk mengetahui bagaimana jaringan komunikasi terbentuk di dalam gerakan sosial ini dan aktor yang terlibat pada tahapan gerakan sosial. Metode penelitian dengan pendekatan kuantitatif, data dikumpulkan dari platform Twitter dan menggunakan Netlytic sebagai proses analisa data. Temuan dari penelitian adalah relasi antar aktor terjadi dalam sentralitas yang rendah, aktor non-elit mempunyai pengaruh yang signifikan dalam tahapan gerakan sosial terutama pada tahap penggabungan dan tahap gerakan aksi. Ada keterbatasan penelitian dimana data crawling tidak bisa dilakukan secara menyeluruh sehingga tahapan penurunan dan turunan dari gerakan sosial tidak dapat ditemukan.
Adoption of Persuasive Technology as a Communication Media for Learning in Integrated Schools Pasaribu, Sara Debora Uli; Susilo, Daniel; Girsang, Lasmery RM
Jurnal Komunikasi Pendidikan Vol 8 No 2 (2024): Jurnal Komunikasi Pendidikan
Publisher : Universitas Veteran Bangun Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32585/jurnalkomdik.v8i2.5261

Abstract

In the current era, persuasive technology is increasingly being used in the health and wellness field to help users improve their lifestyle and find information about their health problems. Along with the rapid development of science and technology in this digital era, the field of education is also experiencing the same thing. This research was conducted to examine the use of persuasive technology adoption in the education domain. Along with the rapid development of Information and Communication Technology (ICT) in this digital era, the field of education is also experiencing technological advances and developments that bring innovation to education. This can be seen from the many digital platforms used by schools to support learning such as Google Classroom, Noosphere, Zoom, Canva For Education, Smart Library, etc. This research uses a descriptive qualitative method with a post-positivist approach. Research data were obtained from interviews, observations, and studying supporting documents/data. Interviews were conducted with informants, namely teachers and curriculum developers. The theories used in this research are the Media Richness Theory (MRT) and the Technology Acceptance Model (TAM). This study concludes that the adoption of persuasive technology that has been implemented by Pahoa Integrated School has been running effectively. In practice, the persuasive technology applied by Pahoa Integrated School has been able to accommodate the communicator (teacher), and the medium (application) to communicants (students). This research can make a real contribution, especially in the field of education at large, so that persuasive technology can be effectively integrated into learning.
METAMORFOSIS MEDIA KOMUNIKASI PEMASARAN PRODUK HASIL USAHA MIKRO KECIL DAN MENENGAH Christantyawati, Nevrettia; Sufa, Siska Armawati; Susilo, Daniel; Putranto, Teguh Dwi
Jurnal Terapan Abdimas Vol 3, No 2 (2018)
Publisher : UNIVERSITAS PGRI MADIUN

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (725.781 KB) | DOI: 10.25273/jta.v3i2.2794

