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All Journal E-Jurnal Manajemen Universitas Udayana Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen JMM (Jurnal Masyarakat Mandiri) JAST : Jurnal Aplikasi Sains dan Teknologi Jurnal Ketahanan Pangan Jurnal Ilmu Manajemen (JIMMU) Performance : Jurnal Bisnis dan Akuntansi Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) International Journal of Humanities Education and Social Sciences Jurnal Manajemen, Bisnis dan Kewirausahaan Jurnal Bisnis dan Kewirausahaan Jurnal Inspirasi Binsis dan Manajemen E-JRM Pena Dimas: Jurnal Pengabdian Masyarakat International Journal of Community Service Implementation
Ita Athia
Universitas Islam Malang
Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Pengaruh Literasi Keuangan, Gaya Hidup, Kontrol Diri Terhadap Perilaku Konsumtif Mahasiswa (Studi Pada Mahasiswa Universitas Islam Malang) Miranda Aulia Udayani; Muhammad Agus Salim; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study is to investigate and explain the impact of financial literacy, lifestyle, and self-control on the consumption behavior of Islamic University of Malang students in the class of 2019. As many as 100 responders successfully gathered the available samples. Although SPSS is utilized for analysis, Multiple Linear Regression is employed. According to the findings of this study, financial literacy, lifestyle, and self-control all have a simultaneous influence on consumption, and financial literacy and lifestyle have a large positive effect on consumption while self-control has a considerable negative effect. Keywords : Financial Literacy, Lifestyle, Self-Control.
Pengaruh Persepsi Label Halal, Brand Image, Dan Kualitas Produk, Terhadap Keputusan Pembelian Produk Kosmetik Wardah (Studi Pada Pengguna Wardah Di Kepanjen) Hanifah Ainun Nadhiro’; Muhammad Agus Salim; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research was conducted to determine the effect of the perceptions halal label, brand image, and product quality on the purchase decision of Wardah cosmetic products. The sample in this study were users of Wardah cosmetic products spread across the Kepanjen, Malang. The sampling technique used purposive samplingand snowball sampling methods. The number of samples in this study were 85 respondents. The type of research used in this research is quantitative. Data analysis in this research uses SPSS IBM V.28.0 for windows. The data testing technique used is validity test, reliability test, multiple linear regression analysis, normality test, classical assumption test, hypothesis test and coefficient of determination test (R2). The test result obtained were that the perceptions halal label, brand image, and product quality simultaneously influenced purchasing decisions. The halal label has a partial effect on purchasing decisions, brand image has no partial effect on purchasing decisions, and product quality has a partial effect on purchasing decisions. Keywords: Perceptions Halal Label, Brand Image, Product Quality, and Purchase Decision. 
TOL LANGIT UNTUK EKSPOR UMKM KERAJINAN SEBAGAI PENUNJANG EKONOMI KREATIF DENGAN PLATFORM AEXI.ID Ita Athia; Astri Sukma Andini; Fitri Dwi Anggraeni
PENA DIMAS: Jurnal Pengabdian Masyarakat Vol 1, No 1 (2022): Pena Dimas: Jurnal Pengabdian Masyarakat
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (324.494 KB) | DOI: 10.33474/penadimas.v1i1.18779

Abstract

This community service activity was carried out by the KSM (Bachelor of Service Candidate) participant team at Unisma Malang. The target partners are aimed at the elite handy craft wood industry craftsmen in Pandansari village, Malang district, which experienced a 50% decrease in orders from usual. Service activities begin with observations and interviews of target partners to find out their strengths and weaknesses and measure the opportunities and challenges faced by partners. Then a SWOT analysis was carried out and the form of service activities was determined, namely by providing socialization and training on global marketing potential through the Aexi.id marketplace application for elite wood craftsmen and the Pandasari Village community. Before and after the training socialization activities, pre-test and post-test were conducted to measure the level of program success. The results obtained are that the craftsmen and participants are able to understand the material and apply the Aexi.id application directly and it is hoped that it can be applied in sustainable marketing activities to increase the marketing of the products of the elite handy craft wood creative industry during this pandemic..
