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All Journal Malikussaleh Journal of Mathematics Learning (MJML) International Journal for Educational and Vocational Studies Jurnal Bio-Geo Material Dan Energi Journal of Renewable Energy, Electrical, and Computer Engineering Management Research and Behavior Journal Prosiding Simposium Nasional Rekayasa Aplikasi Perancangan dan Industri Jurnal Karya Abdi Masyarakat Electronic Journal of Education, Social Economics and Technology International Journal of Trends in Mathematics Education Research (IJTMER) Jurnal Solusi Masyarakat Dikara Asskruie
Mursalin, M
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Journal : Asskruie

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Peningkatan Kompetensi Digital Marketing Melalui Pelatihan Canva Bagi Mahasiswa Ilmu Komunikasi Mursalin, M; Ali, Muhammad
Asskruie: Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 2 (2024): May
Publisher : Saniya Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65190/637684

Abstract

This community service aims to improve digital marketing competencies of communication science students which are carried out through Canva training. The background is the gap between industrial demands and graduate skills in the digital age, especially in the aspect of visual communication for digital marketing. The implementation method includes intensive training in the use of canva, including the basic theory of visual design and direct practice of making digital marketing content. The expected result is an increase in the ability of students to create interesting and effective visual content for digital marketing strategies. This activity also aims to increase awareness of the importance of this skill in the communication science curriculum. Follow -up includes evaluating the impact of training on academic performance and student career projections, as well as the potential integration of similar training into the regular curriculum. Through this initiative, it is expected to strengthen the relevance of communication education to industrial needs in the digital age.
Peningkatan Kompetensi Digital Marketing Melalui Pelatihan Canva Bagi Mahasiswa Ilmu Komunikasi Mursalin, M; Ali, Muhammad
Asskruie: Jurnal Pengabdian Kepada Masyarakat Vol. 1 No. 2 (2024): Mei
Publisher : Saniya Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/g8de0p67

Abstract

This community service aims to improve digital marketing competencies of communication science students which are carried out through Canva training. The background is the gap between industrial demands and graduate skills in the digital age, especially in the aspect of visual communication for digital marketing. The implementation method includes intensive training in the use of canva, including the basic theory of visual design and direct practice of making digital marketing content. The expected result is an increase in the ability of students to create interesting and effective visual content for digital marketing strategies. This activity also aims to increase awareness of the importance of this skill in the communication science curriculum. Follow -up includes evaluating the impact of training on academic performance and student career projections, as well as the potential integration of similar training into the regular curriculum. Through this initiative, it is expected to strengthen the relevance of communication education to industrial needs in the digital age.
Co-Authors Achmad, E Afif, Arriza Maulana Ahmed Al-Ani, Waleed Khalid Anismar, A Armita, Desi Arnawan Hasibuan Asran, Asran Attiya, Adel A. Deddy Satria M Deka Anjariyah Eko Julianto Eko Sarwono Endang Asliana Eri Saputra Fajri M Kasim Fajri, F Fajriana, F Febriansyah, Muhammad Feriyanto, F Harun, Muhammad Yahya Hasudungan, Anju Nofarof Hasyem, Muhammad Hayatun Nufus Iryana Muhammad, Iryana Isa, Muzamir Jain, Vishal Kartika Kartika Khairun Nisa Koklu, Onder Krisna Satrio Perbowo Lavlinesia, L Marhami, M Maulana, Mirza Misbahul Jannah MUHAMMAD ALI Muhammad Daud Muhammad Rizka, Muhammad Muklir, Muklir Muliana, M Mursyidah Mursyidah Mursyidah, M Mutia Fonna Nazarudin Naziev, Aslanbek Nur Elisyah Nuraina, N Nurmala Nurmala Purba, Daniel Tua Putri, Mega Bunda Putri, Rahma Atiya Rahmatika, Widya Risnanosanti Risnanosanti Rizwan, M. Rohantizani, R Salcedo, Audy Satpathy, Maheswar Secelean, Nicolae Adrian Setiawan, S Susyla, Dian Suyuthie, Hasmi T. Edyansyah, T. Edyansyah Teuku Azhari, Teuku Ulyarti Yuniarti, Evi