Abstract

Abstract.Determination technology has changed the face of the world in all sectors. Especially industrial sectors and trade that the impact is very large. A technological revolution that touches all economic and social environments strongly forces all business people to switch from conventional to digital technology. Despite a necessity, this internet technology revolution is not necessarily able to push over control. It is still to be considered how the condition of economic community readiness of Small and Medium Enterprises in implementing this digital technology. This article is a series of research results and services to the public on how to get around the marketing communications communication from conventional analog-communication technology and manual industry technology. Some of the focus that will be discussed include the trick of increasing the competitiveness of UMKM Production Center of Aneka Keripik through the implementation of marketing communication technology transfer through modern technology transfer. The direct target is to increase the productivity of the business resulting from the potential cultivation of the plantation sector. The research object base is focused on communication synergy between institutions related to marketing of MSMEs in Tuwiri village, Merakurak sub-district, Tuban regency of East Java, and implementation of marketing communication system conducted by UMKM business actors including assessment of marketing communication mode and product distribution pattern through online and delivery system order.Keywords: Technology transfer, Marketing Communications, SME, Online System Marketing, Delivery Order, Tuwiri Tuban  Abstrak.Determinasi teknologi sudah mengubah wajah dunia di segala sektor. Terutama sector industri dan perdagangan yang imbasnya sangat besar. Revolusi teknologi yang menyentuh segala sendi ekonomi dan sosial sangat memaksa semua pelaku bisnis untuk beralih dari yang konvensional-manual menuju teknologi digital. Kendati suatu keharusan, revolusi teknologi internet ini tidak serta merta bisa merangsek alih kendali. Masih dipertimbangkan bagaimana kondisi kesiapan masyarakat ekonomi Usaha Kecil dan Menengah dalam mengimplementasikan teknologi digital ini.Artikel ini merupakan serangkaian hasil riset dan pelayanan kepada masyarakat mengenai bagaimana menyiasati perubahan komunikasi pemasaran dari teknologi komunikasi analog-konvensional dan teknologi industri yang manual. Beberapa fokus yang akan dibahas antara lainmeliputi trik peningkatan daya saing UMKM Sentra Produksi Aneka Keripik melalui  penerapanalih teknologi komunikasi pemasaran melalui transfer teknologi modern. Sasaran langsung ialah pada peningkatan produktifitas usaha hasil budidaya potensi daerah sektor perkebunan. Adapun basis obyek penelitian difokuskan pada sinergitas komunikasi antar lembaga yang berkaitan dengan pemasaran UMKM di desa Tuwiri kecamatan Merakurak Kabupaten Tuban Jawa Timurdan penerapan system komunikasi pemasaran yang dilakukan para pelaku bisnis UMKM ini termasuk penjajagan tatacara komunikasi pemasaran dan pola distribusi produk melalui sistem online dan delivery order.Kata kunci :Alih teknologi, Komunikasi Pemasaran, UKM, Online System Marketing, Delivery Order, Tuwiri Tuban
Co-Authors Abdul Kodir Abdul Kodir Adindityo Achita Putra Afriul Zikri Agatha, Gabrielle Agus Baihaqi Agustinus Rusdianto Berto Al Briham Jarmal, Al Briham Alfian Adi Saputra Amirul Mustofa Anastasia Michelle Angel Paulina Ansyah, Rahmat Hussein Andri Anugerah, Cendera Rizky Ashri Esy Fatria Ashri Fatria Aufa Izzuddin Baihaqi Babus Salam Bagong Suyanto Baihaqi, Aufa Izzudin Buamonabot, Irfandi Carl C.G. Dizon Carlo Magno T. Mendoza Cempaka Destcarolina Natalita Charles Julian Santos Navarro Chininta Rizka Angelia Cindy Novita Chandra Dalangin, John Jerico Diah Ariani Arimbi Dizon, Carl C. G. Dizon, Carl C.G. Dominika Eben Haezer Endah Murwani, Endah Endik Hidayat Endik Hidayat Faisal Mohamed Kadir Farida Farida Francisca Bertha Vistika Putri Garcia, Erica Monica A. Genny Gustina Sari Geraldine, Viola Girsang, Lasmery Rosentauly Meissalinya Gunawan, Calvin Hansen Batara Harliantara Harliantara Hery, Asep Hidayat, Endik Hilarius Bambang Winarko, Hilarius Bambang I Gusti Ngurah Sarjana I Gusti Ngurah Sarjana Indyawati, Lilik Irmia Fitriyah Irmia Fitriyah Jason Enroe Wijaya Jessica A Larasati Jessica Aisyah Larasati Jessica Bong Natasha Juliadi, Rismi Justyne Artha Thehawijaya Karina, Vega Kustiwa, Agus Leo Nando Sastro Lilik Indyawati Lilis Rucirisyanti Lu Hui Chen Lu Hui Chen Maheza Prasetya Marco Triary Hardy Maria Theresia Lestari Mola Neu Maria Tiara Mario Philip Silalahi Mega Primatama Meithiana Indrasari Meithiana Indrasari, Meithiana Menayang, Alfred Pieter Mendoza, Carlo Magno T. Michael Michelle Coritama Mochamad Taufiq Kolil Mohammad Ali Khan Muhammad Maulana Isthiqlal Rachim Mujiono Mujiono Mujiono Mujiono Murtiningsih, Bertha Sri Eko Nataleo, Sally Naufal Bagus Luthansa Navarro, Charles Julian Santos Nevrettia Christantyawati, Nevrettia Nibrosu Rohid Nur’annafi Farni Syam Maella Obadyah, Ariel Barlian Octaviana, Vanisha Olinne Citra Rhamadany Pasaribu, Sara Debora Uli Prasetyo, Iwan Joko Puji Rianto Putranto, Teguh Dwi Putri Amira Rahma Sugihartati Redi Panuju Redi Panuju Redi Panuju, Redi Rismi Juliadi Robi’ah Machtumah Malayati Roesli, Mohammad Roesli, Mohammad Rosyidatuzzahro Anisyukurlillah Rudiansyah, R. Salam, Babus Sam, Toong Hai Santos, Maria Clara K. Santos, Roberto Rudolf T. Santos, Roberto Rudolf Torres Setiawati, Titin Siti Kasanah Sufa, Siska Armawati Sugihartati, Rahma Susanto, Hery Agus Susi Nurdinaningsih Tammubua, Milcha Handayani Tangguh Okta Wibowo Teguh Anggoro Thammasat Pitakpon Thanos, Guellica Agnesia Claudia Timotius, Elkana Ummy Chairiyah Vashti Velda Verianto Veren Viriya Vidal, Mateo Jose A. Wahyudi, Risky Wilson, Arnold Wungubelen, Maria Mersi A. Yenny Yenny Yosef Budi Susanto Yustianti, Surti Yustianti, Surti Zulaikha Zulaikha