Pengaruh Kompensasi, Motivasi dan Komitmen Organisasi Terhadap Kinerja Karyawan pada PT Nuroho Software Consulting Surabaya Yulia Sugianti; Eka Farida; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine and analyze the effect of compensation, motivation, and organizational commitment on employee performance at PT Nuroho Software Consulting Surabaya. The type of approach taken is a quantitative approach. With this type of research explanatory research. The sample used in this study were 71 employees using a saturated sample. The data analysis method used in this study is multiple linear regression analysis. Testing the data used is testing the simultaneous hypothesis (Test F) and testing the partial hypothesis (Test t). The research results show that compensation partially affects the performance of employees at PT Nuroho Software Consulting Surabaya. Motivation partially does not affect employee performance at PT Nuroho Software Consulting Surabaya. Organizational commitment has no effect on employee performance at PT Nuroho Software Consulting Surabaya. While simultaneously compensation, motivation and organizational commitment have a significant effect on employee performance at PT Nuroho Software Consulting Surabaya. Keywords:Compensation, Motivation, Organizational Commitment and Employee Performance 
Praktik Pengelolaan Arus Kas dalam Usaha Mikro: Perspektif Pengusaha UMKM Wanita Ita Athia; Sudarmiatin Sudarmiatin2; Agus Hermawan
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 2 No 6 (2023): IJHESS JUNE 2023
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v2i6.489

Abstract

This study explores the cash management practices of women-owned Small and Medium Enterprises (SMEs) in Indonesia. Through qualitative research using the ethnographic method, including observations and interviews with three female entrepreneurs in Batu and Malang, East Java, the study reveals insights into their practices. The findings show varying understandings of cash flow management among female entrepreneurs. Cash flow planning is done by estimating monthly income and expenses, setting sales targets, and creating monthly financial reports. Entrepreneurs have different perspectives on business development and expansion. Some plan to expand their businesses, while others focus on stable growth. Debt is seen as a burden if not managed well but can be beneficial for business development. Entrepreneurs also prioritize savings for emergencies and business needs. These findings contribute to understanding the cash management practices of women-owned SMEs in Indonesia. The study emphasizes the importance of financial literacy and provides insights into cash flow management practices that can enhance business operations.  
Pengaruh Motivasi, Persepsi Dan Sikap Konsumen Terhadap Keputusan Berbelanja Di Pasar Tradisional (Studi pada Konsumen Pasar Tradisional Dinoyo Kota Malang) Sri Rezeki; Abdul Kodir Djaelani; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this research is to find out and analyze the results of the influence of motivation, perceptions and attitudes of consumers on shopping decisions in traditional markets. The method used in this research is quantitative. The population in this study were consumers of the Dinoyo traditional market in Malang. The sample in this study were 85 respondents. The sampling technique is simple random sampling. Data analysis using multiple linear regression. The results showed that the variables of motivation, perception and consumer attitudes had a positive and significant effect on shopping decisions simultaneously. Variable motivation has a partial effect on shopping decisions, perceptions have a partial positive and significant effect on shopping decisions, and consumer attitudes have a partial positive and significant effect on shopping decisions in traditional markets for consumers in Dinoyo traditional market, Malang city. Keywords: Motivation, Perception, Consumer Attitudes and Shopping Decisions 
Pengaruh Tingkat Pendidikan dan Pelatihan Terhadap Produktivitas Kerja Karyawan Pada RSD Ketapang Sampang Haerul Anam; Budi Wahono; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study was to determine the effect of the level of education and training on the work productivity of Ketapang Sampang Hospital employees. This research is a quantitative research with technical data collection using a questionnaire. The sample in this study amounted to 57 respondents. The place of this research is the Ketapang Hospital employee on Jl. Raya Ketapang – Sampang No. 7, Ketapang, Mandirejo, Ketapang Bar., Sampang Ketapang Regency, East Java, 69261. The sampling technique used was the accident sampling method. Processing of primary data using analysis of Statistical Package for Social Science (SPSS) version 25. Techniques with multiple regression analysis method. The results of this study indicate that simultaneously the level of education and training variables have a significant effect on work productivity variables, while partially the level of education has a positive but not significant effect on work productivity variables and training variables have a positive and significant effect on work productivity variables. Keywords : level of education, training and work productivitas finance 
Pengaruh Brand Image, Influencer, Dan Content Marketing Instagram Terhadap Keputusan Pembelian Produk Kecantikan Scarlett Whitening (Studi Kasus Pada Mahasiswa Tiga Fakultas Besar Universitas Islam Malang) Popy Hidayanti; Eka Farida; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This research, which was done on students from the three main faculties of the Islamic University of Malang, intends to identify and assess the influence of brand image, influencers, and Instagram content marketing on the choice to buy Scarlett Whitening cosmetic goods. The research is quantitative in nature. The research sample was collected using a proportionate stratified random sampling methodology or a proportional stratified random sampling method based on the Maholtra formula, which divides the number of indicators by 5, resulting in a sample size of 90 respondents. Multiple linear regression analysis is the data analysis technique used in this investigation. Using the (t test) for partial testing and (F test) for simultaneous testing of the hypotheses. The findings of this study suggest that brand perception, influencer, the choice to buy Scarlett Whitening cosmetic products is significantly influenced by both Instagram content marketing and. Influencers and Instagram content marketing have a substantial impact on buying choices for Scarlett Whitening cosmetic goods, whereas brand image and influencers have a minimal impact. Keywords: Brand Image, Influencer, Instagram Content Marketing, and Purchase Decision
Pengaruh Brand Awereness, Brand Image Dan Brand Trust Terhadap Keputusan Pembelian Produk Laptop Lenovo Ikrima Nizzul Mefiandini; Eka Farida; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine and analyze the influence of brand awareness, brand image, and brand trust on Lenovo laptop purchasing decisions made by Lenovo laptop users in the city of Malang. The type of research used is quantitative. The sample for this study was taken using the accidental sampling technique or sampling that was carried out by chance, that is, anyone who met the researcher by chance could be used as a sample using the Maholtra formula, namely the number of indicators × 5 so that the total sample was 80 respondents. The data analysis method used in this study is multiple linear regression analysis. Using (F test) for simultaneous hypothesis testing and (t test) for partial testing. The results of this study indicate that simultaneously brand awareness, brand image, and brand trust have a significant effect on purchasing decisions for Lenovo laptops. Meanwhile, partially brand awareness has no significant effect on purchasing decisions, brand image partially has a significant effect on purchasing decisions, and brand trust has no significant effect on purchasing decisions for Lenovo laptops. Keywords: Brand Awereness, Brand Image, Brand Trust, and Purchase Decision.
Pengaruh E-Service Quallity, E-Trust, dan E-Satisfaction terhadap E-Loyality Pelanggan Shopee (Studi Kasus Mahasiswa Universitas Islam Malang Angkatan 2019) Aqilla Tasya Ramadhani; Muhammad Agus Salim; Ita Athia
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the factors that influence e-loyalty. These factors are e-service quality, e-trust and e-satisfaction. This study examines consumer loyalty to shopee customers. The purpose of this study is to determine the effect of e-service quality, e-trust and e-satisfaction on e-loyalty of shopee customers. Data were analyzed using quantitative methods by distributing questionnaires. The sample in this study were 90 respondents and data processing using SPSS. The analytical tools used in this research are validity test, reliability test, classical assumption test, multiple linear regression analysis, hypothesis test, and adjusted R square test. This research has fulfilled the validity test and reliability test. The results of testing the first hypothesis (H1) are accepted that e-service quality, e-trust and e-satisfaction have a significant positive effect on e-loyalty with a significance level of 0.000. The second hypothesis (H2) is accepted which shows that there is a significant positive effect between e-service quality on e-loyalty with a significance level of 0.025. The third hypothesis (H3) is accepted which shows that there is a significant positive effect between e-trust on e-loyalty with a significance level of 0.031. The fourth hypothesis (H4) is accepted which shows that there is a significant positive effect of e-satisfaction on e-loyalty with a significance level of 0.000.The results of this study conclude that the variables that influence e-service quality, e-trust and e-satisfaction have a simultaneous and partial effect on e-loyalty of shopee customers. Keywords: e-service quality, e-trust, and e-satisfaction, e-loyalty.
Co-Authors Abdul Kodir Djaelani Achmad Agus Priyono Adinda Bella Priwahyu Fani Agus Hermawan Agus Hermawan Ahmad Fajri Aleria Irma Hatneny Alfian Budi Primanto Alvia Dwi Cahyaningrum Amar, Yusril Amin, Muh. Sirojuddin Andi Normaladewi Andi Normaladewi Andy Prasetya Anggraeni, Feby Putri Anggraeni, Fitri Dwi Ani Lestari Anik Malikah Aqilla Tasya Ramadhani Arman, Bima Tiknanda Ashifa Maharani Assidiqi, Ahmad Hasbi Astri Sukma Andini Aviv Patul Kholifah Basalamah, Muhammad Ridwan Bela Ayu Pramudita Bella, Dwi Budi Eko Soetjipto Budi Wahono Cahyani, Berliana Regita Damayanti, Erika Dania Ulva Denavia, Putri Denis Apriliyanto Desti Ikromah Devi Mustika Herawati Dhafa, Genta Mulya Dicky Pratama Putra Duwi Putri Lestari Dwi Bella Dwi, Vicky Dwiyani Sudaryanti Dyah Putri Anggraini Eka Farida Erfan Efendi Erika Dwi Rahmawati Farida, Eka Fariska Ayu Zulfiana Fauziah, Rukmana Fikri, Aji Filzah Gaissani Fitri Dwi Anggraeni Hadi Sunaryo Haerul Anam Hanifah Ainun Nadhiro’ Hariri, Hariri Hariri, Hariri Hasanuddin Hasanuddin Hatneny, Aleria Irma Hutama, Genta Arya Ichsanuddin Akbar Atma Saputra Ikrima Nizzul Mefiandini Ikromah, Desti Indah Nurcahyani Irma Hidayati Ivan, M. Khalikussabir, Khalikussabir M. Bayu Rayhan M. Cholid Mawardi M. Ivan M. Rizal M. Rizal Maera Yulia Maharani, Ashifa Malik Fajar Ramadlan Marsha, Ifan Maulana, Nur Muhammad Afif MIFTAKHUL JANNAH Miranda Aulia Udayani Moh Lutf Mohammad Nasih Naufal Mohammad Rizal Mohammad Rizal, Mohammad Mohd Salleh, Muhammad Zulfaris Muchammad Maslikhan Muhammad Abu Tholib Muhammad Agus Salim MUHAMMAD AGUS SALIM MUHAMMAD RIZAL Muttaqin, Fatih Sahirul Muzhaffirah, Tarishah Abidah N. Rachma Nada Lina Hanim Nafisah, Wardatun Niken Widya Ningrum Noruddin Noruddin Novita, Sarah Aulia Nur Ali Nur Hidayati Nur Hidayati Nurbaiti Nurhidayah Nurhidayah Nurhidayah Oktavia Rahayu Puspitarini Oktriza Melfazen Pardiman Pardiman Popy Hidayanti Prasetya, Andy Puji Handayati Rachma, N. Riansyah, Priyadana Sura Risma Khoyrunnisa Rohmah, Mimmatur Rois Arifin Ronny Malavia Mardani Safira, Monica Novita Sandi, Dian Kharisma Saraswati, Ety Satria, Lucky Yoga Scyndi Davitiyan Putra Ramadan Silvana, Audrey Siti Aminah Anwar Siti Asiyah Siti Hulud Siti Nur Aini Siti Nur Aini, Siti Nur Siti Rahayu Fokaaya Sri Rahayu Sri Rezeki Sudarmiatin Sunaryo, Hadi Syafiudin, Achmad Imam Syah, Putra Andreyan Taufiqurrohman Taufiqurrohman Ula, Khofifatul Ulumi, Ainun Vicky Dwi Widiatus Sholiha Wijaya, Aldo Naufal Surya Wulandari, Devfi Yesi Umita Sari Yudhistira, Ivanda Danar Yudiarosa, Melinda Yulia Sugianti Yusril Amar Yustiana Laitul Fitriyah Zannah, Khalimatul